Ongera Umukiriya wawe Base mugutanga Ibirimo mururimi rwabo hamwe na ConveyIbi

Raporo yigenga yakozwe na Common Sense Advisory yerekanye akamaro ko guhindura mubucuruzi mpuzamahanga. Ifite uruhare runini kuva ubushakashatsi bwerekanye ko 60% byabantu gake cyangwa batigera bagura kurubuga rwicyongereza gusa .

Abaguzi 3.000 kuri interineti babajijwe mu bihugu 10 bitavuga Icyongereza baturutse impande zose z’isi, ibisubizo byagaragaje ko 75% muri bo bifuza ibicuruzwa mu rurimi rwabo kavukire. Ibi bimenyetso bivuguruza imyizerere imaze igihe ivuga ko abantu bavuga icyongereza neza ntibatinyuka kuyikoresha mugihe cyo gucuruza kumurongo. Iyo bigeze kuri serivisi zimodoka n’imari, birashoboka cyane ko bagura niba amakuru ataboneka mururimi rwabo.

Ushinzwe ubujyanama bwa Common Sense, Don DePalma yashoje agira ati: " Kwimenyekanisha bitezimbere ubunararibonye bwabakiriya kandi byongera uruhare mubiganiro byamamaza. Byakagombye kuba ingamba zateguwe kandi zishyirwa mu bikorwa ku bucuruzi ubwo ari bwo bwose bushaka gutera imbere ku rwego mpuzamahanga. ”

Kugira urubuga rwindimi nyinshi nikintu cyingenzi mubikorwa byo kwamamaza ku isi. Ibi biroroshye niba ukoresha WordPress, plugin ya ConveyIyi plugin nigisubizo cyihuse kandi cyizewe.

Ariko, ntibihagije guhindura urubuga rwawe. Kugirango utange ubunararibonye bwabakoresha ugomba kumenya neza ko ibirimo bikwiranye numuco kubakwumva kandi ko itandukaniro ryururimi ritagize ingaruka kumiterere yawe.

Hano hari inama nziza zuburyo bwo kugera kurubuga rwindimi nyinshi.

Toranya igisubizo cyizewe cyo guhindura

Kuri WordPress, hari amahitamo menshi aboneka muguhindura urubuga, urashobora kuyungurura ukurikije bije yawe nibisubizo biteganijwe.

Ariko uhitamo ute? Nibyiza, urashobora kugabanya umubare wamahitamo ukuraho ibitagenda neza. Urashobora kandi gushungura abandi ukurikije niba ukeneye ibisobanuro bya mudasobwa cyangwa izumwuga. Urashobora no kubona plagin yubusa itanga gusa ibisobanuro byibanze bya mudasobwa.

Niba ushaka ibisobanuro bihanitse, bisobanutse neza, icyiciro kibanza hamwe no guhindura mudasobwa gishobora kuba ahantu heza ho gutangirira, urashobora rero kumva uburyo verisiyo yanyuma yurubuga rwawe rwahinduwe rushobora kugaragara, ariko umusemuzi wabigize umwuga azakenera nyuma kugenzura kugirango ikosore amakosa yose.

Amacomeka meza ya WordPress azaguha ibisubizo byiza agomba:

• Shyigikira indimi ukunda.
• Huza neza kurubuga rwawe, hanyuma umenye kandi uhite uhindura inyandiko zose.
• Kora neza hamwe nandi macomeka cyangwa insanganyamatsiko
• Kugira kandi ibisobanuro byabantu birahari.
• Ihuze nababigize umwuga mubikorwa byubuhinduzi.
• Emerera guhindura inyandiko nshya.
• Kugira ururimi rwihinduranya.
• Kugira inkunga ya SEO

Ntabwo hagomba kubaho ikibazo kijyanye no kumenyekanisha urubuga rwawe niba ushaka gukura no kugurisha ibicuruzwa byinshi kubakiriya bisi. Menya neza ko ibisobanuro byasuzumwe numusemuzi w'inararibonye, kugirango urubuga rwawe rushobore kuvugana neza nabashyitsi bawe. Tuvugishije ukuri, bizatwara amafaranga yinyongera, ariko ibisubizo bizishyura kandi uzahita usubiza amafaranga wakoresheje neza.

Toranya indimi zawe nshya

Ibi birasa nkibyoroshye muntambwe zose. Urashobora kuba umaze kuzirikana aho ushaka gukora abakiriya bashya ariko ugomba kubanza kureba mumakuru yose urubuga rwawe rwakusanyije ukareba uwasuye urubuga rwawe.

Google Analytics irashobora kukwereka mundimi zingahe abashyitsi bawe bashakisha. Urashobora kuvumbura umubare mwiza w "abafana" binjira kurubuga rwawe rwa WordPress rwicyongereza kuva mugihugu gitunguranye! Ubona gute utanze ibikubiyemo mururimi rwabo kavukire? Ibi bizamura umubano wawe nabo kandi batume bumva bafite ikizere cyo kugura ibicuruzwa byawe.

Byongeye kandi, kubera ko hari amahitamo ijana yindimi aboneka muri plugin yawe, ntibisobanuye ko ugomba kubashoboza byose, indimi nkeya, akazi gake kubitsinda ryabasemuzi. Ubutumwa bwawe buzasobanuka neza kandi umubano wawe nabakiriya bawe uzaba ukomeye. Niba ufite abashyitsi benshi baturutse mugihugu abantu bavuga indimi nyinshi, kora ubushakashatsi mbere yo guhitamo itsinda ryabasemuzi bazibandaho.

Kugira ururimi rusobanutse

Nubwo imbuga nyinshi zashyizweho muburyo bwerekana verisiyo mururimi igikoresho kirimo, biracyakenewe gutanga amahirwe yo guhindura imvugo wifuza (kandi kwibuka ibyo ukunda mugusura ni byiza gukoraho) .

Birashoboka ko abakoresha biga ururimi rushya bagahitamo guhindura imiterere ya terefone kugirango babafashe kwiga, cyangwa wenda GPS yerekana ko bari mubindi bihugu ariko uyikoresha ni mukerarugendo kandi ntavuga ururimi rwaho.

Mugihe uhisemo ahantu heza hahindurwa ururimi ni ngombwa buri gihe kubigumisha ahantu hateganijwe, hagaragara, nkumutwe cyangwa umupira. Akabuto kagomba kuba gasobanutse, kagomba kugira izina ryururimi cyangwa kuzenguruka hejuru ya buto ubona menu yamanutse hamwe namahitamo yose yindimi hamwe namazina abavuga kavukire bazamenya, urugero 'Deutsch' na 'Français' aho kuba ' Ikidage 'na' Igifaransa '.

Gerageza kudakoresha ibendera nkibisobanuro byamazina yindimi kuko ibihugu byinshi bishobora kuvuga ururimi rumwe cyangwa ushobora kugira igihugu kimwe kivuga imvugo nyinshi. ConveyIbi bifite ibendera ryamahitamo arahari niba uhisemo ko aribwo buryo bwiza.

Irinde kwigana ibintu

Koresha URL yihariye yihariye kugirango wirinde ibihano byibiri. Ubu bwoko bwa URL burimo icyerekezo cyururimi. Urubuga rwumwimerere mucyongereza rushobora gusa nkiyi " www.urubuga.com " naho igifaransa gishobora kuba " www.urubuga.com/fr ".

Hitamo imiterere ya URL yorohereza guhuza uturere dutandukanye, hari amahitamo atatu aboneka:

• urubuga.fr: Kuri ubu buryo urubuga rutandukanijwe byoroshye ariko bihenze
• fr.urubuga.com: Kuri ubu buryo urubuga rworoshe gushiraho ariko abakoresha barashobora kwitiranya (urugero, 'fr' bivuga ururimi cyangwa igihugu?)
• urubuga.com/fr: Ihitamo ni kubungabunga bike kandi byoroshye gushiraho ariko byose biri mumwanya umwe wa seriveri kuko ni subdirectory. Ubu ni bwo buryo ConveyIbyo ikoresha, buri rurimi rufite URL rwarwo.

Tegura ingamba nyinshi SEO ingamba

Noneho ko urubuga rwawe rufite amahitamo menshi yindimi, amahirwe yo kwigaragaza mugushakisha kurubuga yiyongereye, abantu benshi barashobora kugusura. Noneho ukeneye gusesengura ingamba zawe SEO.

Ibirimo byose hamwe nijambo ryibanze hamwe na metadata yabitswe ubu iraboneka mururimi rurenze rumwe bivuze ko urubuga rwawe ruzazamuka kurutonde kuko ubu rwujuje ibyangombwa mubindi bice byinshi. Ibi ntibireba Google gusa, ahubwo no mubindi moteri ishakisha.

Ingamba zawe za SEO zizaterwa na moteri ishakisha izwi cyane kubantu ukurikirana. Niba ugerageza gushimisha isoko ryu Burusiya, uzakenera kumenyera moteri ishakisha Yandex. Muri Amerika abantu benshi bakoresha Google, ariko mubushinwa bakoresha Baidu. Hariho izindi moteri zishakisha ziboneka nka Bing na Yahoo. Kugirango uhindure neza inzira, shakisha abo wifuza kureba akamenyero ko gushakisha, shakisha uko bagusanze nijambo ryibanze banditse ryabayoboye kurubuga rwawe.

ConveyIbi biramenyerewe neza mubikorwa byiza byindimi nyinshi SEO kuburyo ushobora kwizeza ko urubuga rwawe rwindimi nyinshi ruzashyirwaho neza.

Koresha ibisobanuro bya hreflang

Bwira Google kubyerekeye urubuga rwawe . Ibi bizavamo Google yerekana verisiyo yururimi ijyanye nurubuga rwawe mubisubizo by'ishakisha. Ibi birashobora gukorwa binyuze muri hreflang.

Hariho uburyo butatu bwo kwerekana ubundi buryo bwururimi:

Ibirango bya HTML

Wongeyeho ibice kurupapuro rwawe urashobora kwerekana ururimi rwerekana. Kora ibi hamwe nururimi rwose.

Wibuke, amazina ya subdomain wahisemo ntabwo afite amakuru yingirakamaro kuri Google. Ugomba guhuza URL nururimi mugice cyurupapuro.

Imitwe ya HTTP

Umutwe wa HTTP nuburyo bwiza kuri dosiye zitari HTML nka PDF.

Ikarita

Ibi bikorwa hamwe na ikintu cyerekana URL hamwe n’umwana winjiye, byerekana buri rurimi rutandukanye rwurwo rubuga. Sitemap izakwereka ibyinjira kuri buri verisiyo yurupapuro hamwe nabana benshi binjira nkuko hari verisiyo.

Wibuke kuvugurura verisiyo zahinduwe

Bikunze kubaho ko ubucuruzi bwo kumurongo bushimishwa cyane no kwinjira mumasoko yisi yose hamwe nurubuga rwiza cyane rwindimi nyinshi zahinduwe mbere yicyongereza gusa, ariko rero, verisiyo yicyongereza ikomeza kwiyongera no kwaguka hamwe nibintu bishya naho izindi verisiyo zindimi zigasubira inyuma zigatangira Kuri Reba.

Nibyingenzi ko uburambe bwabakoresha buhoraho mururimi rwose. Ntabwo ari icyemezo cyiza cyubucuruzi kugira verisiyo ituzuye kandi itajyanye n'urubuga, umubano nabakiriya uzababara. Isosiyete yawe izwiho gufata intera niba abashyitsi babonye imyitwarire ititaweho.

Mugihe utegura ivugurura ryurubuga nyamukuru, ibuka guteganya ibishya kubindi bisobanuro. Ongera usuzume ibiri muri verisiyo zose hanyuma urebe ko impinduka zose nazo zakozwe ku zindi ndimi. Ntabwo hagomba kubaho itandukaniro ryibirimo gusa umuco. ConveyIyi nigikoresho gikomeye cyo kwemeza guhuzagurika, uhereye kubisobanuro byayo byikora byikora kugeza kubanditsi bayo. Wibuke gusa kudakoresha inyandiko yashyizwemo kuko idashobora guhindurwa mu buryo bwikora.

Imiterere myiza yindimi zitandukanye

Umwanya ni urufunguzo rwo gushushanya urubuga rwindimi nyinshi. Indimi zose ntabwo zihuye n'umwanya umwe nkumwimerere. Bimwe bisaba umwanya uhagaze, bimwe ni amagambo naho ibindi bisomwa uhereye iburyo cyangwa ibumoso. Mugihe rero wumva wishimiye ko inyandiko yicyongereza ihuye numwanya muto, menya ko bishoboka cyane ko ibisobanuro bitazajyayo hatabayeho guhindura ingano yimyandikire, kandi hariho imipaka yo kugabanya ingano yimyandikire, ntabwo ' ntushaka ko bidashoboka.

Igisubizo nukwemerera icyumba cyinkokora, reka inyandiko irambure kugirango ibisobanuro bitazangiza ibintu kumiterere yurupapuro no kurengerwa, wirinde umwanya uhamye, witegure gukorana gato nigikoresho cya ConveyIbikoresho kuri format kugirango ukosore udusembwa duke. , urashobora gukenera kwemerera umwanya uhagaze hagati yumurongo cyangwa guhindura ingano yimyandikire, cyangwa muri make, cyangwa guhindura amagambo amwe.

Wibuke gukora ubushakashatsi kubitekerezo byumuco nindangagaciro, urashobora gukenera kugenzura niba amashusho, amashusho namabara byatoranijwe bikwiranye numuco wawe ugamije. Ibisobanuro by'amashusho birasobanutse cyane kuburyo ushobora gukenera kubihindura kugirango ubone ubutumwa bwawe. Niba amashusho ayo ari yo yose yanditseho inyandiko ugomba gukenera guhindurwa; niba hari videwo ushobora guhitamo hagati yo gushidikanya cyangwa kuyitandukanya.

Kumenyesha abakoresha

Kora inyandiko cyangwa ibimenyesha kumenyesha abakoresha bawe ibice byurubuga cyangwa dosiye zitaboneka mururimi rwabo. Ibi birashobora kuba mubice byibice byurubuga bitarahindurwa, cyangwa bitavuzwe mubikorwa byubuhinduzi, cyangwa kumirongo yerekeza kurubuga rwo hanze rutaboneka mururimi rwabo kavukire.

Kubara imico itandukanye

Nkuko twabivuze kugeza ubu, ntibihagije gukoresha ibisobanuro byikora kugirango ukore urubuga rwindimi nyinshi kandi utsinde isoko mpuzamahanga. Kugirango ugere kubantu ukurikirana kandi bakwizere, ugomba kumva ibyo bategereje hamwe nibyo bizera.

Mudasobwa ntabwo izi gukora ibi, umushakashatsi wabantu witanze akeneye gukoresha kumurimo wo kwiga kubyerekeye abarebwa nintego no gutandukanya umuco winkomoko numuco ugamije. Birakenewe kumenya aho impinduka zizakenerwa nuburyo bwo kubikora. Byongeye kandi, indimi zimwe zivugwa mu bihugu byinshi kandi akenshi usanga atari byiza gukoresha imvugo kuko izitiranya abo bashyitsi batamenyereye imvugo.

Inzira yo guhindura no guhuza ibiri mumico itandukanye yitwa localisation. Irasimbuza ibintu byose bijyanye numuco hamwe nibihwanye kugirango bigere kumarangamutima amwe mubateze amatwi bombi. Ubu bwoko bwimirimo bushobora gukorwa gusa ninzobere mumico igamije kandi igomba kugeragezwa mbere yo gusobanura verisiyo yanyuma.

Ibintu bitunguranye nabyo bikeneye ibisobanuro

• Video na Multimediya : Kora ibintu bishya bya multimediya byateguwe gusa kubantu bashya bawe bashya cyangwa insanganyamatsiko ya komisiyo cyangwa dubbing kubitangazamakuru bisanzwe.
• Captchas : Inyandiko ya capcha igomba guhuza nibirimo inyandiko. Umushyitsi wa Berezile ntazashobora kwandika ibyo abona niba amagambo ari mukiyapani.
• Amatariki : Ntabwo ibihugu byose bikoresha imiterere yitariki imwe cyangwa na kalendari imwe!
• Ifaranga : Tekereza guhindura ifaranga ryumwimerere kurindi ryaho kugirango byoroshye kumva ibiciro byerekanwe.
• Ibipimo : Birashobora kuba ingirakamaro guhindura sisitemu yubwami kubipimo kubashyitsi hanze ya Amerika.

WordPress igisubizo cyindimi nyinshi gihuye neza nibyo ukeneye

Mugihe cyo guhitamo mubikoresho byose biboneka bya WordPress yo gukora imbuga zindimi nyinshi, igisubizo cyiza ni ConveyThis. Birasobanutse, ibisobanuro birasobanutse kandi igiciro kirahendutse.

Amacomeka ya ConveyIyi mpinduramatwara ntabwo afite imikorere yubuhinduzi bwikora gusa, ahubwo inaguhuza nabashinzwe indimi babigize umwuga bavugurura ibiyirimo kandi bakemeza ko bikwiye kandi bigakorana neza nababigenewe. ConveyIbi bihuza neza nimiterere yurubuga rwawe na plugins.

ConveyIbi bikurikiza inama ziri kuriyi blog nka:

• Ubusobanuro bwiza.
• Hindura ururimi.
• Gukora urutonde rwerekanwe neza kuri buri rurimi.
• Guhindura inyandiko.
• Kugera kubasemuzi babantu bahuza imico nibirimo.

ConveyIbi birashobora guhindura urubuga rwawe mundimi 92 zitandukanye harimo iburyo bwagutse cyane kururimi rwibumoso.

Mugutangirira kumurongo wambere wo guhindura mudasobwa - bikozwe nabashinzwe gutanga imashini nziza - urashobora guhindura urubuga rwawe mururimi rwindimi nyinshi muminota. Nyuma, urashobora kuyijyana kurwego rukurikira hanyuma ukareba kandi ugahindura ibisobanuro wenyine cyangwa ugashaka umusemuzi wabigize umwuga kugirango agukorere.

Igikorwa cyo guhindura cyateguwe neza na ConveyIbyo, nta gihe cyataye igihe. Urashobora gucika mumasoko mpuzamahanga hanyuma ugatsinda abakiriya bashya ako kanya. Kandi super intuitive yo gukoresha!

Ibisobanuro byacu birasobanutse, birasobanutse, kandi birakwiriye umuco. Igiciro cya serivisi kizaterwa nururimi ruhujwe kandi igipimo cyiza-igiciro ni cyiza kumufuka wawe. Uzasubiza inyuma igishoro cyawe mugihe gito niba ukurikiza inama yoroshye yatanzwe muriyi ngingo. Amacomeka ahuza hamwe nurubuga rwawe rwa WordPress, ntamahinduka asabwa mbere yo gushiraho.