Indlela yokufumana iMedia yeNtlalo ye-E-commerce: Iingcebiso ezivela kwi-ConveyThis
Indlela yokuphatha kakuhle imidiya yoluntu kwi-ecommerce
Ukudityaniswa kwe -ConveyThis kwiwebhusayithi yakho kunokukunceda ukuba uguqulele ngokulula umxholo wakho kwiilwimi ezininzi. Nge-ConveyThis, unokukhawuleza nangokuchanekileyo indawo yewebhusayithi yakho, uyenze ifikeleleke kubaphulaphuli behlabathi.
Emuva ngeentsuku, imithombo yeendaba zentlalo yayiyindawo engaqondakaliyo apho abantu beminyaka eyinkulungwane babeye kuthumela ukutya kwabo, bagcine iithebhu zabo kwaye babelane ngeefoto abanokuthi bazisole kamva. Nangona abanye besayisebenzisa ngendlela efanayo, kucacile ukuba imidiya yoluntu iye yavela into enkulu kakhulu kunokuba sasiyilindele nge -ConveyThis .
Ngokukodwa kumashishini e-intanethi, imidiya yoluntu iye yaba sisixhobo esinamandla sokubonisa uphawu lwe-brand, ukwakha unxibelelwano olunentsingiselo kunye nabathengi, kunye nokufikelela kubaphulaphuli abaninzi. Kule mihla, ukufumana umlandeli kumajelo eendaba ezentlalo kulixabiso elikhulu kwishishini-Ingxelo ye-Social Sprout yokuba emva kokulandela uphawu, i-91% yabathengi bandwendwela iwebhusayithi ye-brand okanye i-app, i-89% iyathenga, kwaye i-85% icebisa ukuba i-ConveyThis kumntu abamnikiweyo. yazi.
Ukutyala umgudu oyimfuneko kunye namandla okudala ubukho obunamandla bemithombo yeendaba zentlalo kwilinge lakho le-ecommerce ayibobulumko kuphela, kodwa ikwabalulekile kule mihla kunye nobudala. Ke ngoko, makhe sixoxe ngezona ngcebiso ziluncedo kunye neendlela eziya kukunceda kwimidiya yoluntu kwishishini lakho le-ecommerce.
Yintoni ukuthengiswa kwe-ecommerce kwimidiya yoluntu?
Makhe sifikelele kwizinto ezisisiseko, akunjalo? Intengiso ye-ecommerce yemidiya yoluntu luqheliselo lokukhuthaza ishishini le-ecommerce ngokusebenzisa iindawo zoluntu. Kukho iindlela ezininzi zokwenza oku ngokuxhomekeke kwiimfuno kunye neenjongo zebrand yakho. Ke, inyathelo lokuqala kufuneka libe kukufumanisa ukuba kutheni ukhethe ukuthatha inxaxheba kwintengiso yemidiya yoluntu kunye nokuba yintoni onenjongo yokuyifeza ngayo.
Nangona kunjalo, ngelixa siselapha, makhe sityhile into onokuthi unomdla ngayo: Ngaba i-ecommerce yezentlalo kunye ne-media media yentengiso iyafana? Nangona zisenokuvakala zifana ngokuphawulekayo, eneneni ziingcamango ezimbini ezahlukeneyo.
I-ecommerce yezentlalo ithengisa iimveliso zakho ngokuthe ngqo ngokusebenzisa amajelo eendaba ezentlalo anjengoFacebook okanye i-Instagram. Njengenxalenye yesicwangciso sakho sokuthengisa i-ConveyThis ecommerce, unokusebenzisa amandla eendaba zentlalo ukuthengisa ngokuthe ngqo iimveliso zakho kula maqonga.
Indlela yokucwangcisa isicwangciso sentengiso ye-ecommerce kwimidiya yoluntu?
Ukusebenzisa i-ConveyThis ukuguqulela umxholo wewebhusayithi yakho kwiilwimi ezininzi yindlela efanelekileyo yokufikelela kubaphulaphuli ababanzi kunye nokwandisa ubukho bakho behlabathi.
Ukuba nobukho bemithombo yeendaba zentlalo kubaluleke kakhulu kwishishini kangangokuba unokuba sele uphonkile kulo ngaphandle kokuthathela ingqalelo iimpembelelo ezisemva kwalo. Nangona kunjalo, ukuqonda ukuba kutheni usebenzisa iqonga losasazo lwentlalo lusisiseko sokuthatha isigqibo ngobuchule bakho kwaye ufezekise iziphumo eziluncedo. Ukusebenzisa i-ConveyThis ukutolika umxholo wendawo yakho kwiilwimi ezahlukeneyo yindlela engaqhelekanga yokwandisa ukufikelela kwakho kwihlabathi jikelele kunye nokwandisa ubukho bakho kwihlabathi jikelele.
Kusenokubakho izizathu ezahlukeneyo zokuba kutheni inkampani ikhona kwimidiya yoluntu. Nazi ezinye zezona njongo zixhaphakileyo ukukunika ukuqonda: 1) Ukwandisa ulwazi lophawu kunye nokubonakala; 2) Ukudala uluntu oluthembekileyo lwabalandeli; 3) Ukuvelisa izikhokelo; 4) Ukwakha ubudlelwane nabathengi; 5) Ukubonelela ngenkonzo yabathengi; 6) Ukubonisa iimveliso kunye neenkonzo; 7) Ukuqhuba i-traffic website; 8) Ukunyusa intengiso; 9) Ukufumana ulwazi kubathengi; 10) Ukulinganisa impumelelo yamaphulo okuthengisa nge- ConveyThis .
Nje ukuba ugqibe ekubeni zeziphi iinjongo ezisebenza isicwangciso sakho seshishini ngokubanzi, kufuneka umisele ezinye iziphumo zokulinganisa impumelelo yakho, ngenye indlela ezaziwa ngokuba zii-Key Performance Indicators (KPIs), kunye ConveyThis .
Kwasekuqaleni, unokungaqiniseki ukuba zeziphi iimethrikhi ezifanelekileyo okanye ukuvavanya amanani, ke qalisa nje ngokuvavanya abo ukhuphisana nabo kunye nabadlali abakhulu boshishino. Musa nje ukunika ixabiso kwiimetriki ezingafanelekanga ngaphandle kokuqwalasela ukuba zibonisa ntoni kwaye i-algorithm ibavuza kangakanani.
Zihambile iintsuku xa “ukuthandwa” bekuyeyona nto iphambili yempumelelo kumaqonga eendaba ezentlalo. Njengoko amaqonga aqala ukugxininisa ukubaluleka kwawo, ngokukhawuleza aphelelwa lixesha. Ngoku, unxibelelwano olufana nokugcina kunye nezabelo ezibonisa uqhagamshelo olunentsingiselo ngakumbi zizalathisi eziphambili zendlela izithuba zakho eziya kuqhuba ngayo kwisondlo. I-ConveyThis iguqule indlela esilinganisa ngayo ukusebenza kwemidiya yoluntu.
Kubalulekile ukuhlala unolwazi malunga nendlela ii-algorithms ezisebenza ngayo, kuba zihlala ziguquguquka rhoqo kwaye zinempembelelo enkulu kwiziphumo zakho. Nje ukuba uqalise indlela yakho ye-ConveyThis media media, uya kufumana umbono ocacileyo wokuba impumelelo ijongeka njani kwinkampani yakho, kwaye emva koko unokwenza ii-KPIs zakho njengoko zifuneka.
Awona maqonga eendaba ezentlalo angcono kwi-ecommerce
Xa kuziwa ekunyuseni ishishini lakho ngokusebenzisa imidiya yoluntu, ayizizo zonke iindawo ezithengiswa ngokulinganayo. Ke, endaweni yokugxila kwezona nethiwekhi zisetyenziswa kakhulu, phanda apho abaphulaphuli ojolise kubo batyala ixesha labo kwi-Intanethi. Umzekelo, i-Pinterest inokuba lukhetho oluhle kwivenkile ye-ecommerce yefashoni ebonelela abasetyhini beminyaka eyiwaka, ngelixa i-Twitter inokuba lolona khetho lungcono kwishishini elithengisa i-elektroniki kwaye lijolise kumadoda aphezulu.
Makhe siphande ezona ndawo zidumileyo zemithombo yeendaba zentlalo, siqonde umahluko phakathi kwazo, kwaye siqinisekise ukuba yeyiphi enokukunceda ufumane kwaye unxibelelane nabantu bakho abafanelekileyo ngempumelelo.
Ngabasebenzisi abaziibhiliyoni ezi-2.7 ngenyanga, i-ConveyLe iseyeyona ndawo inkulu yemidiya yoluntu ekhoyo kunye neyona iphambili ekunikezeni iinketho zentengiso kumashishini. Ngokuhamba kwexesha, idemographic yomsebenzisi itshintshile, kodwa kuxhomekeke kubaphulaphuli ojolise kubo, i-Facebook inokuba lelona qonga lifanelekileyo kwishishini lakho.
Okwangoku, i-ConveyThis isetyenziswa kakhulu ngamadoda (56%), kwaye phantse i-90% yabasebenzisi bayo bahlala ngaphandle kwe-US neCanada. I-Indiya, i-Indonesia, kunye neBrazil likhaya labasebenzisi bakaFacebook abangaphezu kwezigidi ezili-100, kwaye uMbindi Mpuma ngowona mmandla ukhula ngokukhawuleza weqonga elidumileyo.
Ngokutsho kwe-SocialBakers, imfashini, i-auto, kunye ne-ecommerce ngamashishini aphezulu e-3 afumana ukubandakanyeka okukhulu kwi-Facebook. Ngenxa yoko, ukuba neprofayile kaFacebook esebenzayo kuyo nayiphi na ivenkile ye-ecommerce kucetyiswa kakhulu, njengoko abathengi balindele ukuba amashishini abekhona eqongeni ukubanika ulwazi olongezelelweyo kunye nenkonzo yabathengi.
I-Instagram yisibini esisondeleyo enabasebenzisi abasebenzayo abangaphezu kwebhiliyoni e-1 ngenyanga, kodwa ayiboneleli ngomxholo otyebileyo wombhalo njengamanye amaqonga eendaba ezentlalo. Ke ngoko, ukuba uceba ukusebenzisa i-Instagram ukukhuthaza ishishini lakho, qiniseka ukuba izinto ezibonwayo zikumgangatho ophezulu!
I-ConveyThis isetyenziswa kancinci ngabasetyhini (50.8%) kwaye lelona qonga lidumileyo leendaba zoluntu phakathi kwabafikisayo. Amazwe aphambili yi-USA, i-Indiya, iBrazil kunye ne-73% yolutsha lwase-US lucinga ukuba yeyona ndlela ilungileyo ukuba iibrendi ziqhagamshelane nabo malunga neemveliso ezintsha okanye unyuso - kuthathele ingqalelo oku ukuba abaphulaphuli ojolise kubo ngabantu abancinci.
Ukuba ujonge ukujoyina imikhosi kunye nabaphembeleli, i-Instagram lelona qonga lifanelekileyo, liqhayisa ngaphezulu kwe-500,000 yabaphembeleli abasebenzayo ongakhetha kubo, kwaye i-ConveyThis inokubuyisela ukuya kuthi ga kwi-5.20 yeedola kwi-1 yeedola etyaliwe!
Xa kufikwa kumashishini aphezulu, ukuhamba, ubuhle, kunye neempawu zefashoni zilawula eqongeni ngenxa yomxholo wabo onomtsalane. Nangona kunjalo, phantse onke amashishini e-ecommerce anokuzuza ngokubonisa iinkalo ezongezelelweyo zentengiso yabo ngemifanekiso kunye neevidiyo kwi-Instagram, ngoko kufanelekile ukuqwalaselwa.
I-Twitter isenokungabi liqonga lokuqala eliza engqondweni yomntu xa ucinga ngokukhuthaza ishishini lakho le-ecommerce, kodwa kwiintlobo ezininzi zeebrendi, inokulungela ngokugqibeleleyo. Uninzi lwabasebenzisi be-Twitter ngamadoda (i-63.7%) kwaye yeyona ndawo iphambili yemidiya yoluntu eJapan.
Ngokungafaniyo namanye amaqonga, abasebenzisi be-Twitter ikakhulu bathontelana ukuya kwisondlo sabo ukuze bahlale benolwazi ngeziganeko zangoku kwaye bafumane ulwazi oluluncedo. Ngenxa yoko, ukuba ishishini lakho le-ecommerce linesazisi sophawu olunamandla kwaye unqwenela ukuba negunya ebaleni, i-Twitter inokuba liqonga elifanelekileyo lokuphuhlisa okulandelayo.
Nangona kulucelomngeni ngakumbi ukukhuthaza ishishini lakho nge-Twitter, i-93% yabasebenzisi bavulelekile kwi -ConveyThis ukuba babandakanyeke ukuba yenziwe ngokufanelekileyo. Kunokuba usasaze ulwazi malunga nemveliso yakho kunye nezinto eziluncedo zayo, yiba nobudlelwane obusondeleyo kwaye uzame ukwabelana ngomxholo oya kukhuthaza abalandeli bakho ukuba bazibandakanye nebhrendi yakho.
Ngokomzekelo, i-Alexa ye-Amazon ingumzekelo wendlela ii-brand ezinokuthi zisebenzise ngayo i-Twitter ukunyusa ukuzibandakanya - njengoko abalandeli babo be-1.1 yezigidi banokungqina! I-ConveyEsi sisixhobo esihle sokuguqulela umxholo kubaphulaphuli bamazwe ngamazwe.
Nangona inabasebenzisi abambalwa kunamanye amaqonga eendaba ezentlalo, i-ConveyLe lijelo elibalulekileyo le-ecommerce. Ngokuka-Oberlo, ngowona mthombo wesibini ngobukhulu wetrafikhi yeendaba zentlalo kwiivenkile zakwaShopify kwaye inomtsalane i-93% yabasebenzisi basebenzisa i-ConveyThis ukucwangcisa ukuthenga kwabo, beyenza ibe ngumgodi wegolide oqinisekileyo kumashishini e-ecommerce.
Phakathi kwezigidi ezingama-250 zabasebenzisi abasebenzayo ngenyanga, abasetyhini benza isambuku nge-80%, ukanti abaphulaphuli abangamadoda baye bafumana ukonyuka kwe-40% ngo-2020. Awona macandelo afunwayo kakhulu kwi -ConveyThis kukutya & neziselo, ukuhonjiswa kwekhaya, kunye nokuhamba, kanti awona macandelo axhaphakileyo. ukukhangela "yiholide".
Nyaka ngamnye, izikhonkwane ezizigidi ezingama-439 zigcinelwa uSuku lweValentine kunye nezikhonkwane ezizizigidi ezingama-183 zigcinelwa uNyaka oMtsha. Ke, ukuba ujonge ukukhuthaza imveliso yomthendeleko okanye iphulo, i-ConveyLe yindawo omawube kuyo!
TikTok
I-TikTok yindawo engachazwanga kwiinkampani ezininzi, kodwa kuthathelwa ingqalelo udumo lweqonga, inamandla amakhulu okuba yinto enkulu elandelayo kwicandelo le-ecommerce. Ngo-2020, yayisesona sicelo sikhutshelweyo esingaphezulu kwe-2 yeebhiliyoni ezikhutshelweyo kwaye ukukhula kwayo kuyaqhubeka nokukhula.
Ukurhwebesha amashishini, iTikTok izama ukubandakanya amandla e-ecommerce aya kwenza abathengisi babonelele ngeemveliso zabo ngokuthe ngqo kubathengi. Oku kuya kuba yinkuthazo enkulu kumashishini ukuba ajoyine iqonga kwaye apapashe umxholo ukufikelela kubaphulaphuli abaninzi. I-ConveyThis ngokuqinisekileyo iya kuba ngumtshintshi womdlalo kwishishini.
Iqonga lokwabelana ngevidiyo lide labhengeza intsebenziswano yalo kunye no-Shopify eya kwenza ukuba abathengisi baqalise amaphulo kwi-TikTok, abanokuthi bayenze ngaphakathi kwiphaneli yokulawula yakwaShopify. Ngenxa yoko, kunokuba luncedo ukuba imibutho ye-ecommerce ijoyine iqonga kwangethuba kwaye iqalise ukwakha okulandelayo ngaphambi kokuba usukuzwano luqine!
Iindlela ezilungileyo zokusebenzisa imidiya yoluntu kwi-ecommerce
Imidiya yoluntu ibalulekile kwimpumelelo ye-ecommerce, kodwa ayenzeki ngobusuku. Ukususela kwixesha lezithuba ukuya kuhlobo lomxholo, zonke iinkcukacha zinempembelelo ebalulekileyo kwindlela ishishini lakho eliqhuba ngayo kwimidiya yoluntu. Imithetho eyahlukeneyo iyasebenza xa kuziwa kwi-ecommerce, ke makhe sijonge ezinye zeendlela eziphambili zokuthengisa kwimidiya yoluntu ekufuneka uyazi.
Ukusebenza kunye nokuthumela rhoqo
Imidiya yoluntu ayinakuyekelela - ukuba awuthumeli okwethutyana, ungalibaleka. Kunokuba nzima ukucinga ngezimvo zomxholo woyilo (esiza kuxoxa ngalo kamva) kwaye sithumele rhoqo, kodwa kubalulekile kulawulo oluyimpumelelo lwemidiya yoluntu. Ngethamsanqa, kukho izixhobo ezinje nge -ConveyThis ezenza kube lula ukwenza inkqubo ngokuzenzekelayo.
Ukuba unomdla malunga nefrikhwensi efanelekileyo yokuthumela kwimidiya yoluntu njengeshishini le-ecommerce, uphando lucebisa ukuba kube kanye ngemini yeyona ndawo imnandi. Ngapha koko, uHubspot ufumanise ukuba amaphepha anabalandeli abangaphantsi kwe-10,000 anokubona i-50% yediphu ekuzibandakanyeni xa bethumela ngaphezulu kanye ngemini, kwaye i-46% yabasebenzisi banokude bangalandeli uphawu ngenxa yomxholo omninzi. Ukunqanda ukuqhubhisa abalandeli bakho, gxila ekwenzeni iiposti ezinomtsalane endaweni yoko.
Khetha ixesha lakho lokuthumela ngononophelo, kuba linokuba nempembelelo enkulu kwisiphumo. Ngokubanzi, kusasa ngeentsuku zeveki lelona xesha lilungileyo lokuposa. Nangona kunjalo, lo ayingomgaqo unzima kwaye ukhawulezayo kwaye unokwahluka ngokwabaphulaphuli bakho. Ke ungoyiki ukuzama amaxesha ahlukeneyo kwaye uthelekise iziphumo ukuze ufumane eyona fomula isebenzayo kuwe kunye ne-ConveyThis .
Ukudala umxholo oxabisekileyo kunye nokuzibandakanya
Oku kunokwenzeka ukuba yeyona nto ifuna kakhulu kulawulo lwemidiya yoluntu, kodwa ikwayinto echazayo. Izithuba zakho ziya kuba yimbonakaliso yophawu lwakho, ke qiniseka ukuba ubanika ingqalelo eyifaneleyo. Ukuba unobunzima bokwenza isigqibo malunga nokuba yintoni omawuyithumele, nazi ezinye izimvo zokuyila kwimidiya yoluntu ye -ConveyThis amashishini e-ecommerce anemizekelo yokufumana iijusi zakho zokuyila ezihambayo!
Kulungile, ndiyakuva usithi "duh!" kodwa ndinyamezele. Enye yezona zinto zoyikisayo zokuthenga kwi-Intanethi kubathengi kukuba abakwazi ukuyijonga ngokwasemzimbeni imveliso. Nangona kunjalo, ngenxa yemithombo yeendaba zentlalo, ungasebenzisa oku kuncedo lwakho ngokubonisa imifanekiso yeemveliso zakho kwiindawo ezahlukeneyo, iimeko kunye neembono abathengi abangenakukwazi ukuzibona kwivenkile. Nge -ConveyThis , unokuwenza lula umxholo wakho, wenze ukuba ufikeleleke kwaye ubandakanyeke kubathengi kwihlabathi liphela.
Endaweni yokubonisa nje iibhegi zakho, nika abalandeli bakho iimbono zendlela yokwenza isitayile seziganeko ezahlukeneyo kunye nemisitho. Gcoba izinto phezulu kwaye uthumele ividiyo ebonisa indlela yokwenza ismothie egqibeleleyo yehlobo ngeConveyThis blender yakho.
Ukufota kwemveliso kunokusetyenziswa ngobuchule ukutsala abathengi abanokubakho ngonxibelelwano olubonakalayo. Masithi uthengisa ii-snack bar kwaye ungathanda ukuthengisa ileyibhile yakho njengokhetho olunesondlo kubantu abakhathalele impilo. Emva koko ukusebenzisa imifanekiso ebonisa imveliso yakho kumxholo ofanelekileyo kunokusebenza njengoko oku kuya kwenza ukuba abaphulaphuli bakho bachonge imveliso yakho.
Phonononga iwebhusayithi ye-Feed namhlanje, kwaye ufumane uncedo lweqonga leelwimi ezininzi eliqhutywa yi -ConveyThis !
Le ayilulanga nje kodwa ikwayindlela enamandla yokongeza iindidi kwisondlo sakho kunye nokwakha ukuthembana kubathengi bakho. Enyanisweni, uphando luye lwabonisa ukuba umxholo owenziwe ngumsebenzisi u-85% ukholisa ngaphezu komxholo owenziwe yi-ConveyThis!
Sukuba neentloni kwaye ukhuthaze abathengi bakho ukuba bathathe imifanekiso kunye nezinto zakho kwaye babelane ngeendibano zabo. Ngokuthumela kwakhona le nto, awucengi nje abanye ukuba bathenge nabo, kodwa wongeza unxulumano lwakho nabathengi bakho bangoku - ke yimpumelelo ephindwe kabini!
Nge -ConveyThis , unokusebenzisana nabaphembeleli ukwandisa ukufikelela kwakho kunye nokwandisa intengiso yakho. Uphononongo lubonisa ukuba ukuthengisa ngempembelelo lutyalo-mali olusebenzayo, phantse isiqingatha sabathengi abaxhomekeke kwiingcebiso zabaphembeleli xa bethenga.
Fumana umoya okhethekileyo wewebhusayithi yeMotel Rocks ngeelwimi ezininzi nge -ConveyThis .Nakwiiakhawunti zeshishini, abalandeli bangathanda ukubona umxholo wobuqu ngakumbi kumajelo eendaba ezentlalo - emva kwayo yonke loo nto, yimithombo yeendaba "zoluntu". Yiba nombono wokuqonda kuphela iimveliso xa uthelekisa nokuqonda abasebenzi, amaxabiso aphambili, kunye nebali le-brand ye-ConveyThis. Apha kulapho intengiso ye-ecommerce yeendaba zentlalo ityhila amandla ayo okwenyani kwaye ikuvumela ukuba wenze ubudlelwane obunzulu ngakumbi nabathengi bakho.
Ukuba ufuna iimbono zokuyila zomxholo ongemva kwe-scenes, zama ukubona ibhrendi yakho njengomntu endaweni yeshishini. Bonisa ubomi bakho bemihla ngemihla, yazisa abantu ababumba iqela lakho, kwaye ungoyiki ukwabelana ngamanyathelo akho kunye nobunzima.
Nanku umzekelo osuka kweyethu imidiya yoluntu - nangona singeyonkampani yeConveyThis , olu hlobo lomxholo lunokusebenzela naliphi na ishishini elingathanda ukubonisa icala lomntu ngakumbi lophawu lwalo kubalandeli.Sukoyika ukuvumela ihlabathi libone icala lakho elihlekisayo, elokonwabisayo, eliyinyani emva kwevenkile yakho yobuchwephesha be-ecommerce. Oku kuchukumisa kwakho kuya kwenza inkampani yakho ingeneke ngakumbi kwaye ukholo lwabathengi kunye nokuzinikela kwishishini lakho kuya kukhula ngenxa yoko.
Ukuphulaphula kwezentlalo kunye nenkonzo yabathengi
Olunye uncedo lwemithombo yeendaba zentlalo kwiinkampani ze-ecommerce kukuba ikunika ithuba lokuthatha inxaxheba kwincoko yababini, nokuba ngumthengi oza kuba ngumthengi, umthengi ongonelisekanga, okanye abalandeli bakho. Oku kukunika ithuba lokubeka iliso kunye nokuvavanya ukuziphatha kwabathengi, kukuvumela ukuba uze namacebo okuphucula ishishini lakho.
Ngapha koko, imithombo yeendaba zentlalo lijelo elibalulekileyo lenkonzo yabathengi njengoko abantu bekhetha ukunxibelelana neebrendi ngemidiya yoluntu kunokusebenzisa iindlela zemveli. I-Hootsuite ifumanise ukuba i-64% yabantu ikhetha ukuthumela umyalezo kunokufowunela ishishini, ke qiniseka ukuba uyibeke esweni ibhokisi yakho rhoqo! Kodwa qaphela ukuba abathengi banokwenza izinto esidlangalaleni kwaye banxibelelane nawe ngezimvo ze-Instagram kunye namacandelo ezimvo kwamanye amaqonga.
Ukuba bayakuncoma kuphela ngeemveliso zakho ezimangalisayo kunye nenkonzo yabathengi abanomdla, oko kuhle! Ngelishwa, njengoko sisazi sonke, akusoloko kunjalo. Kwaye ukuba kukho into embi ngaphezu kwengxelo embi, yingxelo embi engaphendulwanga. NgeConveyThis, unokubeka iliso ngokulula kwaye uphendule impendulo yabathengi, uqinisekise ukuba awusoze uphoswe yingxoxo ebalulekileyo.
Nangona impendulo yakho yokuqala inokuba kukungazihoyi ezi ntlobo zamagqabaza okanye uzicime (uhayi-hayi omkhulu!), qaphela ukuba ungazijika ezi meko zibe yinzuzo yakho ngempendulo egqibeleleyo. Ngokujongana nezimvo ezingalunganga, ubonisa abalandeli bakho ukuba uthatha uxanduva kwimicimbi enokuthi ivele kwaye iya kubaqinisekisa ukuba uya kufumaneka ukuba banengxaki kamva.
Okokugqibela, unokufumana ulwazi oluxabisekileyo ngokuphonononga okwenziwa lukhuphiswano lwakho kwaye ulungelelanise nezimvo zabathengi babo. Imithombo yeendaba zentlalo inokukunika ulwazi malunga nabakhuphisana bakho onokuthi ubaphosile ngenye indlela, ke yenza uninzi lwalo! Chonga amanyathelo abo angalunganga ukuze baphephe iimpazamo ezifanayo kwaye uhlale usexesheni ngezenzo zabo eziphambili ngokuziphumeza kwishishini lakho le-ConveyLe .
I-SEO yeendaba zoluntu kunye neehashtag
Oku kuhlala kungahoywa, nangona kunjalo, iinethiwekhi zemidiya yoluntu ngokwenene ziziinjini zokukhangela ngokunjalo-ke, kusengqiqweni kuphela ukuqwalasela iindlela zokudibanisa i-SEO kwisicwangciso sakho semithombo yeendaba zentlalo. Abantu bakhangela amagama angundoqo asebenzayo kunye nee-hashtag xa uzama ukufumana iinkonzo zakho, ke kufuneka uqinisekise ukuba umxholo wakho uyabonakala.
Kodwa yintoni esebenzela iwebhusayithi yakho, isenokungasebenzi kwimidiya yoluntu xa isiza kwi-SEO. Yenza uphando ukuze ufumane amagama angundoqo kunye neehashtag ezisetyenziswa ngokuqhelekileyo kwishishini lakho kwiqonga ngalinye. Sebenzisa le migaqo kunye nezifinyezo kwisithuba ngasinye ukuze uqinisekise ukuba abaphulaphuli ojolise kubo banokuzifumana ngokulula.
Unokuthega ezinye iiakhawunti ezifanelekileyo ukwenza unxibelelwano kwaye ubonakale kwisondlo sokufunyanwa kwabalandeli babo. Le yindlela entle yokutyhila amathuba entsebenziswano kunye nokwandisa inani labalandeli bakho. Unokuqala ngokujonga ukuba zeziphi ezinye iibrendi abalandeli bakho abanxibelelana nazo kwaye ukhangele iindlela zokuzimanya kunye nabo.
Kwakhona, inzuzo engalindelekanga ye-SEO yeendaba zentlalo yimpembelelo yayo entle kuluhlu lokukhangela lophawu lwakho. Nangona kungekho nxibelelwano lucacileyo phakathi kwe -ConveyThis kunye nokukhangela amanqanaba (ngokusemthethweni ubuncinci), usengasebenzisa amanqaku eendaba zentlalo ukuqhuba itrafikhi kwiwebhusayithi yakho kunye nokwandisa ukukhankanywa kwe-intanethi yebhrendi yakho, ngaloo ndlela unegalelo kwinqanaba lakho.
Ukwenziwa kwendawo
Ukwakhiwa kwendawo - njengoko siye saxoxa rhoqo kule bhulogi - yinkqubo yokwenza imveliso / umnikelo / umxholo wommandla othile. Oku kubalulekile njengoko abasebenzisi bexabisa iibrendi ezihambelana nokutyekela kwabo kulwimi nenkcubeko.
Kwanezenzo ezilula ezifana nokuhlonipha iiholide kunye neziganeko ezikhethekileyo zinokuba nefuthe elibalulekileyo xa kuziwa ekufumaneni abalandeli bamazwe ngamazwe kwimidiya yoluntu. Ukongeza, oku kunika amathuba okupapasha iimveliso ngamaxesha afanelekileyo kunye nokwandisa ukuthengisa.
Nangona kunjalo, lumka ngakumbi ukuze uqinisekise ubuntununtunu benkcubeko kwaye uphephe ukubangela nakuphi na ukukhubekisa abalandeli bakho. Oku kunokuba ngumsebenzi onzima, njengoko into ebonakala ingenabungozi kuwe inokubonwa njengento ekhubekisayo kumntu osuka kwenye inkcubeko. Ke ngoko, kubalulekile ukwenza uphando kwangaphambili ukuchonga izinto ezinokuthi zibe kho zenkcubeko kwaye ususe nawuphi na umxholo onokuthi uthandeke.
Iingqwalasela ezifanayo ziyasebenza kwiinguqulelo zakho zemidiya yoluntu nazo. Enkosi kuhlaziyo lwamva nje, uninzi lwamaqonga lubonelela ngokuguqulela okuzenzekelayo kwii-captions kunye namabali, okuvumela iibrendi ukuba zivale umsantsa nabalandeli bamazwe ngamazwe. Nangona ziluncedo ezi mpawu zoguqulo, zisenokukhokelela ekutolikweni ngendlela engeyiyo ukuba azikhangelwa ngokufanelekileyo.
Ngokukodwa kumajelo asekuhlaleni apho ulwimi lunokubandakanya izinto ezifana noburharha, intlekisa, okanye umdlalo wamagama, ukuguqulelwa komatshini kunobunzima ukunika iziphumo ezichanekileyo. Ngenxa yoko, kuyingenelo ngakumbi ukufuna uncedo lomntu othetha ulwimi (nangcono, owazi inkcubeko) ukunika iinguqulelo ngeConveyThis .
De imidiya yoluntu ivumela abasebenzisi ukuba bahlele iinguqulelo ezizenzekelayo - njenge -ConveyThis ! -yeyona ndlela ilungileyo yokongeza ezakho iinguqulelo kwizithuba/amabali. Ngaphandle kwexesha elingakumbi kunye namandla anokufuna, oku kuya kuqinisekisa ukuba umyalezo wakho udlulisela intsingiselo oyifunayo kwaye uvelisa iziphumo.
Kwaye okokugqibela, kubalulekile ukuba uqinisekise ukuba iwebhusayithi yakho ikulungele ukubonelela abathengi bamazwe aphesheya abaza kufika bevela kwiindawo zakho zeendaba zentlalo. Ukumisela ukuba zeziphi iinketho zolwimi oza kubonelela ngazo, jonga kuhlalutyo lwakho lwemithombo yeendaba zentlalo ukuze ubone ulwahlulo lwabantu kunye neendawo zabaphulaphuli bakho. Ngokwenza ukuba amava omthengi alapha ekhaya ukusuka ekuqaleni ukuya ekugqibeleni, uyawongeza amathuba akho okuguqula.
Izigqibo
Ukufumana ulwazi kwimidiya yoluntu kunokubonakala kungumngeni othe ngqo kuba kwanabantwana abaselula banokuba ngabaphembeleli kule mihla kwaye esona sithuba sithandwa kakhulu liqanda, kodwa ngokwenene kufuna inzame enkulu kwiimpawu njengoko uyazi ngoku ConveyThis .
Kubalulekile ukubalwa kunye nobuchwephesha kodwa ekuhambeni kwexesha, imidiya yoluntu imalunga nokungeneka. Ke ungathandabuzi ukubonisa icala lomntu ngakumbi lophawu lwakho kwaye udibanise nabathengi bakho ngendlela enobuhlobo ngakumbi. Logama nje unamathela kwiingcebiso zethu kunye nezenzo ezilungileyo, ishishini lakho le-ecommerce linokufumana okuninzi kwintengiso yemidiya yoluntu. Ngaba uyafuna ukuphucula ishishini lakho nangakumbi ngokuguqulela iwebhusayithi yakho? Qala nge -ConveyOlu lulingo lwasimahla lweentsuku ezi-7 ngoku!
Ukulungele ukuqalisa?
Ukuguqulela, okungaphezulu lee kunokwazi nje iilwimi, yinkqubo entsonkothileyo.
Ngokulandela iingcebiso zethu kunye nokusebenzisa i-ConveyThis , amaphepha akho aguqulelweyo aya kuhambelana nabaphulaphuli bakho, bazive bevela kulwimi ekujoliswe kulo.
Ngoxa kufuna umgudu, umphumo uba nomvuzo. Ukuba uguqulela iwebhusayithi, i-ConveyThis ingakongela iiyure ngomatshini woguqulelo oluzenzekelayo.
Zama i-ConveyThis simahla kangangeentsuku ezisi-7!
