Uma usanda kuqala uhambo lwebhizinisi le-ecommerce ubhekene nezinqumo ezimbalwa. Esinye sesinqumo esinjalo esingenakugwemeka ukunquma ukuthi iyiphi inkundla ye-CMS ozoyisebenzisa. Yebo, isibonelo esihle kakhulu newebhusayithi yesikhulumi se-ecommerce esetshenziswa abaningi Shopify . Uma ukhethe ngaphambi kwalesi sikhathi kulungile, uma kungenjalo ungazama njalo.
Esinye isinqumo okufanele usenze ukuthi i-Shopify yakho izohlala olimini olulodwa noma ufuna i-Shopify yezilimi eziningi. Uma kusengolimi olulodwa, kunesidingo sokuthi uthathe isinyathelo manje futhi uqale ukucabanga ukuba ne-Shopify yezilimi eziningi. Isizathu siwukuthi uma ufuna ukuthengisa futhi ufuna ukuhlala ubalulekile ezingeni lomhlaba, akukho okunye ongakwenza ngaphandle kokusebenzisa izilimi eziningi.
Iqiniso lokuthi ufunda lesi sihloko likhombisa ukuthi unentshisekelo yokwazi ukubaluleka kokuba ne-Shopify yezilimi eziningi nokuthi ungayisetha kanjani.
Izinzuzo kanye nezinzuzo zokuba ne-Shopify yezilimi eziningi
Ukugxila kwabo bonke noma noma ngubani ozama ukuchuma ku-ecommerce yindlela yokukhulisa ukuthengisa. Lokhu kwenzeke kalula ikakhulukazi njengoba siphila emhlabeni lapho sonke sixhumene kakhulu kunangaphambili. Lokhu kusho ukuthi noma yimuphi usomabhizinisi noma umnikazi webhizinisi ohlela ukukhulisa ukuthengisa kufanele ahambe emhlabeni jikelele. Nokho, njengesisho esidumile esithi 'kulula ukukusho kunokukwenza', ungase ukhathazeke ngokucwila endaweni engaziwa futhi uzame ukuphuma endaweni yakho yokunethezeka. Uma uzinika isikhathi sokuyicubungula, uzothola ukuthi yisifundo esinenzuzo.
Uzobe uqondise izimakethe ezintsha ongase ube nazo uma wenza isitolo sakho sakwaShopify sitholakale ngezilimi ezingaphezu kolunye .okungukuthi sinikeza izilimi eziningi esitolo sakho sakwaShopify. Kodwa-ke, akugcini lapho ngoba uzobona ukuthengisa okukhulayo lapho uqala ukungena ezimakethe ezintsha. Lokhu kungenzeka ngoba unentshisekelo enkulu kubo futhi udala uhlobo lwebhizinisi amakhasimende angaba khona alubona lubalulekile.
Ukwenziwa kwebhizinisi kwamanye amazwe kudlula ukuhumusha iwebhusayithi yebhizinisi lakho ukuze uhehe amakhasimende amasha. Kuhilela okungaphezu kwalokho. Kuya eqinisweni lokuqinisekisa ukuthi okuqukethwe kuwebhusayithi kuguqulelwe kahle ukuze kuhambisane nemakethe ehlosiwe kangangokuthi kulula ngamakhasimende angaba khona ukuthi ahlobane nalokho okunikezayo futhi akuphathe kalula. Okuqukethwe kwakho kufanele kuphathwe ngendlela yokuthi kwamukelwe ngokomthetho nangokwesiko endaweni okuqondiswe kuyo. Kungani? Lokhu kungenxa yokuthi ngokwesipiliyoni, abathengi abangama-90 kwabayi-100 abangakhulumi isiNgisi abakulungele ukuthenga emkhiqizweni ovela kuwebhusayithi yesiNgisi.
Manje uma sithi kufanele wenze isitolo sakho sibe nezilimi eziningi, siwukuqinisekisa ukuthi iwebhusayithi yakho ikulungele ukwamukela ukuthenga okukhulayo okuvela kumakhasimende amaningi angaba khona emhlabeni jikelele. Futhi lokhu kwenziwa uma uvumela isitolo sakho ukuthi sinikezelwe kumakhasimende ngolimi lwawo lwendabuko kanye nesilungiselelo somdabu ngokuphelele.
Nakuba usenokukhathazeka ngokuthi ukufunda izilimi eziningi kungaba umsebenzi onzima, qiniseka ukuthi lesi sihloko sisahlanganisa indlela elula yokwenza ngayo.
Ukukhetha ulimi ofuna ukuthi i-Shopify yakho itholakale ku -Fix at heart imakethe yakho ohlosiwe bese uzama ukuqonda noma ubani okhetha ukungena kuye. Ungathola amaqiniso futhi uthole ngezilimi zezivakashi zesitolo sakho sakwaShopify futhi uthole ukuthi laba bavakashela kaningi kangakanani iwebhusayithi yakho. Ungathola lolu lwazi usebenzisa izibalo zewebhusayithi kanye nethuluzi elidumile elingakusiza kalula i- Google Analytics . Uma usebenzisa izibalo ze-Google, hamba kokuthi Ideshibhodi yakho bese ukhetha Izithameli . Ukusuka lapho, khetha i-Geographical Data bese ukhetha ulimi. Isikrini esingezansi siyisibonelo salokho okungenzeka ukuthi ukubone uma usichofoza:
Ngakho-ke lapho ubona ukuhlaziywa kwezilimi, uzokwazi ukubona ukuthi yiluphi ulimi okufanele uhumushele kuwebhusayithi yakho ikakhulukazi uma ukwazi ukuqaphela ulimi olusetshenziswa kakhulu olusetshenziswa izivakashi zewebhusayithi yakho. Lapho uthola i(izi)limi ofuna ukuhumushela kuzo iwebhusayithi yakho, into elandelayo ukunquma ukuthi ukuhumusha ngomshini kuzokwanela noma udinga ukuqasha umhumushi oyingcweti.
Ukusetha ukuthunyelwa kwamazwe ngamazwe kwesitolo sakho
Ukuthengisa kwamanye amazwe kudinga okungaphezu kokuhumusha nokukubeka ku-inthanethi nje. Kwenzekani lapho othile osuka kwelinye izwe kanye/noma ngisho nakwelinye izwekazi e-oda omunye wemikhiqizo yakho? Uzoyiletha kanjani? Udinga isu lokuthumela.
Ungathatha noma iyiphi noma inhlanganisela yale ndlela yokuhambisa engezansi yebhizinisi lakho lamazwe ngamazwe.
- Ukuthumela usuka ekhaya : lonke uhambo luqala ngesinyathelo. Okufanayo kungokuthumela ngemikhumbi. Ungahlala uqala ngawe. Okusho ukuthi wenza ukupakishwa kwemikhiqizo uwedwa bese usuka lapho uhambe uyithumele kumamukeli ngeposi noma ngamasevisi e-courier.
Lolu uhlobo lokuthumela olwenziwa ngabaningi abasha ebhizinisini. Nakuba kuyiqiniso ukuthi kudla isikhathi sokuzithumela ngokwakho, kuseyindlela eshibhile futhi eyingozi kakhulu uma ingekho imiyalo eminingi okufanele icutshungulwe.
Ububi balolu hlobo lwendlela yokuthutha yizindleko eziphezulu zokuthutha amakhasimende okufanele azithwale uma kuqhathaniswa nokuthenga ezitolo ezinkulu ezisungulwe kakhudlwana. Akukubi kangako ngoba lokho kuzoba wumthombo wokukugqugquzela ukuthi uhambise ibhizinisi lakho kwelikhudlwana.
- I-Dropshipping: enye inketho engcono yabaqalayo i-dropshipping. Kodwa-ke, awukwazi ukuziqhayisa ngokuthengisa umkhiqizo ngokwakho lapho usebenzisa le nketho njengoba kuzofanela uncike kumhlinzeki we-dropshipping. I-Oberlo, i-Printful, i-Spocket, ne-Printify amanye amapulatifomu aphezulu okwehlayo.
Uma usebenzisa lolu hlobo lwendlela yokuthumela, unenzuzo yokuthengisa kalula imikhiqizo yakho kuyilapho ukhululekile ekunakekeleni izinto kanye nezindleko. Lokho kuwumthwalo wemfanelo wozakwethu we-dropshipping kuphela.
Awudingi ukuzihlupha ngokuthunyelwa kwamanye amazwe uma usubhalisele le nketho ngoba kalula ungathola imikhiqizo yakho ilethwa noma yikuphi emhlabeni jikelele.
- I-Fulfillment Warehouse: le nketho imvamisa ingeyezitolo esezithuthuke kakhulu. Lapha, inkampani yezokuthutha izoqashwa ukuze iphathe i-inventory, icubungule ama-oda, yenze ukupakisha, futhi ekugcineni ikuphathele ukuthunyelwa. Le nketho ifaneleka kakhulu uma kunama-oda amaningi okufanele uphathwe futhi izokuvumela ukuthi ugxile kakhulu ekuthengisweni nasekukhangiseni.
Ungase ufune ukusebenzisa le nketho njengoba kuvame ukukwazi ukuxoxisana ngezintengo zokuthumela futhi kulula ukulinganisa phakathi kwakho namakhasimende. Kwesinye isikhathi kuhle kakhulu ukusebenzisa i-warehouse yokugcwalisa etholakala endaweni yakho eqondisiwe.
Ungahlala ufunda okwengeziwe Shopify ukuthumela ngomhlahlandlela wabo .
Ukuhumusha isitolo sakho sakwaShopify
Iya esitolo sakho sakwaShopify bese ulanda uhlelo lokusebenza lwe-ConveyThis. Shopify ivumela ukuhlanganiswa nezinhlelo zokusebenza. Lokhu kubalulekile ngoba nge-ConveyThis ungakwazi ukuphatha ngokuzenzakalelayo noma ngokwenza ukuhumusha kwewebhusayithi yakho, ubeke i-oda labahumushi abangabantu/abangochwepheshe, futhi uthole iwebhusayithi/isitolo sakho sithuthukiselwe i-SEO.
Kudeshibhodi yakho ye-ConveyThis, ungakwazi ukuhlela ukuhumusha mathupha futhi kulula ukuthola indawo yokuqukethwe kwakho okuhunyushiwe kuwebhusayithi yakho uma usebenzisa isihleli esibonakalayo.
Iqiniso lokuthi i-ConveyThis i-SEO conscious ikwenza ukuthi iphathe ukuhumusha kwakho konke okuhlanganisa nezizinda ezingaphansi kwe-URL ukuze zikhonjwe kusesho lwe-Google.
Izame mahhala ngokufaka uhlelo lokusebenza lwe-ConveyThis .
Ngaphandle kokuhunyushwa kwamagama, kukhona okunye okufanele ukunakekele. Lokho ukuphatha ukuhunyushwa kwengxenye yezezimali yesitolo sakho noma iwebhusayithi. Isiza se-ecommerce kufanele kube yileso esinikeza amakhasimende asendaweni eqondisiwe ikhono lokukhokha esebenzisa imali yawo yendawo. Futhi kungagcini lapho, kufanele kunikeze i-invoyisi kumakhasimende ukuze azizwe ekhululekile futhi ajabulele isipiliyoni sokufudumala kusayithi. Ungakwazi ukufaka i-plugin yokuguqula imali ukuze uguqule kalula imali kusayithi lakho noma esitolo. Mayelana nokuphatha ukuhunyushwa kwama-invoyisi, i-ConveyThis ingakusingathela lokho.
Ukuthengisa nokwandisa ukuthengisa ezingeni lamazwe ngamazwe, akuyona indaba okufanele ibambezeleke kodwa indaba ephuthumayo ukuthi kufanele uhumushe iwebhusayithi yebhizinisi lakho futhi ugcine. Futhi ukuze wenze lokhu, kufanele uqiniseke ukuthi yiluphi ulimi ozobe uhumushela kulo isayithi lakho noma isitolo (ungasebenzisa ithuluzi lezibalo njenge-Google analytics ukuthola lokhu), ube nomgomo ochaziwe futhi wenze ukukhetha okungcono kakhulu. yendlela yokuthutha yamazwe ngamazwe ozoyisebenzisela ibhizinisi lakho, uphathe ukuhunyushwa kwesitolo sakho sakwaShopify nge-plugin yokuhumusha emangalisayo njenge- ConveyThis , qinisekisa ukuthi isitolo sakho sinamandla okuguqula uhlobo lwemali lube uhlobo lwemali lwasendaweni lwezithameli zakho ezihlosiwe, futhi uqinisekise ukuthi zonke izici yewebhusayithi yakho ihunyushwa kuhlanganise nama-invoyisi. Uma wenza konke lokhu, isitolo sakho sakwaShopify sisethelwe ukufakaza impumelelo emhlabeni jikelele.