Hano hari inzira 4 zo kongera ibicuruzwa byawe kuri Guhindura
Hamwe nimyaka irenga icumi gusa ya Shopify ikora, habaye urukurikirane rwimpinduka zibyabaye muburyo abantu bagura no kugurisha ibicuruzwa na serivisi. Kubarirwa mu bihumbi byabantu muri iki gihe babeshaho binyuze kuriyi mbuga. Raporo ikomeza ivuga, rimwe na rimwe muri Kanama 2017, amaduka arenga ibihumbi magana atandatu (600.000) Amaduka acururizwamo aboneka ku isi yose yinjiza amadolari arenga miliyari mirongo itanu n'eshanu z'amadolari y'Amerika (miliyari 55 z'amadolari) nk'agaciro kayo. Buri nyiri iduka rya Shopify akunda guhana imbibi no gutekereza uburyo bashobora kongera ibicuruzwa byabo, bityo bakinjiza amafaranga menshi.
Iyi blog itanga ikiganiro cyoroshye, kigufi kandi cyerekanwe neza kuburyo bune (4) uburyo bwo kugurisha ibicuruzwa bishobora kuzamurwa.
Ahanini, ibi nkuko byaganiriweho hepfo:
1. Koresha neza porogaramu iboneka kugirango usunike ibicuruzwa byawe
Hano hari imibare myinshi ya software kurutonde rwububiko bwa porogaramu. Izi porogaramu ntizituma gusa inzira rusange itagorana kuyigeraho ahubwo ifasha no kongera no kunoza ibicuruzwa bya nyiri ibicuruzwa ukoresheje urubuga rutandukanye. Nubwo izi porogaramu ari nyinshi kandi byoroshye kuboneka, nyamara zitera ikibazo cyo kumenya imwe muri zo igomba guhitamo niyihe izaba ikwiriye.
Urashobora kuba warahisemo Facebook, Twitter, Instagram cyangwa ubundi buryo ubwo aribwo bwose bwo kumenyekanisha ibicuruzwa byawe, ariko hariho izindi porogaramu zitangaje cyane kububiko zisezeranya gutanga ibyiza.
Kugufasha gushakisha no kuyobora muri izi porogaramu, jya kuri https://apps.shopify.com/
Kugirango ubashe kubona porogaramu ikwiye kubicuruzwa byawe na serivisi, reba mu byiciro usura https://apps.shopify.com/browse
Noneho jya munsi wibanda kumaso yawe kuruhande rwibumoso bwurupapuro. Shakisha Ahantu ho kugurisha igice kugirango uhuze ubushakashatsi bwawe kubisabwa. Iyi nzira ifasha gushungura gushakisha kwawe.
Kuva aho, urashobora gushakisha hanyuma ugahitamo icyakubera cyiza.
Kubwibyo, kora mubushakashatsi buke buzagufasha guhitamo neza bikwiye.
2. Ba umunyamwuga udasanzwe
Mubisanzwe bivugwa ko gusubiramo ari nyina wibandaho. Kubwibyo, bizaba byiza cyane kuvuga inshuro nyinshi ko kuruta mbere hose, hagenda hagaragara umubare wabantu bafite ubushake bwo kubona amafaranga menshi muri aya mahirwe yo kumurongo. Mubyukuri, kuva amaduka yatangizwa kumurongo, habaye kwiyongera kwa geometrike mubantu biyandikisha kuko bafite kwizera ko byinjiza amafaranga menshi. Nkigisubizo bazamuye inyungu ziteganijwe kuva bagitangira.
Nubwo igishushanyo na makiyeri yaya mangazini bikurura neza, nyamara umuntu agomba kwitonda cyane kugirango adatanga umusaruro mubi, urwego rwo hasi cyangwa imirimo mibi.
Hatitawe ku kuntu ibicuruzwa byawe bishobora kuba byiza, kugirango ukore neza kandi ubone sisitemu yo gukora, birakenewe cyane. Urubuga rwawe hamwe nuburyo bigomba kuba bihanitse kandi byiza mugihe ukomeje guhuzagurika.
3. Shaka ububiko bwawe bwahinduwe
Nukuri ko hejuru ya mirongo irindwi kwijana (70%) byabakoresha interineti barimo kureba page zitandukanye zurubuga mu ndimi z'umutima wabo; indimi zabo. Imbuga zifite ururimi rumwe gusa ntizishobora kuboneka ugereranije nizitanga uburenganzira bwo kubona indimi nyinshi kubera ubwaguke nubwoko dufite kwisi kwisi yose. Birashimishije kumenya ko abagera kuri mirongo itanu ku ijana (50%) bakoresha interineti batazatera inkunga abagurisha ibicuruzwa bitaboneka mururimi rwabo. Iyi niyo mpamvu ari ngombwa cyane kwagura urugero rwabakiriya bawe bagera mugukingura muburyo bwiza bwo guhindura ububiko bwawe.
Igikoresho cyo kumurongo ushobora gukoresha kugirango winjize indimi nyinshi mububiko bwawe bwo Guhindura ni ConveyIbi byongeweho . ConveyIbyo byubatswe hamwe nibintu byinshi byorohereza kwimenyekanisha no guhindura ibirimo. Urashobora gutuma ububiko bwawe bworoshe kubona mururimi urwo arirwo rwose rwuzuzanya kuko arirwo rushakisha moteri ya Optimisiyoneri (SEO). Nibyoroshye gukoresha uyu muyoboro kubera Guhindura cheque Intuitive Visual Editor igufasha guhindura ibishushanyo byawe. ConveyIbyo byoroshe kandi bihujwe ninsanganyamatsiko zose zihari zo Guhindura kimwe no guhinduka hamwe nandi macomeka yatumye hejuru ya mirongo cyenda na gatandatu ku ijana (96%) byabakoresha bifata kubikoresha.
Muncamake, ConveyThis nigisubizo cyihariye gihindura rwose inzira yimikorere yurubuga hamwe numurongo woroshye wa code, udakeneye ubuhanga bwo gutangiza gahunda cyangwa ubuhanga bwo kuyobora imishinga.
Urashobora gushaka kumenya uko wajya mubisobanuro no guhinduranya ibikubiyemo ukoresheje ConveyIyi plugin, nyamuneka kurikira intambwe zikurikira:
- Injira muri Shopify dashboard / admin panel, hanyuma ukande ahanditse Online kumurongo wibumoso nkuko bigaragara hano:
- Hitamo Insanganyamatsiko kugirango ubashe guhindura insanganyamatsiko yawe.
- Kuruhande rwiburyo hejuru yurupapuro, hitamo Insanganyamatsiko
Hitamo menu yamanutse Insanganyamatsiko Amahitamo , hanyuma ukande Hindura HTML / CSS
- Mu gice cya Layout, hitamo insanganyamatsiko.ibibazo . Ibi bizafungura umwanditsi mukuru wa HTML izagufasha gushira kode yawe ya ConveyIyi code.
Noneho andika iyi ConveyIyi code muri editor ya HTML iburyo mbere ya
tagi. Kanda Kubika kugirango ubike impinduka. Hasi nigishushanyo cyumwanditsi usanzwe ufite code zanditse.Kugirango ubusobanuro bujye kumurongo wawe, subira kuri ConveyIyi mwanditsi hanyuma uhitemo Gutangaza.
Umaze kunyura muri izi ntambwe, urashobora kumenya indimi za Checkout insanganyamatsiko yawe yo Guhindura. Gukora ibi:
- Subiramo ingingo zose zavuzwe hejuru kugeza kumasasu ane (4). Ariko, iki gihe cyose hitamo Guhindura imvugo aho "Hindura HTML / CSS".
- Uzabona ko indimi zimwe zashizweho 'Byarangiye'. Ibi bivuze ko bashyigikiwe byuzuye.
Icyitonderwa: niba indimi wemeye kongeramo / cyangwa wongeyeho zishyigikiwe byuzuye, noneho kwishyira hamwe kwawe gushizweho kandi birakozwe. Niba ari uko badashyigikiwe, nyamuneka komeza intambwe ikurikira.
- Kuri urwo rupapuro, hitamo Guhindura Ururimi Ururimi hejuru iburyo.
- Uzabona buto yamanutse yanditseho icyongereza . Kanda ahamanuka.
- Hitamo izindi ndimi .
- Kuri iyi ngingo, urashobora guhitamo ururimi ushaka.
- Kanda kubika
- Hano urashobora kongeramo ibisobanuro intoki kurupapuro rwo kugenzura mururimi urwo arirwo rwose wifuza.
- Nyuma yo kubikora, bika ibisobanuro byawe ukanze buto yo kubika .
Mwese muriteguye. Murakoze! Hamwe nizi ntambwe zoroshye, ugomba gushobora guhindura no gutandukanya ibiri kurubuga rwawe. Ariko, niba ufite ibibazo byo guhindura ububiko bwawe bwo Guhindura hamwe na ConveyThis, urashobora kugera kuri ConveyThis ukoresheje itsinda ryabo ryunganira .
4. Iyemeze neza
Kugirango ugire icyo ugeraho kandi ubashe kongera ibicuruzwa byawe byo Guhindura, ingaruka z'imbuga nkoranyambaga ntizishobora na rimwe kuvugwa. Hano haribibazo: ninde ufite imbuga nkoranyambaga? Umuntu uwo ari we wese ufite umubare munini w'abayoboke kuri bose cyangwa ku mbuga za interineti zitandukanye zizwi cyane nka Twitter, Facebook, Instagram n'ibindi, bafite mu buryo bumwe cyangwa ubundi bafite ubushobozi bwo kugira uruhare runini ku bayoboke babo '. ibyemezo.
Nkuko bigaragara ku ishusho hejuru, influencer ikurura umubare munini wabakurikira nka rukuruzi. Nyir'ubucuruzi mwiza ashobora kuba yifuza gukoresha amahirwe abayoboke bahari kugirango bashigikire ibicuruzwa byagurishijwe.
Dukurikije ubushakashatsi bumwe na bumwe, hejuru ya mirongo irindwi ku ijana (70%) baguze ibicuruzwa bijyanye nubwiza kubera ko byagaragaye kuri Instagram.
Ibi bikwiye nkigisubizo cyingaruka zikomeye zimbuga nkoranyambaga. Bafasha kwamamaza no kwerekana ibicuruzwa byawe na serivisi muburyo butangaje bwihuse kubayoboke babo kandi bagerageza kubemeza gushigikira abagurisha.
Kugirango ubigereho, ugomba kuba witeguye gukoresha abayobora. Wabikora ute? Icyambere, fata umwanya wawe wo kubaka umubano mwiza nabo uhuza nabo hamwe nimyanya yabo. Icya kabiri, koresha abo bayobora kugenzura kubuntu kubuntu, uzi neza ko nubwo aribicuruzwa byawe ariko abayoboke ni ibyabo. Ubwanyuma, ukurikije ikirango cyawe na bije yawe, witegure gukora ishoramari hamwe nababigizemo uruhare niba nibisaba. Ibi ni ukubera ko ikiguzi cyo gukoresha influencer ari gito ugereranije ninyungu zituruka kubakiriya bawe; abayoboke babo.
Ariko, gukoresha imbuga nkoranyambaga nta kwitonda. Icyitonderwa nuko ukoresha impinduka nziza kugirango ibicuruzwa byawe na serivise bigere kubantu beza bityo bigusobanurira kugurisha byinshi kuri wewe.
Twashoboye kuganira uburyo wowe nka nyiri ubucuruzi kumurongo ushobora kongera ibicuruzwa byawe kuri Shopify ukoresheje inzira enye (4) zatanzwe. ni ukuvuga gukoresha neza porogaramu iboneka kugirango usunike ibicuruzwa byawe, ube umunyamwuga udasanzwe, uhindure ububiko bwawe bwa Shopify kandi ukoreshe amahirwe menshi yimbuga nkoranyambaga binyuze muburyo bwiza. Hamwe nibi byose, ikintu kimwe kigaragara kandi nuburyo ukoresha ikoranabuhanga. Kubwibyo, niba ukomeje gukoresha amayeri meza kimwe nibikoresho byiza, ntuzashobora kongera ibicuruzwa gusa ahubwo ushobora no kuzamura ubucuruzi bwawe.