Malingaliro Okhazikitsira Webusayiti Yanu Yazilankhulo Zambiri: Kupititsa patsogolo luso la ogwiritsa ntchito

Kupanga kapena kupanga webusayiti sikophweka monga kusankha kuchokera mumitundu yosiyanasiyana ya ma templates omwe mumawaona kuti ndi abwino kwambiri. Ngakhale kuti mawonekedwe a webusayiti ndi zinthu zofunika kwambiri, sizinthu zokhazo zomwe muyenera kuziganizira musanapange chisankho.

Ndizowona: kupambana kwa tsamba lanu kumalumikizidwa ndi masanjidwe ake, momwe ogwiritsa ntchito amamvera akamagwiritsa ntchito kapena kusakatula. Izi zimakhudzadi alendo anu kuti akhale abwino kapena oyipa m'malingaliro awo atsamba lanu komanso ngati angaganize zogula.

Ayi! Malinga ndi lipoti lochokera ku Society of Digital Agencies (SoDA) , wogwiritsa ntchito webusaiti wosauka amawononga malonda. Chifukwa chake kukhala ndi masanjidwe abwino ndi gawo lofunikira kwambiri pawebusayiti komanso kapangidwe ka ogwiritsa ntchito.

Mwinanso mwawonapo kuti amagawana zinthu zina, ndichifukwa chakuti monga mafakitale ena onse, mayendedwe amatengeranso dziko la mapangidwe movutikira. Masiku ano zithunzi zotulutsa magazi komanso mapangidwe atatu ndizovuta kwambiri kwa opanga.

Koma vuto ndi ili, muyenera kudziwiratu kuti njira iliyonse ndi yovomerezeka, onse ali ndi ubwino ndi kuipa kwawo. Ndiye mukuganiza kuti muyenera kuchita chiyani? Zosankhazo ndikupezerapo mwayi pakudziwika kwa zinthu izi m'malingaliro ophatikiza, kapena mutha kusankha kuyimilira ndikuwonetsetsa sitolo yanu pochita china chosiyana kwambiri! Si funso losavuta kuyankha, ndipo kusankha kwanu kumadalira omvera anu.

Makhalidwe a tsamba labwino kwambiri

Titha kunena momasuka kuti kuthekera kwaukulu kumabwera m'njira zambiri komanso kuchokera kumadera ambiri, pali zambiri zogwirira ntchito, zosankha zambiri, zothekera zambiri. Zosankha zanu zabwino zidzadalira omvera anu komanso mtundu wabizinesi yomwe mumayendetsa. Zosankha izi zimapanga ndikuwonetsa chithunzi cha mtundu wanu.

Malingana ndi Adobe , magawo awiri pa atatu aliwonse a anthu angakonde kuwerenga chinachake chopangidwa mwaluso kusiyana ndi chinthu chomveka pamene akukanikizidwa kwa nthawi; ndipo 38% ya anthu amasiya webusayiti ngati ili yosakopa. Izi zikuwoneka ngati ziganizo zodziwika bwino zopanda tsatanetsatane. Koma UX ndi UI nthawi zonse zimawerengedwa ndi akatswiri opanga mapangidwe, kotero m'malo moyang'ana tanthauzo la "okongola" molingana ndi mlendo, tiyenera kuyang'ana zinthu zomwe tingathe kutembenukira kukongola, ndikufotokozera zomwe kukongola kumatanthauza muzochitika zathu.

Popeza si mabizinesi onse omwe ali ofanana, njira zopangira tsamba labwino sizingafanane, koma titha kuyankhula zazinthu zosiyanasiyana zomwe zimakhala ndi ntchito yopanga tsamba la webusayiti ndipo mutha kuzilingalira ndikuganiziranso za bizinesi yanu. ndi mfundo.

1. Zopanda zinthu : Ikani malo pakati pa zomwe muli nazo, yesani kusonyeza zomwe wogwiritsa ntchito akufuna. Chotsani "zokongoletsa". Khalani ndi malo olakwika kuti maelementi aziwerengedwa mosavuta.
2. Chiyankhulo : Pangani kuyenda kosavuta. Khalani ndi njira zowongoka kuchokera kugawo lina kupita ku lina.
3. Mawonekedwe otsogola : Konzani zojambulazo motengera kufunikira kwake. Zinthu zofunika kwambiri zitha kubwera poyamba kapena zitha kutenga malo ambiri, thandizani alendo anu kuyenda mowongolera maso awo pazinthu zosiyanasiyana. Mwachitsanzo, anthu amawerenga zinthu zazikulu poyamba .
4. Paleti yamitundu ndi kusankha kwazithunzi : Mwachidule, mitundu yowala imawonekera ndipo imagwira ntchito bwino ngati katchulidwe kake, ndikuphatikizana ndi zithunzi zolondola mutha kupangitsa alendo anu kukhala ndi chidwi nthawi yayitali!
5. Zosavuta kugwiritsa ntchito mafoni : Pofika pa Julayi 2019, kusakhazikika kwa mawebusayiti onse atsopano ndikoyamba kutsata mafoni komanso kuchuluka kwamasamba osavuta kugwiritsa ntchito posaka. Chifukwa chake onetsetsani kuti masanjidwe amtundu wanu wam'manja akugwiranso ntchito bwino.
6. Language kusintha batani : Pamene mfundo kunena kuti tikukhala mu chuma kudutsa malire kumene dziko mukukhala si malire kumene inu mukhoza kugula kuchokera, kusakhala ndi zinenero zambiri webusaiti si njira ngati mukufuna kuchita bwino. .

Kodi masamba azilankhulo zambiri amawoneka bwanji?

Nkhani yabwino! Mutha kumasuka, kupanga tsamba la zinenero zambiri sizovuta, ndizosavuta monga kuwonjezera batani laling'ono la chinenero ku ngodya imodzi ya webusaiti yanu pogwiritsa ntchito ConveyThis . Kuchita bizinesi pa intaneti padziko lonse lapansi sikunakhale kophweka.

Tiyeni tiwone masanjidwe ena awebusayiti ndikuwona zomwe zimawapangitsa kukhala okongola kwambiri.

Crabtree ndi Evelyn

Tiyeni tiyambire ndi Crabtree & Evelyn, bizinesi ndi zonunkhiritsa zomwe zidayamba ku Germany koma zachita bizinesi yake padziko lonse lapansi ndi masanjidwe abwino komanso chilankhulo.

Popeza kuti mitundu yosiyanasiyana ya zinthu ndi yaikulu kwambiri, asankha kuti asapitirire alendo awo powasamalira ndi kupanga zisankho mosamala, monga kudzaza chinsalu cha tsamba lawo loyamba ndi uthenga wosavuta, pamenepa, za nyengo ya tchuthi. , ndipo mukatsikira pansi kapena dinani batani la "Shop Now", mlendo amatsogoleredwa kuzinthuzo.

Ndi mawonekedwe apamwamba kwambiri komanso aukhondo, alendo adzakhaladi nthawi yayitali, okopeka ndi zomwe zachitika. Ponena za menyu, pali njira ziwiri zofufuzira, batani lofufuzira komwe mungalembe mawu ofunikira, ngati mwachepetsa zomwe mukuyang'ana; kapena dinani batani logulira, ndiyeno sankhani komwe mukufuna kufufuza, ndi gulu, posonkhanitsa, kapena onani ma seti a mphatso.

Ndipo tsopano ku chinthu chodabwitsa kwambiri, chosinthira chilankhulo. Mutha kuzipeza m'munsi mwa tsamba, ndipo mukadina, zimakuwonetsani makonda amakono a sitolo, ndi mindandanda yotsitsa yokhala ndi zina.

Ndipo izi ndi zomwe takambirana kale pa nkhani ya mitundu ya mabatani chinenero , ndizosangalatsa kuti ali ndi njira ziwiri, imodzi ya dera ndi ina ya chinenero, chifukwa tikudziwa kuti si onse omwe akuyang'ana m'chinenero chawo kapena m'chinenero chawo. dziko. Webusaitiyi ndi chitsanzo chabwino kwambiri cha ntchito yodziwika bwino. Lumikizanani ndi gulu la ConveyThis kuti mudziwe zambiri za momwe mungapangire tsamba lanu kukhala lolandirika kwa ogwiritsa ntchito padziko lonse lapansi!

Digital Mint

Choyamba, ntchito zodabwitsa. Zosankha zazikulu ponseponse, simukuganiza? Ndipo kugwiritsa ntchito kosangalatsa kwa utoto pokhazikitsa madera osiyanitsa ndi owunikira. Tiyeni titchule zabwino zonse za tsambali: malo oyipa, zilembo zamitundu yosiyanasiyana, zojambulajambula, mtundu ndi utoto.

Kukonzekera kwa zinthu zamitundu yosiyanasiyana kumakuwonetsani komwe mungayambire kuwerenga ndipo malo oyera amapatsa owerenga nthawi yoti ayime.

Pano tili ndi chitsanzo chomveka bwino chaulamuliro wowonekera:

Kuyambira chaching'ono mpaka chofunikira kwambiri: ochita nawo bizinesi mumatani opepuka, "Pangani kuti zichitike" mumitundu yaying'ono, batani la "tiyeni tilankhule" lokhala ndi zilembo zakuda ndi zilembo zoyera, "Evolutionary digital" mufonti yayikulu komanso yolimba mtima, ndi "kutsatsa" m'mafonti omwewo monga kale koma owunikiridwa ndi obiriwira.

Kuphatikiza apo, zofunikila “Pangani kuti zichitike” ndi “Tiyeni tikambirane” zimathandizanso mlendo pakusakatula kwawo.

Malo oyendetsa maulendo ndi ophweka komanso omveka bwino monga Crabtree & Evelyn's, ndipo malo ochezera a pa Intaneti ali kumanja ndi chisankho chabwino kwa malonda omwe amadalira kwambiri chikhalidwe cha anthu monga chida.

Mungapeze mabatani a chinenero chawo pansi pa tsamba, ndi ang'onoang'ono, koma zosankha zonse zikuwonekera ndipo mitundu yawo ndi yowala komanso yosiyana kwambiri ndi mtundu wa Digital Menta kuti athe kupezeka mosavuta.

Yoga

Pano tili ndi chitsanzo chokongola cha mawebusayiti osokonekera. Pali malo ambiri oyipa ndipo mawonekedwe amtundu amapangidwa, izi zimapangitsa kuti alendo azikhala ndi chidwi! Osakatula wamba adzakhaladi ndikuyang'ana tsamba lonselo ndikuphunzira zambiri za Yogang. Mapangidwe anzeru.

Yogang ndi masewera osangalatsa a ana omwe amaphatikiza zochitika zolimbitsa thupi, kupumula, kugawana ndi ukadaulo, ndipo tsamba lawo lofikira likuwonetsa izi. Makanema a anthu osiyanasiyana omwe akuchita masewera a yoga sikungowonetsa luso la pulogalamu, ndikuwonetsa mzimu wa chinthucho.

Nthawi yomweyo yosangalatsa komanso kuyitanira kuchitapo kanthu kuti Yogang akhale gawo laubwana wa ana anu. Amakopa ogula mwachidwi ndi batani la "Buy" komanso amathandizira kasitomala kudziwa zambiri za malondawo powatsogolera kumaphunziro.

Menyu yawo yayitali ndiyabwino chifukwa amagulitsa B2B ndi B2C, kotero amakhala ndi alendo amitundu yosiyanasiyana omwe akufunafuna zinthu zosiyanasiyana ndipo onse amayenera kupeza zomwe akufuna mwachangu.

Batani lachilankhulo chawo ndi batani losawoneka ndi zosankha "EN" ndi "FR". Iwo ali ndi njira zochepetsera zilankhulo koma adazindikira bwino misika yawo yayikulu ndipo amayang'ana kwambiri pakupereka chidziwitso chabwino kwambiri kwa wogwiritsa ntchito.

Navy kapena Gray

Zambiri mwazojambula zomwe zili pamndandandawu, tikudziwa. Ndizinthu zosunthika ndipo mawebusayiti awa amawagwiritsa ntchito bwino kuti apange mawonekedwe ndi mawonekedwe enaake.

Navy ndi Gray ndiye chitsanzo chomaliza pamndandandawu, ilinso ndi zinthu zomwe tidatamandidwa nazo kale, kodi mudazizindikiranso? Zimapanga zochitika zapamwamba kwambiri, ndizokopa. Zimandipangitsa kukhala wodekha, powona malo onse oyipa, sindikuthedwa nzeru konse ndi lingaliro lakusakatula tsamba ili ndipo menyu yowonekera imanditsimikizira kuti ndipeza zomwe ndikuyang'ana popanda zovuta.

Ndimayamika momwe adalekanitsira "Mashati" ndi "Masuti" pamindandanda, ndi chisankho choyenera kwa bizinesi yosoka, masitolo ena ambiri akadapanga ma subpages azinthu izi, ndipo ndi chisankho choyenera, koma kwa Navy kapena Grey, zimathandizira ku mawonekedwe opukutidwa.

Webusaitiyi makamaka, yayika batani la chilankhulo kumtunda kumanja, ndipo zilembo zomwe asankha ndizofanana ndi tsamba lonselo. Ndipo pansi kumanzere, awonjezera batani la Whatsapp kuti mulumikizane mwachangu.

Pangani tsamba labwino kwambiri la omvera anu

Mawebusaiti omwe atchulidwa ndi abwino chifukwa amatsatira mfundo zonse za mapangidwe abwino, komanso, chifukwa zisankho zonse zikhoza kulungamitsidwa, zifukwa zikhoza kukhala malo amalonda omwe ali nawo, koma angakhalenso omvera. Chifukwa chake kumbukirani kukumbukira za bizinesi yanu, zomwe mukufuna komanso omvera popanga zisankho.

Chofunikira ndikuganizira momwe mungachepetse kusaka komanso momwe mungatsogolere mlendo wanu ku zomwe akufuna ndikudina pang'ono.

Mwachidule, perekani alendo anu kuti achitepo kanthu mwamsanga atangofika pa tsamba loyamba, ndipo gwiritsani ntchito malo olakwika kuti mupange kusiyana ndi kuwunikira zinthu zofunika, monga uthenga wanu; ndipo chomaliza, khalani ndi menyu yosavuta komanso batani lachilankhulo.

Mukuwoneka wokonzeka kugulitsa padziko lonse lapansi, ndipo mwina munabwera ndi malingaliro osangalatsa powerenga nkhaniyi. Dziwani zambiri za ConveyThis ndikukulitsa malonda anu pa intaneti!