Guhuza n'imihindagurikire y'ikirere muri iki gihe bigenda bitera imbaraga ni ikintu cy'ingenzi abantu bose ku isi muri iki gihe bagomba kugira. Ni ngombwa cyane ko ari ikintu gikomeye kigena kunanirwa mu bucuruzi cyangwa gutsinda.
Urugero rugaragara rwukuntu ibihe bihinduka ni covid9 icyorezo cyangiza isi. Byazanye inkuru zitavugwa ntabwo ari ubuzima bwubuzima bwibikorwa byabantu gusa ahubwo byanagize ingaruka zikomeye mubuzima bwubucuruzi bwabantu. Ntibitangaje, guhinduka no gushishikara bizafasha rwose ubucuruzi naba nyiri ubucuruzi gupima muri ibi bihe bidurumbanye kandi bikabigeraho.
Ikindi, birakwiye ko tumenya ko bitandukanye na mbere mugihe hari inzitizi zaho zibuza ubucuruzi kugurisha mumahanga, gutera imbere mubuhanga, guhora twongera umubano nubufatanye mpuzamahanga, kandi amasezerano yubucuruzi ashyize mu gaciro atuma ibintu byoroha isi kugirango isi irusheho kuba isi yose .
Ariko, hari impamvu zifatika zituma umuntu ajya mumahanga? Yego ni. Kurugero, raporo yubucuruzi bwahujwe kwisi yose yerekanye ko nko muri 2019 abagera kuri 57% babaguzi kumurongo babonye ibicuruzwa mubindi bihugu bitari iwabo. Nkaho ibyo bidahagije, hafatwa ko mugihe umwaka wa 2020 urangiye ibicuruzwa byambukiranya imipaka byagombye kuba byageze kuri tiriyari imwe . Ikimenyetso gisobanutse neza ko umuntu agomba kwishora mubucuruzi bwambukiranya imipaka.
Birashobora kugaragara nkibigoye mugihe ushaka gufata inshingano zo kurenga umupaka wawe. Ariko, kubera ko ibicuruzwa byambukiranya imipaka biri hano kugirango bigumeho, bizaba byiza duhise tumenyera ubu buryo bwubucuruzi imbere cyane yabashobora guhatana bashobora gutinda mubyemezo byabo byo kwambuka imipaka.
Niba wifuza kumenya byinshi kubyerekeye guhuza ibikorwa byawe kugirango uhuze ibicuruzwa byambukiranya imipaka, nyamuneka witondere kuko iyi ngingo itandukanya uburyo bwiza ushobora guhuza ubucuruzi bwawe kubucuruzi bwambukiranya imipaka.
1. Igitekerezo cyisoko ryibicuruzwa byambukiranya imipaka: mu magambo make, ibicuruzwa byambukiranya imipaka nugurisha kugurisha ibicuruzwa nibicuruzwa kimwe no gutanga serivisi mubihugu byinshi bitandukanye.
Urebye iki gitekerezo, uzabona ko ibicuruzwa byambukiranya imipaka ari ishami ryisoko ryibicuruzwa byisi byiyongera cyane muri iki gihe. Noneho inyungu yibicuruzwa byisi yose nigitekerezo cyingenzi cyambukiranya imipaka kumipaka kwisi igenda irushaho kuboneka hifashishijwe isi. Icyitegererezo n'imibare yatanzwe ninzobere mu bucuruzi bw’ibicuruzwa byagaragaje amasaha y'ikirenga yerekana ko ku bijyanye no kugura ibicuruzwa ku bakiriya ku isi hose, ubucuruzi bwamamaye cyane. Kandi ko biteganijwe ko mu mwaka wa 2023, agaciro k’ubucuruzi bw’ibicuruzwa ku isi kazarenga miliyari 6.5 z’amadolari y’Amerika kandi bizaba hafi 22% by’ubwato bwose ku isi bugurishwa kuko kuruta mbere hose abantu baba abanyabwenge mu ikoranabuhanga bitewe n’uko twe kubaho mubihe bya digitale.
Nibyiza, urashobora kumenya impamvu abantu bagenda bagura hanze yigihugu cyabo. Ubushakashatsi bwakozwe ku baguzi muri Amerika bwerekana ko abagera kuri 49% barimo guhaha hakurya y’umupaka kubera gusa ko bashaka kumenyera ibiciro bihendutse by’ibicuruzwa biboneka, abagera kuri 43% bitabira guhaha kugira ngo bishimire kubona ibicuruzwa bitari mu rugo rwabo. gihugu, hamwe na 35% bagura mumahanga kuko bashaka kubona ibicuruzwa na serivisi bidasanzwe kandi bidasanzwe bitaboneka mugihugu cyabo.
Mugihe umenyeshejwe neza ibijyanye no gutwara ibicuruzwa byambukiranya imipaka, uzimurwa kugirango ugabanye ibicuruzwa byambukiranya imipaka wibanda ku buryo ushobora kwitabwaho n’abaterankunga mpuzamahanga.
Kugurisha hakurya yumupaka nigikorwa cyunguka umuntu wese ashobora gutekereza kandi ntuzigera wicuza kuba warinjiyemo.
2. Intambwe zigufasha kugenzura ko ububiko bwawe bwibicuruzwa bwiteguye kumasezerano mpuzamahanga: tuzareba intambwe yibanze ishobora kugufasha kwemeza ko ubucuruzi bwawe bukwiranye neza nibikenewe byose nimbogamizi zishobora kuza munzira zawe. urwego mpuzamahanga.
Ikintu nyamukuru kigena intsinzi kubucuruzi bwambukiranya imipaka iyo ari yo yose ni ukugira umuntu wihariye kimwe nibintu biriho mubyo aribyo byose urimo guha abakwumva.
Noneho reka twibire mu ntambwe.
Intambwe ya 1: Gukemura ibibazo hamwe nubucuruzi
Mugihe utekereza kugurisha mumahanga, ugomba gutekereza uburyo uzitwara mugutunganya ubwishyu. Bizaba byiza utangiye kwitegura ibintu nka:
- Amahitamo yo kwishyura: mugihe cyo guhitamo kwishura, kugira ibintu byihariye bizasobanura ko ushyira muburyo butandukanye bwo kwishyura mubihugu bitandukanye. Kurugero, bizarushaho kuba byiza ubonye abakiriya muburyo bwo kwishyura isoko ryubushinwa nka AliPay na WeChat kuruta amakarita yo kubitsa no kwishyura amakarita yinguzanyo.
Rimwe na rimwe, ko ibihugu bibiri cyangwa byinshi byegereye ubwabyo ntabwo bivuze ko bizakoresha uburyo bumwe bwo kwishyura. Kurugero, mubuholandi abaguzi bakunda cyane gukoresha iDeal, uburyo bwo kohereza banki mu buryo butaziguye mugihe Ubufaransa buzahita bwiyandikisha mugukoresha inguzanyo namakarita yo kubikuza.
Kuba rero kuruhande rwumutekano mugihe cyo kwishyura, menya neza ko wemera uburyo bwinshi bwo kwishyura.
- Guhindura ifaranga: uzi ko abakiriya mpuzamahanga bakoresha amafaranga atandukanye, bizagutekereza niba usanzwe winjiza ifaranga ryurubuga rwambukiranya imipaka cyangwa ububiko.
- Gutekereza ku misoro (es): mugihe cyo kugurisha ku rwego mpuzamahanga, ntibishoboka na gato gutoroka cyangwa guhunga imisoro. Ibi birashobora kuba imisoro yatumijwe mu mahanga cyangwa imisoro ku bicuruzwa byishyurwa n’ubuyobozi bw’imari.
Bizakubera byiza uramutse ugishije inama abashinzwe amategeko cyangwa imisoro kugirango ube witeguye ingamba nziza kubucuruzi bwawe bwibicuruzwa bijyanye n’imisoro.
Kandi, menya neza ko abakiriya bazi neza icyo ubwishyu bwabo bwose buzaba bufite imisoro irimo. Ibi ntabwo bigoye kubara kuva hariho kubara imisoro ishobora gushyirwa kurubuga rwawe cyangwa iduka ryibicuruzwa kandi ukemeza ko ibiciro byose bibarwa mbere yuko abakiriya babisuzuma.
- Kwishura neza: menya neza ko abakiriya bawe bishyuye mugihe bishyuye kumurongo kandi ko badafite ibyago byinshi byo kwishyura mububiko bwawe.
Urashobora kwemeza umutekano ntarengwa ufite SSL icyemezo kirinda amakuru yimikorere. Ibi bizabarinda ba hackers.
Intambwe ya 2: Gukemura ibibazo bya Logistique
Ikintu kimwe ugomba gutekereza mugihe ugurisha mumahanga nukuntu uzabona ibicuruzwa cyangwa ibicuruzwa kubakiriya babishaka kandi bashoboye kugura. Ugomba guhitamo niba uzabigeza kubaguzi haba kubutaka, ikirere cyangwa inyanja.
Igishimishije, hariho ibigo byoroshye kuboneka kugirango bigufashe kohereza ibicuruzwa hanze. Ingero zibyo ni UPS , DHL nibindi hariho moderi ebyiri ushobora gufata mugihe kijyanye na logistique. Nibyo ushobora gukoresha moderi yo guta cyangwa ugakomeza kubicuruzwa byawe.
Dropshipping nicyitegererezo kirimo kugurisha ibicuruzwa bidakenewe ibyawe cyangwa ibyo wabyaye ukabyohereza kubakiriya. Ufatanya n'abacuruzi bakora ibicuruzwa, kubika, no gutwara ibicuruzwa kubaguzi.
Na none nkubundi buryo, urashobora guhora ufite ibicuruzwa wenyine wenyine aho ushobora kugenzura ibintu byose kubicuruzwa kandi bizagufasha gukurikirana byoroshye ibyo ufite mububiko cyangwa udafite kandi ntuzategereza gutegereza undi muntu fata ibintu byose kuri wewe. Gufata ku bicuruzwa byawe bizasobanura ko uzakenera igishoro kinini cyambere ushobora gukoresha kugirango ukemure ibintu byose bifatanye.
Mugihe bishobora kugorana guhitamo bumwe murubwo buryo bubiri, bamwe mubafite imishinga bahisemo guhuza inzira zombi hanyuma bagashakisha inyungu zabo.
Intambwe ya 3: Kwimenyekanisha: uruhare runini mugutsindira ibicuruzwa byambukiranya imipaka ni kwimenyekanisha nkuko byavuzwe haruguru muriyi ngingo. Ninzira igufasha guhuza no guhuza ibicuruzwa cyangwa ibicuruzwa utanga kugirango uhure utegereje ahantu runaka. Mugihe utekereza gutandukanya ibikubiyemo, birashoboka ko uzashaka gutekereza kumvugo numuco.
Ururimi nigice cyingenzi cyingamba zifatika mugihe ukoresha ibisobanuro byurubuga rwawe cyangwa ububiko bwibicuruzwa. Ibicuruzwa byawe bigomba kugira ibisobanuro byuzuye mundimi ziganje ahantu ugamije. Igishimishije, ntugomba guhangayikishwa nuburyo uzagenda ujya hafi kuko igikoresho gikomeye cyaho nka ConveyIbisubizo byibyo byose. Utarinze kwiga kode cyangwa gukora ikintu kidasanzwe, ConveyIbyo bizaguhindura kandi bihindure ibikubiyemo kubwawe muminota mike.
Usibye ururimi, imico itandukanye igomba kugaragara mubicuruzwa byawe. Ibi bizasobanura ko urimo kumva itandukaniro ryumuco aho uherereye. Kurugero, ibirori bimwe nibiruhuko byemewe cyane mugice kimwe cyisi ntanubwo bizwi mubindi bice. Igisubizo kubisobanuro byacu nka ConveyIbyo bizagufasha guhuza ibi no mumushinga wawe.
Mugera kuriyi ngingo yingingo, uzemera neza ko ubucuruzi bwambukiranya imipaka aribwo buryo bwo kugenda kuko butagenda vuba. Bizagufasha kwagura ibikorwa byawe kugera, kwishimira kugurisha kwisi no kumenyekana kimwe no gutekereza inyungu nyinshi zizana nayo. Koresha igikoresho cyiwacu uyumunsi urebe uburyo iyi iba inkuru yawe vuba bishoboka.