Kodi mudamvapo za mawu akuti Globalization 4.0 ? Ndilo dzina losinthidwa la ndondomeko yoyipa ya kudalirana kwa mayiko yomwe sitinasiye kuimva kuyambira pamene mawuwa adakhazikitsidwa. Dzinali ndilofotokozera momveka bwino za ndondomeko ya digito ndi kusintha kwachinai kwa mafakitale ndi momwe dziko lapansi likukhalira makompyuta.
Izi ndizogwirizana ndi mutu wankhani zathu chifukwa tikufuna kusintha kwamalingaliro okhudza momwe timaonera dziko la intaneti.
Globalization vs Localization
Kudziwa kuti njira ziwirizi zimakhalira nthawi imodzi zingamveke zosokoneza chifukwa zimatsutsana, koma zimasemphana nthawi zonse ndipo zomwe zimakhalapo zimadalira kwambiri zomwe zikuchitika komanso cholinga chake.
Kumbali imodzi, kudalirana kwa mayiko kungathe kugwira ntchito ngati njira yolumikizirana, kugawana ndi kupeza zomwe zimafanana ngakhale kuti pali mtunda waukulu ndi kusiyana, kulankhulana, ndi mitundu yonse ya kusinthana pakati pa anthu.
Kumbali inayi, kutanthauzira kumatanthauza kudziwa zambiri zomwe zimalekanitsa dera linalake ndi dziko lonse lapansi. Ngati mukufuna kuganiza za kukula kwa ntchito ziwirizi, kukhazikikako ndi malo odyera okondedwa-pakhoma ndipo kudalirana kwa mayiko kungayimiridwa ndi Starbucks.
Kusiyana kwake kuli kodabwitsa. Ganizirani za kukhudzidwa kwawo, yerekezerani nawo kwanuko ndi padziko lonse lapansi, ganizirani za mbiri yawo, kutchuka kwawo, kukhazikika kwa njirazo.
Ngati tiganizira zapakati pakati pa kudalirana kwa mayiko ndi kudalirana kwa mayiko kapena ngati tisakaniza, tidzapeza "glocalization" zomwe sizimamveka ngati mawu, koma taziwona zikugwira ntchito. Kuchulukitsa kwa mayiko ndizomwe zimachitika mukagula sitolo yapadziko lonse lapansi yokhala ndi zinthu zomwe zimasiyanitsidwa pang'ono ndi dziko komanso chilankhulo cha dziko lomwe mukufuna. Tikulimbana ndi zosintha zazing'ono.
Glocalization yafa. Kukhazikika kwanthawi yayitali
Tinene kuti, kudalirana kwa mayiko kwatha, palibe amene akufuna kuti zikhale momwe zilili pano. Zomwe aliyense akuyang'ana ngati ogwiritsa ntchito intaneti ndizochitikira hyperlocal , akufuna kugula "kumeneko" ndipo akufuna kudziwona ngati omvera omwe amasirira, omwe amawapangira iwo .
Apa ndi pamene kumasulira kumalowera
Kumasulira ndi chimodzi mwa zida zomwe kumasulira kumatheka, pambuyo pake, kugonjetsa chopinga cha chinenero ndi chimodzi mwa zopinga zazikulu.
Kumasulira ndikothandiza kwambiri chifukwa kumatengera uthenga kuchokera kuchilankhulo chimodzi ndikuupanganso m'chiyankhulo china, koma china chake chikusowa, zotsatira zake zidzakhala zachilendo chifukwa palinso chotchinga cha chikhalidwe.
Ntchito yokhazikika ndikuwunika ndikukonza zolakwika zonse zomwe mumapeza pomwe mitundu, zizindikiro ndi zisankho zamawu zimakhalabe zoyandikana kwambiri kapena zofanana ndi zoyambirira. Pali matanthauzo ambiri obisika, zinthu zonsezi zimaseweredwa ndi zikhalidwe za chikhalidwe zomwe zingakhale zosiyana kwambiri ndi za chikhalidwe cha gwero ndipo ziyeneranso kusinthidwa.
Kodi ndondomekoyi imagwira ntchito bwanji?
Tanthauzirani ku chikhalidwe china
Muyenera kuganiza kwanuko , chilankhulo chimadalira kwambiri malo. Izi zimamveka bwino tikaganizira za zilankhulo zomwe zimakhala ndi olankhula ambiri komanso mayiko onse omwe ndi chilankhulo chovomerezeka, koma izi zimagwiranso ntchito kuzinthu zing'onozing'ono. Chilankhulocho chiyenera kuganiziridwa bwino ndipo zosankha zonse za mawu ziyenera kugwirizana bwino ndi malo omwe mukufuna kapena zidzawonekera ngati chala chachikulu ndikuwoneka movuta.
Ku ConveyThis , ndife akatswiri okhudzana ndi kukhazikika kwa malo ndipo tagwirapo ntchito zovuta zambiri zakumaloko chifukwa izi ndi zomwe timakonda. Timagwira ntchito limodzi ndi zomasulira zokha chifukwa ndi chida chabwino chomwe chili ndi kuthekera kwakukulu koma nthawi zonse timafunitsitsa kulowa mkati ndikuyamba kugwira ntchito yomasulira koyambirira ndikusintha kukhala chinthu chabwino kwambiri .
Pali mbali zambiri zogwirira ntchito pakakhala pulojekiti yomasulira, monga momwe mungamasulire nthabwala mokwanira, mitundu yokhala ndi matanthauzo ofanana, komanso njira yoyenera kwambiri yolumikizira owerenga.
Ma URL odzipereka azilankhulo zosiyanasiyana
Palibe chifukwa kupanga osiyana Websites aliyense wa m'zinenero zanu, izo angatembenuzire yosavuta ndondomeko imodzi mwa nthawi ndi mphamvu wonyeketsa.
Pali zosankha zingapo zopangira mawebusayiti ofanana, iliyonse m'zilankhulo zosiyanasiyana, zomwe zimagwiritsidwa ntchito kwambiri ndi subdirectories ndi subdomain . Izi zimalumikizanso tsamba lanu lonse mkati mwa "foda" ndipo makina osakira adzakukwezani ndikumvetsetsa bwino zomwe muli.
Ngati ConveyThis ndiye womasulira webusayiti yanu, imangopanga njira yomwe mumakonda popanda kupanga zolemba zovuta ndikusunga ndalama zambiri chifukwa simudzagula ndikufunika kukonza mawebusayiti osiyanasiyana.
Ndi subdirectory kapena subdomain mumapewa kubwereza zomwe zili, zomwe injini zosaka zimawakayikira. Ponena za SEO, izi ndi njira zabwino kwambiri zopangira tsamba lazilankhulo zambiri komanso lapadziko lonse lapansi. Werengani nkhaniyi kuti mumve zambiri za ma URL osiyanasiyana.
Zithunzi zoyenera pachikhalidwe
Kuti mugwire ntchito yopukutidwa komanso yathunthu, kumbukirani kumasuliranso mawu ophatikizidwa muzithunzi ndi makanema, mungafunikirenso kupanga zatsopano zomwe zimagwirizana bwino ndi chikhalidwe chomwe mukufuna.
Mwachitsanzo, talingalirani mmene Khirisimasi ingakhalire yosiyana m’mbali zosiyanasiyana za dziko, maiko ena amaigwirizanitsa kwambiri ndi zithunzithunzi za nyengo yachisanu, pamene ku Southern Hemisphere imachitika m’chilimwe; pakuti ena ndi mphindi yofunika kwambiri yachipembedzo, ndipo pali malo ambiri kumene ali ndi njira yapadziko lonse ya Khirisimasi.
Yambitsani kusintha kwa ndalama
Kwa ma ecommerce, kutembenuka kwandalama kulinso gawo lakumaloko. Mtengo wawo wandalama ndi chinthu chomwe amachidziwa bwino. Ngati muwonetsa mitengo mundalama inayake ndipo alendo anu amayenera kumawerengera nthawi zonse ndiye kuti sizingatheke kuti agule.
Pali mapulogalamu ambiri ndi zowonjezera za ecommerce yanu zomwe zingakuthandizeni kuti muzitha kusintha ndalama kapena kugwirizanitsa ndalama zamitundu yosiyanasiyana patsamba lanu.
Gulu lothandizira zilankhulo zambiri
Gulu lanu lamakasitomala ndi kulumikizana kwanu ndi makasitomala anu. Chifukwa chake, gululo lili ndi udindo woyimira mtundu wanu kwa iwo. Izi sizikutanthauza kuti muyenera kuyika ndalama mu gulu lomwe liri pa intaneti 100% ya nthawiyo, koma pokhala ndi FAQ ndi maupangiri ena atamasuliridwa, mudzafika patali ndikusunga makasitomala ambiri. Ngati makasitomala anu angakulumikizani ndi imelo, kumbukirani kukhala ndi munthu m'modzi pachilankhulidwe chilichonse kuti mauthenga onse alandilidwe bwino.
Pomaliza:
Kumasulira ndi kumasulira kwamaloko ndizofanana, koma kusiyana kwawo kwakukulu pakati pawo sikuwapangitsa kuti azisinthana muzamalonda, kwenikweni, mumafunika onse awiri kuti azigwirira ntchito limodzi kuti apange mawonekedwe osangalatsa a ogwiritsa ntchito pamagulu omwe mukufuna.
Choncho kumbukirani:
- Chiyankhulo chimapanganso uthenga m'njira zambiri, ngati mukugwiritsa ntchito njira yomasulira pompopompo ya ConveyThis , mungafune kuganizira zokhala ndi katswiri womasulira m'gulu lathu kuti awone mbali zina zovuta kwambiri ndikusintha.
- Osangoganizira makasitomala anu popanga tsamba lanu, komanso SEO.
- Kumbukirani kuti mapulogalamu omasulira okha sangathe kuwerenga mawu ophatikizidwa muzithunzi ndi makanema. Muyenera kutumiza mafayilowa kwa womasulira waumunthu, kapena kuposa apo, abwerezereni poganizira omvera anu atsopano.
- Kusintha ndalama kumakhalanso ndi gawo lalikulu pothandiza makasitomala kukukhulupirirani.
- Perekani thandizo ndi chithandizo m'zinenero zonse zomwe mukufuna.
ConveyThis ikhoza kukuthandizani ndi pulojekiti yanu yatsopano yakumaloko. Thandizani ecommerce yanu kuti ikule kukhala tsamba lazilankhulo zambiri pakangodina pang'ono.