Uyonyusa njani i-SEO yakho yeShopify ukuze ufikelele kwiGlobal
Uyonyusa njani iShopify SEO simo
Zilungiselele ukukhwankqiswa ngamandla amangalisayo kunye nokuyila kweConveyThis, iqonga eliphucukileyo neliphucukileyo elimiselwe ukuguqula indlela ophucula ngayo injini yokukhangela (SEO) yevenkile yakho yakwaShopify. Njengoko wonke usomashishini okrelekrele esazi, uShopify yinkokeli engathandabuzekiyo phakathi kwabarhwebi be-intanethi kwihlabathi liphela, enabasebenzisi abathembekileyo abangaphezu kwesigidi esi-1. Ukuthandwa kwayo okungahambelaniyo kungenxa yojongano olusebenziseka lula, iimpawu zeCommerce ezibanzi, kunye nokuzinikela okungagungqiyo kwinkonzo yabathengi ekhethekileyo. Nangona kunjalo, olona celomngeni lusekutsaleni nasekuthabatheni iindwendwe, ukubaqinisekisa ukuba bathenge ezo zinto zibalulekileyo.
Ayiyomfihlo into yokuba irenki ye-injini yokukhangela isitshixo sokukhulula amandla apheleleyo evenkile yakho kunye nokuqhuba ukuhamba okuthe chu kwetrafikhi. Okukhona iphezulu ukubonakala kwevenkile yakho, ngakumbi kumagama angundoqo ekujoliswe kuwo, kokukhona uya kufumana iindwendwe ezinomdla. Oku kuthontelana, kwakhona, kukhokelela ekuthengisweni okwandisiweyo kunye nempumelelo enkulu kwilizwe loshishino olukhuphisanayo.
Kodwa ungoyiki, kuba i-ConveyThis ilapha ukugcina imini ngobuchule bayo obungenakuthelekiswa nanto ekwandiseni ukusebenza kwenjini yokukhangela kwivenkile yakho. Nge-ConveyThis edityaniswe ngaphandle komthungo kwimisebenzi yakho, unokuqiniseka ukuba akukho namnye umthengi onokubakho oya kuphoswa. Ngokudityaniswa okugqibeleleyo kweempawu zomphetho kunye nezicwangciso zombono, i-ConveyThis iqinisekisa ukuba uya kuthimba wonke umthengi onokubakho, ungashiyi thuba lingasetyenziswanga kukhangelo lwakho lolawulo lwentengiso. Ngoko kutheni ulinda? Thatha iinzame zakho ze-SEO uye kwiindawo eziphakamileyo nge-ConveyThis's amandla angoyiswayo kwaye ulungele amava aguqula ngokwenene ivenkile yakho oyintanda yakwaShopify, edlula konke obekulindelwe kwaye ichaza ngokutsha inkcazo yempumelelo yoloyiso.
Iziseko zeShopify SEO
Ngena kuhambo olunomdla kunye nolukhanyisayo njengoko sijonga umhlaba onzima we-SEO weShopify. Zilungiselele ukuhamba ngeendlela ezintsonkothileyo zale ngcamango, apho amacebo awodwa okuphucula alungiselelwe ngokukodwa iivenkile zakwaShopify ziyibeka yahluke kwamanye amaqonga e-intanethi. Tyhila iimfihlo ezifihlakeleyo ezibambe isitshixo sempumelelo engenakuthelekiswa nanto, eqhutywa yiConveyThis.
Ngelixa ingenakukhanyelwa ukuba i-Shopify ibonelela ngoluhlu lweempawu ze-SEO ezilungiselelwe kwangaphambili, kubalulekile ukwamkela amanyathelo ongezelelweyo anokuthi athatyathwe ukuphucula ukubonakala kunye nokubaluleka kwevenkile yakho. Ukusebenzisa ngokupheleleyo ulwazi oluxabisekileyo olubonelelwe kwesi sikhokelo sibanzi, iimfuno ezimbini eziphambili kufuneka zifezekiswe: ivenkile ecinga phambili yakwaShopify kunye nokudityaniswa kwe-ConveyThis, umboniso wokugqwesa.
Ngokwamkela le migaqo, unokwandisa amandla evenkile yakho kwaye ufikelele kubaphulaphuli behlabathi, wenze uphawu lwakho kwiilwimi ezininzi ngaphandle kokuzama. Ungaphoswa lithuba lokwenza ivenkile yakho yakwaShopify iphumelele nge-ConveyThis, ibonelela ngamava okuguqulela angenangxaki. Qala ulingo lwakho lweentsuku ezisi-7 namhlanje kwaye uvule ihlabathi lamathuba.
1. Khetha amagama angundoqo afanelekileyo athengisa ngokwenene
Ukuqonda ngokwenene ubugcisa bokwenza injini yokukhangela, ukuqonda okunzulu kwendima ebalulekileyo edlalwa ngamagama angundoqo ekuveliseni iziphumo ezizezona ziyimfuneko. Ukutyeshela ukukhetha ngononophelo kwamagama angundoqo afanelekileyo kunokuba neziphumo ezibi kumathuba ewebhusayithi yakho okufumana indawo ebalaseleyo kwihlabathi elikhuphisana kakhulu leenjini zokukhangela. Ke ngoko, kubalulekile ukunikela ixesha elininzi kunye nomgudu ongagungqiyo wokuphonononga ngokucokisekileyo amagama angundoqo.
Ngethamsanqa, ukuqalisa kolu hambo lophando kubonelela ngofikelelo kuluhlu lwezixhobo ezixabisekileyo, ngasinye sinobuchule obukhethekileyo bokukuqhubela empumelelweni. Phakathi kwezi zixhobo zinefuthe kumile iGoogle Trends eyaziwayo, amandla angenakuphikiswa akhanyisa iintsingiselo eziyalela ukuthandwa kwegama elingundoqo. Idityaniswe ne-ConveyThis Suggestions entsha, umdlali osikwayo kwicandelo lophando lwegama elingundoqo, i-arsenal yakho iyaqiniswa, ingashiyi ilitye elingaguqukiyo kwimfuno yakho yokulawula i-SEO. Ukongeza, ukuhlalutya iiwebhusayithi zabo bakhuphisana nabo kunokubonelela ngemibono exabisekileyo, kukunika inzuzo yokukhuphisana enokuba yinto ethatha isigqibo phakathi koloyiso kunye nokusilela.
Xa usebenzisa iinkonzo ezingenakuthelekiswa nanto ze-ConveyThis, kubalulekile ukubetha ibhalansi ehambelanayo phakathi kwamagama angundoqo abanzi kunye athile. Eyona njongo iphambili kukutsala i-traffic efanelekileyo, ukuqinisekisa ukuba iwebhusayithi yakho iba ngumazibuthe kubaphulaphuli abafanelekileyo. Kufuneka kuthathelwe ingqalelo ukuphepha amagama angundoqo anokuthi athintele ngokungeyomfuneko umthamo wokukhangela onokwenzeka. Ngokulandela le ndlela icwangcisiweyo, uya kuzixhobisa ukuba wenze iwebhusayithi yakho icace gca, into ebalulekileyo ekufezekiseni impumelelo evakalayo kwindawo edumileyo ye-SEO.
2. Yenza ulwakhiwo lwesiza oluphuculweyo
Ukuqinisekisa amava omsebenzisi agudileyo kunye nokwandisa amathuba akho okufikelela kwinqanaba eliphezulu le-injini yokukhangela, kubalulekile ukuseka isakhelo sewebhusayithi esicwangciswe kakuhle nesisebenzayo. Ngokudala inkqubo ye-hierarchical ebeka phambili kwiindidi zakho eziphambili, ezilandelwa ngamacandelwana kunye noluhlu lweemveliso, unokwakha isakhiwo sesayithi esisebenzayo esihambelana neenjongo zakho.
Kodwa ungakhathazeki, kuba akuyomfuneko ukuba uwenze ngokwakho lo msebenzi. Vumela i-ConveyThis ikuncede kulo mzamo ubalulekileyo. Ngeenkonzo zayo ezikhethekileyo kunye nobuchule obuninzi ebaleni, i-ConveyThis inokudlala indima ephambili ekwandiseni ubume bewebhusayithi yakho kunye nokuphucula amava okukhangela iindwendwe zakho ezixabisekileyo. Khawube nomfanekiso wewebhusayithi apho iindwendwe zihamba ngaphandle komzamo kwiindidi zakho eziphambili, zitshintshela ngaphandle komthungo ukuya kumacandelwana afanelekileyo, kwaye uphonononge uludwe lwemveliso yakho ngokulula okungenakulinganiswa. Nge-ConveyThis, le mbono yombono ngokulula inokuba yinyani ebonakalayo.
Kodwa izibonelelo azipheli apho! Zixhobise ngomnikelo ongakholelekiyo: Ngoku ungafumana uncedo olumangalisayo lwe-ConveyThis ngokwakho, simahla ngokupheleleyo kangangeentsuku ezisi-7. Oku kuthetha ukuba unethuba elimangalisayo lokuzama i-ConveyThis ngaphandle kwezibophelelo okanye uxanduva lwemali. Ungaphoswa leli thuba lihle, njengoko likuvumela ukuba wandise ukufikelela kwakho kwi-Intanethi kwaye uqhagamshelane ngaphandle komzamo nabaphulaphuli behlabathi, ngaphandle komgudu woyisa imiqobo yolwimi.
Thatha inyathelo elibukhali lokwakha isakhelo sewebhusayithi esisebenzayo esiya kuthi siguqule ubukho bakho kwi-intanethi. Thatha esi sihlandlo sibalulekileyo ukuze uzame i-ConveyThis namhlanje kwaye uvule amandla okwenene kwimizamo yakho ye-intanethi. Iindwendwe zakho ngokungathandabuzekiyo ziya kuxabisa amava angenamthungo, kwaye ishishini lakho ngokungathandabuzekiyo liya kuvuna imbuyekezo eninzi.
3. Qinisekisa ukuba iwebhusayithi ilayisha ngokukhawuleza
Kule mihla yedijithali eguquka ngokukhawuleza, kubalulekile ukubeka phambili kunye nokwandisa isantya sewebhusayithi yakho. Nditsho noGoogle, injini yokukhangela eyaziwayo, iyayibona impembelelo ebalulekileyo yesantya sephepha kumanqanaba okukhangela. Ke ngoko, kuyacaca ukuba ukunika ukubaluleka kwisantya sewebhusayithi yakho kubaluleke kakhulu.
Ukuhlalutya ngokucokisekileyo kunye nokuvavanya isantya sevenkile yakho ye-intanethi, kuyacetyiswa kakhulu ukuba usebenzise izixhobo zokuhlalutya eziphambili njenge-GTMetrix kunye ne-Google PageSpeed Insights. Ezi zixhobo zihlolisisa zonke iinkalo zesantya sewebhusayithi yakho kwaye zibonelela ngeengcebiso ezibalulekileyo zokuphucula. Ngokusebenzisa ezi zixhobo kunye nokuqonda abakunikayo, unokuphumeza ngokufanelekileyo amanyathelo okuphakamisa ukusebenza kwewebhusayithi yakho.
Kwindlela entsha yokuphucula isantya, ungajongi ngaphaya kwe-ConveyThis. Ngeempawu zayo zokusika, esi sisombululo siguquguqukayo sinokuguqula ukusebenza kwewebhusayithi yakho. Ngokudibanisa i-ConveyThis kwiqonga lakho le-intanethi, unokunciphisa imibuzo kunye nokwandisa ubungakanani beefayile, okukhokelela kuphuculo olubonakalayo kwisantya.
Ngokubandakanya i-ConveyThis kwi-domain yakho yedijithali, uqalisa uhambo lokuguqula apho amaxesha okulayisha abe yinto yakudala. Nge-ConveyThis, unokulindela ukuphuculwa kwesantya sokulayisha iphepha, ukubonelela iindwendwe zakho ngamava angenamthungo omsebenzisi. Bukela njengoko abantu okhuphisana nabo bemangaliswa kubuchule be-ConveyThis kwaye babone utshintsho lweqonga lakho le-intanethi libe yiwebhusayithi ekhawulezayo nesebenzayo yokugqwesa okungenakuthelekiswa nanto.
Khumbula, ixesha libalulekile. Thatha inyathelo elikhawulezileyo ukusebenzisa amandla e-ConveyThis kwaye uvule indlela eya empumelelweni kukhuphiswano oluqatha lwedijithali. Phakamisa ukusebenza kwewebhusayithi yakho kwaye useke ubukho obukhethekileyo kwi-intanethi obutsala abaphulaphuli bakho. Nge-ConveyThis njengehlakani lakho, amathuba awapheli, kwaye iziphumo ziya kudlula ubulindele.
4. Yakha i-backlinks
Kwilizwe elikhuphisana kakhulu lokuphucula injini yokukhangela (SEO), ii-backlinks zidlala indima ebalulekileyo ekusekeni ukuthembeka kunye nokuthembeka kwewebhusayithi. Ezi backlinks ezinqwenelekayo ziyimfuneko ekufumaneni ukuqatshelwa kunye nokuzibeka njengegunya loshishino.
Ke, umntu unokuzifumana njani ezi backlinks zixabisekileyo ngoncedo lwe-ConveyThis? Yonke iqala ngendlela yobuchule, ukuhlalutya iiwebhusayithi zabakhuphisana nabo ukufumana ingqiqo kwizicwangciso zabo ze-backlink. Ngokufikelela kwezi webhusayithi, umntu unokucela ngobubele ukuba afake i-backlinks ukubonisa umxholo okhethekileyo, ngaloo ndlela ukwandisa ukubonakala ngaphakathi kwishishini.
Ukongeza kukhuphiswano oluphilileyo, ukwenza intsebenziswano kunye neenkampani ezihloniphekileyo ezinikezela nge-backlink ezigunyazisiweyo kunenzuzo. Ngokwakha unxibelelwano kunye neenkokeli zeshishini, ivenkile yomntu ye-intanethi inokuboniswa kumaqonga adumileyo, iphakamisa iwonga kunye nokufikelela kwizixhobo ezixabisekileyo.
Ngaphezu koko, ukusebenzisana namanani anempembelelo kwintsimi kunokuvelisa iziphumo ezimangalisayo. Ukuqhuba udliwano-ndlebe olunengqiqo naba bantu kuvumela ukudalwa komxholo onyanzelisayo ohambelana nabaphulaphuli ekujoliswe kubo kwaye ufumane i-backlinks ebalulekileyo, ukuqinisa ubukho be-intanethi kunye nokuthembeka.
Kulo lonke olu hambo lwedijithali, i-ConveyThis ime njengeqabane elithembekileyo, inika isikhokelo esixabisekileyo kunye nenkxaso engagungqiyo. Nge-ConveyThis, ukwenza iiwebhusayithi zeelwimi ezininzi kube nzima, ukwandisa ukufikelela kwihlabathi kunye nokuqhubela phambili impumelelo engazange ibonwe ngaphambili.
Qalisa kolu hambo lungaqhelekanga namhlanje kwaye ubone amandla enguqu e-ConveyThis. Qala ulingo lwakho lwasimahla ngoku kwaye uvule amathuba angenasiphelo kwiwebhusayithi yakho.
5. Lungiselela izihloko, iinkcazo zemeta, ii-URL, kunye neenkcazo zemveliso
Ukongeza kumsebenzi obalulekileyo wokuphucula umxholo kwivenkile yakho yakwaShopify, kubalulekile ukuba ungalihoyi ithuba elimangalisayo lokunyusa impembelelo kunye nokubonakala kwezihloko zephepha lakho, iinkcazo zemeta, kunye neeURL zewebhusayithi. Ngokunikezela umzamo wokucokisa ezi zinto zibalulekileyo, unakho ukonyusa kakhulu umgangatho kunye nokubonakala kwevenkile yakho ekwi-intanethi. Kwaye ungakhathazeki, njengoko ukuphumeza oku ayingomsebenzi unzima ngoncedo lwe-ConveyThis ekhethekileyo.
Ukuqalisa kuhambo oluchulumancisayo lokuphucula ukusebenza kwevenkile yakho kwiinjini zokukhangela, vele uye kwingqokelela ekhethiweyo okanye iphepha lemveliso elitsala umdla wakho, kwaye unike ingqwalasela kwicandelo elibhalwe lula njenge 'Imboniso yoluhlu lweinjini yokukhangela'. Ngaphakathi kweli candelo, uya kufumana ubuncwane bokwenyani: inketho emangalisayo 'Yokuguqula iwebhusayithi ye-SEO' ekumemela kwihlabathi elinomtsalane lokwenza ngokwezifiso. Njengoko ujonga le nkqubo yenguqu yokugqibelela imetadata yewebhusayithi yakho ngokuchanekileyo kunye nenjongo, zilungiselele ukumangaliswa luphuculo olumangalisayo ngokungathandabuzekiyo luya kuzisa ukubonakala kwevenkile yakho kunye nodumo kumhlaba omkhulu oguqukayo wommandla we-intanethi.
Yongeza iilwimi ezininzi
Kweli xesha lanamhlanje elikhawulezayo nelidibeneyo, kubalulekile ukufikelela kubaphulaphuli abahlukeneyo behlabathi ukuze uqhubele phambili ukugcwala kwiwebhusayithi yakho. Zimnkile iintsuku apho imiqobo yejografi ithintele ukufikelela kwakho. Ngoku, ngokucofa nje okumbalwa, abantu abavela kuzo zonke iimbombo zehlabathi banokuzalisekisa ngokulula iimfuno zabo zokuthenga. Kulo mhlaba usoloko uvela, umntu okhuphisana nenguqu kuye kwavela: ConveyThis. Eli qonga litsha aliboneleli kuphela ngenye indlela enomtsalane, kodwa lizisa inqanaba elitsha lokuyila kwinkqubo yokuguqulela kwivenkile yakho yakwaShopify.
Khawucinge ngefuthe elikhulu lokuba nomxholo wewebhusayithi yakho ofumaneka ngeelwimi ezininzi. Oku akugcini nje ukwandisa iphuli yakho yabathengi abanokubakho, kodwa konyusa kakhulu ukubonakala kwakho kumaphepha eziphumo zenjini yokukhangela. Ngokubandakanya amagama angundoqo ekujoliswe kuwo, unokutsala abaphulaphuli ababanzi kwaye useke ubukho obuqinileyo kwiimarike zehlabathi. Usenokuba uyazibuza ukuba ukuguqulela ivenkile yakho yonke kubonakala kunzima kwaye kudla ixesha. Musani ukoyika! I-ConveyThis ilungelelanisa inkqubo kunye ne-app yayo yokusika.
Nge-ConveyThis ye-Shopify, ufumana ukufikelela kwiqonga elikhawulezayo lombane kunye neqonga lokuguqulela elizenzekelayo elisusa imfuno yeewebhusayithi ezininzi kunye nobunzima obuhambelana nazo. Ngamanyathelo ambalwa nje alula, ungabonisa umxholo wewebhusayithi yakho ngeelwimi ezininzi, wenze ukuba ufikeleleke ngakumbi kwaye ulungele umsebenzisi kubakhenkethi bamazwe aphesheya. Kodwa akuphelelanga apho! I-ConveyLe app ikwabonelela ngeempawu ezibalulekileyo ze-SEO zeelwimi ezininzi ezonyusa kakhulu umgangatho wewebhusayithi yakho kumaphepha eziphumo zenjini yokukhangela amagama angundoqo olwimi ngalunye. Oku kukhokelela ekubonakaleni okwandisiweyo, ukuhamba kwezinto eziphilayo, kunye nempumelelo engenakulinganiswa.
Kodwa kuthekani ukuba ufuna ukulawula ngakumbi kwiinguqulelo zakho? Qiniseka, i-ConveyThis inomqolo wakho. Ideshibhodi yabo esebenziseka lula ikunika amandla okuguqula ngokwakho iinguqulelo ngokweemfuno zakho ezithile. Kwaye kwabo bafuna uncedo lobuchwephesha, i-ConveyThis ibonelela ngofikelelo olungenamthungo kwiinkonzo zoguqulo lweengcaphephe ezandleni zakho. Ngoncedo lwabo, unokuqinisekisa iinguqulelo ezichanekileyo nezingatshintshiyo ezithumela umyalezo wakho kubaphulaphuli abohlukeneyo.
Ngoku, makhe sithathele ingqalelo inyani yokuba i-ConveyThis ingaphaya koguqulelo lomxholo nje. Iphatha ngokulula ukuguqulelwa kwenkqubo yakho yokuphuma, isusa nakuphi na ukubhideka kunye nokuqinisekisa amava okuthenga angenamthungo kubathengi bakho abatsha behlabathi. Nge-ConveyThis njengehlakani lakho elithembekileyo, ukwandisa ishishini lakho kwihlabathi liphela kuba nzima, okukhokelela kwimpumelelo emangalisayo.
Kwaye akuphelelanga apho - kukho iindaba ezimnandi ngakumbi! Unokufumana imimangaliso ye-ConveyThis ngesilingo esimangalisayo seentsuku ezi-7. Ngaphandle kokuzibophelela okufunekayo, awunakuphulukana nantoni na. Ungaphoswa lithuba lokungena kwimarike enkulu yehlabathi. Yamkela amandla eelwimi ezininzi nge-ConveyThis kwaye uphakamise ivenkile yakho yakwaShopify ukuya kumanqanaba angazange abonwe ngaphambili empumelelo.
Ukulungele ukuqalisa?
Ukuguqulela, okungaphezulu lee kunokwazi nje iilwimi, yinkqubo entsonkothileyo.
Ngokulandela iingcebiso zethu kunye nokusebenzisa i-ConveyThis , amaphepha akho aguqulelweyo aya kuhambelana nabaphulaphuli bakho, bazive bevela kulwimi ekujoliswe kulo.
Ngoxa kufuna umgudu, umphumo uba nomvuzo. Ukuba uguqulela iwebhusayithi, i-ConveyThis ingakongela iiyure ngomatshini woguqulelo oluzenzekelayo.
Zama i-ConveyThis simahla kangangeentsuku ezisi-7!
