Nigute Guhitamo Urubuga Ahantu Birashobora Guhindura Umukino Kubucuruzi bwawe hamwe na ConveyIbi

Rimwe na rimwe, abantu benshi bafite ikibazo cyo gusobanura itandukaniro riri hagati yubusobanuro bwurubuga no kwimenyekanisha kurubuga. Kubwibyo, bakora amakosa yo guhinduranya buri jambo kuri buriwese. Mugihe dushobora kuvuga twizeye ko intambwe yambere mugihe uhindura urubuga nubusobanuro, kwimenyekanisha birenze kure ubusobanuro bwonyine. Hariho byinshi byo kwihererana kuruta guhindura ibiri kurubuga. Harimo imirimo myinshi kugirango urubuga rwawe rube hafi.

Muri iki kiganiro tuzaganira ku buryo guhitamo guhitamo urubuga rwawe bishobora kuba umukino uhindura ibikorwa byawe. Ariko, mbere yo kwibira mumakuru yandi, reka tubanze tumenye icyo localisation igereranya.

Gukoresha Urubuga ni iki?

Guhindura urubuga bisobanura guhuza ibirimo, ibicuruzwa, inyandiko yurubuga kugirango bihuze cyangwa bihuze nururimi, umuco ndetse namateka yitsinda runaka. Urubuga rushobora kuba amashusho, amashusho, ibishushanyo mbonera, indimi, uburambe bwabakoresha kugirango uburyohe nibikenewe mumatsinda bigenewe bishoboke. Ibi bizatuma ubucuruzi bwawe bwakirwa byoroshye nabantu bo murwego nkurwo bamenye ko impungenge zabo zitaweho mururimi nuburyo bukwiranye nimitima yabo. Urubuga rwatsindiye neza rugomba kwerekana imyitwarire, amahame nindangagaciro byabasura urubuga mubindi kugirango bakure ibitekerezo byabo kubicuruzwa na serivisi. Niyo mpamvu mugihe urimo uhindura urubuga rwawe, menya ko arinzira ikubiyemo gutekereza neza hamwe nuburyo bwumvikana mugukoresha ibirimo, ibishushanyo cyangwa kwerekana urubuga rwawe. Ni ukubera ko ibyatanzwe muburyo bwumwimerere bishobora kuba bigomba guhindurwa mubundi buryo bwuzuye kubindi bice kubera imico yabo.

Iyo rero abashyitsi bari kurubuga rwawe, bagomba kumva murugo, nukuvuga. Bagomba kuba beza gushakisha kurubuga rwawe. Ugomba gusuzuma ibi bikurikira mugihe uhindura urubuga rwawe:

• Ubuhinduzi: ibikubiye kurubuga rwawe bigomba gutangwa mururimi uwasuye urubuga rwawe atagoye kubyumva kandi bamenyereye neza. Kubwibyo, mugihe utuye, ikintu cya mbere ugomba kugira kumutima nuko uzaba uhinduye urubuga rwawe kururimi rwabakurikirana.
• Guhuza ibishushanyo mbonera no kwerekana aho biherereye: ibintu byose bishushanyije biri mubirimo byumwimerere bigomba gusubirwamo neza kandi bigahuza aho bigenewe. Ibishushanyo bimwe bishobora kugaragara nkibibabaje mumatsinda yintego mugihe mubisanzwe ntabwo bishobora kuba muburyo bwambere.
• Menya neza ko ibishushanyo n'amashusho byerekana neza inyandiko yahinduwe: ibishushanyo byawe hamwe ninyandiko bigomba kuba bishimishije kandi bihuye. Ntigomba kunyuranya.
• Gukurikiza ibimenyerewe kandi bisabwa mu karere: ntuzifuza gukoresha ingero, ibishushanyo, amafaranga cyangwa ibice byo gupima abarebwa nabo bazi bike cyangwa ntacyo. Niba hari igihe ukora iryo kosa, kwihererana ntabwo byuzuye. Bizagira ingaruka rwose kubicuruzwa byawe cyangwa intego zawe kurubuga.
• Kurikiza imiterere izwi mugace: mugihe uvuze amazina, aderesi na numero za terefone, menya ko ukurikiza imiterere yumvikana kubantu bari mumatsinda. Koresha imiterere yitariki, imiterere ya aderesi na terefone.
• Ikintu kimwe cyingenzi nuko ugomba gusoma ukiga kubyerekeye ibyemewe byemewe n'amategeko. Amabwiriza yaho agiye kugabanya ibicuruzwa byawe, kububiko bwa interineti? Ubuyobozi bwibanze bwashyizeho itegeko kubuza ibyo nteganya kwamamaza kurubuga rwanjye? Nibihe bisabwa n'amategeko mu karere? Ibi nibindi bibazo byinshi nkibyo kugirango bitangwe ibitekerezo bikomeye mugihe cyaho.

Noneho reka tuganire kuburyo localisation itanga ubufasha kubisoko nubucuruzi.

Nigute Gutanga Urubuga Bishyigikira Ubucuruzi bwawe

Muri iki gice cyingingo, tuzaganira kuburyo bune (4) uburyo urubuga rushyigikira kandi rutanga ubufasha bukenewe mubucuruzi bwawe bwo kumurongo.

1. Ibisekuruza byinshi

Urashobora gutwara cyangwa kubyara traffic nyinshi kurubuga rwawe ubifashijwemo na localisation. Nk’uko Common Sense Advisory ibigaragaza, abaguzi ku isi bagera kuri 72.4% bari berekanye ko aho gukoresha ururimi rw'amahanga iyo bahaha bahitamo guhaha kuri interineti bakoresheje ururimi rwabo. Mugihe urubuga rwawe ruri murwego rwohejuru kandi rwingirakamaro, intego yihariye izakurikiranwa izimuka kurubuga rwawe. Niba wifuza kugeza byibuze mirongo inani ku ijana (80%) byabatuye isi ukoresheje urubuga rwawe, ugomba guhindura urubuga nkururimi rutari munsi yindimi 12 zitandukanye. Urashobora kwiyumvisha gusa umubare wabasura bazajya bakururwa burimunsi kurubuga rwahinduwe cyane ku isi, jw.org , bafite urubuga rwabo mu ndimi zirenga magana cyenda (900).

Ibi bintu n'imibare byerekana ko intego yo kugera kumibare ifatika yabantu haba mubikorwa byubucuruzi cyangwa izindi ntego bisaba kwimenyekanisha.

2. Kwishyira ukizana birashobora guhindura igipimo abantu bagura ibicuruzwa byawe

Abantu bakunda kwizera ikintu cyangwa umuntu bazi ibintu byinshi cyane cyane mugihe hari aho bahurira. Urubuga rwaho rwerekana abakoresha uburambe bwihariye bashobora guhora bibara kugirango babamenyeshe ko bari kumpera yumutekano. Abakoresha interineti bakunda cyane gusura imbuga zishishikariza umuco wabo, imyitwarire, ubucuruzi nubucuruzi bwumwuga. Nk’uko interuro.com ibivuga, “78% by'abaguzi bo kuri interineti birashoboka cyane ko bagura ku maduka yo kuri interineti aherereye. Ubucuruzi bugurisha ibicuruzwa cyangwa serivisi mu Cyongereza ku batavuga Icyongereza kavukire bafite amahirwe menshi yo guhindura abaguzi benshi kuri interineti niba urubuga rwabo ruherereye aho. ”

Ntibitangaje, kumenyekanisha urubuga rwawe ntabwo bizatwara abakiriya benshi kurupapuro rwawe gusa ahubwo bizanagira ingaruka kubitekerezo byabo byo kukugura kuko bazaba bashaka kubikora. Niba rero ushaka kunonosora ibicuruzwa byawe ufite abantu benshi bakugura, ugomba rero kumenyekanisha urubuga rwawe.

3. Kwimenyekanisha bihindura ubucuruzi bwawe mubucuruzi mpuzamahanga

Mubihe byashize, niba ushaka ko ubucuruzi bwawe bugenda kwisi yose, uzakoresha imbaraga nyinshi. Mubyukuri imbaraga zishobora gusa kuba zidahagije kugirango usunike ikirango cyawe kurwego mpuzamahanga. Muri iyo myaka, kuva kurwego rwibanze ukajya kurwego mpuzamahanga bizasaba igihe kinini, ingufu, ishoramari hamwe nibikoresho byinshi bitavugwa. Ariko, nubundi buryo butandukanye uyumunsi kuko hamwe nigikorwa cyoroshye cyo kumenyekanisha urubuga rwawe, wowe ubucuruzi kumurongo uzatangizwa mubucuruzi bwisi yose. Urashobora kubikora byoroshye. Igishimishije, kwimenyekanisha kurubuga bikora nkuburyo buhenze cyane bwo kugeza ubucuruzi bwawe kurwego rwo hejuru. Nuburyo bwiza cyane, bukora neza, butanga umusaruro kandi bufatika bwo kubanza kugerageza kumenyekanisha mpuzamahanga mubucuruzi bwawe hanyuma nyuma urashobora guhindura no guhindura ibicuruzwa byawe, serivisi nibicuruzwa mugihe ari ngombwa cyangwa isuzuma ryabakiriya rihamagarira gutya.

4. Kwishyira ukizana byongera urutonde rwishakisha no gufasha kugabanya igipimo cya Bounce

Mugihe ushyira ibiri kurubuga, ugomba kuzirikana abo ukurikirana. Ibi birasaba ko ukora ubushakashatsi bwimbitse kubizatumira abakwumva hanyuma ugahuza ibikubiyemo kubisubizo byubushakashatsi bwawe. Ibi nibyingenzi kuko rwose ntuzifuza gukora ibintu abakiriya bawe bazanga cyangwa bizatuma bumva bafite ipfunwe cyangwa batamerewe neza. Wibuke ko kwimenyekanisha kurubuga bijyanye no kunoza uburambe bwabakoresha bawe. Ibyo aribyo byose rero ushyira hanze bigomba gutekerezwa neza kugirango uhuze ibyifuzo byabakwumva hamwe nabakiriya bawe mumatsinda yavuzwe. Mugihe ukoze ibi, igipimo cya bounce yawe (nukuvuga umubare wabantu bava page yawe nyuma yo gusura page imwe gusa y'urubuga rwawe) bizagabanuka cyane. Abashyitsi bazaguma kurubuga rwawe kandi bayobore impapuro nyinshi. Kandi iyo bibaye, urutonde rwawe rwo gushakisha ruziyongera.

Muri make, kwimenyekanisha kurubuga rwawe birashobora kuba umukino uhindura ibikorwa byawe. Urashobora kugira intambwe yubucuruzi hamwe nurubuga rwaho. Hano hari ibihumbi kugeza kuri miriyoni bakoresha interineti hanze aha uyumunsi, ko ushobora gutsinda umutima wabo kugirango uhore usura urubuga rwawe mugihe uhinduye urubuga rwawe. Mubyukuri, kwimenyekanisha kurubuga nuburyo buhendutse cyane ushobora gufata ubucuruzi bwawe kumurongo kurubuga kurubuga rwisi. Kandi iyo ubigezeho, bizahita bisobanurwa kugurisha byinshi. Kubwibyo, kubyara inyungu nyinshi kubucuruzi bwawe.

Hamwe n'amahirwe yavuzwe haruguru aho urubuga rwawe rusezeranya, ntugomba kugira ikindi gitekerezo muriki gihe usibye gutangira urubuga rwawe ako kanya. Urashobora gutekereza ko gukora ibi bigiye kuba ibibazo cyangwa inzira bigoye kandi ko bizaba birimo amafaranga menshi. Nibyo, ntabwo aribyo. Urashobora kugerageza super byoroshye, byoroshye, bidahenze kurubuga rwaho hamwe na serivise yubusobanuro kuri ConveyThis . Ni igishushanyo cyiza kubitangira-imishinga mito n'iciriritse.