Ukuqhuba ishishini eliyimpumelelo kuthatha ixesha, italente kwaye kunjalo, iindlela ezifanelekileyo zokubonisa iimveliso zakho kwaye ufumane ingqwalasela efunekayo kubathengi bakho abaqhelekileyo nabanokubakho. Ukugcina abaphulaphuli bakho benomdla kubonakala ngathi bubugcisa obufunda ngexesha kodwa kwenzeka ntoni xa umngeni ungowehlabathi kwaye abaphulaphuli bakho bethetha olunye ulwimi?
Uninzi lwabathengi bethu abathembekileyo banokwabelana ngamava abo nabanye ngokusebenzisa amajelo eendaba ezentlalo, ii-imeyile kunye namanye amakhonkco anokuthi aqukwe kwizithuba zabo inokuba yi-url yewebhusayithi yethu, i-url yemveliso, ulwazi lwethu loqhagamshelwano kunye nokunye, okuthetha ukuba ezi zijikelezileyo. uthungelwano lunceda ukusasaza amagama ethu kwihlabathi liphela kwaye abo banomdla kwiinkonzo zethu okanye imveliso bayakusifumana ngokulula kwi-intanethi.
Enye into ekufuneka siyiqwalasele xa “sithetha” nabathengi kukwenza umyalezo uqheleke kangangoko sinako kubo, ngolwimi lwabo. Le nkqubo yobuqu iya kwenza ukuba abathengi bakho bazive "besekhaya" xa befika kwiwebhusayithi yakho, abayi kuziva nje njengenxalenye yeqela kodwa, nokuba uyayikhathalela into abayithethayo kunye nendlela abaziva ngayo ngeemveliso zakho.
Iivenkile ezikwi-Intanethi ziyimizekelo emihle yendlela izinto ezinokuhamba ngayo kwihlabathi jikelele kwaye zikhawuleza kangakanani iimveliso zakho ezinokufunyanwa ngabaphulaphuli abatsha nokuba bahlala kwilizwe lakho okanye unokufuna ukufuduka ishishini okanye umyalezo uye kwilizwe elitsha ekujoliswe kulo.
Ukufumana eyona ihambelanayo yoguqulelo lwewebhusayithi yakho akukho lula, unokusefa kwiwebhu ukhangela iinkampani ezifanelekileyo ezinokuxhasa ishishini lakho ngeenguqulelo kwaye inyani yeyokuba ngamanye amaxesha, asicingi ukuba kwenzeka ntoni emva kwesikrini kwaye indlela iwebhusayithi eguqulelwe ngayo, makhe sithethe kancinci ngayo.
Xa sithetha ngeNguqulelo yeWebhusayithi, ingaba yintoni ngokwenene ukufumana indawo yakho iguqulelwe?
Le nkqubo iqala ngokufumana umthombo ochanekileyo woguqulo, nokuba yinkampani yoguqulo, umguquleli ochwepheshile okanye uguqulelo lomatshini kunye nodibaniso lwewebhusayithi olunokwenzeka ukubonelela ngomxholo wendawo ngolwimi olwahlukileyo.
Ukuba ufunde amanqaku ethu ngaphambili, mhlawumbi uyazi ukuba kuluncedo kangakanani ukuguqulelwa komntu xa sifuna ukuchaneka kunye neenzuzo zokuguqulela umatshini okhawulezayo.
Ukuguqulelwa komatshini kunendima ekhethekileyo kakhulu xa kuziwa kwiinguqulelo zewebhusayithi, ungasebenzisa inkqubo yokuguqulela ngokuzenzekelayo (i-Google Translator, i-DeepL) okanye iplagi ye-WordPress (ConveyThis). Uguqulelo oluzenzekelayo lunciphisa ixesha lenkqubo eza kuthatha, ndiyazama ukuthetha nge-plugin ye-ConveyThis kuba ichanekile, kulula ukuyifaka kunye nokufaka isicelo kunye nokuguqulelwa komntu kuya kuba yinxalenye yalo, oku kuthetha ukuba, akukho ndlela sinokuhamba ngayo. .
Abaguquleli abaziingcali bongeza italente yabo kwiwebhusayithi yethu ngeendlela ezahlukeneyo. Ukuchaneka kuza nokukwazi kwabo ukuvelisa kwakhona umyalezo wethu kulwimi lwabo lweenkobe kwinqanaba "lomthonyama" abathengi bakho abanokulindela.
Khumbula ukuba kubaluleke kangakanani ukwenza abathengi bakho bazive "besekhaya" xa befika kwiwebhusayithi yakho, amabinzana aqhelekileyo, ukuba ulwimi oluxubileyo, ukuhambelana, igrama, umxholo kunye nemiba yenkcubeko ekufuneka idluliselwe ngokugqibeleleyo kubaphulaphuli bakho, yinxalenye yomlingo. umguquli oqeqeshiweyo uyakuzisa kwiprojekthi yakho. Ngaba oku kuya kuthatha ixesha? Ewe kwaye nangona abanye benokucinga ukuba yinto engalunganga, makhe ndithi, ifanelekile ngokupheleleyo ukuba ubuchwephesha yinto ofuna ukuyibonisa kule marike entsha ekujoliswe kuyo.
Xa ilixesha lokungenisa inguqulelo yakho kwiwebhusayithi yakho, ukuba usebenzise umguquleli ochwepheshile, kuya kufuneka ubhalise iinguqulelo zedomeyini yakho kunye nekhowudi yelizwe ekwinqanaba eliphezulu ledomeyini yelizwe ekujoliswe kulo. Kubalulekile ukuqinisekisa ukuba akukho magama angekhoyo, iimpawu okanye iisimboli kumxholo wakho xa sele ungenisiwe. Ukuchaneka ngundoqo wokuhambisa umyalezo ogqibeleleyo.
Ukuza kuthi ga ngoku ufunde ngokubaluleka kokuguqulela iwebhusayithi yakho kunye neengqikelelo ezimbalwa ezisisiseko zokukunceda uqonde ukuba kwenziwa njani oku ngoochwephesha, oomatshini kunye neenkampani zenkonzo yoguqulelo lwewebhusayithi kodwa emva kokuba uguqulelo lwakho lwenziwe kwaye lwalayishwa, yintoni elandelayo?
Ewe, sinamagama, umyalezo, uyilo, iwebhusayithi enkulu kwaye ngoku yonke imfuno yakho kufuneka ibonwe. Isicwangciso esikhulu sokuthengisa kufuneka sibe sele sikwisicwangciso sakho, le webhusayithi yenzelwe ukutyelelwa ngamawaka kwaye enye yeendlela ezilungileyo zokwenza ukuba yenzeke kukuphucula izicwangciso zakho ze-SEO , xa uhamba kwinkqubo yokuguqulela iwebhusayithi i-SEO yakho ijika ibe yilwimi ezininzi. enye nayo, into ethetha ukuba uya kufunyanwa lula ngamagama angundoqo amatsha kwiinjini zokukhangela kwimarike ekujoliswe kuyo.
Ukuba imbono yeewebhusayithi ezininzi ivakala ingumceli mngeni kakhulu okanye inzima kwisicwangciso sakho seshishini kwaye iwebhusayithi yakho yakhiwe kwiWordPress, unokufuna ukwenza lula izinto ngokusebenzisa iplagin ukukunceda uyiguqulele kwimizuzu nje ngaphandle kokudala imimandla emitsha yakho entsha. ulwimi ekujoliswe kulo (s).
Apha kulapho sinokuthi ekugqibeleni sithethe ngokufumana umboneleli wenkonzo yoguqulo lwewebhusayithi efanelekileyo .
Isisombululo seelwimi ezininzi kwi-WordPress yakho yi-plugin ye-ConveyThis.
Njengoko sele ufunde kumanqaku ethu angaphambili, kukho iindlela ezininzi esinokukunceda ngazo ngeenguqulelo zakho, ukusuka kwimihlathi elula ukuya kwiwebhusayithi yakho yonke, i-ConveyThis inesicwangciso sento oyifunayo.
Sinethuba lokukuvumela ukuba uguqulele ukuya kutsho kumagama angama-2,500, kunye nokuguqulela iwebhusayithi yakho kulwimi olu-1 ekujoliswe kulo simahla, oku kunokwenzeka ngokwenza iakhawunti kwiwebhusayithi yethu kwaye uvule ubhaliso lwasimahla. Ukuba injongo yakho kukuba newebhusayithi eneelwimi ezininzi, sinezona zicwangciso zingcono ngokwahlukileyo kwabo sikhuphisana nabo.
Njengenxalenye yokudibanisa, uya kufumana kwiwebhusayithi ye-ConveyThis, kukho iplagin ye-WordPress.
Ndiyifaka njani iplagin ye-ConveyThis kwi-WordPress yam?
-Yiya kwipaneli yakho yokulawula ye-WordPress, cofa " Iiplagi " kwaye " Yongeza Entsha ".
-Chwetheza " ConveyThis " xa ukhangela, emva koko " Fakela ngoku " kwaye " Vula ".
-Xa uhlaziya iphepha, uya kulibona livuliwe kodwa alikalungiswa okwangoku, ngoko cofa ku- “ Qwalasela iPhepha ”.
-Uya kubona uqwalaselo lwe-ConveyThis, ukwenza oku, kuya kufuneka wenze iakhawunti ku-www.conveythis.com.
Nje ukuba uqinisekise ubhaliso lwakho, jonga ideshibhodi, kopisha isitshixo se-API esikhethekileyo, kwaye ubuyele kwiphepha lakho loqwalaselo.
-Ncamathisela iqhosha le-API kwindawo efanelekileyo, khetha umthombo kunye nolwimi ekujoliswe kulo kwaye ucofe " Gcina uLungiselelo "
– Nje ukuba ugqibile, kufuneka uhlaziye iphepha kwaye umtshini wolwimi kufuneka asebenze, ukulenza ngokwezifiso okanye useto olongezelelweyo cofa “ bonisa iinketho ezininzi ” kwaye ngakumbi kujongano lokuguqulela, tyelela i-ConveyThis website, yiya ku- Integrations > I-WordPress > emva kokuba inkqubo yokufakela icacisiwe, ekupheleni kweli phepha, uya kufumana " nceda uqhubeke apha " ngolwazi olungakumbi.
Ezinye zezibonelelo zezisombululo zeelwimi ezininzi zibonelela nge-ConveyThis:
-Isibali samagama kwiWebhusayithi
– Isiguquli seWebhusayithi samahala
– Inkumbulo yoGuqulelo
– Inguqulelo ye-Intanethi
– Iintlanganisela ezininzi
-Ibhlog enolwazi oluxabisekileyo lweenguqulelo kunye nezisombululo ze-ecommerce
Kubalulekile ukugqamisa into yokuba i-ConveyThis ayinikezeli kuphela ukuguqulelwa komatshini, ngenxa yokwaneliseka kwakho kwe-100%, baya kuqinisekisa ukuba ukuguqulelwa komntu kuyingxenye yenkqubo, kuba bayazi ukuba kungakanani ukuchaneka okufunekayo kuyo nayiphi na iwebhusayithi, unokuthembela ngoko nangoko. Iwebhusayithi yokuguqulela isebenzisa iinethiwekhi ze-neural njengeToliki kaGoogle, i-DeepL, iYandex kunye nabanye ababoneleli benguqulelo koomatshini.
Ukuba ufuna ukuhlela naziphi na iinkcukacha kwiinguqulelo zakho, zibonelela ngomhleli onamandla obonakalayo ngoko ke ukwenza utshintsho kuya kuba lula kunokuba besicinga.
Ukuphucula i-SEO yakho akuyi kuba yingxaki, kuba ukubeka umxholo wakho kwalapha kuyinto egqunyiweyo, abathengi bakho abanokubakho baya kukufumana ngokulula kwi-Intanethi nangeelwimi ezininzi. Ngale ndlela uya kwandisa i-traffic kwaye ke, ukuthengisa kwakho.
Ukuqukumbela, sinokuchitha iiyure ezithile senza uphando lwethu malunga neenkampani ezinokuba lelona thuba lethu lokuguqulela ihlabathi lethu le-intanethi emehlweni abo baya kuba nomdla wokwazi wena kunye neshishini lakho ngcono. Nokuba yiyiphi inkampani oyikhethayo, qiniseka ukuba yonke imibuzo yakho kunye namathandabuzo aphendulwe ngaphambi kokuba uqeshe inkonzo, qonda indlela inkqubo eya kwenziwa ngayo kunye nexesha eya kuthatha okanye ukuba ungayenza kwimizuzu embalwa enkosi kwiiplagi okanye nayiphi na indlela enokwenzeka le nkampani inokukunika yona. Eyona nkcukacha ibaluleke kakhulu apha kukuba ufuna ukuguqulelwa kakuhle kuba oku kuya kuba "ubuso" bakho, "i-ID" yakho kule marike entsha ekujoliswe kuyo.
Nje ukuba ubone iziphumo zenguqulelo enkulu kwiwebhusayithi yakho kunye nazo zonke iindlela zokuthengisa oza kuzisebenzisa, kufanelekile ukuthi abathengi bakho baya kuvuya ukufunda uhlaziyo lwakho kwaye bafunde ngemveliso yakho ngolwimi lwabo, ukuba akunjalo, zama cinga ngeemvakalelo zakho zomthengi ngalo lonke ixesha undwendwela iwebhusayithi yenkampani, ukuzibeka kwizihlangu zabathengi bakho yindlela elungileyo yokwazi ukuba yintoni elindelekileyo kunye nalapho unokwenza utshintsho olulungileyo ukuze uphucule amava akho omthengi kunye nokwandisa ukuthengisa kwakho.