Impamvu 7 Imbuga Zindimi Zunguka Ubucuruzi bwawe hamwe na ConveyIyi
Kwakira Indimi nyinshi: Umukino-Guhindura muri Digitale Yumunsi
Mw'isi yacu ya none ifite ubumenyi-buhanga, imbaraga zo kuba uri kumurongo mugutwara abaguzi ntibishobora kuvugwa. Kwiyongera kwinshi mubakiriya ubu bakorana na entreprise yawe binyuze kumurongo wawe wa interineti nkibintu byabo byambere byo gusezerana. Kubwibyo, gutunganya iyi ngingo ni ngombwa, ntabwo ari ugushaka gusa ibicuruzwa, ahubwo no guteza imbere umubano urambye nabaguzi bawe no gutsimbataza ikirango gikomeye.
Mubisanzwe, mugihe utekereje kurubuga rwacu rwa digitale, intera ishimishije kandi yimbitse igomba kuba ikintu cyingenzi. Nubwo bimeze bityo ariko, ibi ntibigomba kuba intego yawe yonyine, kuko kwihitiramo bigenda bigira uruhare runini mugutezimbere urugendo rwabaguzi.
Guhindura ibintu bishobora kubyutsa ibyifuzo byibicuruzwa byihariye, kuzamurwa mu ntera, hamwe nibindi bitekerezo bifitanye isano. Nyamara, ikintu cyingenzi ariko akenshi kidahabwa agaciro muburyo bwo kwihitiramo ni indimi. Kwemeza ko ibikubiye kumurongo biboneka mururimi rwumvikana kubasuye ni ngombwa cyane - cyane cyane iyo umuntu atekereje ko 88% byabaguzi badashobora gusubira kurubuga rwawe nyuma yuburambe budashimishije.
Ugereranije n'umuvuduko wihuse wo kwishyira hamwe kwisi yose hamwe nubucuruzi bwibihugu byamahanga, urubuga rwawe narwo rugomba guhuza no guhinduka. Kwinjiza indimi nyinshi kurubuga rwawe birashobora guhindura imishinga yawe kandi igenda irushaho kugira akamaro uhereye kumarushanwa. Muri iki gice, turacengera cyane muburyo buryo butandukanye indimi nyinshi zikoresha indimi zishobora kongerera agaciro ikigo cyawe muri iki gihe.
Kwagura Horizons: Imbaraga zindimi nyinshi mubucuruzi bwo kumurongo
Kwagura Clientele Spectrum Umuyoboro wa interineti ushyigikira indimi zitandukanye utanga amahirwe yo kwinjira mumasoko manini no guhuza ibice bitandukanye byabakiriya. Nubwo ibice 58.8% byurubuga biri mucyongereza, gukanda kuri 41.2% bisigaye bishobora gutanga amahirwe yubucuruzi. Ubushakashatsi bwerekana ko 65% by'abakoresha bashobora kugura niba amakuru y'ibicuruzwa ari mu rurimi rwabo kavukire, naho 40% bakirinda urubuga rukoresha indimi z'amahanga. Indimi nyinshi zirashobora guca inzitizi zishingiye ku ndimi, bigatuma abantu bagera ku masoko adakoreshwa, ari nako ashobora kuzamura amafaranga yinjira.
Gutezimbere Abakoresha no Guhindura Ubushakashatsi bwa CSA "Ntushobora gusoma, Ntuzagura" bugaragaza ko 72.1% byabakoresha bahitamo kureba kurubuga mururimi rwabo kavukire. Kubwibyo, urubuga rwindimi nyinshi rushobora kugabanya igipimo cya bounce no kongera igipimo cyo guhinduka kugirango abashyitsi b’abanyamahanga bumve neza kumva uburyo bwo kugura mu rurimi rwabo.
Gukora Impande Zirushanwe Mugihe isi yubucuruzi igenda irushaho kuba ingorabahizi, gutandukanya ni urufunguzo rwo guhatanira. Ururimi rwindimi nyinshi rushobora gushimangira ibikorwa bya e-ubucuruzi bwambukiranya imipaka, ikintu cyingenzi mugihe tugenda tugana ahantu hagurishwa cyane.
Bolstering Global SEO Mumwanya wa interineti, intsinzi yisosiyete ishingiye cyane kubigaragara kumpapuro zishakisha ibisubizo (SERPs). Mugihe SEO yo murugo ishobora gucungwa neza, gukurura abakiriya babanyamahanga bareba indimi zitandukanye bisaba ubundi buryo. Urubuga rwahinduwe neza, rwerekanwe neza kuri SERPs, ni ngombwa kuri SEO mpuzamahanga nziza. Ibi birimo guhindura metadata no gutunganya urubuga rwawe muburyo bworoshye gusikana kuri bots ya moteri ishakisha, bityo ukabona urwego rwo hejuru kurupapuro rwibisubizo.
Gushyira imbere Guhaza Abakiriya Mubihe aho kwimenyekanisha ari urufunguzo rwo kugumana abakiriya, urubuga rwindimi nyinshi rushimangira ingamba zishingiye kubakiriya. Ibirimo byiza mururimi kavukire rwabasuye birashobora gutuma umuntu yumva ashimira kandi ashimira, bizamura abakiriya no gutsinda mubucuruzi.
Gukoresha amafaranga yo kwamamaza Kwamamaza Urubuga rwisosiyete rukora nkinkingi nkuru mubikorwa byo kwamamaza. Igishimishije, kwamamaza ibicuruzwa kurubuga rwawe bigura 62% ugereranije no kwamamaza gakondo, kubyara hafi inshuro eshatu zose ziyobora nkuko DemandMetric abitangaza. Kubera iyo mpamvu, urubuga rwindimi nyinshi ruhuza neza nuburyo bwiza bwo kwamamaza mpuzamahanga.
Polishing Brand Perception Mubihe byubucuruzi bugezweho, kujya mu ndimi nyinshi nuburyo bwiza bwo gushimisha abakiriya. Urubuga mu ndimi nyinshi rusobanura ubucuruzi bwisi yose, bugaragaza ubuhanga kandi bugoye. Ibi ntabwo byongera ishusho yikimenyetso gusa ahubwo binashimangira ishyirahamwe ryabakiriya mubucuruzi bwawe hamwe nubwiza nubunyamwuga.
Kugenda Kwamamaza Kwisi yose: Imbaraga zindimi nyinshi zirema Urubuga
Mubyukuri, kimwe mubibazo byibanze ubucuruzi buhura nabyo mugihe utekereza kurubuga rwindimi nyinshi bifitanye isano nibibazo bitoroshye. Nukuri, gukora urubuga rwindimi nyinshi ntibishobora guhora ari akayaga.
Nubwo bimeze bityo ariko, ibisubizo byindimi nyinshi byateye imbere birwanya iki gitekerezo, bigushoboza gutangiza imiyoboro yindimi nyinshi kumurongo byihuse!
Ibintu by'ingenzi bigize:
Kwishyira hamwe no Gushiraho Imbaraga: Kwirengagiza tekinike zijyanye namahitamo menshi yindimi nyinshi. Ibisubizo biheruka ni code-idafite kandi ikoresha-cyane. Bahita bamenya ibintu byose kurubuga rwawe (hatitawe ku nkomoko yabyo) bagahita babisobanura, bigatuma urubuga rwawe rwindimi nyinshi rukora vuba.
Guhuza isi yose: Hatitawe kuri sisitemu yo gucunga ibikubiyemo (CMS) - WordPress, Wix, Squarespace - humura ko ibisubizo byindimi nyinshi byateye imbere bishobora guhuriza hamwe, kuko ari CMS-agnostic.
Ubuyobozi bworoshye bwo guhindura: Mugihe ubusobanuro bwambere bwikora butangiza urubuga rwawe, ibi bisubizo biratanga kandi uburyo bworoshye bwo kuvugurura intoki cyangwa guha akazi abasemuzi babigize umwuga niba bikenewe. Ikigaragara, ibiranga nka 'visual editor' bigufasha guhindura ibisobanuro mugihe nyacyo cyo kureba kurubuga rwawe.
SEO-Yongerewe imbaraga: Ibi bisubizo byubahiriza imikorere myiza ya Google, byemeza ko ibikubiyemo byerekanwe neza. Basobanura metadata yose hanyuma bagahita bongeramo tagi ya hreflang, bakita kubikenewe mpuzamahanga SEO.
Ubushobozi bwo Kwimenyekanisha: Kurenga guhindura inyandiko gusa, ibi bisubizo bifasha guhindura umuco bijyanye no guhindura amashusho nibindi bitangazamakuru, bizamura aho biherereye. Urashobora kandi gukoresha uburyo bwo guhindura ururimi kugirango ubunararibonye bwabakoresha.
Serivise y'abakiriya ntangarugero: Amatsinda yunganira yizewe asubiza ibyo bisubizo, asezeranya igisubizo cyihuse kubibazo byose no gukemura byihuse.
Ubuhinduzi, burenze kumenya indimi gusa, ni inzira igoye.
Mugukurikiza inama zacu no gukoresha ConveyIyi , impapuro zawe zahinduwe zizumvikana nababumva, wumva kavukire kururimi rugenewe.
Mugihe bisaba imbaraga, ibisubizo birashimishije. Niba uhindura urubuga, ConveyIbyo birashobora kugukiza amasaha hamwe no guhinduranya imashini.
Gerageza ConveyIbi byubusa muminsi 7!
