Nazi njira 4 zowonjezerera Zogulitsa zanu pa Shopify
Pangodutsa zaka khumi zokha za Shopify, pakhala pali zosintha zenizeni momwe anthu amagulira ndikugulitsa katundu ndi ntchito. Anthu masauzande ambiri masiku ano amapeza zofunika pamoyo wawo kudzera papulatifomu. Malinga ndi lipoti, nthawi zina mu Ogasiti 2017, masitolo opitilira 600,000 (600,000) Shopify amapezeka padziko lonse lapansi akupanga madola opitilira mabiliyoni makumi asanu ndi asanu ($55 biliyoni) ngati mtengo wawo wonse. Mwini sitolo aliyense wa Shopify amakonda kukhala m'malire ndi lingaliro la momwe angachulukitsire malonda awo, motero amapeza ndalama zambiri.
Nkhani yabuloguyi imapereka zokambirana zosavuta, zachidule komanso zomveka bwino panjira zinayi (4) zomwe Shopify sitolo ingakwezedwe.
Kwenikweni, izi ndi zomwe zakambidwa pansipa:
1. Gwiritsani ntchito mwanzeru pulogalamu yomwe ilipo kuti mukankhire zinthu zanu
Pali manambala angapo a mapulogalamu pamndandanda wasitolo wa Shopify. Izi sizimangopangitsa kuti njira zonse zisakhale zovuta kupeza komanso zimathandizira kukulitsa ndikusintha malonda a eni Shopify pogwiritsa ntchito nsanja zosiyanasiyana. Ngakhale kuti mapulogalamuwa ndi ambiri ndipo amapezeka mosavuta, komabe amabweretsa vuto lodziwa kuti ndi iti yomwe iyenera kusankhidwa komanso yomwe ingakhale yoyenera kwambiri.
Mutha kusankha Facebook, Twitter, Instagram kapena nsanja ina iliyonse yomwe ilipo kuti mukweze malonda anu, koma palinso mapulogalamu ena odabwitsa pamsika omwe amalonjeza kupereka zabwino kwambiri.
Kukuthandizani kuti mufufuze ndikuwongolera mapulogalamuwa, pitani ku https://apps.shopify.com/
Kuti mupeze pulogalamu yoyenera pazogulitsa ndi ntchito zanu, sakatulani magulu poyendera https://apps.shopify.com/browse
Kenako yendani pansi poyang'ana mbali yakumanzere kwa tsambalo. Sakani gawo la Malo oti mugulitse kuti mugwirizane ndi kusaka kwanu koyenera. Izi zimathandiza kusefa kusaka kwanu.
Kuchokera pamenepo, mutha kufufuza ndikusankha zomwe zili zabwino kwa inu.
Chifukwa chake, yesetsani kufufuza kwina komwe kungakuthandizeni kupanga chisankho choyenera chomwe chili choyenera kwambiri.
2. Khalani akatswiri
Kaŵirikaŵiri amanenedwa kuti kubwerezabwereza ndiko mayi wa kutsindika. Chifukwa chake, zikhala zolondola kunena mobwerezabwereza kuti kuposa kale, pali kuchuluka kwa anthu omwe akufuna kupeza ndalama zambiri kuchokera pamwayi wapaintaneti. M'malo mwake, kuyambira pomwe malo ogulitsira pa intaneti ayamba, pakhala kuwonjezeka kwa geometric kwa anthu omwe amalembetsa chifukwa amakhulupirira kuti ndizopindulitsa kwambiri. Chifukwa chake akulitsa chiyembekezo cha phindu kuyambira pachiyambi pomwe.
Ngakhale mapangidwe ndi mapangidwe a masitolowa ndi okongola, komabe munthu ayenera kusamala kwambiri kuti asapange ntchito zabwino, zotsika kapena zosokoneza.
Mosasamala kanthu kuti zogulitsa zanu zingakhale zapamwamba bwanji, kuti muchite bwino ndikupeza njira yogwirira ntchito, pakufunika zambiri. Webusaiti yanu ndi njira zanu ziyenera kukhala zapamwamba komanso zogwira mtima pamene mukusunga mosasinthasintha.
3. Sinthani sitolo yanu ya Shopify
Ndizowona kuti oposa makumi asanu ndi awiri pa zana (70%) a ogwiritsa ntchito intaneti akufufuza masamba osiyanasiyana a intaneti m'zinenero za mitima yawo; zilankhulo zawo. Mawebusaiti omwe ali ndi chinenero chimodzi chokha amakhala opanda mwayi tikawayerekeza ndi omwe amapereka mwayi wolankhula zinenero zingapo chifukwa cha kufalikira ndi mitundu yomwe tili nayo padziko lonse lapansi lero. Ndizosangalatsa kudziwa kuti pafupifupi makumi asanu (50%) a ogwiritsa ntchito intaneti sangakonde ogulitsa zinthu zomwe sizikupezeka m'chilankhulo chawo. Ichi ndichifukwa chake ndikofunikira kwambiri kukulitsa kuchuluka kwamakasitomala anu polowetsa njira yoyenera yomasulira sitolo yanu ya Shopify.
Chida chapaintaneti chomwe mungagwiritse ntchito kuphatikiza zilankhulo zambiri musitolo yanu ya Shopify ndi ConveyThis add-on . ConveyThis imapangidwa ndi zinthu zambiri zomwe zimapangitsa kuti zikhale zosavuta kumasulira ndikumasulira zomwe zili mkati. Mutha kupangitsa kuti sitolo yanu ikhale yosavuta kupeza muchilankhulo chilichonse chophatikizika chifukwa ndichochezeka cha Search Engine Optimization (SEO). Ndizosavuta kugwiritsa ntchito njira iyi chifukwa cha Shopify Checkout Intuitive Visual Editor yomwe imakuthandizani kuti musinthe mapangidwe anu. Kuphweka kwa ConveyThis komanso kugwirizanitsa ndi mutu wonse wa Shopify womwe ulipo komanso kusinthasintha kwake ndi mapulagini ena kwapangitsa kuti opitilira makumi asanu ndi anayi mphambu zisanu ndi chimodzi (96%) agwiritse ntchito.
Mwachidule, ConveyThis ndi yankho lapadera lomwe limapangitsa kuti tsamba lawebusayiti likhale losavuta ndi mzere wosavuta wa ma code, osafunikira luso lokonzekera kapena kuyang'anira polojekiti.
Mungafune kudziwa momwe mungamasulire ndikusintha zomwe muli nazo pogwiritsa ntchito pulogalamu yowonjezera ya ConveyThis, chonde tsatirani izi:
- Lowani mugawo lanu la Shopify dashboard/admin, kenako dinani pa Online Store kumanzere kumanzere monga momwe zilili pansipa:
- Sankhani Mitu kuti muthe kusintha mutu wanu wapano.
- Pamwamba kumanja kwa tsamba, sankhani Sinthani Mwamakonda Anu Mutu
Sankhani menyu yotsitsa Zosankha Zamutu , kenako dinani Sinthani HTML/CSS
- Mugawo la Mapangidwe, sankhani theme.liquid . Izi zitsegula mkonzi wa HTML womwe ungakuthandizeni kuti muyike nambala yanu ya ConveyThis.
Kenako sungani kachidindo ka ConveyThis mu mkonzi wa HTML womwe uli patsogolo pa
tag. Dinani Save kuti musunge zosintha. Pansipa pali chithunzi cha mkonzi yemwe ali ndi makhodi kale.Kuti zomasulirazo ziwonekere patsamba lanu, bwererani ku ConveyThis mkonzi ndikusankha Sindikizani.
Mukadutsa izi, mungafune kudziwa kuti ndi zilankhulo ziti za Checkout zomwe mutu wanu wa Shopify umathandizira. Kuchita izi:
- Bwerezani mfundo zonse zomwe zili pamwambazi mpaka zipolopolo zinayi (4). Komabe, nthawi ino sankhani Sinthani chilankhulo m'malo mwa "Sinthani HTML/CSS".
- Mudzaona kuti zilankhulo zina zalembedwa kuti 'Zamaliza'. Izi zikutanthawuza kuti akuthandizidwa mokwanira.
Zindikirani: ngati zilankhulo zomwe mukufuna kuwonjezera / kapena kuwonjezera zimathandizira mokwanira, ndiye kuti kuphatikiza kwanu kwakhazikitsidwa. Zikakhala kuti sizikuthandizidwa, chonde pitani ku masitepe otsatirawa.
- Patsamba limenelo, sankhani Sinthani Chilankhulo Chamutu kumanja kumanja.
- Mudzawona batani lotsitsa lolembedwa Chingerezi . Dinani pa dropdown.
- Sankhani zinenero zina .
- Pakadali pano, mutha kusankha chilankhulo chilichonse chomwe mukufuna.
- Dinani kusunga
- Apa mutha kuwonjezera zomasulira pamanja patsamba lotuluka muchilankhulo chilichonse chomwe mungafune.
- Mukatero, sungani zomasulira zanu podina batani la Sungani .
Mwakonzeka Zonse. Zikomo! Ndi njira zosavuta izi, mukuyenera kumasulira ndikusintha zomwe zili patsamba lanu. Komabe, ngati mukukumana ndi zovuta kumasulira sitolo yanu ya Shopify ndi ConveyThis, mutha kufikira ConveyThis kudzera mu gulu lawo lothandizira .
4. Dzipezereni olimbikitsa
Kuti mupambane ndikuwonjezera malonda anu a Shopify, zotsatira za okonda ma TV sizingachulukitsidwe. Pano pali funso: ndani amene ali ndi social media influencer? Munthu aliyense amene ali ndi otsatira ambiri pamasamba onse kapena patsamba lililonse lodziwika bwino monga Twitter, Facebook, Instagram etc., yemwe mwanjira ina kapena ina amatha kutengera otsatira awo ' zisankho.
Monga tawonera pachithunzi pamwambapa, influencer amakopa otsatira ambiri ngati maginito. Mwini bizinesi wabwino angafune kugwiritsa ntchito mwayi wa otsatirawa omwe akupezeka kuti azitsatira zomwe zagulitsidwa.
Malinga ndi kafukufuku wina, opitilira makumi asanu ndi awiri pa zana (70%) adagula zinthu zokhudzana ndi kukongola chifukwa zidawoneka pa Instagram.
Kukwanira uku ndi chifukwa cha mphamvu ya anthu okhudzidwa ndi chikhalidwe cha anthu. Amathandizira kutsatsa ndikuwonetsa katundu ndi ntchito zanu m'njira yofulumira modabwitsa kwa otsatira awo ndipo amayesa kuwatsimikizira kuti azitsatira wogulitsa.
Kuti muchite izi, muyenera kukhala okonzeka kugwiritsa ntchito woyambitsa. Kodi mumachita bwanji izi? Choyamba, tengani nthawi yanu kuti mupange ubale wabwino ndi iwo polumikizana nawo ndi zolemba zawo. Kachiwiri, perekani maulamuliro awa mwaufulu kwa omwe akuwasonkhezera, podziwa bwino kuti ngakhale ndi chinthu chanu koma otsatira ndi awo. Pomaliza, kutengera mtundu wanu ndi bajeti yanu, khalani okonzeka kupanga mabizinesi ndi anthu otere ngati akufuna. Izi ndichifukwa choti mtengo wopezerapo mwayi wogwiritsa ntchito umakhala wocheperako poyerekeza ndi zomwe zimabwerera kuchokera kwa makasitomala anu; otsatira awo.
Komabe, kugwiritsa ntchito social media influencer ndikopanda kusamala. Chenjezo ndilakuti gwiritsani ntchito chilimbikitso choyenera kuti katundu ndi ntchito zanu zifike kwa anthu oyenera ndikumasulira ku malonda ambiri kwa inu.
Tatha kukambirana momwe inu monga eni bizinesi yapaintaneti mungakulitsire malonda anu pa Shopify pogwiritsa ntchito njira zinayi (4) zomwe zaperekedwa. mwachitsanzo, kugwiritsa ntchito mwanzeru pulogalamu yomwe ilipo kukankhira zinthu zanu, kukhala akatswiri ochulukirapo, kumasulira sitolo yanu ya Shopify ndikukulitsa mwayi wapa media media kudzera mwa anthu omwe amakulimbikitsani. Ndi zonsezi, chinthu chimodzi chodziwika bwino ndikugwiritsa ntchito ukadaulo wanu. Chifukwa chake, ngati mupitiliza kugwiritsa ntchito njira zoyenera komanso zida zoyenera, simudzangowonjezera malonda komanso mutha kukweza bizinesi yanu.