Ngokutsho kweNimdzi insights , amashumi alithoba ekhulwini abasebenzisi behlabathi bangayihoyi imveliso xa ingekho ngolwimi lweentliziyo zabo; ulwimi lwabo lwasekuhlaleni. Kukweli nqaku ukuba, abanini bamashishini kwihlabathi liphela abajonge ukuba nempumelelo ekuthengisweni kweemveliso zabo kwihlabathi liphela baya kuyibhekisa kwinto yokuba ukuguqulelwa kwewebhusayithi kwiilwimi ezininzi kubaluleke kakhulu.
Ukugxininisa eli nqaku, i-Statista kumanani-manani amva nje ithi: "Ukusukela ngoJanuwari ka-2020, isiNgesi lolona lwimi ludumileyo kwi-intanethi, emele iipesenti ezingama-25.9 zabasebenzisi be-intanethi kwihlabathi liphela…." Oku kubonisa ukuba ngaphezu kwamashumi asixhenxe eepesenti (70%) abasebenzisi be-intanethi bakhetha ukuthenga, ukukhangela kunye nokuthengisa kunye nokuthenga kwi-intanethi ngolwimi olwahlukileyo kwisiNgesi.
Ke ngoko, ukuyijonga kwi-engile yeshishini, uya kuvuma ukuba eyona ndlela ilungileyo yeshishini lakho ukuba liphumelele kwimeko enjalo kukudala, ukwakha kunye nokuba newebhusayithi eneelwimi ezininzi. Into efunekayo kukwenziwa kwendawo yewebhusayithi yakho apho inguqulelo isisiseko. Ukwenziwa kwendawo yewebhusayithi yakho yinkqubo "yokulungelelanisa imveliso, umnikelo, okanye umxholo nje kwindawo ethile okanye imarike" ngokutsho kweGlobalization kunye neLocalization Association. Ngamafutshane, ukwenziwa kwasekhaya kunceda amashishini ukuba aphumelele kwiindawo kunye nakwii-crannies zehlabathi ngokubeka iimeko zasekhaya zabathengi engqondweni. Umnini weshishini oqhutywa yimpumelelo uyavuma ukuba kuyimfuneko ukubeka iwebhusayithi yeshishini lakhe kuba kukho umahluko omkhulu kwiinkxalabo, iimfuno, iimfuno, ukuziphatha, iikhonsepthi kunye nolindelo lwabantu ukusuka kwenye indawo ukuya kwenye.
Nangona kunjalo, iindlela kunye nokukhetha okufumanekayo ngokulula ukuze uguqulele iwebhusayithi yakho kwiilwimi ezininzi ngokuhamba kwexesha ubone utshintsho ngenxa yeziphumo kunye neempembelelo zokunyusa izisombululo zetekhnoloji ezinokukunceda ukuba wenze lula ukuguqulelwa komsebenzi wakho. Ngenxa yoko, siza kuxoxa ngendlela onokuthi uphucule ngayo ukuhanjiswa komsebenzi wakho wenguqulelo usebenzisa i-ConveyThis ngaphandle kokusetyenziswa kweendlela zesiqhelo. Ukuqala, makhe siqale sihlolisise iindlela zemveli kwaye emva koko siza kuthelekisa noko kubonelelwa yi-ConveyThis .
Iindlela zesiNtu zokuphucula ukuhamba komsebenzi woGuqulelo
Ibikade ingumsebenzi onzima ukuzama ukwenza iiwebhusayithi zalapha phambi kokuvela kwenguqulelo entsha yoguqulo lweewebhusayithi ezibonelelwa liqonga elinje ngeConveyThis. Ukwenza oko kwixesha elidlulileyo, kufuneka uqeshe ngaphezulu komguquleli omnye ochubekileyo. Eli qela labaguquleli lenza iqela elinabaphathi bendawo kunye nabaphathi bomxholo wombutho okanye bobabini.
Ngokomzekelo, umphathi womxholo yinqaku lokuqala lokuhamba komsebenzi. Usebenza kunye nomphathi wendawo ngokudlulisela iifayile kwifomathi egqwesileyo kuye. Ezi fayile zinemigca emininzi yezivakalisi kunye neengxelo ezilindele ukunikezelwa ngolunye ulwimi olusuka kulwimi lomthombo. Ukususela kweli nqanaba, umguquleli ngamnye ufumana iikopi ezisasaziweyo zeefayile ukuze asebenze kuzo. Uya kuvumelana nenyani yokuba iya kuba ngumsebenzi onzima ukuguqulela iwebhusayithi kwiilwimi ezininzi usebenzisa le ndlela kuba umntu kuya kufuneka aqhagamshelane kwaye aqeshe hayi nje abaguquleli abaliqela kodwa abachwephesha kwiilwimi ezahlukeneyo nakwiilwimi ezingaxhaphakanga kangako.
Ukunika inguqulelo echanekileyo yoko kuguqulelweyo, abaguquleli abaziingcali kuya kufuneka bahlale benxibelelana rhoqo nabaphathi bendawo. Oku kungenxa yokuba ukuguqulela kudlulela ngaphaya kokuguqulela amagama kolunye ulwimi. Abaguquleli kufuneka bazi kakuhle imvelaphi kunye nokuba umxholo uguqulelwe kweyiphi imeko. Naphezu kwayo yonke le migudu esele ikho, umsebenzi awukaqalisi. Umbutho uya kufuneka uqhagamshelane kwaye uqeshe abaphuhlisi bewebhu ukuba basebenze ekudityanisweni kwezinto eziguqulelweyo kunye newebhusayithi.
Nazi ezinye iintsilelo zeendlela zesiNtu zokuphucula ukuhamba komsebenzi woguqulo:
- Akubizi mali ininzi : kubiza kakhulu ukuqesha amanani afunekayo abaguquleli abaza kwenza umsebenzi wokuguqulela oza kwenziwa. Ngokomyinge, kuthatha malunga ne-$0.08 ukuya kwi-$0.25 ukuze igama ngalinye liguqulelwe. Nangona esi sixa sibonakala sincinci, sinokuba sikhulu kakhulu xa siphindaphindwa ngamanani amagama amele aguqulelwe kwaye nokuba aphindaphindwe ngamanani abaguquleli kulwimi ngalunye. Masicinge ukuba kuthatha i-1300 yeedola ukuguqulela amagama angama-12,000 kulwimi olunye. Khawufane ucinge ukuba uza kube uhlawula ntoni ngeelwimi ezili-15 ezahlukeneyo.
- Kutya ixesha : kungathatha iiveki ezininzi kwiinyanga ezininzi ukuguqulela iifayile ezininzi kwiilwimi ezininzi.
- Ukuhlaziya iwebhusayithi enemixholo eguqulelweyo : emva kokuguqulelwa komxholo wakho, kusafuneka udibanise olu xwebhu luguqulelwe ngesandla kwiwebhusayithi. Ukusingatha umsebenzi onjalo, kukho imfuneko yokuba abaphuhlisi bewebhu benze, bakhe kwaye baphuhlise iphepha elitsha. Amaxesha amaninzi, aba baphuhlisi benza impinda yamaphepha kwaye balungise umxholo ngaphakathi kubo. Oku nako akuloxesha kwaye kuyabiza ukuqesha aba baphuhlisi bewebhu.
- Ayiphuculwanga : ukuba umbutho wakho unemixholo ekufuneka ihlaziywe ngamaxesha onke, ayizukucetyiswa ngakumbi ukuba uhambe ngale ndlela yemveli. Oku kungenxa yokuba kuya kufuneka uhambe kwinkqubo engqongqo yokuqesha abaguquleli kunye nabaphuhlisi bewebhu ngalo lonke ixesha kukho imfuneko yohlaziyo. Ke, ukulayisha imixholo emitsha kuba yingxaki.
I-ConveyLe Ndlela yokuphucula ukuhamba komsebenzi woGuqulelo
I-ConveyThis ibonelela ngophuculo olukhulu kwindlela yokusebenza yenguqulelo yakho. Le ndlela edibeneyo inconywa ngokukodwa kwisantya sayo kunye neendleko ezincinci. Oku kufezekiswa ngokudibanisa umsebenzi womatshini we-neural oguqulelwe kunye nowabantu. Indibaniselwano enjalo yemisebenzi ivelisa ezona nguqulelo zibhetele. Apha ngezantsi kukho iindlela i-ConveyThis translationflow yenza oku kube lula:
- Ibona umxholo ngokuzenzekelayo : imixholo evela kweminye imithombo efana nee-apps zangaphandle kunye neeplagi kunye nemixholo enokufumaneka kwiwebhusayithi yakho ifunyenwe ngokulula kwaye ngokuzenzekelayo yi -ConveyThis , xa sele usethe oku. Phantse kwangoko, iyakwazi ukubona nayiphi na into entsha eyongeziweyo kwiwebhusayithi yakho kwaye kwangaxeshanye inike uhlobo olufunekayo lolwimi.
- Idibanisa uguqulelo lomatshini oluzenzekelayo : njengoko bekutshiwo ngaphambili, i-ConveyThis izibhaqa ngokuzenzekelayo imixholo kwaye iguqule imixholo ngokukhawuleza. Inokwenzeka nje kuba kukho umaleko wokuguqulela okhawulezayo ngomatshini we-neural.
- Ipapasha umxholo ngokuzenzekelayo : nangona unokhetho lokugcina imixholo kwidrafti, unokufuna ukutshixa kukhetho lokupapasha umxholo oluzenzekelayo. Iya kupapasha amaphepha akho ewebhu aguqulelweyo ngokuzenzekelayo. Oku kuya kukugcinela lonke ixesha elininzi kuba akukho mfuneko yolwazi lwekhowudi yangaphambili okanye ukwenza amaphepha ngesandla kulwimi ngalunye. Isitshintshi solwimi esizenzekelayo esongeziweyo kwiphepha langaphambili lesayithi yakho senza ukuba la maphepha afikeleleke.
- Ivumela indawo yokuhlela ngesandla : awanelisekanga ngumsebenzi wokuguqulela owenziwe ngumatshini? Ukuba ewe, ungahlela okanye uqinisekise umsebenzi owenziwe ngumatshini. Oku kudla ngokuba luncedo. Nge-ConveyThis, ungawuguqula ngokukhawuleza umsebenzi woguqulo owenziwe ngumatshini ngojongano lolawulo lwenguqulelo. Ungakwenza oku ngemizamo encinci okanye ungabikho. Inokwaleka; ikwiwebhu kwangoko uyenziwe ngohlengahlengiso kwaye akuyi kubakho mfuneko yokuqesha abaphuhlisi bewebhu.
- Unokusebenzisana namalungu eqela : kukho inqaku lentsebenziswano kwiqonga le-ConveyThis. Eli nqaku likuvumela ukuba ubandakanye amalungu eqela lakho ngokubanika ukufikelela kwisabelo sangoku sokuguqulela. Okubangel 'umdla kukuba, ilungiselelo elinjalo likhuthaza ukwahlulwa komsebenzi kunye nobuchule obukhethekileyo.
- Ungasebenzisana nabaguquli abaziingcali : ungakwenza oku ngokongeza ngokuthe ngqo abaguquli kwaye ubavumele ukuba bafikelele kwideshibhodi ye-ConveyThis okanye ngokufaka iodolo yeengcali kwideshbhodi ye-ConveyThis.
Apha ngezantsi zizizathu zokuba usebenzise i-ConveyThis indlela yokuphucula ukuhamba komsebenzi woguqulo:
- Ixabiso eliphantsi : akukho mfuneko yokufumana imisebenzi yokuguqulela ngaphandle. Ngokwenza oko kukugcinele iindleko ezininzi eziya kwenziwa ekuqeshweni abaguquleli abangabantu kunye nabaphuhlisi bewebhu. Iinguqulelo zoomatshini zinceda ukunciphisa iindleko. Indlela exutyiweyo okanye edibeneyo ye-ConveyThis ingcono nangakumbi kuba unokuba nawo onke amaphepha aguqulelwe ngelixa amaphepha abalulekileyo enokujongwa ngabantu.
- Ukusebenza kwexesha : nokuba mangaphi amagama anokufumaneka kwiwebhusayithi yakho, i-ConveyThis inokukufumana iwebhusayithi yeelwimi ezininzi esebenza kakuhle kwimizuzu embalwa. Endaweni yokusebenzisa iinyanga kumsebenzi wokuguqulela kunye neenkonzo zokufakela ngabaphuhlisi bewebhu, nge-ConveyThis, unokufumana ngokuzenzekelayo, uphathe uguqulo kwaye upapashe imixholo yakho ngokwenza lula ukuhamba kwakho.
- I-SEO friendly : I-ConveySisisombululo esinokuguqulela imethadatha yakho ngokuzenzekelayo, ukuseta i-subdomains yolwimi okanye ama-subdirectories, kwaye wongeze iimpawu ze- hreflang (ukubeka iwebhu yakho kwi-SERPs). Kuyafuneka ukunceda iwebhu yakho eguquliweyo ukuze iphuculwe ngokwenjongo yeenjini zokukhangela xa kukho umnxeba wento ethile ngolwimi lwasemzini.
Ekugqibeleni, njengoko ihlabathi liqhubeka liguqukela kwidolophana ye-Global, kukho imfuneko ephezulu yokuba abanini bamashishini bafumane iiwebhusayithi zabo ezifumaneka ngeelwimi ezininzi; ukwandisa kunye nokuphucula ukuhamba komsebenzi woguqulelo lwewebhusayithi. I-ConveyThis ibonelela ngolu guqulelo lukrelekrele kuphuculo lolwimi olutsha kunye nesisombululo esibonelela kungekuphela nje ixesha kunye nezisombululo ezixabisa imali eninzi kodwa nokwenza oku kube lula nangendlela engenamthungo.