Pali china chake chofunikira kwambiri kwa eni mawebusayiti kuposa kungokhala ndi tsamba. Eni mawebusayiti, ngati si kale, akuyenera kuyamba kuwona kuti ndikofunikira kwambiri tsopano kumasulira tsamba lawo chifukwa chakuti aliyense padziko lonse lapansi atha kulumikizana ndi tsamba lawo. Amene amayendera mawebusaitiwa ali ndi zilankhulo zosiyanasiyana zomwe amalankhula komanso kumvetsa.
Chifukwa chake, monga eni webusayiti muyenera kuyamba kuganiza za njira yabwino yomasulira tsamba lanu. Mosasamala kanthu za nsanja yomwe mukugwiritsa ntchito, pali maubwino omasulira tsamba lanu m'zilankhulo zingapo. Kumasulira tsamba lanu m'zilankhulo zambiri kungakuthandizeni kuti muzitha kulumikizana ndi anthu ambiri, kufikira makasitomala ochokera kumayiko ena m'zilankhulo zawo, kuchulukitsa kuchuluka kwa anthu patsamba lanu, kuwongolera ogwiritsa ntchito tsamba lanu, komanso kukulitsa chiwongola dzanja chanu.
Kupatula kumasulira tsamba la WordPress, mutha kukhala ndi Weebly ndi Shopify yomasulira tsamba ndi/kapena sitolo.
Mosataya nthawi, tikhala tikuyang'ana kwambiri chifukwa chake kuli kopindulitsa kumasulira tsamba lanu komanso kudutsa njira yabwino yomasulira tsambalo m'zilankhulo zosiyanasiyana. Yankho lalikulu lomasulira lomwe tidzakambirananso ndi ConveyThis.
Ubwino wokhala ndi tsamba la zinenero zambiri
The Content Management Systems (CMS) ndi nsanja za e-commerce zomwe zilipo lero ndizokhazikika pakukwaniritsa Search Engine Optimization (SEO). Zitsanzo za nsanja zotere ndi Shopify, Wix, WordPress, SquareSpace etc. Nzosadabwitsa kuti ndi nthawi yabwino kwambiri yomasulira webusaiti yanu kuposa kale lonse chifukwa kuchita zimenezi kudzabweretsa ubwino wosaneneka.
Mukakhala ndi zinenero zambiri webusaiti monga sitata kapena woyambitsa, ndi mwayi ndi njira yabwino kulowa mu msika ndi mpikisano maganizo. Ndiye kuti mwayika phazi lanu panjira ya SEO yazilankhulo zambiri. Pofuna kukuthandizani kuti izi zimveke bwino, nthawi zina chifukwa cha zinthu zambiri zomwe zili pa intaneti tsamba lanu silingawonekere bwino mukafufuzidwa mu Chingerezi. Komabe, ngati muli ndi zinenero zambiri webusaiti pali zotheka kuti adzafika pamwamba ena amafufuza m'zinenero ngakhale pamene kufufuza si anachita pa Google yekha. Osaka adzapezabe tsamba lanu pa Yandex, Google Chrome, Opera mini, Bing etc. Zomwe zanenedwa apa ndikuti kuchuluka kwa anthu patsamba lanu kumatha kuonjezedwa ngati mutatengera tsamba lanu pazinenelo zambiri.
Komanso, mukawonetsetsa kuti tsamba lanu lamasuliridwa m'zilankhulo zingapo, mumayesetsa kuti tsamba lanu lizitha kupezeka mosavuta. Kodi izo zikuyenera kutanthauza chiyani? Zikutanthauza kuti anthu ambiri adzatha kupeza webusaiti yanu ikapezeka m’zinenero zosiyanasiyana. Olankhula zinenerozi azitha kupeza tsamba lanu mosavuta m'zinenero zawo zosiyanasiyana.
Kukuthandizani kuti muchite izi, ganizirani zomasulira tsamba lanu kuchokera ku Chingerezi kupita ku Chijeremani. Sizipezeka kwa omvera olankhula Chingerezi komanso ipezekanso kwa olankhula Chijeremani.
Kukhala ndi ntchito ya ConveyThis pomasulira tsamba lanu m'zilankhulo zingapo kumakupatsani mwayi womasulira tsamba lanu m'zilankhulo zoposa 90. Komanso, mudzakhala okondwa kudziwa kuti ConveyThis sikuti imangogwirizana ndi WordPress. Zimagwirizana bwino ndi pafupifupi nsanja zonse zapaintaneti kunja uko. Mudzapeza zosangalatsa kuti zitha kugwiritsidwa ntchito pa nsanja za e-commerce monga Wix, Shopify, SquareSpace, Weebly etc. Chinachake chotere ndi chosowa ndipo sichingapezeke mosavuta pa ntchito yomasulira monga Google kumasulira.
Malo omwe muyenera kuyang'ana kwambiri mukamamanga tsamba la zinenero zambiri
Cholinga chanu popanga ndi kupanga tsamba la webusayiti yomwe ili ndi zilankhulo zingapo ziyenera kukhala pazigawo ziwiri (2) zochititsa chidwi. Izi ndi izi: 1) kukhala ndi SEO yazilankhulo zambiri ndi 2) kuwongolera luso la ogwiritsa ntchito kwa omwe abwera patsamba lanu.
Tsopano tiyeni tiwonjezere izi.
1. Kukhala ndi SEO ya Zinenero Zambiri: chifukwa chachikulu chomwe mukufuna kumasulira tsamba lanu m'zilankhulo zingapo ndikuti mukufuna kuti anthu azilankhulo zosiyanasiyana azitha kuziwona ndikuchita nawo. Zidzakhala zopanda phindu ngati mutamasulira tsamba lanu silingapezeke pa intaneti pakakhala kuyitana.
Chifukwa chake, mukamayesa kugwiritsa ntchito pulogalamu yamtundu uliwonse yomasulira patsamba lanu, muyenera kuwonetsetsa kuti ikukuthandizani kuti mulondole tsamba lanu (ie masamba a patsamba lanu) mukusaka. Izi ndi zomwe zimapangitsa ConveyThis kukhala yabwino kuposa mayankho omasulira monga Bing Microsoft Translator kapena Google Translate chifukwa salozera masamba anu pakusaka Injini Yosaka.
Kuonetsetsa kuti tsamba lililonse lachiyankhulo chomasuliridwa ndi index ya SEO, ConveyThis imapereka ma URL apadera a manambala a zilankhulo zomasuliridwa patsamba lanu.
Kuti tikuthandizeni kumvetsetsa mfundoyi, tinene kuti muli ndi tsamba lotchedwa me&you.com muchilankhulo cha Chingerezi. ConveyThis ipanga ma subdomains kapena subdirectories monga me&you.com/fr ya Chifalansa kapena www.es.me&you.com ya Chisipanishi.
ConveyThis onetsetsaninso kuti tsamba lanu lili ndi ma hreflang tag. Izi zitumiza mwachangu uthenga ku injini iliyonse yosakira kudziwitsa ma injini osakira omwe tsamba lanu lili m'zilankhulo zosiyanasiyana.
2. Kupititsa patsogolo luso la ogwiritsa ntchito: monga eni ake a webusayiti, mungafune kuti obwera patsamba lanu azikhala ndi chidziwitso chodabwitsa pogwiritsa ntchito tsamba lanu. Izi sizikugwira ntchito patsamba lanu loyambirira lachiyankhulo choyambira. Muyeneranso kukhala okonzeka kuti alendo omwe abwera patsamba lanu lomasuliridwa azikhala ndi mwayi wofufuza tsamba lanu m'zilankhulo zawo.
Kuti mupatse alendowo zabwino kwambiri, nthawi zambiri zimakhala zabwino kwambiri kukhala ndi batani losinthira chilankhulo patsamba lanu lomwe limalola ogwiritsa ntchito patsamba lanu kusinthana mosavuta pakati pa zinenero. Batani ili liyenera kusinthidwa mwamakonda kuti ligwirizane bwino ndi tsamba lanu. Ichi ndichifukwa chake mukufunikira yankho lomasulira webusayiti lomwe silimangochita izi komanso kutsatira zomwe mlendoyo angasankhe kuti akadzagwiritsa ntchito tsamba lanu pasadzafunikanso kugwiritsa ntchito batani losinthira chilankhulo kuyambira pamenepo. zikanamasuliridwa zokha ku chinenero chosankhidwa.
Sankhani ConveyThis - njira yabwino kwambiri yomasulira tsambalo
Kumasulira tsamba lanu m'zilankhulo zingapo kumapitilira kungogwiritsa ntchito mayankho ngati Google Translate. Pamayankho onse omasulira omwe alipo, ConveyThis ikuwoneka kuti ndiyabwino kwambiri pamasamba amtundu uliwonse, kaya imayendetsedwa ndi CMS kapena ayi. Zina mwazinthu zomwe ConveyThis amapereka ndi:
- Kuzindikira zokha za zomwe zili
- Mu-context based editor.
- Kukhathamiritsa kwa SEO
- Kupezeka ndi kupezeka kwa akatswiri omasulira.
- Kusintha kwazinthu kwa alendo.
Kuzindikira zomwe zili mkati: ConveyThis idapangidwa kuti izitha kumasulira mawebusayiti m'njira yoti alendo olankhula chinenero china akamayendera tsamba lanu amangozindikira zilankhulo za alendowo ndikusinthiratu zinenero zawo.
Komanso, njira ina yayikulu yotsekera zomwe ConveyThis imagwira ndikuzindikira mbali zonse za tsamba lanu osasiya chilichonse. Izi zikuphatikiza kumasulira madera onse, mabatani, ma widget, tsamba lotuluka, mawu a kasitomala, zolemba, chithunzi, zithunzi ndi zina. Mukazindikira zonsezi, ConveyThis idzamasulira zonse zokha.
In-context Editor: mukamagwiritsa ntchito ConveyThis, mumatha kugwiritsa ntchito mkonzi wamkati. Mbali imeneyi imakupangitsani kuti muthe kusintha zinthu zimene zamasuliridwa mwa kuyika mbali zonse ziwiri zoyambirira ndi zomasuliridwa. Ndi ConveyThis visual editor, mutha kusintha pamanja zotsatira zomwe zamasuliridwa ndikuziwoneratu kuti muwone momwe zidzakhalire zikasungidwa.
Kukhathamiritsa kwa SEO: Zikafika pa izi, ConveyThis onetsetsani kuti mbali zonse za tsamba lanu, kuphatikiza mutu wa tsambali ndi metadata ya tsambali, zimamasuliridwa kuti masamba atsambalo akhale ndi Google indexing.
Monga tanena kale, ConveyThis sikuti amangowonjezera ma hreflang tag patsamba lanu kuti ntchito yosaka ikhale yosavuta komanso imapanganso ma subdirectories kapena ma subdomain achilankhulo chilichonse chomwe mwasankha kuti mutanthauzire.
Kupezeka ndi Kupezeka kwa Omasulira Akatswiri: nthawi zambiri ndi njira yabwino kwambiri kukhala ndi anthu omasulira kapena akatswiri omasulira monga momwe zimakhalira kuwongolera zomwe zamasuliridwa ndi makina. Chifukwa cha izi, ConveyThis imapatsa eni mawebusayiti mwayi woyitanitsa omasulira akatswiri mwachindunji pamapulatifomu awo a ConveyThis.
Zomwe zili m'malo mwa alendo: chinthu chimodzi ndikumasulira zomwe zili m'zilankhulo zosiyanasiyana, ndi zinanso kuwonetsetsa kuti obwera patsamba lanu akugwirizana ndi zomwe zamasuliridwa. ConveyThis imapereka zomwe zili mdera lanu kwa ogwiritsa ntchito. Alendo azitha kuchita nawo masamba aliwonse awebusayiti chifukwa masambawo adasinthidwa bwino kuti agwirizane nawo.
Mukakhala ndi tsamba la e-commerce kapena sitolo yokhudzana ndi malonda, kuyika kwanuko kungaphatikizeponso kuti mutsimikizire kuti ndalama zasinthidwa kukhala mawonekedwe omwe alendo amatha kumvetsetsa mwachangu ndikuwonetsetsa kuti pali njira yotumizira zinthu zanu komwe kuli alendo. .
Ndibwino kuti mukuyang'ana njira yabwino kwambiri yomasulira webusaiti yanu. Ndibwino kuti mwapeza nkhaniyi ndikudziwa ConveyThis. Zidzakhala zabwino kwambiri ngati mutayamba kumasulira tsamba lanu ndi ConveyThis . Tsopano tikupereka kuyesa kwaulere kwa masiku 7!