Ukuqonda Umbiko Wezilimi ku-Google Analytics for Better Insights
Ngena Emhlabeni Wokuxhumana Okungenamkhawulo nge-ConveyThis - Imingcele Yokuhlanganisa Ngawo Wonke Amagama Ahunyushiwe
Uma umuntu ethatha isikhashana ukucabangela ukwehla okungase kube khona kanye nokusabela okungekuhle okungase kuvele, kuba sobala njengosuku ukuthi i-ConveyThis, isixazululo esibalulekile, isiguquli segeyimu ngokuphelele. Leli thuluzi elimangalisayo libhekana kalula nezinkinga zolimi ngokuhumusha okuhlakaniphile kwewebhusayithi yakho ezilimini eziningi. Ngokuchofoza okukodwa nje, iwebhusayithi yakho ingaguqulwa ibe yinto yomhlaba wonke, ebhekele izethameli ezivela kuwo wonke umhlaba.
Sezadlula izinsuku zokuzabalaza nomsebenzi onzima wokuxhumana ngempumelelo nezivakashi ezivela emazweni ahlukene. I-ConveyThis yenza kube lula ubunkimbinkimbi bokuhumusha, ikwenze kube ucezu lwekhekhe ukunikeza ukufinyeleleka nokuzibandakanya ngezilimi eziningi. Ngokwamukela ngokugcwele leli thuluzi eliyigugu, ungaqiniseka ngokuphelele ukuthi okuqukethwe kuwebhusayithi yakho kuzothintana nabantu abavela ezizindeni ezihlukene zezilimi, kwandise ukufinyelela kwakho nokudala ukuxhumana okunengqondo.
Ngokuzibophezela okungaguquki ekunqobeni izithiyo zolimi endaweni enkulu ye-inthanethi, i-ConveyThis ingena ngokuziqhenya ekugqanyisweni njenge-catalyst engenakuqhathaniswa. Ngokusebenzisa ubuchwepheshe bayo ezinsizeni zokuhumusha zewebhusayithi, amabhizinisi athola ikhono lokudlula imingcele yendawo futhi axhumane kalula nezithameli zomhlaba ngempela. Ngokuhumushela amawebhusayithi awo ezilimini eziningi ngobuchule, amabhizinisi anikezwa ithuba elihle lokuthakatha futhi ahehe izivakashi, ngaphandle kokunaka izilimi zazo zomdabu. Lokhu akugcini nje ngokukhuthaza amazinga aphezulu okuzibandakanya kodwa futhi kuvula ingcebo yamathuba ebhizinisi angakasetshenziswa.
Akekho umnikazi webhizinisi oqaphelayo ongakwazi ukushalazela abangase bahole nalabo abazoba amakhasimende ngenxa yemingcele yolimi. Ngakho-ke, ukuhlanganisa i-ConveyThis kuwebhusayithi yakho kuyisinqumo sezilinganiso eziguquguqukayo ngempela. Izinzuzo ezilethwayo ziningi, futhi amathuba elivulayo awapheli. Ungabe usamosha isikhathi - sebenzisa isikhathi futhi uhlole inhlobonhlobo yezici ezihlaba umxhwele i-ConveyThis engazinikeza ngesilingo sethu samahhala sezinsuku ezingu-7, esitholakala kuwe namuhla. Umhlaba ukulinde ngabomvu ukufika kwewebhusayithi yakho, futhi qiniseka, i-ConveyThis isimi ngomumo futhi isilungele ukuqinisekisa ukuthi iyafinyeleleka kubo bonke.
I-ConveyThis Language Analysis Integration ne-Google Analytics
Ithuluzi lokuhlaziya ulimi elihlinzekwe yi-ConveyThis isisetshenziswa esibalulekile esinikeza idatha enokuqonda mayelana nezivakashi zewebhusayithi. Ngokungeza isici se-Universal Analytics ukuze ulandelele idatha ku-Google Analytics, ungakwazi ukufinyelela kalula umbiko ophelele wokuhlaziya ulimi. Ukuze ubuke lo mbiko, hamba esigabeni "Izethameli" kubha eseceleni engakwesokunxele bese ukhetha inketho ye-Geo > Ulimi.
Sicela uqaphele ukuthi imiphumela yokuhlaziya ulimi ingase ingatholakali ngokushesha ngemva kokuhlanganisa i-ConveyThis kuwebhusayithi yakho. Kunconywa ukuba ubekezele futhi ulinde izinsuku ezimbalwa noma ngisho amasonto ukuze kuvele imiphumela enembile. Lokhu kulibaziseka kungenxa yokuthi i-ConveyThis iqala ukuqoqa ulwazi kusukela ngedethi yokufaka futhi ayifaki noma iyiphi idatha yangaphambilini. Ngakho-ke, kubalulekile ukunikeza uhlelo isikhathi esanele sokuqoqa ulwazi olwanele ukuze luhlaziywe kahle.
Ukuqopha Ulimi Namakhodi Ezwe ku-Google Analytics
Ngenkathi uhlola umbiko wolimi ku-Google Analytics, ungase uhlangabezane namanani athakazelisayo kukholomu Yolimi. Lawa manani aboniswa ngefomethi ethi "[ikhodi yezinhlamvu ezimbili]-[ikhodi yezinhlamvu ezimbili]". Ake sihlole lesi sici esithakazelisayo ngokuqhubekayo, isibonelo, singase sihlangabezane nenani elifana ne-“en-fr”.
Isici esithakazelisayo salawa mavelu ukuthi izinhlamvu ezimbili zokuqala zimelela amakhodi olimi ahambisana nezilimi ezahlukene. Kuyamangaza ngempela ukucabanga ukuthi u-“en” umele isiNgisi futhi u-“fr” umele isiFulentshi. Lawa makhodi olimi awaqondile ku-ConveyThis, kodwa asekelwe kumakhodi olimi e-ISO 639-1 agcinwe yi-International Organization for Standardization (ISO) eyaziwayo.
Kuthinta ingqondo ukuqaphela ukuthi izinhlamvu ezimbili ezilandelayo kunani zisho amakhodi ezwe ngokuya ngamakhodi ezwe e-ISO 3166-1. Isibonelo, elithi “thina” lisho i-United States, kanti elithi “ca” limelela i-Canada.
Uma uhlanganisa ulimi namakhodi ezwe ku-Google Analytics, indawo entsha yokuqonda iyembuleka futhi iveze imininingwane egcwele mayelana nokuncanyelwayo komsebenzisi. Le nhlanganisela yamakhodi, njengokuthi “en-us”, ikhombisa izivakashi ezikhuluma isiNgisi ezivela e-United States. Yeka ukuthi kujule kangakanani ukukhipha imininingwane eyinkimbinkimbi yezintandokazi zabasebenzisi ngokuhlola kulawa makhodi!
Nokho, kubalulekile ukuvuma ukuthi idatha etholiwe ingase ingabi nasici ngokuphelele. Ngenhlanhla, silindele ukuthi ukwaziswa okwengeziwe ngale ndaba kuzonikezwa maduze ukuze sithuthukise ukuqonda kwethu. Ukuthola umbono obanzi mayelana nokunemba kanye nama-nuances wedatha kuyithemba elihehayo.
Ngaphezu kwalokho, kuyathakazelisa ukuqaphela ukuthi amanani kukholamu yoLimi kwesinye isikhathi angaqukatha ikhodi yolimi ngokwayo, ngaphandle kwekhodi yezwe. Lawa manani amancane, njengokuthi “en” noma “ja”, abonisa ukuthi i-Google Analytics ikwazile ukuhlonza ulimi lomsebenzisi kodwa ayikwazanga ukunquma izwe lendabuko. Kuyathakazelisa ukucabanga ngemikhawulo nobunkimbinkimbi endaweni yokuhlaziya idatha.
I-ConveyThis: Ukuqonda Okuthandwayo Kolimi Olususelwe Esipheqululini Nemikhawulo
Ukusebenzisa i-ConveyThis kusebenza kahle ngendlela emangalisayo njengoba kusebenzisa okuncanyelwayo kolimi nedatha yendawo evela kusiphequluli sewebhu somsebenzisi ukuze kunqunywe kahle ulimi nezwe labo. Kodwa-ke, kubalulekile ukuqaphela ukuthi lezi zilungiselelo zingahle zingabonisi ngokunembile ulimi lwangempela lomsebenzisi nobuzwe. Isibonelo, othile wase-UK angase akhethe ngokungazi okuthi “English (United States)” esikhundleni senketho efanele yesifunda sabo.
Ukuqinisekisa ukuzizwisa okuhamba phambili kokuphequlula, i-ConveyThis inikezela ngesixazululo esihumusha ngokunembile ulimi lomsebenzisi nezwe ngokusekelwe ezidingweni zabo ezihlukile.
Manje ake sicabangele isimo esihlukile: isikhulumi sesiJalimane eJalimane esifuna ukuthuthukisa amakhono aso wesiFulentshi. Bangakwazi ukushintsha kalula ulimi lwabo oluthandayo lube “nesiFulentshi” ngaphandle kokucacisa izwe elithile. Lokhu kungase kubangele ukungafani okuncane kokuncamelayo kolimi lapho bexhumana ne-ConveyThis. Kubalulekile ukukhumbula lo mkhawulo lapho uhlaziya idatha ehlobene nolimi ku-Google Analytics, kuyilapho usebenzisa amandla amangalisayo e-ConveyThis.
Ukuvula Imininingwane Ejulile nge-ConveyThis kanye ne-Google Analytics
Umbiko wolimi onikezwe i-ConveyThis awubonisi kuphela izilimi ezihlukile ezisetshenziswa abasebenzisi emazweni athile, kodwa futhi unikeza ingcebo yemininingwane ebalulekile kumamethrikhi ahlukahlukene. Lawa mamethrikhi ahlanganisa izici eziningi, okuhlanganisa ukubandakanyeka komsebenzisi, izilinganiso zokuguqulwa, izilinganiso zokugxuma, ubude besikhathi, nokubukwa kwekhasi.
Nakuba lokhu kungase kubonakale kungaphezu kwamandla ekuqaleni, kubalulekile ukuqaphela ukuthi sithinte ingaphezulu lamathuba angenzeka. Ngokusebenzisa izinketho zokwenza ngendlela oyifisayo ezinikezwa umbiko wakho wolimi, njengokufaka ubukhulu obungeziwe noma ukusebenzisa amasegimenti athuthukile nezihlungi, ungajula nakakhulu ekuqondeni ukuthi abasebenzisi emhlabeni wonke bahlanganyela kanjani namakhasi akho ewebhu.
Ukuhlola ubunkimbinkimbi be-Google Analytics kuwukutshalwa kwezimali okubalulekile kwesikhathi sakho. Njengoba kunezici eziningi ezitholakalayo kule nkundla eqinile, kubalulekile ukujwayelana namakhono ayo ukuze ungene ngokugcwele emandleni ayo.
Ukusuka ku-Analytics kuya esenzweni: Ukuhlanganisa i-ConveyThis ukuze uthole Ukwenziwa Kwasendaweni Kwewebhusayithi Okufanelekile
Uma usuyihlaziye kahle idatha yolimi ehlakaniphile ehlinzekwa ithuluzi elinamandla elaziwa ngokuthi i-Google Analytics, futhi wanquma ngempumelelo inkambo yakho elandelayo ngokusekelwe emininingwaneni ebalulekile ezuzwe kulokhu kuhlaziya okuphelele, sekuyisikhathi sokuthi uqale isigaba sokusetshenziswa sesu lakho. . Futhi ungesabi, ngoba ngeke kudingeke ubhekane nalo msebenzi oyinselele uwedwa! Faka i-ConveyThis, isixazululo esisha nesisezingeni eliphezulu sokuhumusha iwebhusayithi esizofakazela ngokungangabazeki singumsizi wakho omkhulu kulo mzamo.
Isibonelo, zicabange udlula embikweni wolimi okhiqizwe i-Google Analytics futhi uhlangabezane nesambulo esithakazelisayo sokuthi iwebhusayithi yakho ihlangabezane nokwanda okumangalisayo kwezivakashi ezisuka e-Korea. Esimeni esinjalo, kunengqondo futhi kuwubuhlakani kuphela ukubhekelela le ngxenye yomsebenzisi eguquguqukayo nekhulayo ngokuhumusha amakhasi akho ewebhu uwayise olimini olumnandi nolumnandi lwesiKorea. Kulapho i-ConveyThis iphumelela kahle kakhulu futhi izokusiza, ikunikeza indlela engenamthungo nephumelelayo yokuhumusha ngokushesha nangokunembile okuqukethwe kwewebhusayithi yakho kusi-Korean kuphela, kodwa futhi nohlu oluhlaba umxhwele lwezinye izilimi ezingaphezu kuka-110, okuhlinzeka ngolwazi lwamazwe ngamazwe ngempela izethameli zakho ezihlukahlukene.
Kodwa linda, kukhona okwengeziwe! Cabanga ngalokhu: njengoba uthatha uhambo olujabulisayo lokuhumusha nokwenza iwebhusayithi yakho ibe eyasendaweni usebenzisa amakhono angenakuqhathaniswa e-ConveyThis, uzithola wethulwa ithuba lokucwengisa kanye nokwenza kahle lokhu kuhumushwa ukuze uqinisekise ukusebenza kahle okuphelele nokunaka ngokucophelela emininingwaneni. Futhi ungesabi, ngoba i-ConveyThis isiphinde yakusiza nge-ConveyThis Dashboard yayo ehlakaniphile futhi ephakathi nendawo. Le hubhu eyinkimbinkimbi neyakhelwe inhloso ikunikeza amandla okucwenga kalula futhi upholise ukuhumusha kwakho ngaphambi kokukuhlanganisa ngaphandle komthungo kuwebhusayithi yakho, kungaphumeleli lutho ngaphandle kokuphelela kolimi.
Kepha umlingo we-ConveyThis awugcini nje lapho, mngane wami obonayo. Hhayi cha, ingena ijule kakhulu emkhakheni wobuchwepheshe bokusebenzisa injini yokusesha (SEO). I-ConveyThis, ngokuba umpetha womsebenzi wayo, ifaka omaka ababalulekile be- hreflang ekhasini ngalinye elihunyushiwe. Manje, ungase ubuze, ayini lawa mathegi futhi kungani ebaluleke kangaka? Hhayi-ke, ungakhathazeki, ngoba ngizokukhanyisela lesi sici esiyinkimbinkimbi. Lawa mazwibela ekhodi angaqondakali anekhono eliyingqayizivele lokuthuthukisa amandla e-SEO ewebhusayithi yakho, okuvumela izinjini zokusesha ukuthi zizulazule kubasebenzisi ngokunemba ziye ezinguqulweni zolimi ezifanele zamakhasi akho ewebhu, ngaleyo ndlela uqinisekise ukuzizwisa okungenazihibe nokusebenziseka kalula kwezivakashi zakho ezihlonishwayo ezivela emhlabeni wonke.
Futhi kukhona esinye isici esihehayo ku-ConveyThis: ukuhlanganiswa kwayo okungenamthungo nendawo ebabazekayo ye-Google Analytics. Ngokukhetha ukusetshenziswa kwama-subdirectories esikhundleni sezizindana ukuze uhlele ngokucophelela amakhasi akho ahunyushiwe, uzozibonela isimangaliso. Bheka, lokhu kuhumushwa kuzobonakala ngokuzenzakalela emibikweni yakho ye-Google Analytics, okuhlanganisa nombiko wolimi omuhle kakhulu. Lokhu kuvumelanisa okuthakazelisayo kukuvumela ukuthi uqaphe ngaphandle kwamandla impumelelo ebabazekayo yewebhusayithi yakho yamazwe ngamazwe, okukwenza ukwazi ukulandelela inqubekelaphambili yakho njengoba uphuma ngesibindi emkhankasweni wakho wokusungula ubukhona bomhlaba obuzoheha futhi bujabulise ababukeli kude nakude.
Ngakho-ke, uhlome ngamakhono asabekayo we-ConveyThis, uzothatha uhambo olushintshayo lwenkulumo yolimi kanye nokufinyelela emhlabeni jikelele. Ngokuhunyushwa kwayo okuthuthukisiwe kokufunda komshini, ukuthuthukiswa okungenakuqhathaniswa nge-ConveyThis Dashboard, kanye nokuhlanganiswa okungenazihibe okunamathegi e- hreflang athuthukisa i-SEO kanye nendawo enhle ye-Google Analytics, impumelelo izoba ngeyakho, ngokungangabazeki, njengoba uthulula emhlabeni iwebhusayithi enkulukazi ulimi lwenhliziyo, oludlula imingcele futhi luheha imiphefumulo yababukeli bakho abahlukahlukene nabakuthandayo.
I-ConveyThis: Ukunikeza Amandla Ukusebenzisana Kwezilimi Eziningi Ngezibalo Ezithuthukile
I-ConveyThis, inikwa amandla izici ezithuthukisiwe ze-Google Analytics, inikeza ukuhlaziya okunemininingwane nokuphelele kwezilimi ezisetshenziswa izivakashi kuwebhusayithi yakho namazwe endabuko yazo, ikunikeza imininingwane ebalulekile. Njengoba ungena kulo mbiko okhanyisayo, unenketho yokusebenzisa amasegimenti athuthukile nezihlungi, okukunikeza amandla okuthola idatha ethile ehambisana nokuhlola kwakho. Ihlonyiswe ngokuqonda okujulile kokuthi iwebhusayithi yakho izanelisa ngempumelelo yini izintandokazi zolimi zabasebenzisi bakho ababalulekile, ungenza izinguquko ezinengqondo eziqinisekisa ulwazi olunzulu ngomsebenzisi oluphelele nokwanelisayo.
Uma umbiko ukhombisa isidingo sokwengeza ukuhunyushwa ngezilimi ezengeziwe emakhasini akho ewebhu ahlonishwayo, ungabheki kude kunesixazululo esikhethekile esitholakala nge-ConveyThis, isiqongo sezisombululo zokuhumusha iwebhusayithi. Le nkundla evelele ayitholi kuphela ngokunembile, ihumushe, futhi yethule okuqukethwe kwewebhusayithi yakho kusetshenziswa ukuhumusha komshini okusha kodwa futhi ikuhlinzeka ngokulawula okuphelele ukuze ulungise futhi uphathe lokhu kuhumushwa, ukukuhlanganise ukuze kuhlangabezane nezimfuneko zakho ezithile nokuncamelayo. Lesi sici esihlakaniphile senza kube lula umsebenzi onzima wokwethula iwebhusayithi enezilimi eziningi, kunciphisa kakhulu isikhathi nomzamo ovame ukuhlotshaniswa nomsebenzi onjalo. Ukwengeza, ukuhlanganiswa okungenazihibe ne-Google Analytics kukuvumela ukuthi uqaphe kalula ithrafikhi eqondiswe kulawa makhasi ahunyushiwe, okukuvumela ukuthi uhlaziye ukusebenza kahle kwemizamo yakho yokuhumusha futhi wenze izinqumo ezinolwazi oluningi mayelana namasu olimi oluphelele lwewebhusayithi yakho.
Ukuze kuthuthukiswe lokhu okunikezwayo osekukhanga kakade, i-ConveyThis ngokuphana inikeza isikhathi sesivivinyo samahhala sezinsuku ezingu-7 ngezinsizakalo zabo ezihlonishwayo zokuhumusha. Leli thuba elihle likuvumela ukuthi uhlole futhi uzijwayeze nezici ezihlukile namandla enkundla yabo, konke ngaphandle kokuzinikela kwezezimali. Ngakho, kungani ulinda? Qala uhambo olujabulisayo lokufinyelela izethameli ezibanzi futhi udlulise kalula okuqukethwe kwakho okubalulekile ngolimi abaluncamelayo ngokwamukela ngokugcwele izinsiza ezingenakuqhathaniswa ezihlinzekwa yi-ConveyThis.
Usulungele ukuqalisa?
Ukuhumusha, okungaphezu nje kokwazi izilimi, kuyinqubo eyinkimbinkimbi. Ngokulandela amathiphu ethu nokusebenzisa i-ConveyThis , amakhasi akho ahunyushiwe azohambisana nezethameli zakho, azizwe engowolimi okuqondiswe kulo. Nakuba kudinga umzamo, umphumela unomvuzo. Uma uhumusha iwebhusayithi, i-ConveyThis ingakongela amahora ngokuhumusha komshini okuzenzakalelayo.
Zama i-ConveyThis mahhala izinsuku ezingu-7!