3 Zvinhu Zvinokosha Zvekufunga nezveInternational Commerce
Navigation International Commerce: Mazano Akakosha ekubudirira
Kuita bhizinesi nenyika dzekunze kwakafanana nekugona mutambo mutsva. "Mitemo" isina kujairika inogona kuita kuti rwendo ruwedzere.
Kukura kuri kuwedzera kwekuyambuka-muganhu ecommerce kunoratidza kukosha kwayo. Muna 2020, kutengesa kwepasirese ecommerce kunofungidzirwa kusvika pamadhora mazana mana emadhora mazana mana, paine chikamu chikuru makumi mashanu nenomwe muzana chevatengi vepamhepo vari kutenga kubva kune vatengesi vepasirese. Izvi zvinoda kuziva uye kuita sarudzo ine ruzivo kuti ibudirire kuyambuka muganhu.
Kunyangwe iwe uri wepasi rese ecommerce mutambi kana kuita bhizinesi nedzimwe nyika, chinyorwa ichi chinopa matatu akakosha matipi ekusimbisa chivimbo chako. Tichatarisa mukugadzirisa matambudziko etsika, kunzwisisa nyaya dzekuyambuka miganhu, nekufambisa mitengo yemidziyo kana tichitumira zvigadzirwa kunze kwenyika.
Nekuongorora zvinoshanda senge webhusaiti yenzvimbo uye logistics, iwe unonzwisisa matanho akakosha anodiwa kuti ubudirire munharaunda yepasirese ecommerce.
Kuvhura Masoko Matsva: Mafungiro Akakosha eBudiriro
Kuwana nzwisiso mutsika dzevatengi vako uye kuita tsvakiridzo yemusika yakakwana kwakakosha kuti bhizinesi rako ribudirire.
Kutengesa nyama yemombe muIndia, uko vanhu vazhinji vasingadyi nyama yemombe nekuda kwezvinotendwa nechitendero, hazvibatsiri uye kusaremekedza.
Kuunza doro muBhutan, uko Buddhism inowanzoitwa uye kunwa doro kunorambidzwa, haingatungamiri kubudirira kwekutengesa. Zvigadzirwa zvinofanirwa kuenderana netsika netsika dzemusika unonangwa.
Kuti unzwisise musika wako mutsva, nyura mutsika kana kufambidzana nenyanzvi yeko inonzwisisa tsika nemagariro (sezvambotaurwa munhaurirano dzenharaunda). Iyi nzira inokubvumira kuti uzvizive iwe nevanhu, chitendero, kushamwaridzana kwevanhu, uye kuona kukodzera kwechipo chako mukati memararamiro emunharaunda.
Mutauro unoita basa rakakosha mukutengeserana kwekuyambuka. Izvo zvakakosha kuti utaure zvinobudirira nevateereri vako vatsva nekushandura webhusaiti yako. Apa ndipo panopinda shanduro yekushandura webhusaiti ConveyThis . Inopa nzira yakatwasuka uye yega yekushandura uye kuratidza webhusaiti yako mumitauro inopfuura 100 pasina kuda rubatsiro rwevagadziri.
Kunyange zvazvo shanduro dzemutauro dzakavandudzika, vaturikiri vevanhu vakakosha pawebhusaiti yemuno zvizere. NeConveyThis , unogona kuita kuti vashanduri vane hunyanzvi vagadzirise mitauro yakasiyana-siyana uye colloquialisms.
Kana uchinge wava newebhusaiti yakashandurwa, pane zvimwe zvinhu zvekufunga nezvazvo paunenge uchipinda mukati memisika yako mitsva:
1. Cultural Kufunga nezve Target Market Success
Tsika dzemunhu oga, dzinowanzobatanidzwa necapitalism, mubairo wakasiyana uye budiriro yemunhu, nepo tsika dzemubatanidzwa dzichikurudzira pfungwa dzakaenzana.
Imwe neimwe yetsika pfungwa inoda yakasarudzika nzira yekushambadzira. Mhando dzeSmart brand dzinosarudza ku "glocalize" maitiro avo nekuchengetedza kukwezva kwepasirese uku vachiisa nzvimbo dzakati dzemishandirapamwe yavo, kusanganisira mutauro, masirogani, mifananidzo, mavara, nezvimwe.
Semuyenzaniso, McDonald's yakapinda mumusika weIndia iine chitupa chepasi rose chekudya chinokurumidza kudhura. Nekudaro, vakagadzirisa kushambadzira kwavo nekushandisa mutauro wechiHindi uye kuunza mabhega emuno se "Mc Aloo Tikki" kuti aenderane nezvinodiwa nenyika.
Kuchinja-chinja uku kwakabatsira mukubudirira kweMcDonald muIndia, sezvo vachichengetedza huvepo hwepasirese hunoenderana nezvinodiwa zvemuno.
2. Cultural Insights yeKushanda Kwechigadzirwa Launch
Tsika dzakasiyana dzinoratidza maitiro akasiyana ekutenga, kubva pamanzwiro kusvika kune zvine musoro. Munyika dzakaita seUS, vanhu vanomira nechido kunze kwezvitoro zveApple husiku, vachisundwa nechishuwo chavo chekuve vekutanga kuve nechazvino chigadzirwa. Iyi tsika yekutenga pfungwa inotokurudzira tsika dzekutenga.
Kunzwisisa aya epfungwa nuances kunogonesa sarudzo dzine ruzivo pakuvhurwa kwechigadzirwa, mitengo, uye nguva, kuwedzera budiriro yekutengeserana mumusika wako waunoda.
3. Kunzwisisa Local Influencers muInternational Ecommerce
Ichi chinhu chine kukosha kukuru mu ecommerce yenyika. Kuti ubudirire kutengesa zvigadzirwa kune vatengi vepasirese, zvakakosha kuti ubate zvakakosha zvinopesvedzera mukati memusika wemuno uye maitiro avo.
Semuenzaniso, muUnited Arab Emirates, pesvedzero yemhuri dzakasimbiswa dzeEmirati inoita basa rakakosha. Hurumende yakadzika mitemo yekuchengetedza mabhizinesi eEmirati muzvikamu zvakasiyana, ichida kuti mabhizinesi ekunze ave newaanoshanda naye wemuno weEmirati ane angangoita makumi mashanu neshanu muzana ebhizinesi. Kunzwisisa pesvedzero yehukama hwemagariro pakutengeserana kwebhizinesi kunova kwakakosha mumamiriro ezvinhu akadaro.
Mafungiro Akakosha eInternational Ecommerce Kubudirira
Kuongorora Beyond Cultural Differences muInternational Ecommerce
Kana uchiwedzera mumisika mitsva, kunzwisisa vateereri vanotariswa kunodarika kutsvagurudza tsika. Nepo shanduro yewebhusaiti ichiwedzera kusvika kwako, zvakakosha kukwenenzvera webhusaiti yako kuti uwane ruzivo rwekutenga pasina musono. Hezvino zvimwe zvakakosha kugadzirisa.
1. Kugadzirisa Ecommerce Yepasi Pose: Kushandura Kwemari uye Mari
Kufamba Kwemari Shanduko uye Mari muInternational Ecommerce
Paunenge uchitenga kune dzimwe nyika, vatengi vanofanira kuziva mari inogona kuchinja mari inotemerwa nemabhangi avo. Iyi mari inogona kutadzisa vatengi uye kutungamirira mukusiiwa kwengoro. Kudzikamisa izvi, vatengesi vepamhepo vanofanirwa kugadzirisa mawebhusaiti avo kuti awane misika yakawanda, kusanganisira mutauro, mari, uye zvinoonekwa zvemukati.
2. Kufambisa Mutero muCross-Border Commerce
Kunzwisisa Mutero muInternational Business Transactions
Paunenge uchiita zvekutengesa kuyambuka miganhu, zvakakosha kuti utarise nyaya dzemitero dzinogona kumuka. Vakuru munyika yevatengi vanogona kubhadharisa mitero yakasiyana-siyana pakutengeserana, yakadai semitero inobva kunze kwenyika, mutero wekutengesa, kana mutero wemari yebhizimisi. Kutsvaga zano kubva kunyanzvi dzemitero dzemumhiri kwemiganhu kana maakaunzi emuno anoziva nemitemo yakakodzera kwakakosha kuti ugare uine ruzivo.
Semutengesi, zvakakosha kuti unzwisise kukanganisa kwemitero pakubudirira kwebhizinesi rako uye kuongorora nzira dzepamutemo dzekudzikisa zvisungo zvemutero. Kune rumwe rutivi, vatengi vanonyanya kunetseka nemutengo wekupedzisira wavanoda kubhadhara munyika yavo. Kuenzanisa mitengo uye kufunga zvinhu zvakaita seGST kunobatsira vatengi kuita sarudzo dzekutenga vane ruzivo kuchengetedza mutengo wakanakisa.
3. Kuvandudza Kubhadhara Sarudzo dzeCross-Border Commerce
Kuwedzera Kubhadhara Sarudzo dzeKubudirira Kupfuura-Border Commerce
Kuti ufambise kutengeserana kwekuyambuka, zvakakosha kuti upe nzira dzakasiyana dzekubhadhara dzinopa vatengi simba rekupedzisa kutenga nenzira dzavanoda. Kuvimba chete nePayPal kunogona kudzikisira kubudirira kwako kana ikasashandiswa zvakanyanya mune dzimwe nyika.
Chinokosha ndechekupa nzira dzakawanda dzekubhadhara, dzakadai semakadhi echikwereti / ebhengi, PayPal, kuendeswa kwebhangi yepamhepo, uye kunyange makriptoakti ari kubuda. Nekupa dzakasiyana siyana sarudzo, unobvisa chero zvipingamupinyi zvinogona kuodza mwoyo vatengi kutenga. Kugamuchirwa kuri kuramba kuchiitwa kwedzimwe mari kwakaderedza njodzi dzekubhadhara, zvichiita kuti kutengeserana kwepamuganhu kuve nyore kupfuura nakare kose.
4. Kuchengetedza Kutengeswa Kwemari muCross-Border Commerce
Kuve nechokwadi Chekuita Chekuita muGlobal Cross-Border Commerce
Kukura kwekutengeserana kwekuyambuka kunounza mhedzisiro inosuruvarisa: kuwedzera kwehutsotsi hwekutengeserana kwenyika dzese. MaCybercriminals nema hackers vanotsvaga kusashanda zvakanaka mumasisitimu ekushandisa nekuba ruzivo rwakadzama.
Naizvozvo, zvinova zvakakosha kuchengetedza kutengeserana kwemari pakati pevatengi nevatengesi, kuchengetedza kuvimba uye kuvimba. Vatengesi vanofanirwa kuziva kuvimba nevatengi vekunze vanoisa mavari kana vachibhadhara kubva kune imwe nyika. Kuisa mari muzvirongwa zveantivirus uye encrypting yakavanzika transaction data inova yakakosha kudzivirira hutsotsi nekuchengetedza chengetedzo.
Kutarisira Logistics Mari muGlobal Ecommerce
Kukwirisa Logistics Mari muGlobal Ecommerce Landscape
Logistics mitengo inoita basa rakakosha mumari yese yekuitisa ecommerce yenyika. Zvinotoshamisa ndezvokuti dzimwe nguva mari inodiwa pakutakura zvinhu zvichiyambuka miganhu inodarika mutengo chaiwo wezvigadzirwa zvacho!
Kunzwisisa uye kuongorora mitengo iyi kunova kwakakosha pakusarudza kuti ndedzipi nyika dzekutarisira kutengesa. Kuti uwedzere mibairo yepurofiti, zvinokurudzirwa kuti titarise kune nyika idzo zvinokonzeresa zvidiki.
Semutambi wepasirese ecommerce, kuwana nzwisiso mumitengo yezvinhu kwakakosha kuti uwane budiriro. Funga zvinotevera zvinhu kuti unyatso gadzirisa yako Logistics mari:
1. Kugadzirisa Logistics kune International Product Transportation
Maitiro Anoshanda eKune dzimwe nyika Chigadzirwa Chekutumira
Mari inodiwa nekutakura zvigadzirwa kuyambuka miganhu inokonzerwa zvakanyanya nehuremu hwezvinhu zviri kutakurwa. Mumashoko akapfava, kurema kwechigadzirwa, kunowedzera mutengo.
Semutengesi, zvakakosha kuti uongorore vakasiyana siyana vanopa masevhisi kuti uwane mhinduro inodhura zvakanyanya zvichienderana nehuremu hwezvinhu zvako. Pamusoro pezvo, funga zvinhu zvakaita sekumhanya kwekutumira, kuvimbika kwesevhisi, uye kugona kutevedzera zvinotumirwa.
Kana iwe uine huvepo hwenzvimbo munyika yauri kutariswa, kuongorora zvakanakira hupfumi hwechiyero nekubatanidza zvinotumirwa zvinova zvinobatsira. Iyi nzira inoratidza kuti inodhura zvakanyanya kana ichienzaniswa nekutakura kwega kune mutengi wega wega.
2. Flexible Delivery Options kune International Buyers
Kupa Flexibility muDelivery Speed kune International Buyers
Izvo zvakakosha kuti vatengesi vape vatengi rusununguko rwekusarudza yavo yavanoda kumhanyisa kumhanya. Kurumidza kuendesa sarudzo dzinouya nemutengo wepamusoro, zvichibvumira vatengi kuita sarudzo zvichienderana nezvavanofarira uye nekukasira.
Paunenge uchitakura zvigadzirwa kuenda kudura repasirese kana hofisi, zvinokurudzirwa kuenzanisa mutengo wekutumira unopihwa nevatakuri vezvinhu zvakasiyana. Izvi zvinoita kuti vatengesi vasarudze yakanyatsokodzera sarudzo inosangana nezvavanoda chaizvo. Kugadzira kudyidzana kwakasimba neakavimbika Logistics mupi anosimudzira zvakanyanya kushanda kwekuendesa zvigadzirwa kune vatengi vepasirese.
3. Kuvaka Kuvimbika uye Kero Returns kune International Buyers
Kuve nechokwadi chekugutsikana kwemutengi: Kukosha kweKudzosa Mitemo kune Vatengi Vepasirese
Izvo zvakakosha kutarisira kusagutsikana kwemutengi uye kugadzirisa nemazvo. Kuita yakazara yakazara kudzoka mutemo kune vatengi vako vekunze kunove kwakakosha mune izvi. Nekubvumidza vatengi kuti vadzose zvigadzirwa, iwe unofanirwa kuzvidavirira pamitengo yakabatana.
Semutengesi, kunyatso funga nezve yako yekudzosa mutemo inova chinhu chakakosha chekutarisira mutengo. Kunyangwe zvichisanganisira mari dzakaita senge chigadzirwa chekudzorera zvinhu uye mashandiro eimba yekuchengetera zvinhu, inoitawo basa rakakosha mukutanga kuvimba nevatengi vako vekunze.
Kuwedzera Kunyika Dzose: Kugadzirisa Nzira Yako Yekubudirira Kwepasirese
Kuvhura Mikana Yepasirese: Kuchinjisa Bhizinesi Rako kune International Markets
Kana wakazvipira kuita zvekutengesa kuyambuka muganhu, tsvakiridzo yemusika yakakwana yakakosha kuti uongorore kuenderana kwezvipo zvako netsika nemakwikwi emusika unotangwa.
Kugadzira hukama hwepamoyo ne "rudzi rwenzvimbo" yako, zvakakosha kududzira zvirimo zvewebhusaiti yako uye midhiya zvakananga kumusika wega wega unotangwa. Kuvandudza ruzivo rwekutenga kunosanganisira kupa nzira dzakasiyana dzekubhadhara uye kuratidza mari yakakodzera zvichienderana nenyika yemutengi.
Kuti ubudirire kuvhura uye kubudirira mumusika mutsva wepasi rose, zvakakosha kufunga nezvese zvinhu zvataurwa pamusoro. Nepo tichigamuchira nheyo yokuti “Paunenge uri muRoma, ita sezvinoita vaRoma,” zvinokosha zvakaenzana kutaura mutauro wevagari vemo. Dudziro yewebhusaiti inoshanda sekiyi ye "glocalize" uye kunyatsobatana nevatengi vepasirese.
Kushandura, kunopfuura kungoziva mitauro, muitiro wakaoma kunzwisisa.
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