Ndikwabwino kudziwa kuti mukufunitsitsa kupeza malo pamsika wapadziko lonse lapansi chifukwa kuti mukhale ndi bizinesi yapaintaneti yomwe ikuyenda bwino, mufunika njira yotsatsa yapadziko lonse lapansi.
Ndizowona, pali mipata yambiri yamabizinesi omwe akudikirira kuti awonedwe. Izi ndichifukwa choti kugwiritsa ntchito intaneti kwafalikira kwambiri kuposa kale ndipo lingaliro la kudalirana kwa mayiko likukulirakulira.
Masiku ano, n’zosavuta kupeza chidziŵitso kuchokera kudera lililonse la dziko lapansi. Mutha kuyang'ana malo amsika omwe angapezeke pa intaneti, onani kuchuluka kwa kugwiritsa ntchito malo ochezera a pa Intaneti monga Facebook, Twitter, Instagram etc. zapadziko lonse lapansi, ndipo ngakhale kugwiritsa ntchito ntchito zobweretsera zomwe zilipo masiku ano. Ichi ndichifukwa chake mabizinesi ambiri masiku ano asankha kupita padziko lonse lapansi. Zotsatira zake zikuwonekera pomwe mabizinesi omwe akana kupita padziko lonse lapansi awona kukula pang'onopang'ono poyerekeza ndi omwe alowa nawo padziko lonse lapansi.
Mwachitsanzo, ziwerengero zomwe zili pansipa zimalankhula kwambiri:
- Southeast Asia tsopano ili ndi ogwiritsa ntchito intaneti opitilira 360 miliyoni . (mwachitsanzo, magawo awiri pa atatu a anthu a m’dera limenelo)
- Facebook tsopano imasulira pafupifupi 20 biliyoni pa tsiku.
Pakati pa zaka ziwiri kuyambira 2010, ogwiritsa ntchito Facebook m'chinenero cha Chipwitikizi amachitira umboni kuwonjezeka kwa 800%.
Tisanalowe mwakuya momwe mungakhalire opambana ndi malonda apadziko lonse, tiyeni tifotokoze mawuwa.
Mchitidwe uliwonse wamalonda womwe umalimbikitsa kutsatsa ndikupangitsa kuti kasamalidwe kazinthu, katundu, ntchito, malonda, malingaliro, kapena anthu kudutsa malire adziko kukhala kosavuta, amadziwika kuti kutsatsa kwapadziko lonse lapansi .
Tsopano titatha kulingalira tanthauzo la malonda apadziko lonse, tiyeni tilowe muzomwe mungachite kuti mukweze malonda anu apadziko lonse.
Zifukwa zomwe kampani yanu iyenera kusintha padziko lonse lapansi
Ubwino wolowa pamsika wapadziko lonse lapansi kapena kupanga kampani yanu kukhala yapadziko lonse lapansi ndi wochuluka ndipo sungathe kuunikiridwa. Zina mwa zabwinozo ndi izi:
- Mudzakhala ndi mwayi wowonjezera kufikira kwanuko ndikupeza mwayi wopeza msika wotakata.
- Chizindikiro chanu chikakhala chapadziko lonse lapansi, mtundu wanu udzakhala wolemekezeka, wolemekezeka komanso wodziwika bwino.
- Mukamawonjezera bizinesi yanu, mwayi wowonjezera gawo lanu la msika.
- Mudzakhala ndi mwayi wokulitsa maukonde anu aukadaulo ndikuwonjezera mwayi wanu wogwirizana ndi malonda odziwika padziko lonse lapansi.
- Kuphatikiza maubwino ena ambiri…
Kumanga msika wapadziko lonse lapansi koyamba
Ogula pamsika wakunja amapezeka mosavuta kuti avomereze mitundu yatsopano yomwe imachokera kudziko lawo, ngakhale kuti sizingakhale choncho nthawi zonse koma zimakhalabe zoona. Kulowa mumsika wapadziko lonse mongoganiza chabe kudzakhala koopsa kwambiri.
Kuposa kale lonse, msika wapadziko lonse lapansi wawona kuwonjezeka kwazaka khumi zapitazi chifukwa cha kuchuluka kwa mashopu a eCommerce, masitolo apaintaneti, ndi misika yopanda malire.
Nanga ndi chiyani chomwe chingakuthandizeni kupanga msika wapadziko lonse lapansi ? Muyenera kukhala ndi dongosolo labizinesi lopangidwa bwino padziko lonse lapansi. Chowonadi ndichakuti sizikhala zophweka kwa mabizinesi ang'onoang'ono kapena apakatikati kupanga dongosolo lamalonda lapadziko lonse lapansi makamaka akakhala akuchita izi koyamba. Chifukwa chake n'chakuti alibe ukatswiri wokwanira, chuma chokwanira komanso ndalama zokwanira kuti akhazikitse maziko omwe angamangire ndikusunga kampeni yotsatsa padziko lonse lapansi yomwe akufuna.
Koyambira ndi malonda apadziko lonse
Choyambirira komanso chofunikira kwambiri chomwe kutsatsa kwapadziko lonse lapansi kuyenera kuyamba ndikupanga ndikusunga tsamba la zinenero zambiri la mtundu wanu. Ndi gawo la njira zapadziko lonse lapansi zomwe siziyenera kuchitidwa ndi dzanja laulemu. Komabe, ngati mungafune kupanga tsamba la webusayiti yazilankhulo zambiri pogwiritsa ntchito njira yomasulira pamanja, muyenera kuwononga nthawi ndi ndalama zambiri.
Kodi pali njira iliyonse yothandizira ndi izi? Inde. ConveyThis ndi yosavuta kugwiritsa ntchito pulogalamu yowonjezera kuti akhoza kuyang'anira ntchito imeneyi kwa inu. Popanda kudzipanikiza nokha, ConveyThis imamasulirani tsamba lanu mosavuta komanso mosavuta pakangopita mphindi zochepa. Lili ndi njira yomwe imadziwika ngati njira yosakanizira, mwachitsanzo, kuphatikiza kwa anthu ndi makina omasulira kuti atulutse zomasulira zolondola komanso zokongoletsedwa bwino za polojekiti yanu kuti omvera anu asangalale ndi zomwe zili mdera lanu. Ngati mukufuna kupangitsa kuti ikhale yopukutidwa kwambiri, mutha kuitananso mamembala amgulu kapena / kapena kuyitanitsa omasulira aluso kuti akuthandizeni ndi projekiti yanu mkati mwa dashboard yanu ya ConveyThis. Ndizosavuta, zachangu komanso zosinthika.
Momwe mungapangire njira yamabizinesi apadziko lonse lapansi
Zifukwa zomwe aliyense amalowa mumsika wapadziko lonse lapansi zimasiyana malinga ndi munthu. Ndiko kunena kuti bizinesi iliyonse ili ndi njira zapadera zotsatsa padziko lonse lapansi. Chifukwa chake eni mabizinesi amatha kukhala ndi chidaliro cha njira zawo zapadera, zolinga ndi mapulani awo.
Mwachitsanzo, wochita bizinesi angasankhe kugwiritsa ntchito ntchito za ogawa akunja kuti awone momwe bizinesi yomwe akufunira idzakhalire. Pomwe wina angasankhe kugulitsa nthawi imodzi kumadera osiyanasiyana okhala ndi chilankhulo chofanana kapena chofanana.
Tsopano, tiyeni tikambirane malingaliro ena omwe angakuthandizeni kugwiritsa ntchito ndikukhazikitsa mfundo zamalonda zomwe zingagwiritsidwe ntchito pomanga dongosolo lokhazikika lazamalonda lapadziko lonse lapansi.
1: Fufuzani Zamsika
Muyenera kukhala ndi chidziwitso chozama pamalingaliro amsika komanso chikhalidwe cha msika. Kufufuza koteroko kudzakuthandizani kuzindikira khalidwe ndi zosowa za makasitomala omwe angakhale nawo ndipo potero mungathe kusintha ndondomeko yanu ya msika wapadziko lonse ku zotsatira za kafukufuku wanu.
Komanso, kafukufuku wanu akuyenera kukhudza kufunafuna omwe akupikisana nawo kaya ndi a komweko komwe mukupitako kapena ayi. Muyenera kuzindikira ndikuwunika momwe akuchitira bwino komanso zomwe zimawapangitsa kuchita bwino. Komanso, yesani kudzipatula zomwe zovuta zawo ndikuwona momwe mungapindulire nazo kuti muchite bwino.
Zosowa, machitidwe ogula, zoyamba, zokonda, ndi kuchuluka kwa anthu m'misika yapadziko lonse lapansi zimasiyana m'malo osiyanasiyana. Ndipotu adzakhala osiyana kwambiri msika kunyumba. Kutha kuzindikira ndikupatula kusiyana kumeneku ndikofunikira pakuzindikiritsa njira yoyenera kwambiri yofikira omvera omwe mukufuna.
Mfundo 2: Fotokozani kapena kumveketsa bwino za kupezeka kwanuko
Kufotokozera kupezeka kwanuko kumatanthauza kuti muyenera kupanga chisankho pa:
- Mutha kutsegula kampani yanu kapena kuyanjana ndi anthu amdera lanu
- Momwe mungasamalire chitukuko cha polojekiti
- Ntchito zobweretsera ndi/kapena makampani omwe mungawagwiritse ntchito
- Kupeza ndi kugwiritsa ntchito ogulitsa am'deralo kapena ayi.
…. Ndi zina zambiri.
Mwina, pakadali pano, mudzafuna kuwunikanso machitidwe a pa intaneti komanso osapezeka pa intaneti. Ndi zimenezo mudzatha kuzindikira zoopsa ndi zovuta zilizonse zomwe zingachitike, potero pangani kukonzekera ndikukonzekera zomwe zingakuthandizeni kuthana nazo.
Mfundo 3: Sinthani malonda anu apadziko lonse lapansi
Pambuyo pofufuza ndi kufotokoza kupezeka kwanu kwanuko, zomwe muyenera kuchita ndikupeza njira yabwino yomwe mungasinthire kapena kugwirizanitsa ntchito zanu zamalonda. Mitengo yanu, kukwezedwa, malonda ndi ntchito zanu ziyenera kugwirizana ndi msika womwe mukufuna kumayiko akunja.
Momwe mungachitire izi ndikugwiritsa ntchito ntchito zamabungwe akumaloko pazokambirana zanu ndi malonda. Izi zipangitsa kuti zitheke komanso zosavuta kuti musinthe njira yanu pamalo okhudzidwa.
4 Mfundo 4: Ikani zinthu pa nkhani zimene zingasangalatse anthu a m’dera lanu
Kuyika ndalama pazinthu zomwe zingapangitse omvera akumaloko kukopeka ndi mtundu wanu kumaphatikizapo kumasulira komanso kumasulira kwanuko. Localization imatanthawuza njira yopangira komanso kusinthira zomwe zili patsamba lanu kuti zigwirizane ndi zomwe zili mkatimo.
Kumasulira kumachitika kupyola kumasulira mawu m'chinenero china kuchokera m'chinenerocho. Zimapitirira luso lolankhula zinenero zambiri. Zimaphatikizapo kuyika miyambo ndi zikhalidwe, kusiyana kwa ndale ndi zachuma, kusiyanitsa machitidwe osiyanasiyana. Ndi izi, mudzatha kuwonetsetsa kuti zonse zajambulidwa mumayendedwe anu omasulira.
Musaiwale kuti mothandizidwa ndi ConveyThis, mutha kutenga mtundu wanu padziko lonse lapansi mosavuta komanso mwachangu monga momwe tachitira ndi makampani omwe amagwiritsa ntchito ntchito yathu.
Mfundo 5: Yang'ananinso za Key Performance Indicators (KPIs) ndikusintha moyenerera
Nthawi zina, mwina kotala, onetsetsani kuti ma KPI anu akuwunikiridwa. Ndi izi, mudzatha kuyang'anira zomwe mwakwanitsa kuziyerekeza ndi zomwe mukuyembekezera komanso pamene mudzatha kukwaniritsa zolinga zanu.
Kumbukirani kukhala ndi dongosolo losunga zobwezeretsera lomwe mutha kubwereranso nthawi zonse ngati pangakhale kusintha kwa dongosolo lanu kapena sizikuyenda momwe mukuyembekezera. Zirizonse zovuta kapena zotchinga zomwe zimabwera pamalonda anu apadziko lonse, ziwoneni ngati miyala yoyambira ndikugwira ntchito momwe mungakulitsire njira zanu.
Pomaliza, ngati mukufuna kuchita bwino, mudzafunika kuphatikiza malonda anu apadziko lonse lapansi ndi malonda apakhomo. Ndizowona kuti kupita padziko lonse lapansi kungawoneke ngati kovuta, koma kumakhala kosavuta mukamagwiritsa ntchito chida choyenera. Kodi mukuyesera kudzikhazikitsa nokha pamsika wapadziko lonse lapansi?