Abaqalisi boShishino badla ngokuba nomdla wokufumana eyona nto iphambili kwabo bakhuphisana nabo. Eyona ndlela ibaluleke kakhulu nelula yokufikelela oko kukuba newebhusayithi efumaneka ngeelwimi ezininzi, oko kukuthi, iwebhusayiti yeelwimi ezininzi. Enye ingongoma eyomeleleyo yokuguqulela iwebhusayithi kunye nokunikezela iwebhusayithi ngeelwimi ezahlukeneyo kukuba kukho inzuzo ecacileyo yokwenza oko. Kwaye inzuzo kukuba iilwimi ezininzi zewebhusayithi yakho ngokuqinisekileyo ziya kubangela abasebenzisi abaninzi abavela kwiindawo ezahlukeneyo zehlabathi kuba xa unewebhusayithi yeelwimi ezininzi, kufuneka ikuvulele wena kunye nophawu lwakho kwiimarike ezininzi kwihlabathi jikelele. Ngokungafaniyo naziphi na ezinye iindlela zokuzama ukuba phambili kwimarike ekhuphisanayo, iziphumo eziphuma ekuguquleleni iiwebhusayithi zoshishino kwiilwimi ezininzi azinakugxininiswa kakhulu njengoko kuyindlela eqinisekileyo yokufumana umda phakathi kwabakhuphisana nabo.
Ngokwale nto siyibonayo kuthi namhlanje, kuyabonakala ukuba iimarike kunye namashishini afumaneka ngezinye iilwimi ngaphandle kwesiNgesi aye abona ukubaluleka kokuqinisekisa ukuba iimveliso zabo okanye umxholo wewebhu ufumaneka kwiindawo zentengiso ezilulwimi lwesiNgesi. kulawulwa. Ukusukela nge-4 ka -Okthobha, ka-2020, i-w3techs iqikelela ukuba i-60.1% ye-intanethi okanye imixholo yewebhu ikwiilwimi zesiNgesi ngelixa kukho kuphela i-25.9% yabasebenzisi be-intanethi abathetha isiNgesi. Oku kuthetha ukuba ngaphezu kwe-75% yabasebenzisi be-intanethi abakhathalelwa ngokufanelekileyo xa kuziwa kukhetho lwabo lolwimi. Elinjani lona ukuba likhulu ithuba lokuba usebenzise ithuba! Ngaba ikho into ekubambezelayo ukuba uthabathe ithuba loku?
Ezi nkcukacha-manani zezona sinokuzibona ezisingqongileyo namhlanje kodwa inye into ecacileyo malunga nesiphumo sophando; ukuba nesicwangciso-qhinga seelwimi ezininzi siyasuka ekubeni sisicwangciso sokukhuphisana siye ekubeni sisicwangciso esiphambili nesiyimfuneko kakhulu ukuze amashishini aphumelele kwaye oku kungenxa yokuba inkqubo yokudityaniswa kwehlabathi ayipheleli nje ekukhawuleziseni kodwa ikwakhawuleza kakhulu. Eso sisizathu esihle sokuba uqalise kwangoko kwaye kwangoko.
Phantse zonke ii-start-ups ezibonelela ngolunye uhlobo lwenkonzo ehlawulwayo okanye enye yamkela iintlawulo ezivela naphi na emhlabeni jikelele, kungekhona ngemali enye kodwa iimali ezahlukeneyo kwaye yenza ukuthunyelwa emhlabeni jikelele kufumaneke xa kukho imfuneko enjalo. Nangona kunjalo, abathethi iilwimi zabathengi babo kwaye neemveliso zabo azikho iilwimi ezininzi. Oku akufanele kube njalo, njengoko akukho ngqiqweni ngokupheleleyo. Isizathu sokuba ngaphezulu kwe-72% yabathengi kwi-intanethi bakhankanyile ukuba banokuthi basebenzise uphawu okanye bathenge imveliso enolwazi ngolwimi lweentliziyo zabo; iilwimi zabo zasekuhlaleni. Ngokungathi oko akwanelanga, malunga nama-56 ekhulwini abathengi beemveliso baye bakuxabisa oko xa befumana inkcazelo yemveliso ngeelwimi zabo yaye enyanisweni, bayixabisa ngaphezu kokuba bexabisa ukwazi ixabiso lezo mveliso.
Iimveliso, nokuba zintsha zinokugqwesa kwimarike ekhuphisanayo xa ezo mveliso zineelwimi ezininzi kuba ubukho beelwimi ezininzi bubonelela ngeendleko eziphantsi zokukhuphisana nabakhuphisana abakhulu kwimarike. Ukuba unamanye amashishini akhuphisana ngokuthe ngqo nelakho, unokuqiniseka ukuba uya kufumana abathengi abaninzi abatsalelekayo kuwe kuba imveliso yakho ibonelela ngenkcazelo yeelwimi ezininzi ebekwe kwindawo efanelekileyo nangempumelelo xa abo okhuphisana nabo bengenzi njalo. Ukuba umntu okhuphisana naye uyala ukuthabatha amanyathelo eelwimi ezininzi kunye nezalapha ekhaya, akunakufane kuviwe iimveliso zomntu okhuphisana naye. Ukuba nemveliso ebhalwe ngeelwimi ezininzi kunye neyasekhaya kuluncedo kwimpumelelo yeshishini lakho. Iya kudala ukuphithizela kwibhrendi yakho, ngokwenza njalo ibhrendi yakho ifumane umtsalane wejometri yabatsha abandwendwela iimveliso zakho. Kwaye uya kuzizuza zonke ezi zinto ngaphandle kokuhlala uzikhathaza ngezinto ezikwenza wohluke kubantu okhuphisana nabo kwaye zikusindise ekungeneni kwizinto okanye ekuthatheni amanyathelo anokuthi abe nefuthe elibi kwishishini lakho njengokuzama ukunciphisa amaxabiso eemveliso onazo. umnikelo. Kukho imizekelo yabaqalisi abathe basebenzisa esi sicwangciso-qhinga seelwimi ezininzi ngokusungula nokugcina iiwebhusayithi eziguqulelwa kwiilwimi ezintandathu (6) ezahlukeneyo. Inyathelo elinjalo lenze ukuba ugcino lwendlela yokuthengisa isebenze kakuhle, yenze banzi ukufikelela kwimarike ngaphaya kwemida kunye nokwandisa ukunyuswa kweempawu zabo kwiimarike ezintsha ngelixa begcina uhlahlo lwabiwo-mali oluphantsi kuso nasiphi na isicwangciso sokuthengisa esicwangcisiweyo.
Ukuba siza kuthelekisa ukusebenzisa ixabiso leendleko, kuqinisekileyo ukuba akukho ndlela yimbi kwiinkampani eziqalayo ukuphumeza ukwanda okukhulu kwejometri kubaphulaphuli ekujoliswe kubo kunye nabathengi abalindelekileyo ngobusuku obunye besebenzisa isicwangciso sotyalo-mali esiphantsi kakhulu. .
Le ngxoxo ingentla yigrafu yengxelo yophando lwezibalo echaza izinga lokungena kwabasebenzisi bewebhu okanye i-intanethi e-China phakathi kwexesha likaDisemba 2008 kunye noMatshi 2020. Ukususela kwingxelo, amanani abasebenzisi be-intanethi e-China anyuke ukuya kwi-904 emalunga ne-904. Izigidi ezingaphezulu lee kunezigidi ezingama-829 zabasebenzisi abaqikelelwa ngoDisemba ka-2008. Khawufan’ ucinge, kuphela eTshayina kukho abantu abazizigidi ezingama-904 abasebenzisa oko ngoMatshi ka-2020! Ngoku, cinga ngokunikezela ngeemveliso kunye neenkonzo zakho ngesiTshayina. Yiba nombono we-brand yakho ibonakala xa kukho uphendlo kwiinjini zokukhangela zaseTshayina. Khawucinge ukuba isiphumo siya kuba yintoni ukuba i-brand yakho inophononongo oluhle kakhulu kwenye yeeblogi ezifumanekayo ngesiTshayina apho abasebenzisi abaninzi bekhukula ukuze bafunde amanqaku kwaye bazi malunga neemveliso. Ngokuqinisekileyo iya kuba yimpumelelo kwishishini lakho. Yiyo loo nto kufuneka uguqulele iwebhusayithi yakho kungekuphela nje ngesiTshayina kodwa kwiilwimi ezahlukeneyo kwihlabathi liphela. Nangona kungelula ukuguqulela iwebhusayithi yakho, kodwa kuyenzeka kwaye kufanelekile ukuzibophelela ukuba uyathanda ukuya kwihlabathi jikelele kwaye uthathe uphawu lwakho luye kwindawo ephezulu.
Kanye ukusuka kumgca wokuqala kweli nqaku, sithethe malunga nokuqalisa. Ngaba oko kuthetha ukuba ubuchule beelwimi ezininzi bukhawulelwe kwabaphezulu kuphela? Hayi impendulo. Onke amashishini akwi-intanethi kunye neewebhusayithi ziyakhuthazwa ukuba zibe ngundoqo kwisicwangciso seelwimi ezininzi. Nangona kunjalo, kwi-startups iyimfuneko ebalulekileyo . Isizathu sesokuba abaqalisi bahlala bengenamali kwaye banamanani anentsingiselo yezinye iibhrendi ezikhuphisana nabo. Kulula ukupakisha ngokukhawuleza ngaphandle kwemarike ukuba awuqapheli kwaye kungenxa yoko ukuqala imarike entsha kunye nokuzama ukuya kubathengi abavela kwisiseko esahlukileyo kuhamba indlela ende ukuxelela ukuba ngubani oza kuhlala emarikeni.
Ngeli xesha abanye banokuba nomdla kancinane wokuzibuza kwaye babuze umbuzo oxhokonxa ingcinga othi "ukuba iqhinga leelwimi ezininzi linengeniso, kutheni ke wonke umntu engayenzi?" Ewe, kulungile ukucinga ngalo mbuzo kwaye oko kubonisa inqanaba lomdla wakho kwisicwangciso seelwimi ezininzi. Into enye ekufuneka uyazi kukuba abantu abaninzi namhlanje abayi kuzama into entsha ngaphandle kokuba inyanzelekile, mhlawumbi iba yimfuneko okanye iyimfuneko. Uninzi lwabo lukhululekile ngamanani akhoyo abathengi, kwaye bade bathi phithi lulwazi esele benalo kwaye bayala ukwandisa i-horizon yabo, kwaye bahlala bechitha belindele iziphumo. Omnye umzekelo obalaseleyo woku bubuchwepheshe beselula. Abaninzi bawuhleka lo mbono kwaye bakhetha ukungahambi ngeselfowuni kwasekuqaleni njengoko bezibuza ukuba ngubani oza kuphinda eze kwiimveliso kunye nokuthenga iimpahla kunye neenkonzo kwizikrini ezincinci zeeselfowuni. Nangona kunjalo, namhlanje intetho edumileyo ethi "Lowo uhlekayo ekugqibeleni, gqibela okona kulungileyo" iba yinyani kuba abanini bamashishini kunye nabasunguli abakrelekrele kakhulu bakhawuleza bangene kwiselula ngeentsuku zokuqala kwaye namhlanje, baye bazuza kakhulu ngokwenza njalo. Kuyafana noko kwenzekayo namhlanje njengoko uninzi luseza kuthatha isigqibo sokungena kuguqulelo lweelwimi ezininzi kwaye abanye basabambeka kwinqanaba lokufumana iwebhusayithi ephendulayo yeemveliso zabo. Into yesibini kukuba abaninzi bacinga ukuba ukuguqulelwa kwewebhusayithi yinto enzima kakhulu ukuyenza. Babecinga ukuba kuthatha ixesha elininzi kwaye kubiza kakhulu. Ewe, kuyinyani ukuba ukuguqulela kunokutya ixesha kwaye kungabiza kakhulu kwixesha elidlulileyo, kodwa namhlanje kukho indlela esebenzayo nesebenzayo yokuguqulela iwebhusayithi ngaphandle koxinzelelo olungeyomfuneko lwemali. Zininzi zazo ezifumaneka lula ukuba wenza uphendlo olulula kubo.
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Qala namhlanje! Qala isicwangciso sakho seelwimi ezininzi kuba ikamva ziiwebhusayithi zeelwimi ezininzi . Qhagamshelana neqela lethu lenkxaso kwi-ConveyThis.com