I-ConveyThis ibonelela ngeqonga elinamandla lokuguqulela iwebhusayithi, ikuvumela ukuba uguqulele umxholo wakho ngokulula kwiilwimi ezininzi kwaye ufikelele kubaphulaphuli behlabathi. Nge-ConveyThis, unokuguqulela iwebhusayithi yakho ngokukhawuleza nangokuchanekileyo, uqinisekise ukuba umxholo wakho ubekwe ngokufanelekileyo kulwimi ngalunye. I-ConveyThis ikwabonelela ngezixhobo ezahlukeneyo, ezifana nenguqulelo yomatshini kunye nenguqulelo yomntu, ukukunceda ufikelele kubaphulaphuli abaninzi.
Ukhutyekiswe 'yindawo yempahla yamadoda', 'intambo yeziyobisi' kunye 'ne-die-cast'? Ungakhathazeki, awuwedwa; Ezo nguqulelo zithetha ngokuthe kratya zazimbalwa kumawaka eempazamo ezenziweyo xa iAmazon yayisungula iwebhusayithi yayo eSweden.
Ngelixa konke kuhle kakhulu ukuhleka ukusilela kophawu olukhulu, ukuba kuyenzeka kwi -ConveyThis , ngokuqinisekileyo inokwenzeka nakubani na, kwaye ngokuqinisekileyo ayingomcimbi wokuqhula xa inguwe ochaphazelekayo. Ayinako nje ukuphazamisa abaphulaphuli ojolise kubo, kodwa unokonakalisa umfanekiso webrand yakho.
Xa uqalisa umsebenzi wokuguqulela iwebhusayithi, kuya kuhlala kukho imiba embalwa wena okanye iitoliki zakho eninokuthi nijongane nazo. Ukulungela kuthetha ukuba ungahlala kude nenxalenye yeendlela ezigwenxa zesiqhelo kwaye uthunyelwe kwiimarike ezintsha ngokukhawuleza ngakumbi nge-ConveyThis.
Ke, sichonge iimpazamo ezisi-8 eziqhelekileyo zoguqulo ezinokonakalisa iwebhusayithi yakho yeprojekthi - masikhe singene nzulu kuzo kwaye, okona kubaluleke kakhulu, ukuba sizisombulula njani!
1. Iinguqulelo ezingekhoyo
Mhlawumbi awuzukuqalisa kakuhle ukuba awukwazanga ukuchonga zonke izinto ezikwiwebhusayithi yakho ukuze ziguqulelwe nge-ConveyThis . Ukushiya iinxalenye zewebhusayithi yakho kwiinguqulelo kunokukhokelela kwimiba emininzi.
Okokuqala, kubonakala kungalungelelaniswanga ukuba kukho umxholo owenziwe wasekhaya nge-ConveyThis kunye namanye amagama/amabinzana okanye amaphepha ashiyekileyo kulwimi lokuqala.
Okwesibini, ayilobuchwephesha kakhulu kwaye ivumela umtyeleli wakho wewebhusayithi ukuba aqonde ukuba awunguye uhlobo olufanayo lwendawo ababecinga ukuba unguye.
Okokugqibela, akuloncedo kwi -SEO yakho yeelwimi ezininzi ukuba neelwimi ezininzi kwiphepha elinye - oku kunokubangela ukuba iinjini zokukhangela zibe nobunzima ekuqinisekiseni ukuba loluphi ulwimi oza kuluhlula indawo yakho.
Isisombululo
Ngokusebenzisa isoftware yokuguqulela iwebhusayithi efana ne-ConveyThis, unokuqiniseka ukuba yonke imixholo ekwiwebhusayithi yakho iguqulelwe ngokuchanekileyo ngaphandle kwesidingo somsebenzi wezandla, onokuthi uthande ukungachaneki.
Camngca nje elo phepha lokufikela iqela lezentengiso eliye latyeshela ukulibandakanya njengephepha, hayi kwimenyu ephambili, okanye i- ConveyThis sign-up form .
Kwaye, ukuba awufuni amaphepha athile ewebhusayithi yakho aguqulelwe kwiimarike ezithile, emva koko ukukhutshwa kwe-URL kunye ne-ConveyLe sisisombululo sakho sokuya.
Sebenzisa abalingane abathetha iilwimi ezimbini okanye umguquleli wesibini ukuhlola kwakhona ikopi yewebhusayithi yakho emva kokuba inguqulelo yokuqala igqityiwe, ngoko umatshini kunye noguqulelo lwabantu luye lwajongwa kabini.
Sebenzisa isihluzo sekhonkco sangaphandle se-ConveyThis kuLuhlu lweeNguqulelo zakho ukufaka endaweni yamaziko amakhonkco kwaye xa isiza kumakhonkco akho angaphandle, ngaphandle kokuba uyikhuphele ngaphandle i-URL kuguqulo, i-ConveyThis iphinda iqondise ngokuzenzekelayo kuguqulelo oluguquliweyo.
2. Iintsingiselo ezininzi
Amagama anokuthatha ukutolikwa okuninzi kwiilwimi ezahlukeneyo, nto leyo enokukhokelela kwezinye iimpazamo ezingabonakaliyo ezibonakala kwiwebhusayithi yebhrendi yakho. Nokuba usebenzisa utoliko lukamatshini okanye iitoliki zabantu, ukuphosakele kunokwenzeka. I-ConveyThis ilapha ukukunceda ukuba uqinisekise ukuba iwebhusayithi yakho iguqulelwe ngokuchanekileyo kwaye yenziwe yasekuhlaleni, ngoko unokuphepha naziphi na iimpazamo ezihlazo.
Isenokuba ngenxa ye- ConveyLe injini yoguqulo ayiqondi iintsingiselo ezininzi zamagama kwibinzana, okanye nakwinkalo yempazamo yomntu, isivakalisi esingatolikwanga kakuhle.
I-ConveyThis inokubonwa ngokulula kwisiNgesi rhoqo, umzekelo:
- Usisi wam unokubaleka kakhulu
- Imoto yam indala, kodwa ihamba kakuhle
Isisombululo
Amagama apelwe ngokufanayo kodwa aneentsingiselo ezahlukeneyo anokubamba noyena umguquleli okhutheleyo.
3. Ukuguqulela igama negama
Xa abantu bemangalisiwe kuluvo lokusebenzisa inguqulelo koomatshini njengokhetho olunokwenzeka lokuguqulela iwebhusayithi, bahlala bengayiqondi indlela ezisebenza ngayo ngokwenene ezi njini.
Kunokuba uguqulele igama negama (eyayifudula iqhelekile), ababoneleli benguqulelo ngoomatshini basebenzisa iindlela zomgaqo-nkqubo ukuze bafunde ukuqaphela eyona ntlanganisela yegama-ibinzana lendalo kulwimi ngalunye.
Olu hlobo loguqulo lutsalela kulwimi esele luthethiwe okanye lubhaliwe ngabantu bokwenyani kwaye lusebenzisa ii-algorithms ukuzifundisa eyona ndibaniselwano yendalo yamagama namabinzana kwiilwimi ezahlukeneyo.
Kakade ke, oku kubaluleke ngakumbi kwiilwimi ezixhaphake kakhulu, ngenxa yobuninzi bezinto eziphathekayo ezinokutsalwa ekufundeni.
Abaguquleli abangabantu basenokwenza iimpazamo nge -ConveyThis nabo. Iilwimi zahluka kakhulu ngokolandelelwano lwamagama, ukusetyenziswa kwezichazi, ukudibanisa izenzi, nokunye. Xa kuguqulelwa igama negama, izivakalisi zinokuphela zahluke ngokupheleleyo kumthombo wolwazi.
Umzekelo omhle woku yiHSBC apho ibinzana labo elithi "Cinga Akukho nto" lithathwe ngokoqobo laza laguqulelwa phosakeleyo ngokuthi "Musa kwanto" kwiimarike ezininzi - hayi umyalezo u-ConveyThis ebejonge ukuwugqithisa xa kufikwa ekugqibeni ngebhanki!
Isisombululo ConveyThis
Uguqulelo lomatshini lunokuba lukhulu ekuguquleleni isivakalisi ngokwesakhiwo, hayi igama-negama. Ukusebenzisa umguquli ongumntu ukuqinisekisa ukuba yonke into ichanekile inika isiqinisekiso esongeziweyo sokuba indawo yakho ephindaphindwayo ifunda njengoko kufanele ukuba kube njalo nge-ConveyThis.
Qinisekisa ukuba umguquleli wakho uyabaqonda abantu ojolise kubo kwaye uthathe ithuba le-ConveyThis yolwimi olutsha lwesiko.
Sebenzisa i-ConveyThis ukuvelisa uluhlu lwamagama olunabileyo ekunokwabelwana ngalo namaqela akho oguqulelo angaphakathi nangaphandle okanye ii-arhente.
I-ConveyLe inomsebenzi owakhelwe-ngaphakathi weglosari onokongeza kuwo ngesandla, okanye ungenise/uthumele ngaphandle kolwakho uludwe lwemigaqo ngokudida okukhulu kunye nokugqabhuka.
Thumela isikhokelo sakho sesitayile kumguquleli wakho ngaphambi kokuba aqalise iprojekthi yakho yokuguqulela iwebhusayithi nge -ConveyThis ukuze baqhelane nethoni kunye nesiphakamiso sexabiso lophawu lwakho.
Sebenzisa umhleli obonakalayo we-ConveyThis ukujonga iinguqulelo zakho kumboniso ophilayo wewebhusayithi yakho.
Ukubona iinguqulelo zakho ngokomxholo kwaye ukwazi ukwenza naluphi na uhlengahlengiso kolu luvo kuyakuqinisekisa ukuba iinguqulelo zakho zigudile kwaye ngaphandle kokuphazamiseka.
4. Ukulibala iinuances zolwimi
Zininzi iilwimi ezithethwa kwiintlanga ezininzi kwaye uninzi lwazo zinobuqhetseba benkcubeko eyahlukileyo. I-ConveyLe yindlela entle yokuqinisekisa ukuba ezi nuances ziguqulelwe ngokufanelekileyo kwaye ziyaqondwa.
Xa kufikwa kwiSpanish, kubalulekile ukuba umguquleli azi ukuba umyalezo ujoliswe kubani. Ngaba yiSpain, iBolivia, iArgentina… uluhlu luyaqhubeka? Ilizwe ngalinye linezinto zenkcubeko nezolwimi ezidlala indima ebalulekileyo ekuqinisekiseni ukuba umyalezo ufikelela ngokuchanekileyo kubaphulaphuli abatsha ekujoliswe kubo.
Kutshanje, xa sasityhila inqaku lethu lolwimi oluqhelekileyo, siye saxubusha ngendlela abantu abathetha iSpanish abasuka eSpeyin nabasuka eMexico, ngoxa bebonakala bethetha ulwimi olunye, basebenzisa isigama, igrama namasiko awahlukeneyo.
Ithetha ukuba kufuneka uthathele ingqalelo amazwe ojolise kuwo ukongeza kulwimi. Ukuqinisekisa ukuba umguquleli wakho uyayazi imarike ethile, unokuqiniseka ukuba ufumana iinguqulelo ezichanekileyo.
5. Akukho luhlu lwamagama
Iglosari yi-asethi exabisekileyo xa uguqulela iwebhusayithi. Iqinisekisa ukuba iinguqulelo zakho ziyangqinelana, ngakumbi xa uguqulela kwiilwimi ezininzi kwaye unabaguquleli abaninzi abasebenza kwiprojekthi.
Ukusebenzisa i-ConveyThis kuthetha ukuba akufuneki ube nexhala malunga nokuphinda igama elifanayo okanye kufuneka ukhumbule nasiphi na isigama esithile, amagama e-brand, okanye nokusetyenziswa ngokusesikweni kokuthi 'wena'.
Nje ukuba ugqibe isigama sakho okanye ithoni yelizwi, kubalulekile ukuba uhlale ungaguquguquki kwiwebhusayithi yakho yonke, kwaye kulapho i-ConveyThis ingena khona ukuqinisekisa ukuba zonke ezi nkcukacha ziyahambelana.
6. Ukungahoyi isikhokelo sesimbo
Ishishini ngalinye linendlela ethile elinqwenela ukuba liqondwe ngayo, njengokuba lingacwangciswanga ngakumbi okanye lisesikweni, lisebenzise i-metric okanye i-imperial, kwaye libonisa njani iifomati zomhla, njl. ukuqonda indlela onxibelelana ngayo nabathengi bakho.
7. Ukusilela ukuguqulela amakhonkco
I-ConveyThis ngokuqinisekileyo ifanele ukukhankanywa njengeyona ndlela ilungileyo yokwenza indawo, ukuguqulela amakhonkco akho.
Naliphi na ikhonkco ubhekisa kwikopi yakho yewebhu eguqulelweyo kufuneka iye kwiphepha elilinganayo kolo lwimi okanye kumthombo omtsha wangaphandle kulwimi olutsha ekujoliswe kulo (ukuba akukho guqulelo lwe-ConveyThis).
Oku kuqinisekisa ukuba iindwendwe zewebhusayithi zinamava agudileyo kwaye zikhokelwa kumaphepha abanokuthi bawaqonde kwaye abongeze umxholo wewebhusayithi.
8. Ukungazihloli iinguqulelo
Ekupheleni kweprojekthi yoguqulo, kubalulekile ukwenza uphononongo lokugqibela. Nokuba ukhethe ukuguqulela ngenkqubo yokungenisa/yokuthumela ngaphandle okanye ngokujonga uLuhlu lweenguqulelo - uya kufuna ukuqiniseka ukuba amagama avela kwiwebhusayithi yakho kwiindawo ezifanelekileyo nakumxholo wephepha. Eli linqanaba apho abaguquleli banokufumanisa nakuphi na ukungangqinelani.
Ngokufuthi, abaguquleli baguqulela ngaphandle komongo opheleleyo, yaye ngoxa igama ngalinye lisenokuba lichanile, isigidimi esipheleleyo sisenokungadluliswa ngendlela efanayo naleyo yantlandlolo.
Oku kunokunxulunyaniswa nengxoxo yethu malunga namagama anotoliko oluninzi, mhlawumbi utoliko olungachananga lwenzekile, kwaye ukufumana umfanekiso opheleleyo kuya kulungisa loo ngxaki.
Isishwankathelo
Njengoko sele sibonile, ukusungula iprojekthi yokuguqulela iwebhusayithi kufuna uqwalaselo olukhulu. Nge -ConveyThis , unokuguqulela ngokulula nangokukhawuleza iwebhusayithi yakho kwiilwimi ezininzi, ikuvumela ukuba wenze umxholo wakho ufikeleleke kubaphulaphuli behlabathi.
Izinto ezininzi zinokuhamba kakubi kwaye zinokuhamba kakubi, kodwa ngoluhlu lwethu lwezona mpazamo zi-8 zixhaphakileyo ezenziweyo, uya kuba ne-jumpstart kwaye uyazi ukuba yintoni kanye omawuyilumkele!