Nazi iindlela ezi-4 zokunyusa intengiso yakho kwiShopify
Ngaphezulu nje kweminyaka elishumi yokusebenza kukaShopify, kuye kwakho uthotho lokwenyani lotshintsho lomsitho ngendlela abantu abathenga ngayo kwaye bathengise iimpahla kunye neenkonzo. Ukubalelwa kumawaka abantu namhlanje abafumana imali yabo ngeli qonga. Ngokwengxelo, ngamanye amaxesha ngo-Agasti 2017, ngaphezulu kwamakhulu amathandathu amawaka (600,000) iivenkile zakwaShopify ziyafumaneka kwihlabathi liphela zenza ngaphezulu kwamashumi amahlanu anesihlanu eebhiliyoni zeedola zaseMelika (i-55 yeebhiliyoni zeedola) njengexabiso labo lilonke. Wonke umnini wevenkile yakwaShopify udla ngokuba nemida yengcinga yendlela abanokunyusa ngayo ukuthengisa kwabo, ngaloo ndlela bevelisa ingeniso engakumbi.
Inqaku lale bhlog libonelela ngengxoxo elula, emfutshane kwaye echazwe ngokucacileyo ngeendlela ezine (4) apho ukuthengiswa kwevenkile yakwaShopify kunokukhuthazwa.
Ngokusisiseko, ezi zichazwe ngezantsi:
1. Sebenzisa ngobulumko iapp ekhoyo ukutyhala iimveliso zakho
Kukho amanani amaninzi esoftware kuluhlu lwevenkile ye-Shopify. Ezi zicelo azenzi nje ukuba iinkqubo zizonke zingabinzima ukufikelela kuphela kodwa zikwanceda ekwandiseni nasekuphuculeni intengiso yomnini-Shopify usebenzisa amaqonga ahlukeneyo. Nangona ezi zicelo zininzi kwaye zifumaneka ngokulula, kodwa zibeka ingxaki yokwazi ukuba yeyiphi kuzo eza kukhethwa kwaye yeyiphi eya kuba yeyona ifanelekileyo.
Usenokuba ukhethe naliphi na i-Facebook, i-Twitter, i-Instagram okanye naliphi na elinye iqonga elikhoyo lokuthengisa imveliso yakho, kodwa kukho ezinye izicelo ezimangalisayo evenkileni ezithembisa ukunika okona kulungileyo.
Ukukunceda ukhangele kwaye ujonge ezi zicelo, yiya ku https://apps.shopify.com/
Ukwazi ukufumana isicelo esifanelekileyo seemveliso kunye neenkonzo zakho, khangela kwiindidi ngokundwendwela https://apps.shopify.com/browse
Emva koko ujonge ezantsi ngokujolisa ukujonga kwakho kwicala lasekhohlo lephepha. Khangela iiNdawo zokuthengisa icandelo ukulungisa uphendlo lwakho kwisicelo esifanelekileyo. Le nkqubo inceda ukucoca uphendlo lwakho.
Ukusuka apho, unokukhangela kwaye ukhethe eyona ikulungeleyo.
Ke ngoko, zibhokoxe kuphando olongezelelekileyo oluya kukunceda wenze ukhetho olufanelekileyo nolona lufanelekileyo.
2. Yiba nobuchule obungaphaya
Ngokuqhelekileyo kuthiwa ukuphindaphinda ngumama wokugxininisa. Ke ngoko, kuya kuba kuchanekile ukutsho ngokuphindaphindiweyo ukuba kunanini na ngaphambili, kukho ukunyuka kwamanani abantu abazimisele ukufumana isixa esikhulu semali kweli thuba le-intanethi. Ngapha koko, okoko kwaqalwa iivenkile ezikwi-Intanethi, kuye kwakho ukwanda kwejiyometri kubantu ababhalisa kuba benenkolelo yokuba inengeniso. Ngenxa yoko baye bakhulisa ulindelo lwenzuzo kwasekuqaleni.
Nangona uyilo kunye nokwakheka kwezi venkile zinomtsalane, kodwa umntu kufuneka alumke ngakumbi angavelisi umgangatho ophantsi, umgangatho ophantsi okanye imisebenzi emdaka.
Nokuba zilunge kangakanani na iimveliso zakho, ukuze wenze ngcono kwaye ufumane inkqubo yokusebenza, kufuneka ngaphezulu. Iwebhusayithi yakho kunye nendlela yakho kufuneka ibe yinkimbinkimbi kwaye isebenze ngelixa ugcina ungaguquguquki.
3. Fumana ivenkile yakho yakwaShopify iguqulelwe
Kuyinyani ukuba ngaphezulu kwamashumi asixhenxe epesenti (70%) yabasebenzisi be-intanethi bajonga amaphepha ahlukeneyo ewebhu ngeelwimi zeentliziyo zabo; iilwimi zabo. IiWebhsayithi ezinofikelelo kulwimi olunye zithintelwa ukuba zithelekiswa nezo zinika ufikelelo kwiilwimi ezininzi ngenxa yobubanzi neendidi esinazo kwihlabathi lehlabathi namhlanje. Kuyanika umdla ukuqaphela ukuba malunga neepesenti ezingamashumi amahlanu (50%) zabasebenzisi be-intanethi abayi kuthobela abathengisi beemveliso ezingafumanekiyo ngolwimi lwabo. Yiyo loo nto kubaluleke kakhulu ukwandisa umda wabathengi bakho ngokungena kukhetho oluchanekileyo lokuguqulela ivenkile yakho yakwaShopify.
Isixhobo esikwi-intanethi onokusisebenzisa ukubandakanya iilwimi ezininzi kwivenkile yakho yakwaShopify yiyo ConveyThis yongeza-on . I-ConveyThis yakhiwe ngeempawu ezininzi ezenza kube lula ukubeka kwindawo kunye nokuguqulela imixholo yakho. Unokwenza ivenkile yakho ukuba ifumaneke lula kulo naluphi na ulwimi oludityanisiweyo olungenamthungo kuba i-Engine Engine Optimization (SEO) inobubele. Kulula ukusebenzisa eli jelo ngenxa yeShopify checkout Intuitive Visual Editor ekunceda ukuba ulungise uyilo lwakho. I-ConveyThis's lula kunye nokuhambelana nayo yonke into ekhoyo ye-Shopify's theme kunye nokuguquguquka kwayo kunye nezinye ii-plug-ins yenze ngaphezulu kwamashumi alithoba anesithandathu ekhulwini (96%) yabasebenzisi ukubamba ukusetyenziswa kwayo.
Isishwankathelo, i-ConveySisisombululo esikhethekileyo esenza ngokuzenzekelayo inkqubo ye-website yendawo kunye nomgca olula wekhowudi, engadingi inkqubo yangaphambili okanye izakhono zokulawula iprojekthi.
Ungafuna ukwazi ukuba ungahamba njani malunga nokuguqulelwa kunye nokufakwa kwalapha kwimixholo yakho usebenzisa i-plugin ye-ConveyThis, nceda ulandele la manyathelo angezantsi:
- Sayina ungene kwideshibhodi yakho yeShopify/admin, emva koko ucofe kwiVenkile ye-Intanethi kwicala lasekhohlo lemenyu njengoko kubonisiwe ngezantsi:
- Khetha Imixholo ukuze ukwazi ukulungisa umxholo wakho wangoku.
- Kwicala eliphezulu lasekunene lephepha, khetha Lungiselela Umxholo
Khetha imenyu eyehlayo Iinketho zomxholo , emva koko ucofe Hlela i-HTML/CSS
- Kwicandelo loYilo, khetha umxholo.liquid . Oku kuya kuvula umhleli we-HTML oza kukuvumela ukuba uncamathisele ikhowudi yakho ye-ConveyThis.
Emva koko coma ikhowudi ye-ConveyThis kumhleli weHTML olungile phambi kwe
ithegi. Cofa Gcina ukugcina utshintsho. Apha ngezantsi ngumfanekiso womhleli osele enekhowudi ezincamathisiweyo.Ukwenza uguqulelo lube ngqo kwiwebhusayithi yakho, buyela kumhleli we-ConveyThis kwaye ukhethe Papasha.
Ukuhamba ngala manyathelo, unokufuna ukwazi ukuba zeziphi iilwimi ze-Checkout exhasa umxholo wakho wakwaShopify. Ukwenza oku:
- Phinda onke amanqaku aneebhulethi angasentla ukuya kwindawo yesine (4). Nangona kunjalo, ngeli xesha khetha Hlela ulwimi endaweni yokuthi "Hlela i-HTML/CSS".
- Uyakuqaphela ukuba ezinye iilwimi ziphawulwe 'Kugqityiwe'. Oku kuthetha ukuba baxhaswa ngokupheleleyo.
Qaphela: ukuba iilwimi ozimisele ukuzongeza/okanye ukongeza zixhaswa ngokupheleleyo, ke udibaniso lwakho lusetiwe kwaye lwenziwe. Ukuba kunokwenzeka ukuba azixhaswa, nceda uqhubekele kumanyathelo alandelayo.
- Kwelo phepha, khetha Guqula uLwimi loMxholo kwicala eliphezulu lasekunene.
- Uya kuqaphela iqhosha lokuhla elinombhalo wesiNgesi . Cofa kwindawo eyehlayo.
- Khetha ezinye iilwimi .
- Kweli nqanaba, unokukhetha naluphi na ulwimi olunqwenelayo.
- Cofa ugcine
- Apha unokongeza iinguqulelo ngesandla kwiphepha lokuphuma ngalo naluphi na ulwimi olunqwenelayo.
- Emva kokwenza oko, gcina inguqulelo yakho ngokucofa iqhosha elithi Gcina .
Ulungile. Halala! Ngala manyathelo alula, kufuneka ukwazi ukuguqulela kwaye wenze umxholo wakho wewebhu ube wasekhaya. Nangona kunjalo, ukuba uneengxaki zokuguqulela ivenkile yakho yakwaShopify nge-ConveyThis, ungafikelela kwi-ConveyThis ngeqela labo lenkxaso .
4. Zifumanele abaphembeleli abafanelekileyo
Ukuphumelela kwaye ukwazi ukonyusa intengiso yakho yakwaShopify, iziphumo zabaphembeleli bemithombo yeendaba zentlalo abanakuze bagqithiswe. Nanku umbuzo: ngubani umntu onomdla kwimidiya yoluntu? Nawuphi na umntu onamanani aphezulu afanelekileyo abalandeli kubo bonke okanye nakweziphi na iisayithi ezahlukeneyo zosasazo ezidumileyo ezifana neTwitter, Facebook, Instagram njl. izigqibo.
Njengoko kubonwe kulo mfanekiso ungasentla, impembelelo itsala inani elikhulu labalandeli njengozibuthe. Umnini weshishini olungileyo uya kufuna ukungena kwithuba laba balandeli bakhoyo ukuze baxhase iimveliso ezithengisiweyo.
Ngokwamanye amaphononongo athile, ngaphezulu kwamashumi asixhenxe eepesenti (70%) athenge iimveliso ezinxulumene nobuhle ngenxa yokuba ibonwe kwi-Instagram.
Oku kuhambelanayo kubangelwa yimpembelelo enamandla yabaphembeleli beendaba zoluntu. Banceda ukubhengeza kunye nokwazisa iimpahla kunye neenkonzo zakho ngendlela ekhawulezayo emangalisayo kubalandeli babo kwaye bazama ukubaqinisekisa ukuba balandele umthengisi.
Ukuze wenze njalo, kufuneka ulungele ukuxhaphaza impembelelo. Uyenza njani le nto? Okokuqala, thatha ixesha lakho ukwakha ubudlelwane obusemgangathweni kunye nabo ngokunxulumana nabo kunye nezithuba zabo. Okwesibini, zisebenzise ezi ziphembeleli zolawulo lwasimahla kubaphembeleli, wazi ngokupheleleyo engqondweni ukuba nangona iyimveliso yakho kodwa abalandeli bangabo. Okokugqibela, kuxhomekeke kwibhrendi yakho kunye nohlahlo lwabiwo-mali, kulungele ukwenza izivumelwano zotyalo-mali kunye nabaphembeleli ukuba kwaye xa befuna oko. Oku kungenxa yokuba iindleko zokuxhaphaza umntu onempembelelo zincinci xa zithelekiswa nembuyekezo evela kubathengi bakho; abalandeli babo.
Nangona kunjalo, ukusetyenziswa kwempembelelo yemidiya yoluntu ngaphandle kokulumka. Isilumkiso kukuba sebenzisa impembelelo elungileyo ukuze iimpahla kunye neenkonzo zakho zifike kubantu abalungileyo ngaloo ndlela ukuguqulela kwiintengiso ezininzi kuwe.
Siye sakwazi ukuxoxa ngendlela wena njengomnini weshishini elikwi-Intanethi onokuyonyusa ngayo intengiso yakho kwaShopify ngokusebenzisa ezi ndlela zine (4) ezicetyiswayo. oko kukuthi, ukusebenzisa ngobulumko iapp ekhoyo ukutyhala iimveliso zakho, ukuba yingcaphephe eyongezelelweyo, ukuguqulela ivenkile yakho yakwaShopify kunye nokwandisa ithuba lemithombo yeendaba zentlalo ngokusebenzisa iimpembelelo ezifanelekileyo. Ngazo zonke ezi zinto, inye into ebalaseleyo kwaye kukusebenzisa kwakho itekhnoloji. Ke ngoko, ukuba uyaqhubeka nokusebenzisa amaqhinga afanelekileyo kunye nezixhobo ezifanelekileyo, awuzukwazi nje ukwandisa ukuthengisa kodwa unokuliphakamisa ishishini lakho.