Momwe Kusankhira Mawebusayiti Kungakhale Kusintha Kwa Bizinesi Yanu ndi ConveyThis

Nthawi zina, anthu ambiri amavutika kufotokoza kusiyana pakati pa kumasulira kwa webusayiti ndi kumasulira kwawebusayiti. Chifukwa chake, amalakwitsa kusinthanitsa mawu amodzi ndi mnzake. Ngakhale titha kunena molimba mtima kuti sitepe yoyamba yomasulira tsamba lanu ndikumasulira, kumasulira kumapitilira kutanthauzira kokha. Pali zambiri zomasulira kuposa kungomasulira zomwe zili patsamba. Zimakhudza ntchito yochulukirapo kuti tsamba lanu lizidziwika bwino.

M'nkhaniyi tikambirana za momwe kusankha kuyika tsamba lanu kungakuthandizireni kusintha bizinesi yanu. Komabe, tisanalowe muzambiri, tidziwitseni kaye zomwe kumasulira kumayimira.

Kodi Localization of Website ndi chiyani?

Kuyika webusayiti kumatanthauza kusintha zomwe zili, zogulitsa, zolemba zatsambalo kuti zigwirizane kapena zigwirizane ndi chilankhulo, chikhalidwe komanso mbiri ya gulu linalake lomwe mukufuna. Zomwe zili pa intaneti zitha kukhala zithunzi, zithunzi, zithunzi, zilankhulo, zokumana nazo za ogwiritsa ntchito kuti kukoma ndi zosowa za gulu lomwe mukufuna zikwaniritse. Izi zipangitsa kuti bizinesi yanu ivomerezedwe mosavuta ndi anthu omwe ali m'gulu lotere pozindikira kuti nkhawa zawo zasamaliridwa m'chilankhulo komanso m'njira zomwe zikugwirizana ndi mitima yawo. Tsamba lodziwika bwino liyenera kuwonetsa mayendedwe, mayendedwe ndi makonda a omwe abwera patsambalo kuti akope chidwi chawo kuzinthu zomwe mumagulitsa ndi ntchito zanu. Ichi ndichifukwa chake mukamayika tsamba lanu, dziwani kuti ndi njira yomwe imaphatikizapo kuganiza mozama komanso njira yabwino yoyendetsera zomwe zili mkati, mapangidwe kapena mawonekedwe a tsamba lanu. Zili choncho chifukwa chakuti mawu amene anawamasulira m’chinenero choyambiriracho angafunikire kumasuliridwa m’njira ina yonse m’dera lina chifukwa cha chikhalidwe chawo komanso chikhalidwe chawo.

Chifukwa chake alendo akakhala patsamba lanu, amayenera kumva kuti ali kunyumba, titero kunena kwake. Ayenera kukhala omasuka kusakatula patsamba lanu. Muyenera kuganizira zotsatirazi mukakhazikitsa tsamba lanu:

• Kumasulira: zomwe zili patsamba lanu ziyenera kumasuliridwa m'chilankhulo chomwe munthu amene wabwera patsamba lanu sachimvetsetsa komanso amachidziwa bwino. Chifukwa chake, mukamalowa, chinthu choyamba muyenera kukhala nacho pamtima ndikuti mumasulira tsamba lanu kuchilankhulo cha omwe mukufuna.
• Kusintha zithunzi ndi zowonetsera kuti zigwirizane ndi malo: zinthu zonse zomwe zili m'mawu oyamba ziyenera kuunikanso mosamala ndikusinthidwa kuti zigwirizane ndi zomwe mukufuna. Mapangidwe ena amatha kuwoneka ngati okhumudwitsa pagulu lomwe akutsata pomwe nthawi zambiri sizingakhale choncho m'mawu oyamba.
• Onetsetsani kuti mapangidwe ndi zithunzi zikuwonetsa bwino zomwe zamasuliridwa: mapangidwe anu ndi zolemba zanu ziyenera kukhala zokometsera komanso zogwirizana. Zisatsutsana wina ndi mzake.
• Kutsatira zomwe ndizodziwika bwino komanso zofunikira kwanuko: simudzafuna kugwiritsa ntchito zitsanzo, mafanizo, ndalama kapena mayunitsi amiyezo yomwe omvera omwe akutsata sadziwa pang'ono kapena ayi. Ngati mungalakwitse, kutanthauzira kwanu sikunathe. Zidzakhudzadi malonda anu kapena zolinga zanu pa webusaitiyi.
• Tsatirani mtundu womwe umadziwika kwanuko: potchula mayina, ma adilesi ndi manambala a foni, onetsetsani kuti mwatsatira mawonekedwe omveka bwino kwa anthu omwe ali pagulu lomwe mukufuna. Gwiritsani ntchito mawonekedwe awo amasiku, mawonekedwe a adilesi ndi mawonekedwe amafoni.
• Chinthu chinanso chofunika kwambiri ndi chakuti muyenera kuwerenga ndi kuphunzira zomwe zili zovomerezeka m'deralo. Kodi malamulo akomweko akuchepetsa kugulitsa kwanu, kwa ogulitsa pa intaneti? Kodi akuluakulu aboma adaletsa kale zomwe ndikukonzekera kutsatsa patsamba langa? Kodi zofunika zalamulo m'derali ndi zotani? Mafunso awa ndi enanso ambiri ngati amenewo ayenera kuganiziridwa mozama panthawi yakumaloko.

Tsopano tiyeni tikambirane momwe kutsatsa kumakuthandizireni ku msika ndi mabizinesi.

Momwe Kuyika Kwawebusayiti Kumathandizira Bizinesi Yanu

Mu gawo ili la nkhaniyi, tikambirana njira zinayi (4) zomwe webusayiti imathandizira ndikupereka chithandizo chofunikira pabizinesi yanu yapaintaneti.

1. More Traffic Generation

Mutha kuyendetsa kapena kupanga magalimoto ambiri patsamba lanu mothandizidwa ndi kutsatsa. Malinga ndi Common Sense Advisory, ogula padziko lonse lapansi omwe ali ndi 72.4% adawonetsa kuti m'malo mogwiritsa ntchito chilankhulo china akamagula amakonda kugula pa intaneti pogwiritsa ntchito chilankhulo chawo. Tsamba lanu likakhala lapamwamba komanso lothandiza, omvera omwe akuwaganizira adzasuntha kuti awononge tsamba lanu. Ngati mukufuna kufikira anthu osachepera makumi asanu ndi atatu (80%) a anthu padziko lonse lapansi kudzera pa webusayiti yanu, muyenera kumasulira tsambalo m'zilankhulo zosachepera 12. Mutha kungoganizira kuchuluka kwa alendo omwe tsiku lililonse adzakopeka nawo patsamba lomasuliridwa kwambiri padziko lonse lapansi la jw.org , pomwe masamba awo ali m'zilankhulo zoposa mazana asanu ndi anayi (900).

Mfundozi ndi ziwerengerozi zikusonyeza kuti cholinga chofikira anthu ambiri kaya pazamalonda kapena pazifukwa zina chimafuna kutsatiridwa kwapafupi.

2. Kukhazikika Kukhoza Kukhudza Mtengo Wamene Anthu Amagula Zinthu Zanu

Anthu amakonda kukhulupirira chinthu kapena munthu amene amamudziwa zambiri makamaka pakakhala mfundo imodzi. Webusayiti yodziwika bwino imawonetsa ogwiritsa ntchito makonda omwe angadalire kuti awadziwitse kuti ali pachiwopsezo. Ogwiritsa ntchito intaneti amakonda kuyendera mawebusayiti omwe amalimbikitsa chikhalidwe chawo, chikhalidwe chawo, zamalonda ndi ntchito zawo. Malinga ndi phrase.com , "78% ya ogula pa intaneti amatha kugula m'masitolo apaintaneti omwe amakhala komweko. Mabizinesi omwe amagulitsa zinthu kapena ntchito mu Chingerezi kwa olankhula Chingelezi omwe si mbadwa zawo ali ndi mwayi wabwino wosinthira ogula ambiri pa intaneti ngati tsamba lawo lasinthidwa m'malo mwake. ”

Ndizosadabwitsa, kuyika tsamba lanu lawebusayiti sikungoyendetsa makasitomala ambiri patsamba lanu komanso kudzakhudzanso malingaliro awo ogula kuchokera kwa inu chifukwa angakonde kutero. Chifukwa chake ngati mukufuna kukonza malonda anu mwakukhala ndi anthu ambiri ogula kuchokera kwa inu, ndiye kuti muyenera kuyika tsamba lanu.

3. Kukhazikika Kumasintha Bizinesi Yanu kukhala Bizinesi Yapadziko Lonse

M'mbuyomu, ngati mukufuna kuti bizinesi yanu ipite padziko lonse lapansi, mudzayesetsa kwambiri. M'malo mwake zoyesayesa sizingakhale zokwanira kukankhira mtundu wanu pamlingo wapadziko lonse lapansi. M'zaka zimenezo, kuchoka m'dera lanu kupita kumayiko ena kudzafunika nthawi yambiri, mphamvu, ndalama ndi zinthu zambiri zosawerengeka. Komabe, ndizochitika zosiyana lero chifukwa ndi njira yosavuta yopezera tsamba lanu, bizinesi yanu yapaintaneti idzakhazikitsidwa kukhala bizinesi yapadziko lonse lapansi. Mutha kuchita izi mosavuta. Chosangalatsa ndichakuti, kuyika webusayiti kumagwira ntchito ngati njira yotsika mtengo kwambiri yopititsira bizinesi yanu pamlingo wapamwamba. Ndi njira yabwino, yothandiza, yothandiza komanso yothandiza yoyesera koyamba kutengera bizinesi yanu kumayiko ena ndipo pambuyo pake mutha kusintha ndikusintha katundu wanu, ntchito zanu ndi zinthu zanu zikafunika kapena kuwunikiranso kwamakasitomala kumayitanira izi.

4. Kukhazikitsa Kumalo Kumakulitsa Kusaka kwa Masanjidwe ndi Kuthandiza Kuchepetsa Bounce Rate

Mukayika zomwe zili patsamba lanu, muyenera kukumbukira omvera omwe mukufuna. Izi zimafuna kuti mufufuze mozama pa zomwe zidzayitanire omvera anu ndikusintha zomwe zili mkati mwazotsatira za kafukufuku wanu. Izi ndizofunikira chifukwa simungafune kuchita zinthu zomwe makasitomala anu anganyansidwe nazo kapena zomwe zingawapangitse kuchita manyazi kapena kusamasuka. Kumbukirani kuti kumasulira kwatsamba lawebusayiti ndikokhudza kupititsa patsogolo luso la ogwiritsa ntchito. Chifukwa chake chilichonse chomwe mukuyika pamenepo chikuyenera kuganiziridwa mosamala kuti mukwaniritse zosowa za omvera anu komanso makasitomala omwe angakhale nawo pagulu lomwe mukufuna. Mukachita izi, kuchuluka kwanu (mwachitsanzo, kuchuluka kwa anthu omwe amachoka patsamba lanu mutayendera tsamba limodzi lokha la tsamba lanu) kudzachepa kwambiri. Alendo azikhala nthawi yayitali patsamba lanu ndikufufuza masamba angapo. Ndipo izi zikachitika, kusanja kwanu kumangowonjezereka.

Mwachidule, kuyika tsamba lanu lawebusayiti kumatha kusintha bizinesi yanu. Mutha kukhala ndi zopambana zamabizinesi pogwiritsa ntchito webusayiti. Pali masauzande mpaka mamiliyoni a ogwiritsa ntchito intaneti kunja uko lero, kuti mutha kuwakopa mtima kuti aziyendera tsamba lanu nthawi zonse mukakhazikitsa tsamba lanu. M'malo mwake, kuyika webusayiti ndiyo njira yotsika mtengo kwambiri yomwe mungatengere bizinesi yanu yapaintaneti pamasamba padziko lonse lapansi. Ndipo mukakwaniritsa izi, zitha kumasulira ku malonda ambiri. Potero, kupangira ndalama zambiri pabizinesi yanu.

Ndi mwayi womwe watchulidwa pamwambapa womwe tsamba lanu limalonjeza, simuyenera kukhala ndi lingaliro lina pakadali pano kuposa kuyambitsa tsamba lanu nthawi yomweyo. Mutha kuganiza kuti kuchita izi zikhala zovuta kapena njira zovuta komanso kuti zitha kukhala ndi ndalama zambiri. Chabwino, sizili choncho. Mutha kuyesa tsamba lathu losavuta, losavuta, lotsika mtengo lomasulira ndikumasulira pa ConveyThis . Ndilo kapangidwe koyenera kwa oyamba kumene komanso mabizinesi akulu akulu ndi mabizinesi.