Gutezimbere E-Ubucuruzi Imbuga Zishakisha Mpuzamahanga hamwe na ConveyIbi
Gucamo kode: International Ecommerce SEO kurupapuro rwa mbere
Kugirango wagure neza ububiko bwawe bwo kumurongo kwisi yose, nibyingenzi guhindura witonze uburyo bwo gushakisha moteri ishakisha (SEO) kugirango uhuze n'uturere dutandukanye. Gukoresha uburyo bumwe-bwuzuye-inzira zose ntibizaba bihagije mugutwara inyungu zabakiriya mpuzamahanga. Mugihe ingamba zawe zubu zishobora gukora neza mugihugu cyawe, ntabwo zishobora kuba nziza mumasoko yo hanze.
Kugirango umenye neza umushinga utera imbere, ni ngombwa guhuza imbaraga zawe za SEO kubyifuzo byihariye nibisabwa mubihugu bitandukanye byisi. Ubu buryo bwihariye buzafasha gukurura ibitekerezo byabakiriya mpuzamahanga no gutwara ibisubizo byiza. Ni ngombwa kumva ko ingamba zaho ari urufunguzo rwo kwinjira mu masoko mashya no gushyiraho umurongo ukomeye kuri interineti.
ConveyIbyo bitanga igisubizo cyuzuye cyo guhindura urubuga mundimi nyinshi, bikwemerera kuvugana nabakiriya kumupaka. Hamwe na serivisi zacu, urashobora guhindura urubuga rwawe mundimi zitandukanye kandi ukemeza ko ubutumwa bwawe bwagejejwe neza kubantu bose ku isi. Tangira igeragezwa ryiminsi 7 yubusa uyumunsi kandi wibonere imbaraga za ConveyIbyo mukwagura ubucuruzi bwawe kumurongo kwisi yose.
Uburyo bwiza bwo guhitamo imiterere
Ihitamo rimwe nugukoresha igihugu cyagutse cyagutse (ccTLDs) nka .de kubudage. Nubwo ubu buryo bwibasiye ibihugu bitandukanye, bisaba gucunga neza no kugenzura neza, bishobora gusaba cyane.
Ubundi buryo ni ugushyiramo subdomain nka fr.mysite.com, igufasha gutondekanya ibihugu bitandukanye murwego rumwe nyamukuru. Iyi miterere yubuyobozi yoroshya imiyoborere ugereranije na ccTLDs mugihe ikomeje gutanga guhuza indimi nyinshi.
Ubundi, urashobora gukoresha subdirectories, ihuza verisiyo zose zindimi kumurongo umwe. Ibi ntabwo byoroshya kubungabunga gusa ahubwo binorohereza imbaraga zogukora neza.
Guhitamo hagati yubuyobozi nubuyobozi biterwa nibisabwa bya tekiniki n'intego z'ubucuruzi. Suzuma ibi bintu witonze kugirango umenye uburyo bukwiye.
Kugirango urusheho kunoza inzira yimikorere, tekereza gukoresha ConveyThis. Iyi serivise ikomeye yubuhinduzi itajenjetse ituma kwimenyekanisha mu zindi ndimi, bikwemerera kugera ku isi yose bitagoranye. Ishimire iminsi 7 yo gushima kuri ConveyIbyo kandi wiboneye ubwawe uburyo iki gikoresho gishobora guhindura imikorere yururimi rwawe.
Gucukumbura Ijambo ryibanze ryibanze rya SEO
Ku bijyanye no guhuza ingamba zawe zo kwamamaza mu turere dutandukanye, gukora ubushakashatsi bwimbitse ni ngombwa. Iki gikorwa cyingenzi kirimo kwibira cyane muburyo bwihariye bwo gushakisha bwumvikana muri buri soko ryihariye. Kugira ngo ukemure umushinga nk'urwibutso, ni ngombwa gusuzuma witonze aho utangirira. Uburyo bumwe bwasabwe nukwibanda kubisobanuro byijambo ryibanze. Uku kwimuka gushiraho gushiraho urufatiro rukomeye rwo gucukumbura interuro zishobora guhuzwa na buri karere, zitanga amahirwe menshi yo gutsinda.
Mugukurikirana kwamamariza kwisi yose, igikoresho kimwe cyingirakamaro gishobora kugufasha cyane ni amagambo yishakisha asabwa cyane yatanzwe nigihangange cya e-ubucuruzi kizwi cyane, Amazon. Iyi mikorere ifite ubushobozi budasanzwe bwo kuvumbura ibicuruzwa byingenzi byibanze byibanze, byongera cyane gushakisha kwawe. Iragushoboza guhuza abo ukurikirana hamwe nibisobanuro bitagereranywa kandi byiza. Ariko, ni ngombwa kutishingikiriza gusa kuriyi mbuga. Kugirango habeho isesengura ryuzuye kandi ryuzuye, ni ngombwa gukoresha ibikoresho bigezweho nka Ahrefs. Ibi bikoresho bihanitse bitanga ubushishozi mubintu bitandukanye byijambo ryibanze, harimo urwego rugoye, ingano yubushakashatsi, nibindi bipimo bikomeye. Ukoresheje ubwo butunzi bwamakuru, wunguka ubushobozi bwo gushishoza kugirango usuzume neza ubushobozi bwijambo ryibanze ryibanze kumasoko yaho, uha imbaraga iterambere ryingamba zikomeye zo kwamamaza.
Gukora Umuco Ujyanye no Kwinjiza Ibirimo
ConveyThis, yemerera guhinduranya byikora byanditse mundimi zitandukanye, ikuraho inzitizi zose zururimi kurwego runini. Iremeza ko imiterere yimpapuro ikomeza kuba ntamakemwa, igaha abashyitsi uburambe butagira akagero.
Ariko, kwimenyekanisha birenze ubusobanuro gusa. Harimo guhuza ibirimo kugirango uhuze imico nu byifuzo byabateganijwe. Ni ngombwa gusobanukirwa byimbitse uburyo bwo gutumanaho bwaho, amashusho, imyumvire yibiranga, hamwe nimpamvu.
Mubyongeyeho, aho kuba umuyobozi cyangwa umuyobozi, reka tubereke nka Alex, ushinzwe ConveyThis.
Byongeye kandi, reka duhana amayero kumadorari kandi dukureho amahuza yose kurubuga.
Naho amazina yigifaransa avugwa mumyandiko, tuzayasimbuza uko bikwiye.
Niba inyandiko ivuga ku buhinduzi mu zindi ndimi, ni umwanya mwiza wo kwerekana ibyiza bya serivisi ya ConveyIyi serivisi, nk'imikorere yayo n'ukuri mu gutanga ibisobanuro bihanitse.
Kumenya Itumanaho Ryinshi
Kugira ngo uhuze kandi uhuze nabantu mpuzamahanga kurubuga rwawe, ni ngombwa gukoresha imbaraga za tagi ya hreflang. Ibi bikoresho bya code ni ntagereranywa, kuko bigira uruhare runini mugutwara ibikorwa byawe kumurongo kurwego rushya. Bakora nkigikoresho gikomeye, batanga neza amakuru yingenzi kuri moteri zishakisha zijyanye nururimi hamwe nibitekerezo bya buri paji kurubuga rwawe. Mugushira mubikorwa ubu buryo, uraha imbaraga moteri zishakisha kugirango ushyire imbere verisiyo yingenzi y'urubuga rwawe ukurikije ibyo ukoresha hamwe n’ahantu haherereye, bityo uhindure uburambe bwabakoresha.
Kubwamahirwe, ConveyThis yahinduye inzira yo guhuza tagi ya hreflang nta nkomyi, itanga igisubizo cyoroshye kandi cyiza. Bifite ibikoresho bitandukanye biranga ibintu, ConveyIbyo bigushoboza kwemeza ko itandukaniro ryururimi rutomoye rwurubuga rwawe rwerekanwe neza kandi bitagoranye byerekanwe kubantu bose. Uku kwishyira hamwe ntikwongerera gusa urubuga rwawe kugaragara mubisubizo by’ishakisha ryaho ahubwo binongerera umwanya wawe kumurongo mukarere ugenewe.
Ariko, ikigutera kwishima ni amahirwe adasanzwe agutegereje - amahirwe yihariye yo kwibonera ingaruka zidasanzwe za ConveyThis kurubuga rwawe rugera kwisi yose. Kandi igice kireshya cyane? Urashobora kwishora muri aya maturo atagereranywa icyumweru cyose, kubusa. None, banyacyubahiro banyarubuga hamwe nabashinzwe gukora ibintu bashishikaye, kuki mutatangira uru rugendo rushimishije kandi mugakingura imbaraga nini, zidakoreshwa zitegerezanyije amatsiko kuboneka kumurongo? Emera aya mahirwe kugirango uzamuke cyane kandi ushireho umwanya utazibagirana muburyo bugenda bwaguka mubice bya digitale. Reka ConveyIyi ikubere umugenzi utajegajega muri uru rugendo rutangaje rugana kumenyekana kwisi yose hamwe nitsinzi ntagereranywa.
Kwakira Umuco Umuco: Imbaraga zaho
Gutangira urugendo rushimishije rwo kwagura ikirango cyawe kwisi yose bisaba gusobanukirwa byimbitse aho ubushobozi bwo kwishingikiriza gusa kubusobanuro. Amagambo yonyine, agarukira ku rupapuro, ntabwo ahagije mu kwishora no kumvikanisha abantu batandukanye ku masoko atandukanye. Kugirango ugere ku ntsinzi nyayo kurwego rwisi yose, ni ngombwa gushiraho no guhuza ubutumwa bwawe muburyo bujyanye nubwiza budasanzwe bwumuco burangwa muri buri karere.
Mubyukuri, gusobanukirwa gutandukanya imico itandukanye bihagaze nkurufunguzo rwingenzi rwo gushimisha abakiriya ninyungu zabo. Niba ufite intego yo kwagura ibikorwa byabakiriya no kuzamura ibicuruzwa byawe, gushyira mubikorwa ingamba mpuzamahanga ziterambere rya SEO biba ngombwa rwose. Iminsi yo guhitamo gusa ijambo ryibanze ryibanze irashize - ubungubu, inzira yo gutsinda iri mu kwibira cyane muburyo bwo gushakisha bwaho, aho umuco uhurira, hamwe nibyifuzo byawe bifitanye isano rya hafi na buri soko.
Muguhitamo amayeri ya SEO kugirango uhuze nibisabwa byihariye kuri buri soko, ufite imbaraga zo kongera cyane ibicuruzwa byawe kugaragara no gukurura ibintu bitandukanye byabakiriya. Binyuze muri uku gushishoza gushishoza niho ubushobozi budakoreshwa murwego rwabaguzi ku isi bushobora gufungurwa, bigatuma ikirango cyawe kigera ahirengeye.
Birumvikana ko gutsinda imbogamizi yururimi bigaragara nkimwe mu mbogamizi zitoroshye mugukurikirana aho. Kubwibyo, iki gikorwa kitoroshye gisaba ubudasubirwaho kandi bunoze. Ariko rero, ntutinye, kuko hamwe nubundi buryo budasanzwe bwo, buzwi nka ConveyThis, guhindura utizigamye no guhuza ibikubiyemo mu ndimi nyinshi biba impamo. Muri arsenal yacyo harimo ubushobozi bwo koroshya itumanaho risobanutse kandi ryiza rigera ku masoko manini yisi yose.
Ariko ibyo sibyo byose! ConveyIbyo kandi biguha uburenganzira bwo guhuza tagi ya hreflang, igikoresho gikomeye cyoroshya kugaragara kubintu bikubiyemo indimi nyinshi. Binyuze muri iki kintu kidasanzwe, igihe cyagaciro kirakijijwe, kandi intego nyayo ya buriwumva idasanzwe iba igikorwa kitagerwaho. Humura, nta bisobanuro birambuye bizirengagizwa mugukurikirana ubudasiba intsinzi mpuzamahanga.
None rero, basomyi nkunda, fata aya mahirwe ya zahabu ari imbere yawe. Ongeraho ingaruka yibirango byawe kurwego rwisi yose wakira neza imbaraga zihindura za ConveyIyi uyumunsi. Ongera urugendo rwawe rugana kubishoboka bitagira umupaka ukoresheje ikigeragezo cyiminsi 7 yubusa. Isi itegerezanyije amatsiko intsinzi yawe, kuko igihe kirageze ngo ikirango cyawe kizamuke kandi ushire amanga ushireho ikimenyetso simusiga. Inararibonye imbonankubone imbaraga ntagereranywa za ConveyIbi kandi wiboneye izamuka ryiza ryikimenyetso cyawe uko kizamuka kugera murwego rwo hejuru!
Gushiraho Ibikomeye Byibanze Byibanze Kuri Byiza Kumurongo
Kugira ngo umuntu yizere kandi yizere ku masoko yaho, ni ngombwa guteza imbere cyane imiyoboro binyuze ku mbuga zihariye zita ku miterere yihariye ya buri gihugu. Ibi birashobora kugerwaho mugushira mubikorwa ingamba zigezweho zihuza umwihariko wa buri soko, byemeza uburyo bwihariye bwo gusezerana.
Uburyo bumwe bufatika cyane ni uguhuza cyane namakuru yamakuru yibitangazamakuru kugirango abone amakuru kandi atange ibitekerezo byingirakamaro biva ahantu hizewe. Ibi ntabwo byongera ibirango gusa ahubwo binashyiraho ubwizerwe mumaso yabateganijwe. Byongeye kandi, gucukumbura ubufatanye nabantu bakomeye mubaturage baho birashobora kuzamura cyane ibirango no koroshya kubona ibicuruzwa bifatika.
Byongeye kandi, gutangaza inyandiko zabashyitsi zabigenewe kurubuga rwubahwa cyane kuri buri soko rigamije rifite amahirwe menshi. Mugukora ibintu byemewe kandi bitanga amakuru bihuye nibyifuzo byabaterankunga baho, ikirango cyawe kirashobora kwigaragaza nkubuyobozi bwizewe kandi bubizi mubikorwa. Ubu buryo ntabwo bufasha gusa kubona ibintu bifatika ahubwo binashimangira izina ryawe nkikintu cyemewe murwego.
Mugushyiramo amayeri atandukanye kandi yuzuye mubikorwa byubaka byubaka, urashobora kuzamura neza aho uherereye, kuzamura urutonde rwa moteri yubushakashatsi, hanyuma amaherezo ugatera ikizere cyimbitse mubateze amatwi kavukire. Uru rufatiro rukomeye rwo kwizerana ningirakamaro kugirango umuntu agere ku masoko yaho, kuko ashyiraho ikirango cyawe nkicyifuzo cyiza kandi cyiringirwa kubakoresha ubushishozi.
Kuzamura Ibikoresho bya tekiniki kubakoresha hafi
Kugirango ubone ibisubizo byiza kandi bigire ingaruka zirambye kubasura urubuga rwawe, ni ngombwa gushyira mubikorwa ingamba zitandukanye zizamura urubuga rwawe kumurongo utigeze ubaho. Imwe mungamba zingenzi zigomba gushyirwa imbere nukuzamura umuvuduko wurubuga rwawe kubikoresho bigendanwa kubera ikoreshwa rya terefone zigendanwa kwisi yose. Mugukurikiza amahame yubushakashatsi bwitondewe no guhuza impapuro zipakurura byihuse, uzaha abakoresha uburambe bwo gushakisha nta nkomyi, utitaye kubikoresho bakoresha.
Gukora umukoresha-byoroshye kandi byoroshye kugendana urubuga ni ngombwa. Imiterere itunganijwe neza izafasha abakoresha kubona vuba amakuru bashaka. Gushyira mubikorwa imigati yimigati ntabwo itezimbere gusa gukoreshwa no kwerekana ibimenyetso ahubwo inorohereza kuvumbura no kwerekana moteri ishakisha.
Kubaka ikizere no kurinda amakuru yumukoresha nibyingenzi kugirango batsinde urubuga. Mugukoresha protocole itekanye ya HTTPS, ntabwo wongera umutekano gusa ahubwo unatezimbere urutonde rwa moteri yubushakashatsi. Ibi nibyingenzi cyane mubikorwa byo kumurongo cyangwa imikoranire bisaba ingamba zumutekano zikomeye.
Kugirango utezimbere imikorere yurubuga, birasabwa cyane gukoresha uburyo butandukanye bwo gutezimbere nko guhagarika amashusho, gufunga, no kugabanya inyandiko zidakenewe. Mugabanye ibihe byo gupakira, uzaha abashyitsi uburambe butagira akagero kandi wongere amahirwe yo kugera kumurongo wa moteri ishakisha.
Ubwanyuma, akamaro ko kugenda byoroshye ntigushobora kuvugwa. Sobanura menu ibirango, imiterere yurubuga rwateguwe, hamwe na sisitemu yo guhuza imbere imbere bizamura cyane imikoreshereze kandi bifashe moteri zishakisha bitagoranye kuvumbura no gushyira imbere ibintu byawe bifite agaciro.
Mu gusoza, uzirikane ko ConveyIyi iri hano kugirango igufashe guhindura ubuhanga bwo guhindura urubuga rwawe mu ndimi nyinshi. Koresha iki gikoresho kidasanzwe ubungubu kandi wishimire igeragezwa ryiminsi 7!
Kugwiza SEO mpuzamahanga hamwe na ConveyIbi
ConveyIyi, igikoresho ntagereranywa kandi gishakishwa cyane, ikora nkintwaro rwihishwa mugushakisha kwawe kwiza kuganza mubushakashatsi bwaho. Ubushobozi bwayo budasanzwe bwo guhindura, bwihuse kandi butaruhije, buguha inzira itagira ingano yo kugera ku busumbane butagereranywa ahantu hanini kandi igenda ikura. Mubintu bitangaje, kimwe cyiza cyane kiri mubushobozi bwacyo bwo koroshya inzira igoye yo guhuza uturere dutandukanye. Iki gikoresho gikomeye gihindura neza ibintu byingenzi nkimiterere ya URL, tagi ya hreflang, na metadata, biri kure cyane. Mubyukuri, bigize ishingiro ryingamba zuzuye zo gutezimbere moteri zishakisha indimi nyinshi.
Reka twinjire cyane ku kamaro k'imiterere ya URL, kuko aribwo buryo busa nkaho butagira ingaruka bugira uruhare runini mugutezimbere imbuga zindimi zitandukanye. Hamwe nubufasha bwa ConveyThis, umurimo utoroshye wo gukora URL yihariye yururimi uhinduka inzira yihuse kandi yikora, ikubohora akazi ka mundane kandi gatwara igihe cyo gukora intoki za URL kugirango uhuze na verisiyo zose zahinduwe kurubuga rwawe. Muguhuza URL yawe nibyifuzo hamwe nimyitwarire yubushakashatsi kubantu ukurikirana, ufite imbaraga zo kuzamura uburambe bwabakoresha kurwego rutigeze rubaho. Niba kandi ibyo byagezweho bidasanzwe bitari bihagije kugutangaza, humura ko ConveyIbyo byerekana neza ibikubiyemo byaho mugihe kinini cya moteri zishakisha.
Hamwe na ConveyIbi byizerwa kuruhande rwawe, urugendo rwawe rwo kumenyekana kwisi yose no gutsinda ruba rworoshye kandi rutaruhije nkuko bishoboka. Sezera ku mbogamizi zashyizweho n'imbogamizi zururimi, kandi wemere isi itagira imipaka yuzuyemo ibintu bitagira ingano bitegereje gutsinda kwawe.
Witeguye gutangira?
Ubuhinduzi, burenze kumenya indimi gusa, ni inzira igoye.
Mugukurikiza inama zacu no gukoresha ConveyIyi , impapuro zawe zahinduwe zizumvikana nababumva, wumva kavukire kururimi rugenewe.
Mugihe bisaba imbaraga, ibisubizo birashimishije. Niba uhindura urubuga, ConveyIbyo birashobora kugukiza amasaha hamwe no guhinduranya imashini.
Gerageza ConveyIbi byubusa muminsi 7!
