Kunezinhlangothi eziningi esihlokweni se-popup. Ngenkathi abanye bebhalisele ukuyisebenzisa, abanye abavumelani nokusetshenziswa kwayo ngoba abavakashi abaningi bewebhusayithi bakuthola kungcolile futhi kulimaza ulwazi lwabo kumawebhusayithi.
Kodwa-ke, u-Sumo waphawula ocwaningweni lwakhe ukuthi abenza kahle abangu-10% bama-popups banamandla okuguqula afinyelele ku-9.3% futhi ngisho nesilinganiso se-popups esenzayo siyakwazi ukuguqula ngo-3% ngaphezu kwezinye iziteshi zokumaketha.
Kuyiqiniso ukuthi ezinye izigelekeqe zingaba zingcolile futhi zicasule kakhulu kodwa kukhona ezinye ezibalulekile. Lesi yisizathu sokuthi lesi sihloko sizogxila kuma-popups awusizo ekuguquleni ithrafikhi yakho, ukushayela futhi akhiqize ukuthengisa okwengeziwe, ukwakha uhlu lwama-imeyili ancomekayo, kanye/noma usizo ekwehlisweni kwezinga imikhiqizo eshiywa ngayo enqoleni okungukuthi. ukulahlwa kwenqola.
Ingabe i-popup iyifanele ingxoxo? Yebo impendulo. Lokhu kungenxa yokuthi cishe u-35% wamakhasimende abezolahleka ngenxa yenhloso yawo yokushiya isayithi agcinwa yi-popups.
Lesi sihloko ngeke sixoxe kuphela ngama-plugin we-popup angcono kakhulu kodwa sizophinde sihlanganise ukuthi ungawathuthukisa kanjani ama-popups akho, ube nekhophi eqinile nemiklamo, nokuthi ungawahumusha kanjani ama-plugin akho ukuze uthwebule umgomo wakho wokuthengisa emazweni ngamazwe.
Ungawathuthukisa kanjani ama-popups akho e-WordPress
Wake wacasuka lapho upheqa endaweni ye-ecommerce ngoba awukwazanga ukuzulazula kalula ngenxa yezigelekeqe? Ngokunokwenzeka, kumelwe ukuba wawuke waba nemizwa enjalo ngaphambili. Manje, cabanga ukuthi ingabe i-popup iyi-popup ekhangisa isaphulelo sephesenti elikhulu ekuthengweni kwemikhiqizo uma uthola ukubhalisela i-newsletter yabo. Kukhona wonke amathuba okuthi isimo sakho sengqondo sizoshintsha. Kulapho kuvela khona izigelekeqe ezibalulekile futhi uma kwenziwa kahle kuzoholela ekuguqulweni.
Uma kunokuphazamiseka okungaphezi ngalokho okwenziwa izivakashi zewebhusayithi kusuka kuma-popups, kukhona amathuba okuthi ukuguqulwa okuzoholela ngeke kube kuhle. Ngeke ufune umphumela ongemuhle kuwebhusayithi yakho. Ngakho-ke, zama amathiphu angezansi hhayi nje ukwenza ngcono izigelekeqe zakho ze-WordPress kodwa futhi uqinisekise ukuthi unokuguqulwa okuhle.
Ithiphu1: qiniseka ukuthi izivakashi zewebhusayithi yakho zingathola ezikufunayo kuma-popups. Lokhu kuzobasiza ukuthi bathembe ikhasi lakho.
Ithiphu2: gcina izigelekeqe zinesizotha futhi zingabonakali. Lokhu kusho ukuthi akufanele ugcwalise iwebhusayithi yakho ngama-popups kangangokuthi avele cishe yonke ingxenye yewebhusayithi.
Ithiphu3: Funda izingxenye zewebhusayithi yakho lapho izivakashi zithambekele ekuchitheni isikhathi esengeziwe. Kungase kungaluleki ukubeka izigelekeqe engxenyeni yewebhusayithi lapho kunezinga eliphezulu lokugxuma.
Ithiphu4: kuvame ukuthiwa "izinto ezimnandi uma zifushane zimnandi ngokuphindwe kabili". Qinisekisa ukuthi ulungisa izinkambu zibe ubuncane obuncane obukhona lapho uqoqa umkhondo.
Ithiphu5: qaphela ulwazi lwedivayisi yeselula ukuze i-popup 'ingami' ulwazi lwangempela oludingekayo ngokumboza sonke isikrini.
Ithiphu 6: ikwenza uhlale uhlola izigelekeqe zakho ukuze ubone ukuthi yonke into emayelana nayo ilungile yini.
Ama-plugins amahle kakhulu we-WordPress popup
Ngenxa yendlela ezenziwe ngokwezifiso futhi ngenxa yokuguquguquka kwazo, eziningi izinombolo ze-WordPress popup plugin umuntu angakhetha kuzo. Umuntu kufanele aqaphele lapho ekhetha i-plugin ye-WordPress popup ukuze akhethe elungile. Uzothola kuthakazelisa ukwazi ukuthi i-plugin yokuhumusha ye-WordPress, ConveyThis , ifaneleka ngokuphelele nawo wonke ama-plugin azivelelayo.
Ngaphandle kokumosha isikhathi esiningi, ake singene engxoxweni ye-5 WordPress popup plugin ehamba phambili futhi emahhala noma ekhokhelwayo.
- Hustle:
Njengamanje, ngaphezu kuka-90,000 ukufakwa okusebenzayo kwe- Hustle kwenzeke ku-inthanethi. Njengoba ubona esithombeni esingenhla, kuyasiza ngokumaketha nge-imeyili, izizukulwane zabaholayo, ukwakha amafomu e-imeyili optin, kanye nokusingatha izigelekeqe. Kulula futhi kulula ukuyidala, ukuklama nokwenza ngendlela oyifisayo phakathi nemizuzu embalwa nangemva kokuchofoza noma iyiphi ingxenye ye-popup yakho. Ingabe umbala, isitayela, ifonti noma yini? Izoyiphatha yonke.
Ezinye zezici zayo yilezi:
- Ukuboniswa kokugqwayiza ngokushelelayo.
- Ideshibhodi ephathwa kalula.
- Inokuhlanganiswa nabanye abahlinzeki bezinsizakalo ze-imeyili njenge-Campaign Monitor, Sendy, Constant Contact, amaqembu e-MailChimp, i-Aweber njll.
- Abahleli bedizayini bakhelwe ngaphakathi ukuze benze ngokwezifiso okulula nokulula.
- Izifanekiso zokumaketha esezilungile zenziwe.
Ungathola le plugin mahhala kodwa ukuze ujabulele izici zayo eziningi kungase kudingeke wenze i-premium.
2. I-OptinMonster:
I-OptinMonster ingenye ye-plugin ethandwa kakhulu futhi enamandla yokuguqula i-WordPress popup. Kuyasiza ekwakheni nasekukhuliseni uhlu lwakho lwe-imeyili kalula. Ezinye zezinto ezithokozisayo ze-OptinMonster yilezi:
- Ukudala ama-popups athile eselula azovezwa kuphela uma omakhalekhukhwini, ama-phablet namathebulethi kusetshenziswa ukufinyelela kuwebhusayithi.
- Ungenza ngendlela oyifisayo ama-popup ngokusekelwe esigabeni esithile, amakhasi, omaka, noma ama-URL.
- Ukudala izigelekeqe ezenziwe ngezifiso ze-WooCommerce ngokuhambisana nalokho izivakashi zenkundla ye-woocommerce ezinakho ezinqoleni zazo.
- Kusetshenziswa izigelekeqe ezihleliwe ezizovela kuphela ngezinsuku nezikhathi ezihleliwe. Lokhu kuzofanela kakhulu isikhathi samaholide.
- Impumelelo yokulandelela izikripthi zama-popups ukuze uthuthukise izigelekeqe zesikhathi esizayo.
I-OptinMonster ayinikezi isilingo samahhala kubasebenzisi kodwa uma ungasithandi i-plugin, ungakwazi njalo ukuthola imbuyiselo engu-100% ngezinsuku zokuqala eziyi-14 zokufakwa.
3. I -Elementor Pro:
Amasayithi e-WordPress angaphezu kwesigidi esisodwa asebenzisa i-Elementor ukwakha amasayithi abo. Ingumakhi wekhasi le-WordPress odumile futhi onamandla futhi angasetshenziswa ukwakha i-pop usebenzisa izici ze-Elementor pro.
Nge-Elementor, ungakha futhi wakhe ama-popups kuwebhusayithi yakho ye-WordPress asebenzisanayo futhi ahlaba umxhwele. Nokho, nazi ezinye izici zayo ezivelele:
- Umuzwa othuthukisiwe womsebenzisi (i-UX) lapho amafomu asetshenziswa khona ukuxhumana nezigelekeqe.
- Ihlanganisa kalula futhi kalula namathuluzi amaningi ayintandokazi aku-inthanethi.
- Ukucupha izigelekeqe ngokwakha imenyu.
- Ukuthunjwa kwemikhondo.
- I-Welcome mat ebonisa izigelekeqe zesikrini esigcwele ezibonakala kalula kuzivakashi zewebhusayithi yakho lapho zifika kusayithi.
- Ikhono lokwakha ama-popups kusukela ekuqaleni usebenzisa isixhumi esibonakalayo esingeyona inkimbinkimbi.
Kusukela ku-$49 ngonyaka kuya kuphakheji egcwele engu-$199 ngonyaka, i-Elementor inikeza izici ezihlukahlukene ezikusiza ukuthi wakhe i-popup yakho. Nokho, uma unganelisekile nge-plugin ye-Elementor phakathi nezinsuku zokuqala ezingu-30 zokufakwa, unelungelo lokubuyisela izinkokhelo zakho.
4. I-MailOptin:
Izigelekeqe eziklanywe kahle, ukubizela ezenzweni ezakhiwe kahle, izibhengezo eziklanywe ngokucophelela, namafomu akhiwe ngamandla awumsebenzi omangalisayo we-plugin ye-MailOptin. Ingakuvumela ukuthi udale izibhengezo namafomu axhuma ngokuqondile ku-imeyili yakho. Ezinye zezici zayo yilezi:
- Kulula futhi kuyavumelana nezimo ukwengeza isibhengezo noma ifomu lokubhalisa le-popup lanoma iyiphi iwijethi kuwebhusayithi yakho.
- Ikuvumela ukuthi uthole amamethrikhi abalulekile ukuze uthuthukise isu lakho lokukhiqiza abaholayo.
- Ithola isaziso se-imeyili ngokushesha ngemva kokuguqulwa.
- Ukwengeza ukugqwayiza njengengxenye yezici zedizayini.
- Inemiphumela yopopayi eyakhelwe ngaphakathi ye-CSS3 engaphezu kuka-30 ukuze ibambe ukunaka kwezivakashi zewebhusayithi yakho.
Intengo ye-MailOptin isuka ku-$79 nangaphezulu unyaka ngamunye.
5. Umenzi we-popup:
I-Popup Maker, enye yezinketho ezidume kakhulu zabasebenzisi be-WordPress inokufakwa okungaphezulu kuka-600,000. Okwenza ikhithi idume kakhulu ukuthi inikeza inguqulo yamahhala.
Ezinye zezici zayo yilezi:
- I-interface yayo elula esiza ukudala izigelekeqe
- Ungasebenzisa izinketho ezahlukene ze-popup njengesibhengezo, islayidi kuma-popup njll.
- Ukudala amafomu okuxhumana.
- Ukuhlanganiswa nama-plugin amaningi adumile.
Inguqulo yayo ekhokhelwayo iza ngemali ephansi njenge-$16 ngenyanga nakuba kukhona inguqulo yayo yamahhala.
Izizathu okufanele uzihumushele i-WordPress popups
Ngeke ufune ukushiya ama-popups ngaphandle kokuwahumusha lapho iwebhusayithi yakho isivele ihunyushelwe ezilimini ezihlukile. Lapho yonke into ekuwebhusayithi yakho okuhlanganisa nezigelekeqe ihunyushwa, izivakashi zewebhusayithi yakho zizojabulela okuhlangenwe nakho okungenazihibe usebenzisa iwebhusayithi yakho.
Futhi ungathuthukisa ukukhula kwebhizinisi lakho ngokwakha imikhondo futhi lokhu kungafezeka ngokusebenzisa ama-popups namabhanela. Uma lokhu kwenzeka, ngisho nezinga lakho lokuguqulwa lizokhuphuka.
Kuphinde kube yingxenye yokujabulela amathuba amakhulu emakethe yamazwe ngamazwe uma unohlu lwama-imeyili oluphelele lwamakhasimende emhlabeni jikelele futhi uzokwehlisa izinga lokulahlwa kwezinqola.
Ungawahumusha kanjani ama-popups akho nge-ConveyThis
Kulula futhi kulula ukuhumusha iwebhusayithi yakho ye-WordPress uma usebenzisa i-ConveyThis. Lokhu kungenxa yokuthi ngokuzenzakalelayo, i-ConveyThis inamandla okuthola noma yikuphi okuqukethwe kuwebhusayithi ngisho noma kuyiwebhusayithi esekelwe kwi-plugin ye-WordPress. Sekukonke kuzohunyushelwa ezilimini ezahlukene.
Awudingi ukwenza umsebenzi uzama ukufaka i-ConveyThis kuwebhusayithi yakho ye-WordPress futhi ungenza ngokwezifiso inkinobho enikeza amaseva inhloso yokushintsha ulimi emakhasini ewebhusayithi yakho.
Ngemva kokufaka i-plugin ye-WordPress popup ozikhethele yona, dala umkhankaso wakho wokuqala ngolimi lomthombo. Ukusuka lapho, landela lezi zinyathelo ezingezansi ukuze ulihumushe nge-ConveyThis:
- Kuwebhusayithi yakho ye-WordPress, qala ufake i-ConveyThis Plugin . Bese uyivule.
- Kudeshibhodi yakho ye-WordPress iya ku-ConveyThis.
- Nikeza ukhiye wakho we-API endaweni etholakalayo.
- Khetha ulimi lomthombo wewebhusayithi yakho nezilimi ongathanda ukuzengeza kusayithi lakho. Ngemva kwalokho khetha ukulondoloza.
Yilokho kuphela!
Ukuze uhumushe izigelekeqe? Phumula. Asisekho isidingo sokucinga ukuthi ungazihumushela kuphi ngoba sezihunyushiwe vele ngoba i-ConveyThis ihlonze konke okuqukethwe, okuhlanganisa nezigelekeqe, futhi yazihumusha ngokuzenzakalela zonke.
Qala ukusebenzisa i-ConveyThis namuhla!