YouTube na Video SEO kubantu bose bumva: Inama ningamba
YouTube na Video SEO: Kugabanya ubushobozi bwisi yose
Mw'isi igenda irushaho guhuzwa no gutera imbere mu ikoranabuhanga, ntidushobora gupfobya imbaraga nubwitonzi bwa videwo. Bafite ubushobozi budasanzwe bwo gushimisha no gushimisha abumva kwisi yose, bagakora amasano akomeye hagati yubucuruzi nabakiriya babo. Igisubizo? Kongera kumenyekanisha ibicuruzwa no kuzamuka cyane mubicuruzwa. Mubibuga byinshi bya videwo bihatanira kwitabwaho, imwe iragaragara, itanga inyungu zidasanzwe kubushoramari bwibikorwa byo kugurisha mu buryo butaziguye - YouTube.
Kugirango ukoreshe neza inyungu nini zikubiye muri videwo ku isoko ryagutse ku isi, ni ngombwa guhindura amashusho yawe kubareba mpuzamahanga. Iki gikorwa gisaba ubuhanga nuburyo bwitondewe. Muri iki kiganiro kimurikira, tuzagaragaza ibibazo bigoye muriki gikorwa, tumenye amabanga abitswe neza kandi tuguhe icyegeranyo cyinama nubuhanga bufatika. Ubu bushishozi butagereranywa buzagufasha guhindura amashusho ya YouTube hamwe nibirimo kurubuga mubikorwa byubuhanzi byumvikana cyane nababareba kwisi yose.
Kumenya gushakisha moteri yisi yose
Kwishora mu isi igoye kandi igoye ya SEO mpuzamahanga ntabwo ari umurimo woroshye. Iki gikorwa gikubiyemo ingamba zuzuye kandi zitandukanye zigamije guhuza urubuga rwawe nibirimo kugirango byumvikane nabantu benshi ku isi. Irenze moteri zishakisha zisanzwe nka Google na Bing, igera ku mbuga nkoranyambaga, imiyoboro yo gusangira amashusho, na YouTube ikunzwe cyane. Muguhindura ibikubiyemo mu ndimi zitandukanye, imico, hamwe nibyifuzo byo gushakisha, ufite amahirwe atangaje yo gukurura abakiriya bashya no kuzamura ibicuruzwa byawe kugaragara kurwego rwisi.
Ariko, guhindura ibikubiyemo mu ndimi nyinshi birashobora kuba byinshi. Ariko ntutinye, kuko ConveyIbi birahari kugirango ukize umunsi, witeguye gutsinda inzitizi zose zururimi zishobora kukubuza iterambere. Hamwe na serivise zabo zidasanzwe zo guhindura, ConveyIbi bitagoranye gukemura inzitizi zigaragara zihagaze munzira yawe. Nkigisubizo, ikirango cyawe kirashobora kwaguka kwisi yose, bikagaragaza amahirwe menshi ashimishije yo gukura no gutsinda. Uhujije ubuhanga hamwe nibisubizo bishya, ConveyIbi ntabwo bitanga ibisubizo byindashyikirwa gusa ahubwo binaguha amahirwe yo kubona imbaraga zabo zo guhindura hamwe nikigeragezo kidasanzwe cyiminsi 7. None se kuki dutegereza? Fata aya mahirwe atagereranywa hanyuma ufungure ubushobozi bwukuri bwisi yose yikimenyetso cyawe cyubahwa hamwe na ConveyIyi uyumunsi!
Kwagura Kugera hamwe na Video Yindimi nyinshi
Muri iki gihe isi igenda ihindagurika, abantu benshi bemeza ko videwo zahisemo guhitamo gukoresha ibiri kumurongo. Imibare irivugira ubwayo, hamwe numubare utangaje uturuka ahantu hazwi nka HubSpot yerekana ko 91% byubucuruzi butangaje yemeye amashusho nkigice cyingenzi mubikorwa byabo byo kwamamaza. Biratangaje kandi, abantu 78% bidasanzwe babona ihumure mubice bikurura amashusho kumurongo, bahora bishora mubishoboka bitagira iherezo.
Muri rusange, videwo ifite ikiranga kidasanzwe kibatandukanya nubundi buryo bwibirimo: ubushobozi bwabo bwo gutanga neza namakuru aruhije cyane muburyo bushimishije kandi bworoshye kumvikana. Tekereza kuri videwo nk'abanditsi b'iki gihe, kuboha hamwe inkuru zishimisha abumva kandi zikagira uruhare rugaragara mu nkuru igenda. Ubu buhanga butagereranywa bushyira videwo kumwanya wambere wibikoresho bigezweho byubucuruzi, bibafasha kumenyekanisha neza ibicuruzwa byabo na serivisi kubantu benshi ku isi. Mugaragaza ibintu bishya biranga igikoresho gishya cyangwa kwerekana ibyiza byinshi bya serivise igezweho, videwo zifite ubushobozi budasanzwe bwo gukurura abakiriya bashobora kuba abakiriya, bigasigara bitangaje.
Ariko, birashoboka ko ikintu gitangaje cyane cya videwo ari kamere yabo ishimishije, irenze ubundi buryo gakondo bwibirimo. Iyi miterere ishimishije ishyigikiwe n’ibarurishamibare ritangaje ryatanzwe na HubSpot rizwi cyane, rivuga ushize amanga ko ibikubiye muri videwo ari 1200% bishoboka cyane ko bisangirwa ku mbuga nkoranyambaga ugereranije no guhuza inyandiko gusa n'amashusho. Uku guhishurwa kwugurura isi amahirwe atagira ingano kubucuruzi, bikabaha amahirwe atigeze abaho yo kuzamura ibicuruzwa byabo no gushiraho umubano usobanutse nabantu benshi kandi batandukanye. Twifashishije imbaraga zo guhindura amashusho, ubwo bucuruzi butekereza imbere burashobora kuzamuka hejuru y urusaku rwisi ya digitale kandi bikagira uruhare runini ku isoko ryabo, bikagira ingaruka zirambye.
Mu gusoza, ubwiganze budashidikanywaho bwa videwo nkuburyo bwatoranijwe bwo gukoresha ibiri kumurongo nukuri kutavuguruzwa. Kubwibyo, ubucuruzi ntibushobora kwirengagiza iyi nzira yiganje nkicyiciro kirengana. Ahubwo, bagomba kwakira imbaraga zidasanzwe za videwo kugirango bamenyekanishe neza amakuru akomeye, kwagura isi yose, no kubyara urwego rutagereranywa rwo gusezerana. Muri iki gihe cyaranzwe no kwitabwaho bidatinze no guhatana gukomeye, nta gushidikanya ko videwo igaragara nkigikoresho gikomeye gishobora guteza imbere ubucuruzi ku ntera itigeze ibaho yo gutsinda no kumenyekana.
Kwagura Amahanga Mpuzamahanga: Gukoresha YouTube mukuzamuka kwisi
Muri iki gihe isi igenda ihindagurika imiterere yikoranabuhanga hamwe nisi ihuza isi, gukoresha imbaraga za YouTube ni ngombwa kugirango inzira igerweho neza. Uru rubuga rukoreshwa cyane rwerekanye ko rufite akamaro kanini mu gukurura no gukurura abarebwa n’intego, bigatuma ibicuruzwa byiyongera kandi bikamenyekana ku isi.
Impamvu zituma YouTube igenda neza cyane biratangaje. Ubwa mbere, urubuga rwinshi rwabateze amatwi rutanga ubucuruzi amahirwe atagereranywa yo kwagura isoko ryabo ku rwego mpuzamahanga, hifashishijwe amasoko y’amahanga yunguka mbere atigeze akorerwa ubushakashatsi.
Ikindi kintu cyingenzi kigira uruhare mubikorwa bya YouTube nubushobozi bwayo bwo kwiyambaza abakoresha batandukanye. Ibi bituma ubucuruzi bwibanda kubice byinshi byabaguzi icyarimwe, biteza imbere ubudahemuka bukomeye mubaguzi benshi.
Ikigeretse kuri ibyo, amashusho ya YouTube ashimishije arenze ayandi mashusho muburyo bwo gukurura amashusho. Mu kumenyekanisha neza inkuru yerekana ibicuruzwa, indangagaciro, n'amaturo muburyo butangaje, YouTube ishyiraho urwego rwimbitse rwo kwizerana no kuba indahemuka hagati yikimenyetso nababareba. Ihuriro ryamarangamutima rigira uruhare runini mubikorwa byo gufata ibyemezo, gushimangira umwanya wikirango kumasoko.
Byongeye kandi, ibiranga YouTube byihariye biranga ubucuruzi guhuza ubutumwa bwabo mu ndimi zitandukanye, uturere, hamwe n’umuco. Uku kwihitiramo kwemeza ko ubutumwa bwumvikana cyane nabaguzi batandukanye, gukemura icyuho no guteza imbere amasano muri societe.
Byongeye kandi, isesengura ryuzuye rya YouTube ritanga ubucuruzi namakuru yingirakamaro ku byifuzo byabumva ndetse nimyitwarire. Twifashishije aya makuru, ubucuruzi bushobora kunonosora ingamba, guhuza ibikubiyemo, no gukomeza imbere yaya marushanwa, bakigaragaza nk'abambere mu nganda zabo.
Mu gusoza, kwinjiza YouTube nkumutungo wingenzi ningirakamaro cyane mubijyanye nubucuruzi bwisi yose. Mugukoresha YouTube imbaraga nyinshi kandi zigera kwisi yose, ubucuruzi burashobora gushimisha abaterankunga mpuzamahanga, kugera kubitsinzi bitigeze bibaho, no gufungura ubushobozi budakoreshwa. Mugihe ubucuruzi kwisi yose bumenya ingaruka zikomeye za YouTube, batangira urugendo ruhindura inzira yo gukura no gutera imbere.
Kwagura Video yawe Kugera: Kureshya abumva mpuzamahanga
Kugirango wagure rwose ibyo wagezeho kandi ugire ingaruka zirambye kwisi yose, ni ngombwa kugira ubushishozi bwimbitse kubyifuzo n'imyitwarire y'abo ukurikirana. Mugucengera mu ngingo zumvikana nazo, urashobora kwihatira kubitaho no gukurura ibitekerezo byabo, ugatera imyumvire yo guhuza imipaka. Ubu bumenyi ni ntagereranywa muguhindura ibikubiyemo kugirango usige ibintu byimbitse kandi bitazibagirana kubakureba, urebe ko ubutumwa bwawe bwumvikana neza nabo.
Byongeye kandi, gukora ubushakashatsi bwimbitse ku isoko ni ngombwa mugihe ugaburira abaterankunga mpuzamahanga. Iyi nzira yo kumurikira ntabwo itanga gusa ubumenyi bwingenzi mubyo bakunda byihariye ahubwo inavumbura amahirwe yisoko ridakoreshwa, biha ikirango cyawe amahirwe yo guhatana. Hamwe no gusobanukirwa byimbitse ibyifuzo byabo nibisabwa, urashobora gushyira mubikorwa ingamba zawe kugirango uhuze ibyo bakeneye, witandukanije nabanywanyi kandi wigaragaze nkumuyobozi winganda udushya.
Kuzamura ireme ryibirimo bya videwo nabyo bigomba kuba umwanya wambere mugutsinda abumva isi yose. Mugushyiramo amashusho atangaje cyane, inkuru ikangura ibitekerezo, hamwe nubuhanga bushimishije bwo kuvuga inkuru, urashobora kuzamuka hejuru ya mediocrite hanyuma ugahagarara hagati y amarushanwa akaze, ukongerera cyane amahirwe yibirimo bikwirakwira kuri interineti nini kandi igenda itera imbere.
Ikigeretse kuri ibyo, kwitondera cyane igihe cyagenwe nabaguteze amatwi birashobora kugira ingaruka zikomeye kubareba muri rusange. Mugihe witonze mugihe cyo gusohora amashusho yawe, utitaye aho abakureba baherereye, urashobora kwagura ibikorwa byawe kandi ukemeza ko igihangano cyawe cyakira neza. Ingamba zateguwe neza zo kurekura zemeza ko abareba hirya no hino ku isi bashobora kwishimira ubwiza bwibyo waremye, bigatera imyumvire idahwitse iganisha ku gusezerana kutagereranywa kandi bigatera gutsinda kwawe kugera ku ntera nshya.
Ubwanyuma, guhuza nabarebera mumahanga bisaba gukoresha neza ibikoresho bigezweho bya serivise hamwe na serivise, nka ConveyThis ntagereranywa. Iki gisubizo kidasanzwe kiguha imbaraga zo guhindura ubuhanga no guhuza ibikubiyemo mumico itandukanye yindimi nindimi, ugakora uburambe bwimbitse bwumvikana cyane nababareba baturutse mumiryango itandukanye. Mugukemura inzitizi zururimi no gutsimbataza kumenyera abakunzi bawe mpuzamahanga, hashyirwaho ihuriro ryuzuzanya kandi rirambye, ritanga inzira yo kumvikana no gutsinda kwisi.
Mu gusoza, gusobanukirwa uruhare rwabareba, gukora ubushakashatsi bwimbitse ku isoko, kuzamura ireme ryibirimo bya videwo, gusuzuma witonze itandukaniro ryigihe, no gukoresha imbaraga z ibikoresho bya serivise hamwe na serivise ni intambwe zingenzi mugushakisha kugera kubantu bose ku isi. Hifashishijwe ConveyThis, serivise yambere yubuhinduzi, guhindura urubuga rwawe mu ndimi nyinshi biba impamo, bihindura uburyo bwawe bwo kumurongo uhuza imico itandukanye ihuza abantu baturutse imihanda yose. Tangira urugendo ruhindura inzira yo gutsinda kwisi kandi wishimire igeragezwa ryiminsi 7 yubusa uyumunsi!
Ingaruka zitunguranye zo gukuramo imbuga nkoranyambaga
Ikoreshwa rya videwo ryazanye impinduka zikomeye mu rwego rwo kwamamaza ku isi, byorohereza isano itaziguye kandi yimbitse hagati y’ubucuruzi n’abo babareba. Mugukoresha tekinoroji ifatika, gukoresha ibikoresho bikwiye, no guteza imbere guhanga udushya, ibigo bifite ubushobozi bwo gushimisha abitabiriye isi yose, kwagura ikirango cyabo, no kwemeza ko biganje kumasoko akomeye. Ni ngombwa cyane kwakira neza imiterere yibirimo ya videwo, ukayihuza nibyifuzo byabareba mpuzamahanga, kandi ugakoresha imbaraga nyinshi za YouTube na videwo SEO kugirango ubucuruzi bwawe bugere ahirengeye.
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