Umhlahlandlela we-SaaS Localization nge-ConveyThis

Yenza Iwebhusayithi Yakho Isebenzise Izilimi Eziningi Ngemizuzu emi-5
Dlulisa le demo
Dlulisa le demo
Alexander A.

Alexander A.

I-SaaS Localization: Odinga ukukwazi

Imikhiqizo ye-SaaS iguqule indlela amabhizinisi asebenza ngayo ngokunikeza izisombululo ezisebenza kahle nezingalawuleki. Ngamandla azo okusebenzela ababukeli abahlukahlukene bomhlaba, kubalulekile ukuthi izinkampani ze-SaaS zibeke phambili ukwenziwa kwasendaweni ukuze zandise ukufinyelela kwazo emakethe. Ngokujwayelanisa isoftware yazo nezilimi ezahlukahlukene, amasiko, nezimakethe, izinkampani ze-SaaS zingavula amathuba okukhula amakhulu emhlabeni jikelele. Lo mhlahlandlela obanzi uzokuhambisa ekucatshangelweni okubalulekile, amasu, kanye nemikhuba engcono kakhulu yokwenza kwasendaweni kwe-SaaS okuphumelelayo.

Isinyathelo sokuqala senqubo yokwenza kwasendaweni ukuqonda imakethe eqondiwe. Yenza ucwaningo olunzulu lwemakethe ukuze uhlonze izifunda ezinamandla amakhulu omkhiqizo wakho we-SaaS. Hlaziya izici ezifana nokuncamelayo kolimi, ukuhluka kwamasiko, izimfuneko zomthetho, nokulindelwe ngabasebenzisi ukuze wenze isofthiwe yakho ifaneleke.

Okulandelayo, thuthukisa isu lendawo elihambisana nezinhloso zebhizinisi lakho. Lokhu kuhilela ukwakha umgwaqo wendawo, ukuchaza izindima nezibopho, ukusungula isabelomali, nokubeka izikhathi ezingokoqobo. Cabangela ukusebenzelana nochwepheshe bokwenza kwasendaweni noma ukusebenzisa abahlinzeki besevisi yolimi ukuze kuqinisekiswe ukuhumusha kwekhwalithi ephezulu nokuvumelana kwamasiko.

Uma kuziwa enqubweni yangempela yokwenza okwasendaweni, qala ngokwenza isoftware yakho yamazwe ngamazwe. Dala ikhodi yakho nengqalasizinda ngendlela evumela ukuzivumelanisa kalula nezilimi nezindawo ezahlukahlukene. Sebenzisa amathuluzi okwenza okwasendaweni nezinhlaka ezilula ukuhumusha nokugeleza komsebenzi okwasendaweni.

Ngokwenziwa kwasendaweni kokuqukethwe okusebenzayo, thatha indlela ephelele. Ungahumushi kuphela ukusebenzelana komsebenzisi kodwa nawo wonke amadokhumenti, izinto ezisekelayo, izimpahla zokumaketha, nokuxhumana kwamakhasimende. Naka amafomethi edethi, izimali, izilinganiso, nezinye izici zasendaweni ukuze unikeze ulwazi lomsebenzisi olungenazihibe.

Ukubaluleka Okukhulayo Kwendawo Ye-SaaS

Izixazululo ze-SaaS ezisekelwe efwini zishintsha ngokushesha isofthiwe yendabuko yasendaweni kuzo zonke izimboni. Imodeli ye-SaaS ihlinzeka nganoma yisiphi isikhathi, noma kuphi ukufinyelela kunoma iyiphi idivayisi. Lokhu kuvumelana nezimo kwenza amabhizinisi athuthukise ukuhamba komsebenzi futhi ahlanganyele emingceleni.

Ngenxa yalokho, imikhiqizo ye-SaaS ngokwemvelo isebenzela izethameli zamazwe ngamazwe. Ochwepheshe emhlabeni wonke basebenzisa amathuluzi e-SaaS nsuku zonke ukuze bathuthukise ukukhiqiza. Isofthiwe yakho kungenzeka isivele inezinga elithile lokufinyelela emhlabeni jikelele.

Ukwenza kwasendaweni kuvumela ukwenza imali kulobu bukhona bamazwe ngamazwe. Kubandakanya ukulungisa umkhiqizo ukuze uhambisane nokulindelwe ngabasebenzisi besifunda esithile kanye nezidingo. Ukwenziwa kwasendaweni kwe-SaaS kudlulela ngalé kokuhumusha okuyisisekelo, ukulungisa umuzwa ogcwele we-resonance nokuzibandakanya ezimakethe zangaphandle.

Kwenziwe kahle, ukwenziwa kwasendaweni kwe-SaaS kudlula izimbangi zesifunda. Kuvula iminyango yokwanda kwezinto eziphilayo kanye nokukhushulwa kwemali engenayo emhlabeni jikelele. Kodwa ukusebenzisa kabi okugeja ama-nuances amasiko kungalimaza umbono nokwaneliseka komsebenzisi. Impumelelo idinga ukuqonda kahle izimakethe eziqondiwe kanye nokuthuthukisa njalo ukulandela amashifu amasiko.

Uma okwamanje untula izinsiza zokwenza isofthiwe yakho ibe ngeyasendaweni ngokuphelele, qala uhumushe iwebhusayithi yakho. Lokhu kukhulisa ukufinyelela ngokushesha ngenkathi kwakhiwa isisekelo sokwenziwa kwasendaweni okugcwele kwesikhathi esizayo. Isayithi elihunyushiwe likuvumela ukuthi uguqule futhi usekele abasebenzisi bamazwe ngamazwe nangaphambi kokwenza isofthiwe ngokwezifiso ngokujulile.

Thola ugqozi ezinkampanini eziholayo ze-SaaS ezifana ne-Google, i-Netflix ne-Zoom ezihlala zitshala imali ekusetshenzisweni kwasendaweni njengomongo wamasu azo. Ukwenza kwasendaweni okuyinkimbinkimbi kusekela ukubusa kwabo kuzo zonke izithameli zomhlaba ezihlukene. Ngokusebenzisa amasu nokuphindaphindayo, ukwenziwa kwasendaweni kwe-SaaS ngokufanayo kungasheshisa ukukhula kwakho emhlabeni wonke kanye nokungena kwakho.

ddca0a61 3350 459e 91a5 2a2ef72c6bf2
dbff0889 4a15 4115 9b8f 9103899a6832

Khomba Izimakethe Eziqondiwe

Ungajahi ukwenza okwasendaweni ngaphandle kwemigomo ecacile. Akuzona zonke izifunda ezilungele yonke imikhiqizo. Beka phambili izimakethe lapho:

  • Iba nabasebenzisi abakhona noma izivakashi zesayithi: Humusha ukuze uthole abaqondisi abaqeqeshiwe.
  • Qonda ukuguquguquka kokuncintisana: Hlula ngokumelene nezixazululo zendawo.
  • Ingadlulisa iziphakamiso zenani eliyingqayizivele: Yazi ukuma okuhlukene.

Gwema ukukhetha izindawo ngokusekelwe nje ezicini ezingaphezulu njenge-GDP noma usayizi wabantu. Xhuma ngokweqiniso nesiko ngalinye kuqala.

Ungasakazi imizamo ibe mncane kakhulu futhi. Thatha indlela ephindaphindayo wandise isifunda esisodwa ngesikhathi, uqale lapho usuvele unolwazi lomkhiqizo kanye nokudonsa.

Ucwaningo lwesifunda ludinga kakhulu

Izixazululo ezenzelwe isiko elilodwa azivamile ukuhumusha ngokuqondile kwenye indawo. Hlola ngokujulile ukugeleza komsebenzi wabasebenzisi bakho obaqondisile, izindawo ezibuhlungu, ukuziphatha kanye nalokho okulindele ngaphambi kokulungisa noma yiziphi izici.

Xhumana nabantu bendawo ukuze ubambe ama-nuances. Yiziphi izisusa nolimi oluzwakalayo? Ngena ezinkambisweni zebhizinisi nengqalasizinda yobuchwepheshe. Enza ngendlela oyifisayo ukuqondanisa okunembayo, hhayi nje ukujwayela okungaphezulu.

a3769595 3ea3 4084 a0c0 d1cdab1b83f5

Hlanganisa Ithimba Lendawo Eliqinile

Bhekana nokwenza kwasendaweni emikhakheni eminingi. Hlanganisa ongoti bezilimi abanamakhono, ochwepheshe bezamasiko, ochwepheshe bezentengiso besifunda kanye nokwengamela okuphezulu.

Chaza ngokucacile izibopho kusengaphambili. Ubani ozohumusha umbhalo? Ubani obuyekeza ukujwayela kwamasiko? Ubani oqapha ama-KPI wamazwe ngamazwe? Ubani obuyekeza ngokusekelwe kudatha?

Cabangela kokubili abahlanganyeli bangaphakathi nabangaphandle. Funa ochwepheshe bokwenza kwasendaweni abakhuluma ulimi lwakho kodwa sebenzisa izeluleko zangaphakathi ukuze ugcine izwi lomkhiqizo kanye nokubona.

0dfd1762 5c3d 49eb 83be 4e387bdddf86

Izinzuzo Nezingozi Zokwenziwa Kwasendaweni

Kwenziwe kahle, ukwenziwa kwasendaweni kwe-SaaS kudlula izimbangi zesifunda. Kuvula iminyango yokwanda kwezinto eziphilayo kanye nokukhushulwa kwemali engenayo emhlabeni jikelele. Kodwa ukusebenzisa kabi okugeja ama-nuances amasiko kungalimaza umbono nokwaneliseka komsebenzisi. Impumelelo idinga ukuqonda kahle izimakethe eziqondiwe kanye nokuthuthukisa njalo ukulandela amashifu amasiko.

Uma okwamanje untula izinsiza zokwenza isofthiwe yakho ibe ngeyasendaweni ngokuphelele, qala uhumushe iwebhusayithi yakho. Lokhu kukhulisa ukufinyelela ngokushesha ngenkathi kwakhiwa isisekelo sokwenziwa kwasendaweni okugcwele kwesikhathi esizayo. Isayithi elihunyushiwe likuvumela ukuthi uguqule futhi usekele abasebenzisi bamazwe ngamazwe nangaphambi kokwenza isofthiwe ngokwezifiso ngokujulile.

Thola ugqozi ezinkampanini eziholayo ze-SaaS ezifana ne-Google, i-Netflix ne-Zoom ezihlala zitshala imali ekusetshenzisweni kwasendaweni njengomongo wamasu azo. Ukwenza kwasendaweni okuyinkimbinkimbi kusekela ukubusa kwabo kuzo zonke izithameli zomhlaba ezihlukene. Ngokusebenzisa amasu nokuphindaphindayo, ukwenziwa kwasendaweni kwe-SaaS ngokufanayo kungasheshisa ukukhula kwakho emhlabeni wonke kanye nokungena kwakho.

Ukwakha Uhlelo Lwendawo Olusebenzayo

Ungajahi ukwenza okwasendaweni ngaphandle kwemigomo ecacile. Akuzona zonke izifunda ezilungele yonke imikhiqizo. Beka phambili izimakethe lapho unabasebenzisi abakhona noma abavakashi besayithi, baqonde amandla okuncintisana, bangadlulisela iziphakamiso zenani eliyingqayizivele. Gwema ukukhetha izindawo ngokusekelwe nje ezicini ezingaphezulu njenge-GDP noma usayizi wabantu. Xhuma ngokweqiniso nesiko ngalinye kuqala.

Ungasakazi imizamo ibe mncane kakhulu futhi. Thatha indlela ephindaphindayo wandise isifunda esisodwa ngesikhathi, uqale lapho usuvele unolwazi lomkhiqizo kanye nokudonsa.

Izixazululo ezenzelwe isiko elilodwa azivamile ukuhumusha ngokuqondile kwenye indawo. Hlola ngokujulile ukugeleza komsebenzi wabasebenzisi bakho obaqondisile, izindawo ezibuhlungu, ukuziphatha kanye nalokho okulindele ngaphambi kokulungisa noma yiziphi izici. Xhumana nabantu bendawo ukuze ubambe ama-nuances. Ngena ezinkambisweni zebhizinisi nengqalasizinda yobuchwepheshe. Enza ngendlela oyifisayo ukuqondanisa okunembayo, hhayi nje ukujwayela okungaphezulu.

0aed1a19 d1fa 4784 b13a 0a4d23a8eb1b
9026701b 7746 47ae 875e 3bbb50f091dc

Yakha Ithimba Lendawo Eliqinile

Bhekana nokwenza kwasendaweni emikhakheni eminingi. Hlanganisa ongoti bezilimi abanamakhono, ochwepheshe bezamasiko, ochwepheshe bezentengiso besifunda kanye nokwengamela okuphezulu. Chaza ngokucacile izibopho kusengaphambili zokuhumusha umbhalo, ukubuyekeza ukuzivumelanisa namasiko, ukulandelela ama-KPI wamazwe ngamazwe, nokubuyekeza ngokusekelwe kudatha. Cabangela kokubili abahlanganyeli bangaphakathi nabangaphandle. Funa ochwepheshe bokwenza kwasendaweni abakhuluma ulimi lwakho kodwa sebenzisa izeluleko zangaphakathi ukuze ugcine izwi lomkhiqizo kanye nokubona.

Ukwenza kube okwasendaweni umkhiqizo we-SaaS kuthinta zonke izici zangaphandle nezangaphakathi ezisebenzisana nabasebenzisi bamazwe ngamazwe. Cabangela ukuhumusha kwewebhusayithi okwasendaweni, ukuhumusha umbhalo, ukulungiswa kwezintengo, izinketho zokukhokha, ukuguqulwa kwesici, ukulungiselelwa kwe-UX, ukwenziwa kwasendaweni kwemidiya, ukuthuthukiswa kokumaketha, nokuthuthukiswa kobuchwepheshe.

Uhlolojikelele Lwenqubo Yendawo Ye-SaaS

Ukwenza uhlelo oluyimpumelelo lwe-SaaS lwendawo lubandakanya izigaba ezibalulekile ezilandelayo: ucwaningo lwemakethe, ukuthuthukiswa kwenqubo, ukuhumusha kokuqala kwesofthiwe, ukujwayela amasiko, ukuqeqeshwa kweqembu, ukwethulwa kanye nokwenza kahle.

Nakuba kubalulekile ekukhuleni, ukwenziwa kwasendaweni kwe-SaaS kuthatha umzamo omkhulu owenziwe kahle. Gwema ukuzama ukwenza okwasendaweni ngaphandle kwemigomo ecacile, ukuziba ukuziphatha kwabasebenzisi bendawo, okungabandakanyi izindawo zokuthinta ezibalulekile, ukuvumela izinkinga zokwandisa umbhalo, ukusebenzisa umbhalo ezithombeni/kumavidiyo, ukuthembela ezinqubweni ezenziwa mathupha, hhayi ukuhlela ukulungiswa.

Izimakethe zokucwaninga kakhulu, hlanganisa iqembu eliqinile, ukuhumusha ngokuzenzakalela, vumelanisa izici zamasiko ngokuphelele, hlanganisa izici ngokucabangela, ugcine ukwenziwa kwasendaweni okuqhubekayo.

f2792647 5790 4c5a a79d 0315e9c6e188

Isiphetho

Ukwenza kube okwasendaweni umkhiqizo wakho we-SaaS kususa ukungqubuzana futhi kwakha ukuxhumana nababukeli bamazwe ngamazwe, kunika amandla ukufinyelela okunwetshiwe nemali engenayo. Ngesu elinolwazi kanye nokuziphatha okunenkuthalo okuhlukahlukene, ungakwazi ukujwayela ngempumelelo ukuzizwisa kwesofthiwe ezimakethe ezintsha zomhlaba.

Okokugcina, qhubeka uqapha futhi uthuthukise ukunikezwa kwakho kwe-SaaS okwenziwe kwasendaweni. Qoqa impendulo evela kubasebenzisi ezifundeni ezihlukene, landelela izinkomba zokusebenza ezibalulekile, futhi uphindaphinde isu lakho lendawo ngokufanele. Yamukela indlela eqhutshwa yidatha ukuze uthuthukise ukuthuthukiswa okuqhubekayo nokukhulisa ukukhula komhlaba wonke.

Ngokulandela lezi zinyathelo nokusebenzisa izinqubo ezihamba phambili, ungenza umkhiqizo wakho we-SaaS owasendaweni ngempumelelo ukuze wandise amazwe ngamazwe. Khumbula ukuthi ukwenza kwasendaweni kudlula ukuhumusha; kuhlanganisa ukuqonda nokuzivumelanisa nezidingo eziyingqayizivele zemakethe ngayinye eqondiwe. Ngesu elenziwe kahle lendawo, umkhiqizo wakho we-SaaS ungachuma emhlabeni wonke futhi udonse ukunaka kwezinhlobonhlobo zamakhasimende.

 

 

Usulungele ukuqalisa?

Ukuhumusha, okungaphezu nje kokwazi izilimi, kuyinqubo eyinkimbinkimbi.

Ngokulandela amathiphu ethu nokusebenzisa i-ConveyThis , amakhasi akho ahumushiwe azohambisana nezethameli zakho, azizwe engowolimi okuqondiswe kulo.

Nakuba kudinga umzamo, umphumela unomvuzo. Uma uhumusha iwebhusayithi, i-ConveyThis ingakongela amahora ngokuhumusha komshini okuzenzakalelayo.

Zama i-ConveyThis mahhala izinsuku ezingu-7!

i-gradient 2