Kurongeka Mazano eWebhusaiti Yako Yemitauro Yakawanda: Kuvandudza Chiitiko cheMushandisi

Kugadzira kana kugadzira webhusaiti hakusi nyore sekusarudza kubva mumhando dzakasiyana dzematemplate iyo yaunofunga kuti inotonhorera. Kunyange kutaridzika uye kunzwa kwewebhusaiti zvinhu zvakakosha, handizvo zvega zvinhu zvaunofanira kufunga nezvazvo usati waita sarudzo.

Ichokwadi: kubudirira kwewebhusaiti yako kwakabatana nemagadzirirwo ayo, manzwiro anoita vashandisi pavanenge vachiishandisa kana kubhurawuza. Izvi zvinopesvedzera vashanyi vako kune zvirinani kana zvakanyanya mumaonero avo esaiti yako uye kana vachizofunga kutenga.

Hatisi kuita zvekutamba! Maererano neshumo kubva kuSosaiti yeDhijitari Agencies (SoDA) , ruzivo rwevashandisi vewebhusaiti hunokanganisa kune mabhizimisi. Saka kuve neyakakwana dhizaini chinhu chakakosha chewebhusaiti uye mushandisi ruzivo dhizaini.

Iwe unogona kunge wakaona zvakare kuti vanogovana mamwe maficha, imhaka yekuti semamwe maindasitiri ese, maitiro anotorawo nyika yekugadzira nedutu. Mazuva ano mifananidzo yakazara yekubuda ropa uye matatu makoramu dhizaini ndeye hasha nevagadziri.

Asi heino dambudziko, iwe unofanirwa kufanoziva kuti chero nzira inoshanda, ivo vese vane zvayakanakira nezvayakaipira. Saka, unofunga kuti unofanira kuitei? Sarudzo ndedzekutora mukana wekujairana kwezvinhu izvi mukufungidzira kwakaungana, kana iwe unogona kusarudza kumira kunze uye kuunza kutarisa kuchitoro chako nekuita chimwe chinhu chakasiyana! Haisi mubvunzo uri nyore kupindura, uye sarudzo yako inoenderana nevateereri vako.

Hunhu hwewebhusaiti yakakura

Tinogona kutaura zvakadzikama kuti mikana yehukuru inouya nenzira dzakawanda uye kubva kunzvimbo zhinji, pane zvakawanda zvekushanda nazvo, zvakawanda zvesarudzo, zvakawanda zvinogoneka. Sarudzo dzako dzakanakisa zvinoenderana nevateereri vako uye rudzi rwebhizinesi raunomhanyisa. Sarudzo idzi dzinoumba uye dzinoratidza mufananidzo wako.

Maererano neAdobe , zvikamu zviviri kubva muzvitatu zvevanhu vangada kuverenga chimwe chinhu chakagadzirwa zvakanaka pane chimwe chinhu chakajeka kana chakamanikidzwa kwenguva; uye 38% yevanhu vachasiya webhusaiti kana isina kunaka. Izvi zvinoita semashoko akajairwa asina ruzivo rwakanyanya. Asi UX neUI zvinogara zvichidzidzwa nenyanzvi dzekugadzira, saka pachinzvimbo chekutsvaga tsananguro ye "kunaka" maererano nemutorwa, tinofanira kutsvaga zvinhu zvatingagona kuita kuti zvive zvakanaka, uye kutsanangura kuti runako runorevei mumamiriro edu ezvinhu.

Sezvo asiri ese mabhizinesi akafanana, maitiro ewebhusaiti yakanaka haaenderane, asi isu tinogona kutaura nezve zvese zvakasiyana zvinhu zvinosanganisira basa rekugadzira webhusaiti uye iwe unogona kufungisisa pazviri uchifunga nezve bhizinesi rako nzvimbo. uye nheyo.

1. Clutter-isina : Isa nzvimbo pakati pezvinyorwa zvako, edza kuratidza chete izvo zvinofarirwa nemushandisi. Bvisa "zvishongo". Iva nenzvimbo yakakura isina kunaka kuitira kuti maelementi averengeke nyore.
2. Interface : Ita kuti kufamba kuve nyore. Iva nemakwara akatwasuka kubva kune chimwe chikamu kuenda kune chimwe.
3. Visual hierarchy : Ronga zvinhu zvegraphic muhurongwa hwekukosha. Zvinhu zvakanyanya kukosha zvinogona kuuya pekutanga kana kuti zvinogona kutora nzvimbo yakawanda, batsira vashanyi vako kufamba nekutungamira maziso avo kuburikidza nezvinhu zvakasiyana. Somuenzaniso, vanhu vanotanga kuverenga zvinhu zvikuru .
4. Ruvara palette uye sarudzo yemufananidzo : Muchidimbu, mavara akajeka anomira uye saka anoshanda zvakanyanya semataurirwo, uye akabatanidzwa nemufananidzo chaiwo unogona kuita kuti vashanyi vako varambe vachifarira!
5. Nhare-inoshamwaridzika : Kubva muna Chikunguru 2019, iyo yekusarudzika kune ese matsva ewebhu madomasi ndeye mobile-yekutanga indexing uye zvakare akawedzera mazinga emawebhu anoshamwaridzana-anoshamwaridzana mukutsvaga. Saka ita shuwa kuti marongerwo eiyo mobile version inoshandawo nemazvo.
6. Mutauro switching bhatani : Kana chokwadi chichiti isu tinogara muhupfumi hwekuyambuka uko nyika yaunogara haigumisi kwaunogona kutenga kubva, kusava nemitauro yakawanda webhusaiti haisi sarudzo kana uri kutsvaga kubudirira. .

Mawebhusaiti emitauro yakawanda anotaridzika sei?

Nhau dzakanaka! Unogona kuzorora, kugadzira webhusaiti yemitauro yakawanda haisi dambudziko, zviri nyore sekuwedzera bhatani remutauro mudiki kune imwe yemakona ewebhusaiti yako uchishandisa ConveyThis . Kuita bhizinesi online kune dzimwe nyika hakuna kumbova nyore.

Ngatitarisei mamwe marongerwo ewebhusaiti uye tiongorore kuti chii chinoita kuti inakidze.

Crabtree & Evelyn

Ngatitangei neCrabtree & Evelyn, bhizinesi remuviri uye rinonhuhwirira rakatanga kuGermany asi ratora bhizinesi raro repasi rose nehurongwa hwakakura uye sarudzo dzemitauro.

Sezvo zvakasiyana-siyana zvezvigadzirwa zvakapamhama, vakasarudza kusaremedza vashanyi vavo nekutarisira marongero avo uye nekuita sarudzo dzakangwarira dzekugadzira, sekuzadza chidzitiro chepeji yavo yekutanga nemeseji iri nyore, mune iyi nyaya, nezve mwaka wezororo. , uye kana iwe uchikwenya pasi kana kudzvanya bhatani re "Shop Now", mushanyi anotungamirirwa kune zvigadzirwa.

Chitarisiko chakaomarara uye chakachena, vashanyi vanozogara kwenguva yakareba, vatorwa moyo nechiitiko. Nezve menyu, pane zvingasarudzwa zviviri zvekutsvaga, bhatani rekutsvaga kwaunogona kunyora izwi rakakosha, kana iwe wakadzikisira zvauri kutsvaga; kana kudzvanya bhatani rechitoro, wobva wasarudza kwaunoda kuongorora kana sei, nechikamu, nekuunganidza, kana kutarisa zvipo seti.

Uye zvino kune chinhu chinoshamisa kwazvo chakamboitika, chinoshandura mutauro. Unogona kuiwana pazasi peji, uye kana ukaidzvanya, inokuratidza magadzirirwo ezvitoro zvazvino, nemamenu ekudonha ane dzimwe nzira.

Uye ichi ndicho chinhu chatakambotaura nezvazvo pachinyorwa chemhando dzemabhatani emitauro , zvinoshamisa kuti vane sarudzo mbiri, imwe yenzvimbo uye imwe yemutauro, nekuti tinoziva kuti havasi vese vari kubhurawuza mumutauro wavo kana mumutauro wavo. nyika. Iyi webhusaiti ndiyo muenzaniso wakakwana webasa rakaitwa zvakanaka renzvimbo. Bata ConveyThis timu kuti uwane rumwe ruzivo rwekuti ungaita sei kuti webhusaiti yako ive inogamuchirwa nevashandisi pasi rese!

Digital Mint

Chokutanga pane zvose, basa rinoshamisa. Sarudzo huru kwese kwese, haufungi here? Uye inoshamisa kushandiswa kwemavara kumisikidza musiyano uye nzvimbo dzekutarisa. Ngatinyorei zvinhu zvese zvakanaka nezve ino saiti: nzvimbo isina kunaka, mafonti akasiyana, tsika yemifananidzo, ruvara uye tint.

Kurongeka kwezvinhu zvakakura zvakasiyana zvinokuratidza pekutangira kuverenga uye nzvimbo chena inopa muverengi nguva yekumbomira.

Pano isu tine muenzaniso wakajeka wekuona hierarchy:

Kubva pazvishoma kusvika kune zvakanyanyokosha: mabhizinesi anobatika mune akareruka tints, "Ita kuti zviitike" mudiki font, "ngatitaure" bhatani rine dema kumashure uye mavara machena, "Evolutionary digitaalinen" mune yakakura uye yakashinga font, uye "kushambadzira" mumhando imwe chete sepakutanga asi yakasimbiswa negirinhi.

Pamusoro pezvo, zvinodikanwa "Itai kuti zviitike" uye "Ngatitaurei" zvinobatsirawo muenzi mune yavo yekubhurawuza.

Iyo navigation bar iri nyore uye yakajeka seCrabtree & Evelyn's, uye iyo social media bar kurudyi isarudzo yakanaka kune mabhizinesi anovimba zvakanyanya nesocial media sechishandiso.

Iwe unogona kuwana mabhatani emutauro wavo pazasi peji, iwo madiki, asi zvese zvingasarudzwa zvinoonekwa uye mavara avo akajeka uye akasiyana zvakanyanya kune Digital Menta color palette saka vanogona kuwanikwa nyore.

Yoga

Pano tine muenzaniso unoyevedza wemawebhusaiti akasvibiswa. Kune yakawanda nzvimbo isina kunaka uye mavara emavara ane hupenyu, izvi zvinoisa manzwiro ekuda kuziva muvashanyi! Mabhurawuza ega ega anozogara uye otarisa kune yasara webhusaiti uye dzidza zvakawanda nezveYogang. Brilliant design.

Yogang mutambo unonakidza wevana unosanganisa kuita zvemuviri, kuzorora, kugovana uye kugadzira, uye peji ravo remba rinoratidza izvozvo. Iwo animation yevatambi vakasiyana vari kuita yoga inomisikidza haisi yekuratidza hunyanzvi hwekuronga, chiratidzo chemweya wechigadzirwa.

Panguva imwe chete inoyevedza uye kudanwa kuchiito kuita Yogang chikamu chehudiki hwevana vako. Vanokwezva vatengi vane bhatani rekuti "Tenga" uye vanobatsirawo angangoita mutengi kudzidza zvakawanda nezvechigadzirwa kutanga nekuvatungamira kune zvidzidzo.

Menyu yavo yakareba inoruramiswa pakuti vanotengesa B2B neB2C, saka vane mhando dzakasiyana dzevashanyi vari kutsvaga zvinhu zvakasiyana uye vese vanofanirwa kuwana zvavari kutsvaga nekukurumidza.

Bhatani remutauro wavo ibhatani risingaverengeki rine sarudzo "EN" uye "FR". Vane sarudzo dzakatetepa dzemitauro asi vakanyatsoona misika yavo mikuru uye vakatarisa zvakanyanya pakupa ruzivo rwakanyanya rwunobvira kumushandisi.

Navy kana Grey

Yakawanda yetsika mifananidzo mune iyi runyorwa, isu tinoziva. Icho chinhu chakasiyana-siyana uye aya mawebhusaiti anoashandisa zvakanyanya kugadzira kutaridzika uye kunzwa chaiko.

Navy uye Grey muenzaniso wekupedzisira pane iyi rondedzero, ine zvakare zvinhu zvatakarumbidza kare, wakazvizivisawo here? Zvinogadzira chiitiko chakaoma kwazvo, chinokwezva. Zvinoita kuti ndinzwe ndakadzikama, ndichiona iyo yese nzvimbo isina kunaka, ini handisi kukurirwa zvachose nepfungwa yekubhurawuza iyi webhusaiti uye yakajeka menyu bar inondivimbisa kuti ndichawana zvandiri kutsvaga pasina kunetsekana.

Ini ndinoonga kuti vakapatsanura sei "Shirts" uye "Sutu" mumenyu, isarudzo yakakodzera yebhizinesi rekugadzira, zvimwe zvitoro zvakawanda zvingadai zvakagadzira mapeji ezvigadzirwa izvi, uye zvakare isarudzo ine musoro, asi yeNavy kana Grey, zvinoita kuti chitarisiko chakanatswa.

Webhusaiti iyi kunyanya, vakaisa bhatani remutauro wavo kumusoro kurudyi, uye font yavakasarudza yakafanana neyasara webhusaiti. Uye pazasi kuruboshwe, vawedzera bhatani reWhatsapp rekukurumidza kuonana.

Gadzira webhusaiti yakanaka kune vateereri vako

Iwo mawebhusaiti akanyorwa akakura nekuti anotevera dzidziso dzakajairwa dzemagadzirirwo akanaka, asi zvakare, nekuti sarudzo dzese dzinogona kururamiswa, zvikonzero zvinogona kuve nzvimbo yebhizinesi yavari mairi, asi inogona zvakare kuve iyo inotarirwa vateereri. Saka yeuka kuchengeta mupfungwa bhizinesi rako 'hunhu, zvimiro uye vateereri paunenge uchiita sarudzo.

Chinokosha ndechekufunga nezvekurerutsa kutsvaga uye kuti ungatungamira sei muenzi wako kune zvaari kutsvaga nekudzvanya kushoma.

Muchidimbu, ipai vashanyi vako kudanwa kwechiito pakarepo pavanenge vachiwana peji rekutanga, uye shandisa nzvimbo isina kunaka kugadzira mutsauko uye kusimbisa zvinhu zvakakosha, senge meseji yako; uye chekupedzisira asi chisiri chidiki, iva nemenyu iri nyore uye bhatani remutauro.

Iwe unotaridzika wakagadzirira kutengesa kune dzimwe nyika, uye pamwe wakauya neakawanda mazano akanakisa uchiverenga chinyorwa ichi. Dzidza zvakawanda nezve ConveyThis uye wedzera kutengesa kwako kwepamhepo!