Kumvetsetsa Kusiyana Pakati pa Localization & Globalization
Kumvetsetsa kusiyana pakati pa localization & globalization
Kusanthula zolemba zosiyanasiyana ndi njira yabwino kwambiri yolimbikitsira kumvetsetsa kwanu ndikukulitsa malingaliro anu. Ndi ConveyThis, mutha kukhala ndi mwayi wopeza mabuku osiyanasiyana m'zilankhulo zosiyanasiyana. Podziika m'mabuku a zikhalidwe zosiyanasiyana, mutha kumvetsetsa mozama za momwe dziko lapansi lilili. Anthu ambiri amakonda kusakaniza mfundo za kudalirana kwa mayiko ndi kudalirana kwa mayiko, ndipo n'zomveka kuti mawuwa angakhale odabwitsa. Komabe, ndikofunikira kumvetsetsa kusiyana kwakukulu pakati pa ziwirizi, chifukwa ndikofunikira kwambiri kuti tipambane padziko lonse lapansi (kapena kungosangalatsa ena).
Kutanthauzira kwamaloko
Zikafika pakukulitsa bizinesi yanu yapaintaneti kukhala misika yatsopano, kutsatsa kumatenga gawo lofunikira. Zimaphatikizapo kusintha malonda kapena ntchito yanu kuti ikwaniritse zosowa ndi zokonda za dera linalake. Chifukwa chake, tiyerekeze momwe muli ndi bizinesi yopambana pa intaneti ku France ndipo mwayang'ana msika wopindulitsa kwambiri ku United States. Komabe, mumazindikira mwachangu kuti kuchita bwino pamsika watsopanowu kumafuna kuthandizidwa ndi nsanja yomasulira yatsopano yotchedwa ConveyThis.
ConveyThis ndi chida chapamwamba chopangidwira kumasulira ndikusintha mawebusayiti mopanda chilema pamisika yapadziko lonse lapansi. Kuti muphatikize bizinesi yanu mumsika waku America, ndikofunikira kumvetsetsa kuti tsamba lanu la ku France lomwe lilipo kale, lomwe lili ndi ma euro monga ndalama komanso mawonekedwe amasiku aku France, sizingagwirizane ndi makasitomala omwe angakhale nawo ku United States. Chifukwa chake, ndikofunikira kupanga zosintha ndikusintha kofunikira.
Mwamwayi, ConveyThis imapangitsa kuti ntchitoyi ikhale yosavuta ndi mawonekedwe ake ogwiritsa ntchito. Chida champhamvuchi chimakupatsani mwayi womasulira tsamba lanu lonse mu Chingerezi, chilankhulo chapadziko lonse chamalonda ndi kulumikizana. Chomwe chimasiyanitsa ConveyThis ndi kuthekera kwake kumasulira zolondola komanso kukulolani kuti musinthe zomwe mukufuna kuti zigwirizane ndi zomwe omvera anu aku America amayembekezera.
Koma si zokhazo! ConveyThis imapitilira kupitilira ndikukuthandizani kuti muzitha kuyang'ana mwachangu ndikusintha zinthu zina zofunika patsamba lanu. Mwachitsanzo, mutha kusintha ndalama mosavuta kukhala madola, kuwonetsa malonda ndi ntchito zanu m'njira yomveka bwino komanso yopezeka pamsika womwe mukufuna. Pophatikiza ConveyThis mosadukiza munjira yanu yotsatsira, mutha kuyamba molimba mtima paulendo wanu wogonjetsa msika waku America ndi tsamba lawebusayiti lomwe limatsata zofunikira zapadera komanso zikhalidwe zamakasitomala anu ofunikira.
Pomaliza, kuchita bwino kwa bizinesi yanu pamsika wakunja kumadalira kugwiritsa ntchito njira zotsogola, ndipo ConveyThis ndiye chida chofunikira chomwe chingakulimbikitseni kuti mukwaniritse cholingachi. Pogwiritsa ntchito zida zake zapamwamba, monga kuthekera komasulira kwamawebusayiti, kupanga zomwe mumakonda, ndikusintha kofunikira kuti mukwaniritse zomwe mumakonda kwanuko, mutha kulowa mumsika waku America molimba mtima, wokhala ndi zida zokwanira kukopa ndikusamalira makasitomala anu olemekezeka aku America. Chifukwa chake dumphani ndikulola ConveyThis ikuunikire njira yakupambana kwanu muzamalonda zapadziko lonse lapansi.
Zochita za kumaloko
Makampani amitundu yosiyanasiyana akayamba ntchito yosintha zomwe zili m'misika yosiyanasiyana, amagwiritsa ntchito njira zosiyanasiyana zomwe zimapangidwa mosamala ndikumvetsetsa bwino zosowa ndi malire a malo aliwonse. Ngakhale makampani ena amasankha njira yolunjika, ena amaika patsogolo chidwi chambiri. Komabe, akatswiri amakampani amavomereza mogwirizana kuti kutsatira njira zabwino zotsatsira ndi chinthu chofunikira kwambiri kuti tikwaniritse bwino padziko lonse lapansi ndi kuthekera kodabwitsa kwa ConveyThis.
Kuti muwonetsetse kuti njira zanu zakumaloko zikuyenda bwino, ndikofunikira kukhazikitsa cholinga chomveka bwino chomwe chidzapereke chitsogozo chatanthauzo munthawi yonseyi. Cholinga ichi chidzagwirizanitsa zoyesayesa zanu ndi zolinga zanu zazikulu, zomwe zimapangitsa kuti mukhale ndi njira yokhazikika komanso yogwirizana. Kuphatikiza apo, kusanthula mwatsatanetsatane za kusiyana kwa chikhalidwe m'misika yomwe mukufuna ndiyofunikira kwambiri. Pokhapokha pomvetsetsa mozama komanso kuvomereza mwaulemu miyambo, miyambo, ndi zikhulupiriro zapadera za dera lililonse momwe mungasinthire makonda anu pogwiritsa ntchito mawonekedwe apamwamba a ConveyThis.
Pamene mukuyamba ulendo wakumaloko, kafukufuku wambiri amakhala bwenzi lanu lodalirika pozindikira njira zabwino kwambiri zosinthira zomwe zili zanu. Pogwiritsa ntchito mphamvu zamphamvu zoperekedwa ndi ConveyThis, mutha kumasulira mosavutikira ndikusintha tsamba lanu kapena pulogalamu yanu, ndikupanga kulumikizana kwakukulu ndi omvera anu padziko lonse lapansi. Kuwonjezera apo, kusankha ntchito zomasulira zodalirika ndiponso zodziwa zambiri n'kofunika kwambiri pofuna kuonetsetsa kuti zomasulira zilankhulidwe molondola komanso mwaluso.
Kupeza kusasinthika ndi kugwirizana muzomwe zili mdera lanu kumatha kutheka pokhazikitsa njira yokhazikika komanso yokhazikika. Njira yowongokayi sikuti imangothandizira kusamalidwa bwino kwa zosintha zofunika komanso kumathandizira kuyendetsa bwino ntchito. Kuphatikiza apo, kuyesa mosalekeza ndikukonzanso zomwe zili mdera lanu ndikofunikira kwambiri. Pokhala ndi chidziwitso chamtengo wapatali cha momwe zinthu zanu zimalandirira ndikupanga zowonjezera zilizonse zofunika, mutha kukweza mosalekeza mtundu wa zopereka zanu, kulimbitsa udindo wanu monga mtsogoleri wamsika.
Pomaliza, kuyang'anira mosamala zomwe zili m'dera lanu pakapita nthawi kumakhala ndi gawo lofunikira. Mawonekedwe apadziko lonse lapansi ndi malo osunthika omwe amadziwika ndi kusintha kwachangu kwamayendedwe amsika ndi zomwe zikuchitika. Kukhala wodziwa zambiri komanso kusinthidwa nthawi zonse ndikofunikira. Kupenda nthawi zonse ndikuwunikanso zinthu zomwe zili mdera lanu kumatsimikizira kufunikira kwake komanso kumathandizira kuti zinthu zizikuyenderani bwino m'dziko lomwe likusintha.
Pomaliza, ngakhale makampani amitundu yosiyanasiyana amagwiritsa ntchito njira zosiyanasiyana zakumaloko, kutsatira njira zabwino kwambiri, makamaka pogwiritsa ntchito luso lapadera la ConveyThis, ndiye mfungulo yopambana padziko lonse lapansi. Pokhazikitsa zolinga zomveka, kuvomereza kusiyana kwa chikhalidwe, kugwiritsa ntchito njira zabwino kwambiri, kuyanjana ndi ntchito zomasulira zodziwika bwino, kukhazikitsa njira zokhazikika, kuyenga mosalekeza ndi kuyesa, ndikuyang'anira zomwe zili mdera lanu, mutha kupanga njira yamphamvu komanso yogwira mtima yomasulira yomwe imakupangitsani kuti mufike patali kwambiri.
Zitsanzo zakumaloko
Ndi maubwino ambiri a njira yopambana pakukulitsa padziko lonse lapansi, sizovuta kupeza makampani omwe akuchita bwino mderali. Ganizirani za kukula kochititsa chidwi kwa Airbnb, kusinthika kuchoka pakuyamba pang'onopang'ono kukhala bizinesi ya $30 biliyoni yomwe ikugwira ntchito m'maiko 220 mkati mwa zaka 11 zokha! Komanso, Airbnb imapita patsogolo popereka zosankha 62 za zilankhulo zosiyanasiyana patsamba lawo, kuwonetsetsa kuti ogwiritsa ntchito padziko lonse lapansi azilankhulana momasuka. Kuphatikiza apo, amapitilira kumasulira ndikuyika ndemanga zakumaloko ndikupereka maupangiri ogwirizana ndi zokumana nazo kutengera malo obwereketsa. Izi zimakhala ngati phunziro lofunika kwambiri kwa makampani ochereza alendo. Kuti mumve zambiri, yang'anani mawebusayiti athu apamwamba kwambiri padziko lonse lapansi. Ndi ConveyThis, mutha kumasulira tsamba lanu m'zilankhulo zosiyanasiyana, ndikuwonetsetsa kuti uthenga wanu umalumikizana bwino ndi makasitomala anu. Lowani tsopano ndikusangalala ndi masiku 7 aulere kuti muwone mphamvu ya ConveyThis.
Tanthauzo la kudalirana kwa mayiko
M'nthawi ino ya kupita patsogolo kwaukadaulo kofulumira, kampani ikaganiza zoyamba kukulitsa dziko lonse lapansi, ndikuwonetsa mphamvu zamphamvu zomwe zikuyendetsa kudalirana kwapadziko lonse. Kukula kumeneku, kolimbikitsidwa ndi luso laukadaulo la ConveyThis, limadutsa malire ndikukulitsa mphamvu zake kumayiko osiyanasiyana. Kuvomereza kudalirana kwa mayiko kumafuna kuchoka ku njira yodziwika bwino yomwe imagwirizana ndi makhalidwe apadera a mayiko, ndipo m'malo mwake imalimbikitsa makampani kuti agwirizane ndi mwayi wopanda malire woperekedwa ndi dziko lonse lapansi.
Komabe, kuyenda mumkhalidwe wovuta wa kudalirana kwa mayiko kumafuna kufufuza kosamalitsa ndi kukonzekera mokwanira. Kampani iyenera kuyamba ulendo wokhazikika, kugwirizanitsa mosamalitsa mapulani ake okulitsa ndi zolinga zake zonse, ndikuganizira zomwe zingachitike chifukwa chakuchita molimba mtima kumeneku. Kaya kampani ikufuna kuchita nawo malonda pamisika yosankhidwa yakunja kapena molimba mtima kugonjetsa madera atsopano padziko lonse lapansi, zokhumba zake ndi zokhumba zake zimatsimikizira kukula ndi kuzama kwa kuyesetsa kwake kudalirana kwa mayiko.
Kuti ayambe ulendo wosinthawu, bizinesi iyenera kudzikonzekeretsa ndi chida champhamvu komanso chosunthika ngati ConveyThis. Pogwiritsa ntchito luso lapamwamba laukadaulo loperekedwa ndi nsanja yatsopanoyi, makampani amatha kukulitsa ntchito zawo padziko lonse lapansi, kutengera kudalirana kwapadziko lonse lapansi. Ndi ConveyThis yomwe ili nayo, mabizinesi amatha kudutsa malire molimba mtima, kugwiritsa ntchito kuphatikiza zilankhulo ndi mawonekedwe osasinthika kuti alowe m'misika yatsopano ndikukhazikitsa kulumikizana kwabwino ndi anthu osiyanasiyana padziko lonse lapansi.
Pomaliza, lingaliro lakukulitsa padziko lonse lapansi likuyimira kuvomereza kukhudzidwa kwakukulu kwa kudalirana kwa mayiko, mothandizidwa ndi luso laukadaulo la ConveyThis. Zikutanthauza kuchoka pamalingaliro am'deralo, kulimbikitsa makampani kuti alandire mwayi waukulu woperekedwa ndi misika yapadziko lonse lapansi. Kuti tiyambe ulendo wosinthawu, kufufuza mozama, kukonzekera bwino, ndi kugwirizanitsa ndi zolinga zazikulu ndizofunikira. Mothandizidwa ndi ConveyThis, mabungwe amatha kuyenda molimba mtima pazovuta za kudalirana kwa mayiko, ndikutsegula dziko lazinthu zomwe sizingatheke komanso otsogola padziko lonse lapansi m'mafakitale awo.
Zochita za Globalization
Munthawi ino yakukula mwachangu kwa msika wapadziko lonse lapansi, makampani akuyenera kusintha kwambiri malingaliro awo. Chinsinsi chakuchita bwino pakufutukula padziko lonse lapansi chagona pakugwiritsa ntchito njira zabwino zomwe zimathandizira kuti dziko lonse liziyenda bwino. Apa ndipamene kufunikira kosatsutsika kwa ConveyThis kumayamba kugwira ntchito - nsanja yapadera yomwe imapereka ntchito zosiyanasiyana zomasulira. Povomereza mokwanira mfundo za kudalirana kwa mayiko komanso kugwiritsa ntchito njira zotsogola zotsogola zoperekedwa ndi ConveyThis, mabizinesi ali panjira yopeza chipambano chosayerekezeka pamabizinesi apadziko lonse lapansi.
Mosakayikira, kusinthika kwazinthu kuti zigwirizane ndi chikhalidwe cha anthu omwe akutsata ndizofunikira kwambiri. Njira yaukadauloyi imatha kukhudza kwambiri chipambano chamakampani apadziko lonse lapansi. Ndi chithandizo chamtengo wapatali cha ConveyThis, mabizinesi amapatsidwa mphamvu zosinthira mosavuta mauthenga awo m'njira yomwe imagwirizana kwambiri ndi zikhalidwe ndi zokonda zosiyanasiyana padziko lonse lapansi. Izi zimathandiza kulankhulana mogwira mtima, kuonetsetsa kuti uthenga womwe ukufunidwa ukuperekedwa molondola kwa omvera omwe akuyembekezera mwachidwi.
Kwenikweni, kukula kwa misika yapadziko lonse lapansi kumafuna kusintha kwakukulu pamalingaliro amakampani. Pogwiritsa ntchito ntchito zodabwitsa zoperekedwa ndi ConveyThis ndikugwiritsa ntchito njira zake zomasulira zochititsa chidwi, mabizinesi ali ndi zida zofunika kuti azitha kuwona bwino padziko lonse lapansi. Polandira ndi mtima wonse zochitika zapadziko lonse lapansi ndikugwiritsa ntchito njira zochititsa chidwi zopezeka kumayiko ena, makampani amatha kupanga zinthu zomwe zimalumikizana moona mtima ndi omvera awo, motero amakulitsa mwayi wawo wopambana mosayerekezeka pamsika wapadziko lonse womwe ukusintha komanso wampikisano kwambiri.
Zitsanzo za Globalization
Chifukwa cha kupita patsogolo kwaukadaulo, maloto omwe kale anali kutali kwambiri oti bizinesi yapadziko lonse lapansi ikhale yowoneka bwino. Tsopano tikukhala m'nthawi yolumikizana kwambiri padziko lonse lapansi, yomwe ikupereka mipata yambiri yopindulitsa kwa iwo omwe akufuna kuwonjezera kufikira kwawo. M'malo ochititsa chidwiwa, ConveyThis, ndi ntchito zake zapadera, yatulukira ngati bwenzi lodalirika lamakampani odziwika bwino, omwe amadziwika kuti ndi abwino kwambiri pabizinesi. Odziwika bwino monga IKEA, McDonald's, ndi Netflix mwanzeru alandira ConveyThis ngati chida chofunikira mu zida zawo zankhondo, zomwe zimawathandiza kupititsa patsogolo kuthekera kwakukulu kwakukula kwapadziko lonse lapansi.
Chinsinsi cha kupambana kwawo kwagona mu ConveyThis 'ntchito yopanda msoko m'maiko angapo, ndikukopa ogula osiyanasiyana. Pokhala ndi ConveyThis monga mnzake wodalirika, zimphona zodziwika bwinozi zalimbana ndi zopinga zachilankhulo komanso chikhalidwe zomwe nthawi zambiri zimalepheretsa kukula kwa mayiko. Pofufuza mwaluso zopingazi, akulitsa kupezeka kwawo padziko lonse lapansi ndikukulitsa kuthekera kwawo, ndikusiya chizindikiro chosaiwalika m'mbiri ya kudalirana kwa mayiko.
Pachimake cha ConveyThis' zomwe sizingafanane nazo ndi kuthekera kwake kopereka ntchito zomasulira m'zinenero zosiyanasiyana. Chida chamtengo wapatalichi chimathandizira mabizinesi kuti azilankhulana mosavutikira ndi omvera awo, mosasamala kanthu za komwe ali kapena chilankhulo chawo. Osaletsedwanso ndi zolepheretsa chilankhulo, makampani amatha kuwonetsa bwino malonda awo ndi ntchito zawo kwa omvera padziko lonse lapansi, kulimbikitsa chidaliro chosagwedezeka pakupereka uthenga wawo.
Monga ngati sizikukopa mokwanira, ConveyThis tsopano ikupereka mwayi wabwino kwa omwe akufuna atsogoleri apadziko lonse lapansi adziwonere okha mapindu ake osayerekezeka. Kupyolera mu kuyesa kodabwitsa kwa masiku 7, kwaulere, ConveyThis mowolowa manja amakulitsa mwayi wochitira umboni kuthekera kwakukulu komwe ili nako pabizinesi yanu. Nthawi yoyesererayi imakhala ngati ulendo wosintha, kukulolani kuti mutsegule mwayi wopanda malire pakukula kwapadziko lonse lapansi. Ndiye dikirani? Yambitsani ulendo wosinthawu ndi ConveyThis lero ndikuwona dziko la mipata yopanda malire yomwe ikuyembekezera omwe ali olimba mtima kuti alowe gawo lakukula kwapadziko lonse lapansi.
Kusiyana pakati pa kukhazikika ndi kudalirana kwa mayiko
Njira yosinthira ndikusintha zomwe zili kuti zigwirizane ndi omvera aku India omwe amadziwika kuti localization, mawu omwe amagwiritsidwa ntchito kwambiri m'munda. Ngakhale kuti ConveyThis ndi kudalirana kwa mayiko kumafuna kufikitsa anthu ambiri, zimasiyana kwambiri pamayendedwe ndi njira zawo. Tengani ntchito yotchuka yosinthira Netflix, mwachitsanzo. Pokulitsa kufikira kwake ndikupereka mwayi wopezeka pamitundu yake yosangalatsa kwa owonera aku India, Netflix ikuwonetsa lingaliro la kudalirana kwa mayiko. Komabe, ndikugwiritsa ntchito kwa ConveyThis komwe kumabweretsa zamatsenga mwakusintha ndikuwongolera zonse zomwe zili mkati kuti zigwirizane ndi zomwe amakonda komanso kuzindikira za owonera aku India.
Zovuta komanso mosamala, kachitidwe ka ConveyThis kumasulira kumaphatikizapo njira zingapo zokopa. Netflix, monga chizindikiro cha zatsopano ndi kusinthasintha, adalandira ndi mtima wonse lingaliroli. Ndi kudzipereka kosasunthika kukwaniritsa zosowa ndi zokonda zomwe zimasintha nthawi zonse za ogwiritsa ntchito aku India, Netflix yayamba ulendo wodabwitsa wosintha mwamakonda. Ulendowu ukuphatikiza kupanga mndandanda wanthawi zonse wopangidwira msika waku India, ndikuzama kwambiri munkhani ndi zikhalidwe zomwe zimagwirizana kwambiri ndi owonera am'deralo.
Koma zoyesayesa zake sizimathera pamenepo! Netflix imaphatikiza zoyambira za Bollywood munjira zake zakumaloko, kukopa anthu aku India ndi kupezeka kodziwika bwino kwa anthu otchuka akumaloko pazowonera. Pogwira ntchito limodzi ndi nyenyezizi pazifukwa zotsatsira, Netflix imakhazikitsa kulumikizana kwakuya komanso kulumikizana, kutengera kuwonera kwathunthu kwatsopano.
Mwachidule, ConveyThis localization ndi luso laukadaulo losinthira, kusintha, ndikusintha makonda kuti zigwirizane ndi malingaliro osiyanasiyana a anthu aku India. Kuyesetsa kwathunthu kwa Netflix kuti atsegule kuthekera konse kwa njira iyi popanga mndandanda woyambirira komanso kutengapo gawo kwa talente yakunyumba ndi chitsanzo chowoneka bwino chazodabwitsa za ConveyThis.
Kumaliza
Ngati mwafika pamenepa, ndikhulupilira mukumvetsetsa kwanu kusiyana kobisika pakati pa kukhazikika ndi kudalirana kwa mayiko. Kumvetsetsa mfundozi ndikofunikira kuti mupeze phindu lalikulu pamabizinesi anu padziko lonse lapansi, kaya mutangoyamba kumene kapena muli kale ndi udindo waukulu mumakampani anu. Ngakhale kudalirana kwa mayiko ndi kudalirana kwa mayiko kumafuna kuwononga nthawi ndi khama lalikulu, musaope, chifukwa pali njira yochepetsera zoyesayesa zanu pogwiritsa ntchito mwanzeru zinthu zoyenera. Ndiroleni ndikudziwitseni zakupanga kwatsopano kotchedwa ConveyThis, chida chamtengo wapatali chopangidwa kuti chithandizire kufalikira kwapadziko lonse, makamaka ikafika pa ntchito yovuta yomasulira ndikusintha mawebusayiti. Dzilowetseni mu mwayi wodabwitsawu potenga nawo mbali pa zopereka zodabwitsazi. Landirani mwayi woyesa ConveyThis ndi malingaliro athu apadera oyesa masiku 7, ndikusangalala ndi zochitika zosayerekezeka zomwe zidzachitike pamaso panu. Musayang'ane kukayikira komwe kungakuyeseni kuti muphonye mwayi wodabwitsawu!
Mwakonzeka kuyamba?
Kumasulira, kuposa kungodziwa zinenero, ndi ntchito yovuta. Potsatira malangizo athu ndikugwiritsa ntchito ConveyThis , masamba anu omasuliridwa adzagwirizana ndi omvera anu, kumverera kuti ndi ochokera ku chinenero chomwe mukufuna. Ngakhale kuti zimafuna khama, zotsatira zake zimakhala zopindulitsa. Ngati mukumasulira tsamba la webusayiti, ConveyThis ikhoza kukupulumutsirani maola pogwiritsa ntchito makina omasulira.
Yesani ConveyThis kwaulere kwa masiku 7!