Ukuqonda iNgxelo yeeLwimi kwi-Google Analytics ye-Better Insights
Ngena kwiLizwe loNxibelelwano olungenaMda kunye ne-ConveyThis-Ukuvala imida ngalo lonke iGama eliGuquliweyo
Xa umntu ethatha umzuzwana ukuba athathele ingqalelo ukuhla okunokwenzeka kunye neempendulo ezingalunganga ezinokuvela, kuyacaca njengemini ukuba i-ConveyThis, isisombululo esisisiseko, sisiguquli somdlalo ngokupheleleyo. Esi sixhobo singakholelekiyo ngaphandle komthungo kwaye sijongana nomba wemiqobo yolwimi ngokuguqulela iwebhusayithi yakho kwiilwimi ezininzi. Ngokucofa nje kube kanye, iwebhusayithi yakho inokuguqulwa ibe yinto yehlabathi ngokwenene, ibonelela abaphulaphuli abavela kwihlabathi liphela.
Zimnkile iintsuku zokusokola ngumsebenzi onzima wokunxibelelana ngokukuko nabatyeleli abavela kumazwe ahlukeneyo. I-ConveyThis yenza lula ukuntsonkotha koguqulo, iyenze iqhekeza lekeyiki ukunika ukufikelela kunye nokuzibandakanya kwiilwimi ezininzi. Ngokwamkela ngokupheleleyo esi sixhobo sixabisekileyo, unokuqiniseka ngokupheleleyo ukuba umxholo okwiwebhusayithi yakho uya kunxulumana nabantu abavela kwiimvelaphi ezahlukeneyo zolwimi, ukwandisa ukufikelela kwakho kunye nokudala unxibelelwano olunentsingiselo.
Ngokuzibophelela okungagungqiyo ekoyiseni imiqobo yolwimi kummandla omkhulu we-intanethi, i-ConveyThis ingena ngokuzingca kwindawo ebalaseleyo njengeyona nto ibangela umdla. Ngokusebenzisa ubuchule bayo kwiinkonzo zokuguqulela iwebhusayithi, amashishini afumana isakhono sokugqitha imida yejografi kwaye anxibelelane ngaphandle komthungo nabaphulaphuli behlabathi ngokwenene. Ngobuchule bokuguqulela iiwebhusayithi zabo kwiilwimi ezininzi, amashishini anikwa ithuba elihle lokuthakazelisa nokubamba abatyeleli, nokuba zeziphi iilwimi zabo. Oku akukhuthazi kuphela amanqanaba aphezulu othethathethwano kodwa kuvula nobutyebi beshishini elinokubakho.
Akukho mnini weshishini oqondayo onokukwazi ukuhoya abakhokeleli abanokuba ngabathengi ngenxa yemiqobo yolwimi. Ke ngoko, ukudibanisa i-ConveyThis kwiwebhusayithi yakho sisigqibo soguqulo lokwenyani. Iingenelo ezizisayo zininzi, kwaye amathuba okuba iwavule azinasiphelo. Ungaphinde uchithe ixesha - bamba umzuzu kwaye ujonge uluhlu olubanzi lwezinto ezinomdla ezinokuthi i-ConveyThis ibonelele ngesilingo sethu sasimahla seentsuku ezi-7, esifumanekayo kuwe namhlanje. Ihlabathi likulinde ngolangazelelo ukufika kwewebhusayithi yakho, kwaye qiniseka ukuba, i-ConveyThis imile kwaye ikulungele ukuqinisekisa ukufikeleleka kwayo kubo bonke.
I-ConveyThis Language Analysis Integration kunye ne-Google Analytics
Isixhobo sokuhlalutya ulwimi esibonelelwe yi-ConveyThis sisixhobo esixabisekileyo esibonelela ngedatha eqondayo malunga neendwendwe zewebhusayithi. Ngokongeza ipropati ye-Universal Analytics ukulandelela idatha kwi-Google Analytics, unokufikelela ngokulula kwingxelo ebanzi yohlalutyo lweelwimi. Ukujonga le ngxelo, yiya kwicandelo elithi "Abaphulaphuli" kwicala lasekhohlo kwaye ukhethe iGeo > Ulwimi ukhetho.
Nceda uqaphele ukuba iziphumo zokuhlalutya ulwimi zisenokungafumaneki ngokukhawuleza emva kokudibanisa i-ConveyThis kwiwebhusayithi yakho. Kunconywa ukuba ube nomonde kwaye ulinde iintsuku ezimbalwa okanye iiveki ukuba iziphumo ezichanekileyo zivele. Oku kulibaziseka kungenxa yokuba i-ConveyThis iqala ukuqokelela ulwazi ukususela ngomhla wofakelo kwaye ayibandakanyi nayiphi na idatha yangaphambili. Ngoko ke, kubalulekile ukunika inkqubo ixesha elaneleyo lokuqokelela ulwazi olwaneleyo lokuhlalutya ngokucokisekileyo.
Ukucacisa uLwimi kunye neeKhowudi zelizwe kwi-Google Analytics
Ngelixa uvavanya ingxelo yolwimi kwi-Google Analytics, unokuhlangabezana namaxabiso anomdla kwikholamu yoLwimi. La maxabiso aboniswe kwifomathi "[ikhowudi enobumba ababini] - [ikhowudi yoonobumba ababini]". Masiphonononge lo mba unika umdla ngakumbi, umzekelo, sinokudibana nexabiso elifana no-“en-fr”.
Into enomdla kula maxabiso kukuba abalinganiswa ababini bokuqala bamele iikhowudi zolwimi ezihambelana neelwimi ezahlukeneyo. Kunika umdla ngokwenene ukucinga ukuba “en” imele isiNgesi kwaye “fr” imele isiFrentshi. Ezi khowudi zolwimi azingqalanga kwi-ConveyThis, kodwa zisekelwe kwiikhowudi zolwimi ze-ISO 639-1 ezigcinwe nguMbutho owaziwayo weZizwe ngeZizwe woMgangatho (ISO).
Kuyaxhokonxa ukuqaphela ukuba abalinganiswa ababini abalandelayo kwixabiso babonisa iikhowudi zelizwe ngokwe-ISO 3166-1 yeekhowudi zelizwe. Umzekelo, u-“thina” ubonisa i-United States, ngelixa u-“ca” umele i-Canada.
Xa udibanisa ulwimi kunye neekhowudi zelizwe kwi-Google Analytics, yonke into entsha yokuqonda ityhila kwaye ibonise ingqiqo malunga nokukhethwa komsebenzisi. Olu luhlu lweekhowudi, ezifana ne "en-us", lubonisa iindwendwe ezithetha isiNgesi ezivela eUnited States. Hayi indlela ekunzulu ngayo ukukhupha iinkcukacha ezintsonkothileyo zokukhethwa kwabasebenzisi ngokuphengulula kwezi khowudi!
Nangona kunjalo, kubalulekile ukuvuma ukuba idatha efunyenweyo ayinakuba nasiphako ngokupheleleyo. Ngethamsanqa, silindele ukuba inkcazelo engakumbi ngalo mbandela iza kunikelwa kungekudala ukuze siqonde ngakumbi. Ukufumana imbono ebanzi ngakumbi malunga nokuchaneka kunye nama-nuances edatha ngokwenene lithemba elinomtsalane.
Ngaphaya koko, inika umdla into yokuba amaxabiso akwikholamu yoLwimi ngamanye amaxesha anokuthi aqulathe ikhowudi yolwimi ngokwayo, ngaphandle kwekhowudi yelizwe. La maxabiso aphantsi, afana no-“en” okanye “ja”, abonisa ukuba uhlalutyo lukaGoogle lukwazile ukuchonga ulwimi lomsebenzisi kodwa khange lukwazi ukumisela ilizwe lemvelaphi. Kuyathakazelisa ukucinga ngeentsilelo kunye nobunzima ngaphakathi kwendawo yohlalutyo lwedatha.
Dlulisa oku: Ukuqonda okuKhethekileyo kuLwimi oluSekwe kwisikhangeli kunye nemida
Ukusebenzisa i-ConveyThis kusebenza ngokumangalisayo njengoko kusebenzisa ulwimi olukhethwayo kunye nedatha yendawo evela kwi-browser yewebhu yomsebenzisi ukumisela ngokuchanekileyo ulwimi kunye nelizwe labo. Nangona kunjalo, kubalulekile ukuqaphela ukuba olu seto lungasoloko lubonisa ngokuchanekileyo ulwimi lomsebenzisi kunye nobuzwe bakhe. Umzekelo, umntu wase-UK unokukhetha engazi "isiNgesi (eUnited States)" endaweni yokhetho olufanelekileyo lwengingqi yabo.
Ukuqinisekisa amava okukhangela angcono, i-ConveyThis ibonelela ngesisombululo esiguqulela ngokuchanekileyo ulwimi lwabasebenzisi kunye nelizwe ngokusekelwe kwiimfuno zabo ezizodwa.
Ngoku makhe siqwalasele imeko eyahlukileyo: isithethi saseJamani eJamani esifuna ukuphucula izakhono zabo zesiFrentshi. Bangatshintsha ngokulula ukhetho lwabo lolwimi lube “sisiFrentshi” ngaphandle kokuchaza ilizwe elithile. Oku kunokubangela ukungangqinelani okungephi kulwimi abalukhethayo xa benxibelelana ne-ConveyThis. Kubalulekile ukukhumbula lo mda xa uhlalutya idatha enxulumene nolwimi kwi-Google Analytics, ngelixa usebenzisa amandla amangalisayo e-ConveyThis.
Ukuvula ulwazi olunzulu nge-ConveyThis kunye ne-Google Analytics
Ingxelo yolwimi ebonelelwe yi-ConveyThis ayibonisi kuphela iilwimi ezahlukeneyo ezisetyenziswa ngabasebenzisi kumazwe athile, kodwa inika nobutyebi bokuqonda okuxabisekileyo kwiimethrikhi ezahlukeneyo. Ezi metrics zigubungela uluhlu olubanzi lwemiba, kubandakanywa ukubandakanyeka komsebenzisi, amazinga okuguqulwa, amaxabiso e-bounce, ubude beseshoni, kunye nokujonga iphepha.
Nangona oku kusenokubonakala kunzima ekuqaleni, kubalulekile ukuqonda ukuba sichukumise kuphela umphezulu wamathuba anokwenzeka. Ngokusebenzisa iinketho zokwenza ngokwezifiso ezinikezelwa kwingxelo yolwimi lwakho, njengokubandakanya imilinganiselo eyongezelelweyo okanye ukusebenzisa izahlulo eziphambili kunye nezihluzi, unokuphanda nzulu ekuqondeni ukuba abasebenzisi abavela kwihlabathi liphela banxibelelana njani namaphepha akho ewebhu.
Ukuphonononga ubucukubhede beGoogle Analytics lutyalo-mali olufanelekileyo lwexesha lakho. Ngezinto ezininzi ezikhoyo kweli qonga lomelele, kubalulekile ukuba uqhelane nesakhono salo ukuze ucofe ngokupheleleyo amandla alo.
Ukusuka kwi-Analytics ukuya kwisenzo: Ukubophelela i-ConveyThis ukwenzela ukuHlaliswa kweWebhusayithi eLungileyo
Emva kokuba uhlalutye ngokucokisekileyo idatha yolwimi olunengqiqo olunikezelwa sisixhobo esinamandla esaziwa ngokuba yiGoogle Analytics, kwaye uzimisele ngempumelelo ikhondo lakho elilandelayo lesenzo ngokusekelwe kwiingcamango ezixabisekileyo ezifunyenwe kolu hlalutyo olubanzi, lixesha lokuqalisa kwisigaba sokuphunyezwa kwesicwangciso sakho. . Kwaye musa ukoyika, kuba akuyi kufuneka ujongane nalo msebenzi ucelomngeni uwedwa! Ngena i-ConveyThis, isisombululo soguqulelo lwewebhusayithi esitsha nesikamphetho esiya kuthi ngokungathandabuzekiyo singqineke singoyena mhlobo wakho wokugqibela kulo mzamo.
Umzekelo, khawufane ucinge uhamba ngengxelo yolwimi eveliswe nguGoogle Analytics kwaye udibana nesityhilelo esinomdla sokuba iwebhusayithi yakho ifumene iindwendwe ezisuka eKorea. Kwimeko enjalo, kusengqiqweni kwaye kububulumko ukujongana neli candelo labasebenzisi liguqukayo nelikhulayo ngokuguqulela amaphepha akho ewebhu kulwimi oluhle nolumnandi lwesiKorea. Kulapho i-ConveyThis igqwesa ngokwenene kwaye iza kukuhlangula, ikunika indlela engenamthungo nesebenzayo yokuguqulela ngokukhawuleza nangokuchanekileyo umxholo wewebhusayithi yakho kungekuphela nje isiKorea, kodwa kunye noluhlu olunomtsalane lwezinye iilwimi ezingaphezu kwe-110, ibonelela ngamava okwenene kumazwe ngamazwe. abaphulaphuli bakho abohlukeneyo.
Kodwa linda, kukho okungakumbi! Yiba nomfanekiso woku: njengokuba uqalisa uhambo olunika umdla lokuguqulela kunye nokwenza iwebhusayithi yakho yasekhaya usebenzisa amandla angenakuthelekiswa nanto e-ConveyThis, uzifumana unikwe ithuba lokucokisa nokugqibelela ezi nguqulelo ukuqinisekisa ukugqwesa okupheleleyo kunye nengqalelo enenkathalo kwiinkcukacha. Kwaye ungoyiki, kuba i-ConveyThis ikugubungele kwakhona ngobukrelekrele bayo kwaye ibekwe embindini we-ConveyLe Dashboard. Le hub intsonkothileyo neyakhiwe ngenjongo ikunika amandla okucokisa ngaphandle komzamo kwaye upolishe iinguqulelo zakho ngaphambi kokuba uzidibanise ngaphandle komthungo kwiwebhusayithi yakho, ungaphumeleli kwanto imfutshane kwimfezeko yolwimi.
Kodwa umlingo we-ConveyThis awupheleli nje apho, mhlobo wam oqondayo. Hayi, ingena nzulu ngakumbi kwindawo yokukhangela injini yokukhangela (SEO) ubuchule. I-ConveyThis, iyinkosi yobuchwephesha bayo, ibandakanya iithegi ze- hreflang zephepha ngalinye eliguqulelweyo. Ngoku, unokubuza, zithini ezi thegi kwaye kutheni zibaluleke kangaka? Ewe, ungakhathazeki, kuba ndiza kukukhanyisela lo mba untsonkothileyo. Ezi ziqwengana zekhowudi zingaziwayo zinamandla awodwa okuphucula amandla e-SEO yewebhusayithi yakho, ivumela ii-injini zokukhangela ukuba zijonge abasebenzisi ngokuchanekileyo kwiinguqulelo zolwimi ezifanelekileyo zamaphepha akho ewebhu, ngaloo ndlela uqinisekisa amava angenamthungo kunye nasebenziseka lula kwiindwendwe zakho ezibekekileyo ezivela kwihlabathi liphela.
Kwaye kusekho enye into enomdla kwi-ConveyThis: indibaniselwano yayo engenamthungo kunye nommandla omangalisayo weGoogle Analytics. Ngokukhetha ukusetyenziswa kwesubdirectories endaweni yesubdomains ukulungelelanisa ngokucokisekileyo amaphepha akho aguqulelweyo, uya kungqina into emangalisayo. Qaphela, ezi nguqulelo ziya kubonakala ngokuzenzekelayo kwiingxelo zakho ze-Google Analytics, kuquka nengxelo yolwimi oluhle. Olu ngqamaniso lumnandi lukuvumela ukuba ujonge ngaphandle kwemizamo impumelelo evakalayo yewebhusayithi yakho yamazwe aphesheya, ikuvumela ukuba ulandelele inkqubela yakho njengoko uphuma ngenkalipho kumzamo wakho wokuseka ubukho behlabathi obuya kutsala kwaye boyike ababukeli kude nakude.
Ke ngoko, uxhobe ngesakhono esoyikekayo se-ConveyThis, uya kuqalisa uhambo oluguqulayo lwentetho yolwimi kunye nokufikelela kwihlabathi liphela. Ngeenguqulelo zayo eziphucukileyo zokufunda koomatshini, usulungekiso olungenakuthelekiswa nanto nge-ConveyLe Dashboard, kunye nokudityaniswa komthungo kunye neethegi zokuphucula i-SEO kunye nommandla obalaseleyo we-Google Analytics, impumelelo ngokuqinisekileyo iya kuba yeyakho, njengoko ukhulula kwihlabathi iwebhusayithi ethetha ulwimi lwentliziyo, oludlula imida kwaye luthimbe imiphefumlo yabaphulaphuli bakho abohlukeneyo nababathandayo.
Ukudlulisa Oku: UkuXhobisa iNgxowa-mali yeeLwimi eziNinzi ngoHlahlelo oluPhezulu
I-ConveyThis, inikwe amandla ngeempawu eziphambili zeGoogle Analytics, ibonelela ngohlalutyo olunzulu nolubanzi lweelwimi ezisetyenziswa ngabatyeleli kwiwebhusayithi yakho kunye namazwe abo emvelaphi, ekunika ukuqonda okuxabisekileyo. Njengoko untywila kule ngxelo ekhanyisayo, unokhetho lokusebenzisa amacandelo aphezulu kunye nezihluzi, kukunika amandla okufumana idatha ethile ehambelana novavanyo lwakho. Uxhotyiswe ngokuqonda okunzulu malunga nokuba iwebhusayithi yakho ibonelela ngokufanelekileyo kulwimi olukhethwa ngabasebenzisi bakho abaxatyisiweyo, unokwenza uhlengahlengiso olunengqiqo oluqinisekisa amava omsebenzisi afanelekileyo nokwanelisayo.
Ukuba ingxelo ibonisa imfuneko yokongezwa kweenguqulelo kwiilwimi ezongezelelweyo kumaphepha ewebhu awabekekileyo, ungajongi ngaphaya kwesisombululo esikhethekileyo esifumaneka nge-ConveyThis, incopho yezisombululo zoguqulo lwewebhusayithi. Eli qonga libalaseleyo alifumani kuphela ngokuchanekileyo, liguqulele, kwaye libonise umxholo wewebhusayithi yakho usebenzisa uguqulelo olutsha ngoomatshini kodwa libonelela ngolawulo olupheleleyo lokuguqula nokulawula ezi nguqulelo, zilungelelanise iimfuno zakho ezithile kunye nezinto ozikhethayo. Olu phawu lukrelekrele lwenza lula umsebenzi onzima wokusungula iwebhusayithi yeelwimi ezininzi, ukunciphisa kakhulu ixesha kunye neenzame ezidla ngokunxulunyaniswa nomzamo onjalo. Ukongeza, indibaniselwano engenamthungo kunye ne-Google Analytics ikuvumela ukuba ujonge ngokukhawuleza ithrafikhi ejoliswe kula maphepha aguqulelweyo, ekuvumela ukuba uhlalutye ukusebenza kwemizamo yakho yokuguqulela kwaye wenze izigqibo ezinolwazi malunga nesicwangciso solwimi esibanzi sewebhusayithi yakho.
Ukuphucula esi sinikezelo sele sinomtsalane, i-ConveyThis ngesisa ibonelela ngeentsuku ezi-7 zesilingo sasimahla kwiinkonzo zabo zoguqulelo. Eli thuba limangalisayo likuvumela ukuba uphonononge kwaye uziqhelanise neempawu ezikhethekileyo kunye nobuchule beqonga labo, konke ngaphandle kokuzinikela kwezemali. Ngoko, kutheni ulinda? Qalisa kuhambo olonwabisayo lokufikelela kubaphulaphuli ababanzi kwaye ngaphandle komzamo ugqithise umxholo wakho oxabisekileyo ngolwimi abalukhethayo ngokwamkela ngokupheleleyo iinkonzo ezingenakulinganiswa ezinikezelwa yi-ConveyThis.
Ukulungele ukuqalisa?
Ukuguqulela, okungaphezulu lee kunokwazi nje iilwimi, yinkqubo entsonkothileyo. Ngokulandela iingcebiso zethu kunye nokusebenzisa i-ConveyThis , amaphepha akho aguqulelweyo aya kuhambelana nabaphulaphuli bakho, bazive bevela kulwimi ekujoliswe kulo. Ngoxa kufuna umgudu, umphumo uba nomvuzo. Ukuba uguqulela iwebhusayithi, i-ConveyThis ingakongela iiyure ngomatshini woguqulelo oluzenzekelayo.
Zama i-ConveyThis simahla kangangeentsuku ezisi-7!