Wigeze wumva ijambo Globalisation 4.0 ? Nizina ryavuguruwe kubikorwa bizwi kwisi yose ntitwahwemye kumva kuva ijambo ryatangira. Izina ryerekana neza inzira ya digitale hamwe na revolution ya kane yinganda nuburyo isi ihinduka mudasobwa.
Ibi bifitanye isano ningingo zacu kuva dukeneye ihinduka ryimiterere kubyerekeranye nuko tubona isi kumurongo.
Kuba isi ihinduka hamwe
Kumenya ko izi nzira zombi zibana icyarimwe zishobora kumvikana nkaho ziteye urujijo kuko zuzuye, ariko zirahora zishyamirana kandi iziganje biterwa ahanini nurwego n'intego.
Ku ruhande rumwe, isi yose ishobora gukora nk'isano yo guhuza, kugabana no kubona aho bahurira nubwo intera nini itandukanye, itumanaho, ndetse no guhanahana amakuru hagati yabantu.
Kurundi ruhande, kwimenyekanisha ni ukumenya umunota utandukanya umuryango runaka nisi yose. Niba ushaka gutekereza ku gipimo iyi mirimo yombi ikora, kwimenyekanisha ni umwobo ukundwa-muri-rukuta kandi globalisation yaba ihagarariwe na Starbucks.
Itandukaniro riratangaje. Tekereza ku ngaruka zabyo, ubagereranye mu karere ndetse no ku isi yose, tekereza ku cyubahiro cyabo, kuba icyamamare, kugena inzira.
Niba dutekereje hagati yo hagati no kwishyira ukizana kwisi cyangwa nitubihuza, twabona "glocalisation" idasa nkijambo na gato, ariko twabonye mubikorwa. Glocalisation niko bigenda iyo ubonye ububiko mpuzamahanga burimo ibintu bitandukanijwe gato nigihugu ndetse no mururimi rwigihugu. Turimo guhangana n'imihindagurikire y'ikirere.
Glocalisation yarapfuye. Harakabaho ahantu
Reka tubyite, globalisation yararangiye, ntamuntu ubishaka muburyo bwubu. Icyo buriwese ashakisha nkabakoresha interineti nubunararibonye bwa hyperlocal , bashaka kugura "mugace" kandi bashaka kwibona nkabifuza kwifuza, hamwe nibirimo babakorewe .
Hano niho ibisobanuro byintambwe byinjira
Ubuhinduzi ni kimwe mu bikoresho byanyuzwamo aho bigeze, nyuma ya byose, gutsinda inzitizi y'ururimi ni imwe mu mbogamizi nini.
Ubuhinduzi ni ingirakamaro rwose kuko bufata ubutumwa buva mu rurimi rumwe bukabyara mu rundi rurimi, ariko hari ikintu kizabura, ni ingaruka zizaba rusange muri rusange kuko hari n'inzitizi z'umuco zihari.
Uruhare rwaho ni ukwibanda no gukosora faux pas yose ubona mugihe amabara, ibimenyetso nibihitamo ijambo bikomeza kuba hafi cyangwa bihuye numwimerere. Hano haribisobanuro byinshi byihishe muburyo butandukanye, ibi bintu byose birakinishwa nibisobanuro byumuco bishobora kuba bitandukanye cyane numuco winkomoko kandi bigomba no guhuzwa.
Nigute inzira ikora?
Hindura mumico itandukanye
Ugomba gutekereza mugace , ururimi rushingiye cyane kumwanya. Ibi birasobanuka neza iyo dutekereje ku ndimi zifite abavuga byinshi ndetse n’ibihugu byose aho ari rwo rurimi rwemewe, ariko ibi biranakoreshwa ku tuntu duto. Ururimi ruzagomba gusuzumwa neza kandi guhitamo ijambo byose bigomba guhuza neza aho bigenewe cyangwa bizahagarara nkigikumwe kibabaza kandi bisa neza muri rusange.
Kuri ConveyThis , turi inzobere zaho kandi twakoze kumishinga myinshi itoroshye yo kwiherera kuko aribyo dushishikariye. Dukorana hamwe nubusobanuro bwikora kuko nigikoresho cyiza gifite ubushobozi bukomeye ariko burigihe duhora dushishikajwe no kwibira hanyuma tugatangira gukorana nubusobanuro bwibanze bukorwa hanyuma tukabihindura ikintu gikomeye .
Hariho ibintu byinshi byo gukora mugihe hari umushinga waho, nkuburyo bwo guhindura bihagije urwenya, amabara hamwe nibisobanuro bisa, ndetse nuburyo bukwiye bwo kubwira abasomyi.
URL zabigenewe indimi zitandukanye
Ntibikenewe ko ukora imbuga zitandukanye kuri buri ndimi zawe, byahindura inzira yoroshye murimwe mubihe byinshi kandi bitwara ingufu.
Hariho uburyo bwinshi bwo gukora imbuga za parallel, buriwese mururimi rutandukanye, ikoreshwa cyane ni subdirectories na subdomain . Ibi kandi bihuza urubuga rwawe rwose imbere muri "folder" kandi moteri zishakisha zizagushyira hejuru kandi usobanukirwe neza nibirimo.
Niba ConveyIyi numusemuzi wurubuga rwawe, izahita ikora amahitamo yawe utarinze gukora code igoye kandi uzigama amafaranga menshi kuva utazagura kandi bisaba kubungabungwa kurubuga rwose.
Hamwe nubuyobozi cyangwa subdomain wirinda kwigana ibintu, moteri zishakisha zikekwa. Kubijyanye na SEO, ubu ni inzira nziza zo kujya kubaka urubuga rwindimi nyinshi kandi mpuzamahanga. Soma iyi ngingo kugirango ubone ibisobanuro birambuye kubyerekeranye na URL zitandukanye.
Umuco ukwiye
Kubikorwa byinshi byuzuye kandi byuzuye, ibuka no guhindura inyandiko yashyizwe mumashusho na videwo, urashobora kandi gukenera gukora ibishya bishya bihuye neza numuco ugamije.
Kurugero, tekereza uburyo Noheri ishobora gutandukana mubice bitandukanye byisi, ibihugu bimwe bihuza cyane namashusho yimbeho, mugihe kubice byamajyepfo bibera mugihe cyizuba; kuri bamwe nigihe cyingenzi cyamadini, kandi hari ahantu henshi usanga bafite uburyo bwisi kuri Noheri.
Gushoboza guhindura amafaranga
Kubucuruzi, guhinduranya ifaranga nabyo ni igice cyaho. Agaciro k'ifaranga ryabo nikintu bamenyereye cyane. Niba ugaragaje ibiciro mumafaranga runaka kandi abashyitsi bawe bagomba guhora bakora ibarwa noneho ntibishoboka ko bazagura.
Hano hari porogaramu nyinshi niyagurwa kuri ecommerce yawe izagufasha gukora ifaranga rihinduranya cyangwa guhuza amafaranga atandukanye yindimi zitandukanye kurubuga rwawe.
Itsinda rishyigikira indimi nyinshi
Itsinda ryabakiriya bawe ni ihuriro ryabakiriya bawe. Rero, iryo tsinda rifite inshingano zo guhagararira ikirango cyawe kuri bo. Ibi ntibisobanura ko ugomba gushora mumatsinda iri kumurongo 100% yigihe, ariko nukugira ngo ibibazo hamwe nabandi bayobozi bahindurwe, uzagera kure kandi ugumane abakiriya benshi. Niba abakiriya bawe bashobora kuvugana nawe kuri imeri, ibuka kugira byibuze umuntu umwe kururimi kugirango ubutumwa bwose bwakirwe neza.
Kwanzura:
Guhindura no kwimenyekanisha birasa cyane, ariko itandukaniro ryabo ritangaje hagati yabo ntirishobora guhinduka mubucuruzi bwubucuruzi, mubyukuri, ukeneye bombi gukorera hamwe kugirango ubashe gukora uburambe bwabakoresha bishimishije kubitsinda ryanyu.
Ibuka rero:
- Ururimi rusubiramo ubutumwa muburyo rusange, niba ukorana nuburyo bwihuse bwo guhinduranya byikora ConveyThis itanga, urashobora gushaka gutekereza kugira umusemuzi wabigize umwuga mumakipe yacu reba bimwe mubice bigoye kandi uhindure.
- Ntuzirikane gusa abakiriya bawe mugihe ukora urubuga rwawe, ariko kandi SEO.
- Wibuke ko porogaramu yubusobanuro bwikora idashobora gusoma inyandiko yashyizwe mumashusho na videwo. Uzakenera kohereza ayo madosiye kumusemuzi wumuntu, cyangwa birushijeho kuba byiza, ongera uyasubiremo intego yawe nshya.
- Guhindura amafaranga nabyo bigira uruhare runini mu gufasha abakiriya bawe kukwizera.
- Tanga ubufasha ninkunga mundimi zose zigenewe.
ConveyIbyo birashobora kugufasha numushinga wawe mushya. Fasha ecommerce yawe gukura kurubuga rwindimi nyinshi mukanda gake.