Ukongeza iToliki kaGoogle kwiWebhusayithi yakho yeWordPress
Amacebo okudala iWebhusayithi ye-WordPress yeelwimi ezininzi
Kwimeko yedijithali yehlabathi yanamhlanje, iiwebhusayithi zeWordPress kufuneka zinike abaphulaphuli abathetha iilwimi ezahlukeneyo kwihlabathi liphela. Uphando lubonisa ngaphezulu kwesiqingatha sabasebenzisi be-intanethi bakhetha iisayithi zokubrawuza ngolwimi lwabo lwenkobe. Ukufumana indawo yakho ye-WordPress ivula iingcango kwiimarike ezintsha kunye nabathengi.
Esi sikhokelo sibanzi sihlola ubuchule obuqinisekisiweyo bokuguqulela i-WordPress usebenzisa i-automated and human translation. Qhubeka ufunde ukuze ufunde amaqhinga naliphi na ishishini elinokulandela ukulungelelanisa indawo yabo ye-WordPress ngokulula kwimpumelelo yehlabathi.
Ixabiso leSiza seWordPress seelwimi ezininzi
Iwebhusayithi eneelwimi ezininzi ibonelela ngezibonelelo ezingundoqo:
Ufikelelo olwandisiweyo-Cofa kwimfuno yondwendwelo lwaphesheya olunengeniso ngokubonelela ngomxholo wendawo. Fumana i-organic traffic.
Ukuguqulwa okuphezulu - Abatyeleli bachitha ixesha elininzi kwiindawo ngolwimi lwabo. Amava asekuhlaleni akhuthaza ukubandakanyeka kunye nokuthengisa.
Ubungqina bexesha elizayo-Ikamva lewebhu libhekiselele kubuninzi behlabathi. Indawo yesiNgesi kuphela inciphisa ukukhula.
Ukuphawula okulungileyo - Ukuxhasa iilwimi ezininzi kudlulisa intlonipho yenkcubeko nokucinga okuqhubelekayo.
Ngesisombululo esifanelekileyo, ukudala indawo ye-WordPress eguqulelwe ngokuthe ngqo kodwa iguqukile. Ivula amathuba amatsha ehlabathi ngokunxibelelana ngcono nabaphulaphuli abahlukeneyo kwihlabathi liphela.
Ukukhetha Indlela Eyiyo yokuGuqulela
Xa uguqulela indawo ye-WordPress, kukho iinketho ezimbini eziphambili - ukuguqulelwa komntu ngesandla okanye ukuguqulelwa komatshini ngokuzenzekelayo. Amashishini akhetha njani?
Ukuguqulelwa kwezandla komntu kubandakanya ukuqesha iingcali zolwimi ukuba ziguqulele umxholo ngamaqhekezana. Oku kuqinisekisa umgangatho ophezulu kodwa kuneendawo ezisezantsi:
- Ixesha elinzima kakhulu kwaye libiza kakhulu kwisikali
- Kunzima ukugcina ukuhambelana kwisiza esikhulu
- Kunzima ukugcina iinguqulelo zihlaziywa njengoko isayithi iguquka
- Ayiwusebenzisi ngokupheleleyo umxholo wesiza ngokubanzi kumxholo
Ngokwahlukileyo, uguqulelo lomatshini oluzenzekelayo lusebenzisa i-AI ephucukileyo ukuguqulela umbhalo ngoko nangoko ngeqhezu lexabiso. Ngelixa umgangatho wawuthandabuzeka ngokwembali, iinkqubo zangoku ezifana neToliki kaGoogle zenze inkqubela encomekayo ngokufunda koomatshini be-neural.
Imida yokuguqulela ngoomatshini ibandakanya ukungachaneki okunombhalo ontsonkothileyo, ukungabikho kwesigama esinentsingiselo kunye negrama engafanelekanga. Nangona kunjalo, ezi zithuba zinokulungiswa ngeemodeli ezixubileyo ezidibanisa i-automation kunye nokuhlelwa kwabantu ziingcali.
Isisombululo esilungileyo: Imodeli edibeneyo
Eyona ndlela isebenzayo idibanisa uguqulelo oluzenzekelayo lomatshini ukujongana nezicelo ezininzi ngoguqulo olukhethekileyo lomntu kumxholo ophambili.
Le ndlela yokudibanisa ilinganisa iindleko, isantya kunye nomgangatho. I-automation iguqulela ngokufanelekileyo uninzi lomxholo wesayithi. Ukongamela komntu ke kuyacokisa kwaye kuqinisekise amaphepha anexabiso eliphezulu ukugcina ingqibelelo.
Amaqonga okuguqulela akwinqanaba eliphezulu enza le modeli idityanisiweyo ibekho ngeempawu ezifana nezi:
- Ukudityaniswa namaqonga eCMS afana neWordPress
- Uqhagamshelo lwe-API kwiinjini zokuguqulela zoomatshini ezifana noGoogle kunye ne-DeepL ukwenza i-automation isebenze
- Izixhobo zokulawula iziphumo zoguqulelo lomatshini
- Ukukwazi ukuflegi kumaphepha athile oguqulelo lomntu
- Iinkonzo zokuodola iinguqulelo zabantu ezichubekileyo ngaphandle komthungo
- Inkxaso yentsebenziswano nabaguquleli bangaphandle
- Inkumbulo eqhubekayo yoguqulo ukuqinisekisa ukuhambelana kwesigama
Isicwangciso esixutyiweyo sinikezela ngezona zinto zibalaseleyo zehlabathi. Kwiindawo ze-WordPress, iiplatifomu ezifana ne-ConveyThis zibonisa le ndlela edibeneyo.
Ukuphucula iiSayithi zeWordPress eziGuqulelweyo ze-SEO yeelwimi ezininzi
Ukuqhuba i-traffic efanelekileyo kwiindawo eziguqulelwe kwi-WordPress kufuna ngokufanelekileyo kwiphepha kunye nokulungiswa kobugcisa. Landela ezi zenzo zingcono:
- Bandakanya izihloko zephepha zasekhaya kunye neenkcazelo zemeta ukunyusa umgangatho kwiinjini zokukhangela zangaphandle ezifana neBaidu okanye iYandex.
- Lungisa umxholo ukubandakanya amagama angundoqo kunye namabinzana alungiselelwe imikhwa yokukhangela yolwimi ngalunye kunye neenkcukacha.
- Sebenzisa i hreflang amanqakwana ukubonisa uguqulelo lolwimi olulolunye lwamaphepha enjini yokukhangela erhubuluza.
- Sebenzisa izakhiwo zoluhlu olungaphantsi njenge-example.com/es kwiinguqulelo zolwimi kunemimandla eyahlukeneyo.
- Qinisekisa ii-URL eziguquliweyo zilandela ulwakhiwo olungaguquguqukiyo kunye nepateni ukunqanda imiba yomxholo ophindwe kabini.
- Qinisekisa iimephu zesayithi ze-XML ziqulethe iimbekiselo kuwo onke amaphepha aguqulelweyo ukuququzelela isalathisi.
- Yongeza isicatshulwa se-alt kunye neentloko zemifanekiso kulwimi ngalunye ukuchaza imifanekiso yabasebenzisi basekhaya.
Ngeziseko ezichanekileyo ze-SEO, iisayithi eziguqulelweyo ze-WordPress zicofa amandla azo okugcwala kwihlabathi jikelele.
Iingcebiso eziphezulu zokuQalisa iSayithi esitsha se-WordPress seelwimi ezininzi
Iinkampani ezisungula iiwebhusayithi ezintsha zifumana inzuzo ngokucwangcisa iilwimi ezininzi ukususela ekuqaleni:
- Phanda ngeelwimi eziya kufunwa ziimarike ojolise kuzo ekubandakanyeni nasekuguquleni.
- Uhlahlo lwabiwo-mali loguqulelo lwabantu lobuchwephesha nokona kumaphepha akho aphambili kwiilwimi ezingundoqo ekuqaleni.
- Dibanisa ezona ndlela zibalaseleyo ze-SEO zeelwimi ezininzi kuyilo nophuhliso kwasekuqaleni.
- Sebenzisa iqonga lokuguqulela elinamandla okuzisebenzela ukwenza emgceni umxholo owongezelelekileyo ophambili ophantsi woguqulelo lomatshini.
- Isigaba sokukhutshwa kolwimi olongezelelweyo ekuhambeni kwexesha ngokusekelwe kwitrafikhi kunye nokubanakho kwengeniso.
- Hlalutya uhlalutyo ukuchonga imfuno ekhulayo yabatyeleli abavela kumazwe athile ukukhokela ukubekwa phambili kolwimi.
Ukwakha izakhono zeelwimi ezininzi kwangaphambili kunciphisa iindleko zexesha elide kunye nokukrazula xa kuthelekiswa nokulungiswa ngokutsha kweempawu zokuguqulela kwindawo ephilayo.
Ukuguqulela iiSayithi zeWordPress ezikhoyo kwiiNyathelo ezi-5
Ngaba sele unayo indawo ephilayo ye-WordPress? Akhongxaki. Landela ezi ndlela zingcono zokuguqulela umxholo osele ukho:
- Faka iplagi yokuguqulela efana ne-ConveyThis kwaye uqwalasele iilwimi.
- Nika amandla umatshini wokuguqulela yonke imixholo ekhoyo kwiilwimi ezifunekayo.
- Phonononga iziphumo zoomatshini kwiimpazamo kwaye usulunge usebenzisa izixhobo zokuhlela ezakhelwe ngaphakathi.
- Thengisa amaphepha abalulekileyo kwaye ulandelele iinguqulelo zabantu ezichubekileyo ngeqonga.
- Ukuseka ukuphuculwa kwe-SEO kunye nokuhamba komsebenzi okuqhubekayo kwendawo ukuya phambili.
Le nkqubo ilungelelanisiweyo yenza ukuguqulelwa kweendawo ezinkulu ze-WordPress esele zikhona ngaphambili zifumaneke.
Imizekelo yokwenyani yehlabathi yeMpumelelo ye-WordPress yeelwimi ezininzi
Iibhrendi eziphambili zisebenzise uguqulelo lweelwimi ezininzi ze-WordPress ukukhulisa unxibelelwano kunye nokuthengisa phesheya:
- Inkampani yaseKhanada ye-e-commerce yabona ukunyuka kwe-2X kwiinguqu zamazwe ngamazwe emva kokusungula iinguqulelo eziguqulelwe kwisiJamani kunye nesiFrentshi kwindawo yabo ye-WooCommerce.
- Ukuqaliswa kwe-B2B yase-Australia yehlise iindleko zokuguqulela kwisiFinnish ngaphezulu kwe-80% ngokuxuba ukuguqulelwa koomatshini kunye nokuhlelwa kobuchule ngokuchasene nokukhutshwa kwesiza siphela.
- Umthengisi wefashoni wase-UK unyuse utyelelo lwewebhusayithi yeSpanish kunye neTaliyane ngaphezulu kwe-90% emva kokwenza umxholo wabo wesayithi ye-WordPress kwezo lwimi.
- Inkampani yesoftware yase-US yalenza lifutshane ixesha elifunekayo ukuguqulela amanqaku kwiziko loncedo amatsha kunye namaxwebhu ngeelwimi ezisi-8 ukusuka kwiiyure ezingama-20 ngeveki ukuya kwezi-5 nje ngomiliselo oluzenzekelayo.
Ubungqina bucacile. Ngesicwangciso esifanelekileyo kunye nezisombululo, ukudala iwebhusayithi ye-WordPress yeelwimi ezininzi ihambisa ukukhula okubonakalayo kwehlabathi kunye nengeniso.
Ukoyisa imingeni yoGuqulelo oluQhelekileyo
Ngaphandle kwezibonelelo, iinkampani zinokudibana nemiqobo ejikeleze ukwenziwa kwe-WordPress yeelwimi ezininzi:
Iindleko: Imiqobo yohlahlo lwabiwo-mali inokunciphisa imiqulu yoguqulo. Lungiselela inkcitho ngodibaniso oluzenzekelayo.
Izixhobo: Amaqela abhityileyo angasokola ukulawula iiprojekthi ezinkulu zoguqulo kwiilwimi ezininzi ngaphandle kokuphazamisa ugxininiso. Khangela inkxaso yonikezelo lwangaphandle.
Umgangatho: Ukulinganisa ixabiso kunye nomgangatho kuwo omabini umatshini kunye nokuguqulelwa komntu kufuna inkuthalo. Sebenzisa ukuhanjiswa komsebenzi wokuqinisekisa.
Ukugcinwa: Ukugcina umxholo oguqulelweyo kwi-sync phakathi kweenguqu eziqhubekayo ze-WordPress kuthatha ukuqeqeshwa. Izixhobo zokulawula ukuguqulela uncedo.
Ngendlela echanekileyo kunye namaqabane, le miqobo inokugqithiswa kwimibutho yabo bonke ubukhulu kunye nohlahlo lwabiwo-mali.
Ikamva Lamava Ngeelwimi ezininzi
Ngelixa sele isebenza namhlanje, ubuchwepheshe bokuguqulela ngoomatshini buza kuqhubeka buhambela phambili ngophando kunye nokukhula kwedatha ukuphatha iilwimi ezininzi ezinobunzima obukhulu.
Kwangaxeshanye, ukwamkelwa kwedijithali kwehlabathi kuyenyuka ngokukhawuleza, ngakumbi kwizixhobo eziphathwayo. Oku kwandisa abaphulaphuli behlabathi lonke abanokujongana nabo.
Ngenxa yoko, ukuqaliswa ngempumelelo kunye nokusebenza kweewebhusayithi ezithetha iilwimi ezininzi kuya kwanda kuphela kwiimfuno ezicwangcisiweyo kunye nobunzima. Ukuba nezakhono kunye neenkqubo zolwimi ezininzi kuya kuvela njengeyona nto iphambili kukhuphiswano.
Ukuphuhlisa ngokubonakalayo ubuchwephesha malunga neewebhusayithi ezithetha iilwimi ezininzi - kuzo zombini ezobuchwephesha kunye nentsebenziswano yabantu - lutyalo-mali olulumkileyo kubuchule bexesha elizayo.
Ukuqukumbela
Ukudala iwebhusayithi eneelwimi ezininzi yindlela eqinisekisiweyo yokuvula amathuba amatsha ehlabathi. Kwiindawo ze-WordPress, izisombululo zokuguqulela zanamhlanje zenza ukuba inkqubo iphumelele kwimibutho yazo zonke iisayizi kunye nezibonelelo.
Ngesicwangciso esilungileyo sokudibanisa i-automation kunye nobuchule bomntu, naliphi na ishishini linokubiza ngokufanelekileyo ubukho balo kwi-intanethi ukwenzela ukubandakanyeka kwamanye amazwe kunye nokukhula kwengeniso.
Iinkampani ezamkela uguqulelo lwewebhusayithi zizibeka kwimpembelelo yexesha elide kunye nobunkokeli kwihlabathi lethu eliqhagamsheleneyo. Ixesha lokuphuhlisa izakhono zedijithali zehlabathi ngoku.
Ndazise ukuba ufuna nayiphi na ingcaciso okanye ungathanda ukuba ndiguqule esi sikhokelo kunye nesishwankathelo sokuguqulela iisayithi ze-WordPress nangayiphi na indlela. Ndiyavuya ukunika iinkcukacha ezongezelelweyo njengoko zifuneka.
Ukulungele ukuqalisa?
Ukuguqulela, okungaphezulu lee kunokwazi nje iilwimi, yinkqubo entsonkothileyo.
Ngokulandela iingcebiso zethu kunye nokusebenzisa i-ConveyThis , amaphepha akho aguqulelweyo aya kuhambelana nabaphulaphuli bakho, bazive bevela kulwimi ekujoliswe kulo.
Ngoxa kufuna umgudu, umphumo uba nomvuzo. Ukuba uguqulela iwebhusayithi, i-ConveyThis ingakongela iiyure ngomatshini woguqulelo oluzenzekelayo.
Zama i-ConveyThis simahla kangangeentsuku ezisi-7!
