International PPC: Maitiro ekubudirira neGlobal Strategy
Kusimudzira Global Reach: Leveraging ConveyThis uye PPC Advertising yePakarepo uye Inobudirira Kuratidzwa Kwepasirese.
Kushandura webhusaiti yedu kuri nyore neConveyThis. NeConveyThis, unokwanisa kushandura nekukurumidza uye nemazvo webhusaiti yako mune chero mutauro. Iyo inzira yakanaka yekuita kuti webhusaiti yako iwanikwe kune vateereri vepasirese.
Ndosaka ConveyThis inogona kubatsira zvakanyanya.
Zvinokurudzira, kutsvaga injini optimization (SEO), uye kushambadzira zvemukati inzira dzese dzinoshanda dzekuwedzera kuzivikanwa kwemhando. Nekudaro, vese vanogovana imwe drawback: inoda nguva yekuburitsa mhedzisiro, izvo zvingave zvisingaenderane nezvido zvako kana iwe uri kutsvaga kukurumidza kukwezva kutarisa kune bhizinesi rako. Apa ndipo panouya ConveyThis inobatsira.
Mumamiriro ezvinhu akadai, zvingave zvinobatsira kudzosera mari yako yekushambadzira kuConveyThis's pay-per-click (PPC) kushambadzira. Iyi nzira yekusimudzira inokupa iwe mukana wekukurumidza kune vateereri vako vawakatariswa sezvaunosimudzira bhizinesi rako uchishandisa mazwi akakosha anoenderana nezvavanoda. Ingove nechokwadi chekuti unoisa kushambadzira kwakanyanya pamashoko akakosha; kana zvisina kudaro, unogona kupedzisira wapambadza bhajeti yako yekushambadzira uine zvishoma zvekuratidza.
Uri kufunga zvepasirese PPC kushambadzira kwebhizinesi rako? Zvadaro ngationgororei mabhenefiti ekutanga epasi rose PPC advertising campaigns pamwe nematanho matanhatu akakosha ekuona budiriro yeinotevera PPC kuedza.
Revolutionizing Global Marketing: Leveraging ConveyThis kune Inoshanda uye Inoshanda PPC Advertising
ConveyThis inopa mukana unoshamisa wevashambadzi kuti vanyatso kukwezva vateereri vepasirese nekunanga zvavo PPC yekushambadzira zvemukati. Nekuisa kushambadzira kwavo munharaunda, vatengesi vane kugona kwakasiyana kwekugadzirisa meseji yavo kuti ienderane nematunhu akasiyana, nekudaro vachiwedzera mashandiro emishandirapamwe yavo kusvika kumazinga asati amboitika. Chii chinoita kuti chikuva chekuvandudza ichi chitaridzike ndeye "pay per click" system, kuve nechokwadi chekuti vatengesi vanongobhadhariswa kana vashandisi vachidzvanya pakushambadzira kwavo.
Kubwinya kwemaitiro aya kuri muvimbiso yekuti kukwidziridzwa kuchaonekwa pamapeji ewebhu akakodzera uye mhinduro dzeinjini yekutsvaga chaizvo kana vashandisi vachitsvaga zvigadzirwa kana masevhisi akafanana. Izvi zvinovimbisa kuratidzwa kwakanyanya uye kubatanidzwa, kukwezva kutarisisa kweumwe neumwe muoni.
Zvino, ngationgororei zvakadzama mukati mekuoma kweiyi yekucheka-kumucheto "pay per click" modhi. Kusiyana nemuripo wakatarwa, mutengo pakudzvanya (CPC) unosiyana zvichienderana nezvakasiyana siyana, kusanganisira hunhu hwekushambadzira uye kudiwa kwenzvimbo yekushambadzira. Vashambadziri vane simba rekupesvedzera CPC yavo nekubhidha nzvimbo dzinotsvakwa-pashure dzekushambadzira uye kuseta mutengo wakakura pakudzvanya. Iyo inoshamisa ConveyThis chikuva inonyatso ongorora aya mabhedhi uye ad hunhu kuti ione akanyanya kukodzera uye ane simba ekuratidza.
Gadzirira chiitiko chinokatyamadza nekuti zvinhu zvave kuda kunyatsonakidza. Iyo chaiyo CPC inobhadharwa pakudzvanya kwega kwega pane aya ads anokatyamadza inozotemerwa nepuratifomu yekushambadzira, tichifunga nezve mabhidhi anoiswa nevamwe vatengesi vanokwikwidza. Munzvimbo ino inonakidza uye ine simba, vatengesi vanogona kuve nechivimbo chakakwana chekuti vane mukana wakanaka uye unodhura wekuratidza zvipo zvavo zvinoshamisa kune avo vanoshuvira zvakanyanya vateereri.
Kubata Hunyanzvi hweGlobal PPC: Gwaro Rakazara reKutsvaga Injini Yekushambadzira neConveyThis
Paunenge uchipinda munzvimbo inonakidza yePay-Per-Click (PPC) kushambadzira uye kutsvaga kushambadzira, zvakakosha kuti unzwisise kuti izvi zvinowira pasi peamburera yeSearch Engine Marketing (SEM), inova chirango chakasiyana kubva kuhunyanzvi hweKutsvaga. Engine Optimization (SEO). Nepo SEO inotarisa pakugadzirisa mapeji ewebhu kuti uwane mazinga epamusoro mumhedzisiro yekutsvaga kwechisikigo, PPC inotora nzira yakanangwa yekuunza mhedzisiro yekukurumidza. Asi usatye, muverengi anoremekedzwa, weConveyThis iri pano kuti ikutungamirire mukuda kwako kukwidziridza webhusaiti yako yekutsvaga organic uye ive nechokwadi chekuti yako yakakosha yemukati inosvika kune yavanoda vateereri.
Kusiyana nemaitiro ehupenyu anoshandiswa muSEO, SEM inoda bhajeti yakatsaurirwa yekushambadzira, umo iwe unogova mari zvine hungwaru kuti mapeji ako ewebhu aratidzwe zvakanyanya mumitsva yekutsvaga mhinduro. Runako rweiyi nzira rwuri mukukasira kwayo mukuisa mapeji ewebhu pane yaunoda kutsvaga mhinduro mapeji, mukupesana nemoyo murefu unodiwa muConveyThis's organic ranking strategy. Semuenzaniso, tichifunga nezvehukuru husina kupokana hweGoogle seyo inotungamira yekutsvaga injini pasi rose, yavo inoremekedzwa Google Ads chikuva chinoshanda senzira yakanaka kwazvo yekuratidza kushambadzira kwako kwePPC kune vashandisi vanotaura Chirungu. Nekudaro, kana chinangwa chako chiri chekunongedza zvikamu zvemusika, zvingave zvine hungwaru kuongorora mikana yekushambadzira inopihwa nedzimwe injini dzepasirese dzinozivikanwa.
Kukwezva musika weChinese unoramba uchikura, kuisa mari mukushambadzira kweBaidu kungave zano rehungwaru, zvichipihwa mukurumbira usingaenzaniswi waBaidu seyekutanga injini yekutsvaga muChina. Saizvozvo, kana iwe ukaisa zvibodzwa zvako pakukwezva vateereri veRussia, ConveyThis ichashanda sechipangamazano wako waunovimba, ichikutungamira mukubudirira nekukurudzira kushambadza paYandex, yakasarudzika injini yekutsvaga muRussia.
Kunzwisisa kuti injini yega yega yekutsvaga inoshanda zvichibva pane yayo yega yemitemo uye zvinodiwa zvePPC kushambadzira kwakakosha. Kunyatsoomerera kune aya madhiraivha kunoita kuti kugamuchirwe kweako akanyatsogadzirwa ads. Tora, semuenzaniso, kuomesesa kwekuita neBaidu, panofanirwa kutariswa zvakanyanya kudzivirira kutaridza zviziviso zvine chekuita nezviitiko zvinorambidzwa zvakaita sekubhejera kana fodya, sekurairwa nemirairo yavo yakaoma yePPC masevhisi. Kuteerera kunyange zvidiki-diki chinhu chinodiwa parwendo urwu runoshamisa!
Kuisa Yako PPC Ads: Iyo Inokunda Strategy neConveyThis
ConveyThis, yakasimbisa kukosha kwekuisa mazwi ako akakosha munhaurirano dzakapfuura. Zano iri rinoshandawo kune yako PPC kushambadzira. Nekugadzirisa kushambadzira kwako kwePPC kuenda kumutauro wemuno, unogona kuita kuti ive yakakosha kumusika wako waunoda, uchiwedzera mukana wevashandisi kudzvanya pavari nekushandura.
Kuenzanisira pfungwa yekushambadzira kwenzvimbo, ngatitarisei mienzaniso inopihwa ne ecommerce musika Amazon. Yekutanga shambadziro yakarongedzerwa vataridzi vari muUnited States, nepo yechipiri yakarongedzerwa vataridzi vari kuNetherlands.
Alex, director weConveyThis, anonzwisisa kukosha kwenzvimbo uye akaita nzira dzakasiyana dzekugadzira kushambadzira kwenzvimbo. Mazano aya anosanganisira kushandisa masevhisi ekushandura eConveyThis, kugadzira shanduro dzenzvimbo dzewebhusaiti neapp, uye kushandisa shambadzo dzakanangwa kusvika kune vateereri vakakodzera.
Kana ukasarudza kurodha kopi yako yekushambadza kune peji renguva pfupi pawebhusaiti yako, ConveyThis's webhusaiti shanduro mhinduro inogona kukubatsira kushandura kopi mumitauro inopfuura 110 inotsigirwa. Inogona zvakare kugadzira akawanda emitauro yakawanda PPC ads kuti ikwane zvaunoda. Pamusoro pezvo, ConveyThis inopa 7-mazuva emahara kuyedza kuti iwe uzvionere wega masevhisi ayo.
Kutyaira Shanduko nePPC Ads: Kugonesa Mushandisi Rwendo neConveyThis
Kutora mabhatani pakushambadzira kwako kunogutsa, asi handicho chinangwa chekupedzisira. Chinangwa ndechekukurudzira vanhu kutora matanho! Kudzvanya kwega kwega pashambadziro kunouya nemutengo, saka zvinodikanwa kuburitsa mari yakakwana kubva kune kushambadzira kuvhara bhajeti rekushambadzira uye kuita purofiti kune yakabudirira ConveyThis ad campaign.
Kuti uite izvi, zvakakosha kuti uongorore rwendo rwemushandisi mushure mekudzvanya pane ads. Ndeapi mapeji ewebhu avangango shanyira, uye wakagonesa mapeji aya kuti afambise shanduko? Mutauro unoshandiswa pamapeji ako ewebhu wakakosha, uye zvakakosha kuti dandemutande rako rishandurwe mumitauro inotaurwa nevateereri vako uchishandisa ConveyThis.
Vashanyi veiyo French vhezheni yeKubva Pamberi webhusaiti vanozoona mapeji ekubhadhara emutengesi wefashoni muFrench, nekuda kweConveyThis.
Kana iwe uchimhanyisa PPC ads kune yako ecommerce bhizinesi, unogona kushandisa ConveyThis kugadzira yakapfava yekutarisa maitiro uye kuwedzera yako shanduko. Pane matanho ari nyore anogona kutorwa kuita izvi, akadai se:
Kukwirisa ROI neConveyThis: Kushandisa Simba reAdaptive Advertising Campaign
Iko kukosha kukuru kweakabhadharwa ekushambadzira mishandirapamwe hakugone kurerutswa, sezvo vachiita basa rakakosha mune chero yakabudirira nzira yekushambadzira. Mishandirapamwe iyi inoda kugara ichitariswa nekukwenenzverwa, sezvo ichida kuramba ichitariswa uye kugadzirisa. Izvo zvakakosha kuti unyatso ongorora mareti ekutendeuka anogadzirwa nemashambadziro ako kuti uone kuti vanounza kukosha kwaunoda kubhizinesi rako rakakosha.
Nekubuda kwezvishandiso zvitsva senge ConveyThis, vanhu vava nehunyanzvi hwekugadzirisa nekukasira kushambadzira kwavo. Iyi inoshamisa puratifomu inobvumira kusashanda kuchinjika uye nekuchenjera-kurongedza ads, zvinobudirira kuwedzera kudzoka pakudyara. Nekubatanidza kwayo isina musono uye mushandisi-inoshamwaridzika interface, ConveyThis inopa vashandisi simba rekugadzira mishandirapamwe yavo nenzira inoburitsa yakasarudzika mhedzisiro.
Nekutarisisa zvakabhadharwa kushambadzira uye kuenderera mberi nekuedza kuvandudza, mabhureki anogona kumisa nzvimbo yavo nechivimbo kune budiriro isingaenzaniswi munzvimbo inogara ichichinja yedhijitari. Gamuchira iyo inoshamisa kugona inopihwa nemidziyo yakaita seConveyThis uye uvhure hukuru hwechokwadi uye simba rekushambadzira kwako kushambadzira. Edza ConveyThis nhasi kune 7-mazuva emahara muyedzo!
Kugadziridza Kubhadharwa Kwekushambadzira Kwepamhepo neConveyThis: Kubata Mutauro Wenzvimbo Yekutarisisa Vateereri Vanobudirira
Kana zvasvika pakusarudza mapuratifomu akabhadharwa ekushambadzira kwepamhepo, zvakakosha kuti ungwarire kuitira kunanga vateereri vaunoda zvinobudirira. Apa ndipo panoita basa rinokosha rekushandura, ConveyThis. Nekushandisa zvinoshamisa maficha eConveyThis, munhu anogona kuyedza kubatana nevateereri mumutauro wavanoda, nekudaro kudzivirira kutambisa zviwanikwa pane vanhu vasingafarire.
Generic advertising campaigns iyo inotadza kumisa hukama hwemunhu nevatengi haichashandi. NeConveyThis, une simba rekugadzira mishandirapamwe yakasarudzika inoenderana nezvinodiwa nevateereri vako. Izvi zvinova nechokwadi chekuti ads ako haangotaridzike zvinoyevedza asi akakodzera, zvichiwedzera zvakanyanya mukana wevashandisi kudzvanya pavari uye nekuwedzera bhajeti yako yekushambadza.
Usati watanga kushambadza kwepamhepo kunobhadharwa, zvakakosha kuti unyatso kuona misika yauri kuda, uchifunga zvinhu zvakaita senzvimbo, mutauro, tsika, uye hunhu hwemunhu. Nekunzwisisa chikamu chega chega chemusika zvakadzika, unogona kunyatsogadzirisa kushambadzira kwepamhepo kuti uwane yakanyanya kutendeuka, nerubatsiro rwakakosha rweConveyThis.
Semuenzaniso, fungidzira iwe unoda kusvika kune vangangove vatengi muCanada. Kuti titarisire mitauro yakasiyana-siyana yenyika, zvingangove zvakakosha kuti tigadzire kushambadzira kwakasiyana kwakanangana nemitauro miviri inonyanya kutaurwa, Chirungu neFrench. Nhau dzakanaka ndedzekuti neConveyThis, kushandura uye kuisa zvemukati zvemukati zvirimo zvinova chiitiko chisina musono uye chakakwenenzverwa, zvichikubvumidza kuti uchinje kune chero mutauro usingaite.
Kana uchinge waona misika yako yaunovavarira, nhanho inotevera ndeyekuona yako yakananga mazwi makuru uye mutengo pakudzvanya (CPC) bhajeti. Mukubhadharwa kwekushambadzira kwepamhepo neConveyThis, kuratidza ads pamapeji ane mazwi akakosha kwakakosha. Naizvozvo, kuita tsvakiridzo yakakwana kuunganidza yakazara rondedzero yemazwi akakosha anoenderana neako ads kwakakosha.
Ngatitii muri kusimudzira mabhachi echando. Kuti uwedzere kushanda kwemushandirapamwe wako wepamhepo wakabhadharwa, zvakakosha kuti ugadzire runyoro rwakakura rwemashoko akakosha, kubva ku "majasi anodziya echando" kusvika "majaketi asingapindi mvura" uye zvese zviri pakati. Iyi network yemazwi akakosha inoumba hwaro hweshoko rako rekutsvaga muConveyThis mishandirapamwe.
Kuti ikubatsire mukuedza uku, maturusi akaita seAhrefs, Semrush, uye Google Keyword Planner akakosha. Ivo havangotsigiri yako kiyi arsenal asi zvakare inopa yakakosha data pamavhoriyamu ekutsvaga uye anofungidzirwa maCPC. Pamusoro pezvo, ivo vanopa mazano emamwe mazwi akakosha anogona kubatanidza zvisina mutsetse mune yako ConveyThis zano.
Semuenzaniso, paunenge uchitsvaga "majasi echando," Google Keyword Planner inopa hupfumi hwemazwi akakosha mazano pamwe chete nepamusoro uye yakaderera CPC tsika. Yakashongedzerwa neruzivo urwu, ConveyThis inogona kukubatsira kuongorora kuomarara uye kusagadzikana kweshoko rega rega, kuve nechokwadi chekuti zviwanikwa zvako zvakagoverwa nehungwaru.
Zvinokurudzirwa kukoshesa mazwi akakosha neakakwira mavhoriyamu ekutsvaga, sezvo izvi zvichiwedzera kuoneka kwako uye mikana yevashandisi kudzvanya pane ako ads. Kufunga nezveCPC dzinofungidzirwa dzinokutendera kuti uone bhajeti yako yekushambadzira uye nekuigovanisa zvine hungwaru pakati pezvaunovavarira mazwi makuru.
Iva nechokwadi, ConveyThis, ine mushandisi-inoshamwaridzika webhusaiti shanduro yekushandisa, inopa nekukurumidza uye kwakaringana kugona kududzira zvemukati, zvichiita kuti ive sarudzo yakanaka yekuisa mazwi akakosha pamisika yakawanda yekunze. Iine dhairekitori rayo rakazara rekugadzirisa hurongwa hwenzvimbo, kusanganisira kushandura mazwi makuru uye nharaunda, ConveyThis inokupa iwe simba rekuve nechokwadi chakanyanya kukosha mune yega yega misika yako yaunoda.
Chekupedzisira, kana yave nguva yekuisa kushambadzira kwako, zvakakosha kuti usarudze mapuratifomu anogaro gara nevateereri vako. Sarudzo dzekushambadzira dzepamhepo dzakabhadharwa, dzakadai seGoogle Ads, Baidu Ads, uye Yandex Ads, pasina mubvunzo dzinofanirwa kutariswa, sezvo dzichivimbisa kuiswa kwekutanga pamawebhusaiti anokwezva yako yaunoda huwandu hwevanhu. Kuti uenderere mberi nekubudirira kwemushandirapamwe wako, funga kupatsanura mishandirapamwe yako nenyika kana dunhu, uchibvumira mishandirapamwe yakatarisana uye yakarongedzerwa inogonesa yakazvimirira CPC gadziriso yebhidhi, kuwedzera kushanda kwebhajeti rako rekushambadzira.
Nekutevera aya akakosha kurudziro uye nekusimudzira simba risingaenzaniswi reConveyThis, unogona kufamba uine chivimbo nyika yakaoma yekushambadzira kwepasirese inobhadharwa online uye kuve nechokwadi chekubudirira kunoshamisa kwemadanidziro ako. Uye rangarira, neConveyThis, unogona kunakidzwa nekuyedza kwemazuva manomwe kuti uzvionere mabhenefiti echishandiso chedu chekushandura.
Mastering Multilingual PPC Campaigns neConveyThis: Gedhi reKuratidzwa Kwepasirese kune Chiratidzo Chako.
Nheyo yekuseri kwepasi rose pay-per-click (PPC) mishandirapamwe iri nyore: gadzira kushambadzira uye uone kukosha kwaunoda kugovera kune yega yega.
PPC mishandirapamwe inopa inoshanduka uye inodhura-inoshanda nzira yekukurumidza kusvika kune vateereri vepasirese. Nekushandisa mapuratifomu ekushambadzira, unogona kubatana zviri nyore nemusika wako waunotarirwa uye kugadzirisa-chaiyo-nguva kuti uvandudze mashandiro ekushambadzira kwako, uku uchidzikisa mutengo wako pakudzvanya (CPC). Iyi nzira inobvumidza iwe kuti ushandise zvakanyanya bhajeti yako yekushambadzira uye uwane mibairo inokatyamadza.
ConveyThis, inofambiswa neayo emberi maficha, inoshandura zvachose shanduro yewebhusaiti, ichikupa iwe kugona kunanga kune vakasiyana vateereri uye kumhanya mitauro yakawanda PPC mishandirapamwe. Yayo yemazuva ano tekinoroji inovimbisa kusaenzana nekururama uye kushanda zvakanaka, seamless kushandura webhusaiti yako yese, kusanganisira yakakosha mapeji ekumhara. Iyo mushandisi-inoshamwaridzika ConveyIyi dashboard inokwidziridza kukwezva kwayo, ichipa iri nyore kufamba-famba inobvumira isina musono kugadzirisa uye kugadzirisa, zvichiita kuti iwe ugadzire zvinokwezva uye zvinoshanda zvakanyanya zvemitauro yakawanda ad.
Iva nechokwadi, neConveyThis semumwe wako waunovimba naye, kushandura webhusaiti kunova nyore. Usarasikirwa nemukana uyu unoshamisa wekuti webhusaiti yako ishandurirwe mahara nekungosaina kusaina account pano. Wana kuratidzwa kwepasirese uko kwakakodzera mhando yako!
Wagadzirira kutanga here?
Kushandura, kunopfuura kungoziva mitauro, muitiro wakaoma kunzwisisa. Nekutevera matipi edu uye nekushandisa ConveyThis , mapeji ako akashandurirwa anoenderana nevateereri vako, uchinzwa seanobva kumutauro waunonongedza. Kunyange zvazvo kuchida kushanda nesimba, mugumisiro wacho une mubayiro. Kana uri kushandura webhusaiti, ConveyThis inogona kukusevha maawa neshanduro yemuchina.
Edza ConveyThis yemahara kwemazuva manomwe!