Hedzino ina nzira dzekuwedzera yako Kutengesa paShopify
Nekungopfuura makore gumi ekushanda kwaShopify, kwave nekutevedzana chaiko kwekuchinja kwechiitiko munzira iyo vanhu vanotenga nekutengesa zvinhu nemasevhisi. Kusvika kuzviuru zvevanhu nhasi vanowana chouviri kuburikidza nepuratifomu iyi. Sekureva kweshumo, dzimwe nguva muna Nyamavhuvhu 2017, zvinopfuura mazana matanhatu ezviuru (600,000) Shopify zvitoro zviripo pasi rese zvichigadzira anopfuura mabhiriyoni makumi mashanu neshanu emadhora ekuAmerica ($55 bhiriyoni) sekukosha kwavo. Wese Shopify muridzi wechitoro anowanzo kuganhurwa nepfungwa yekuti vangawedzera sei kutengesa kwavo, nekudaro vachiunza mari yakawanda.
Ichi chinyorwa chebhurogu chinopa yakapusa, yakapfupika uye yakanyatso kutsanangurwa nhaurirano pane ina (4) nzira idzo Shopify kutengesa kwechitoro kunogona kusimudzirwa.
Chaizvoizvo, izvi zvinokurukurwa pazasi:
1. Ita zvine hungwaru kushandisa iripo app kusunda zvigadzirwa zvako
Kune akati wandei manhamba esoftware pane Shopify application store list. Aya maapplication haangoita kuti maitiro ese asanetsa kuwana asi zvakare anobatsira kuwedzera nekuvandudza Shopify kutengesa kwemuridzi uchishandisa mapuratifomu akasiyana. Kunyangwe izvi zvikumbiro zvakawanda uye zviri nyore kuwanikwa, zvakadaro vanoisa dambudziko rekuziva kuti ndeipi ichasarudzwa uye kuti ndeipi ichave yakanyanya kukwana.
Iwe unogona kunge wakasarudza chero yeFacebook, Twitter, Instagram kana chero imwe iripo puratifomu yekusimudzira chigadzirwa chako, asi kune zvimwe zvinoshamisa maapplication muchitoro anovimbisa kupa zvakanakisa.
Kuti ikubatsire kutsvaga nekufamba nemaapplication aya, enda ku https://apps.shopify.com/
Kuti ukwanise kuwana chishandiso chakakodzera chezvigadzirwa zvako nemasevhisi, bhurawuza kuburikidza nemapoka nekushanya https://apps.shopify.com/browse
Wobva wafamba uchidzika nekutarisa kuruoko rweruboshwe rwepeji. Tsvaga Nzvimbo dzekutengesa kuti uenderane nekutsvaga kwako kune yakakodzera application. Maitiro aya anobatsira kusefa kutsvaga kwako.
Kubva ipapo, unogona kutsvaga nekutora izvo zvakakunakira iwe.
Nokudaro, shingairira imwe tsvakiridzo yakati ichakubatsira kuita sarudzo yakanyatsokodzera.
2. Iva nehunyanzvi
Zvinowanzonzi dzokororo ndiyo mai vekusimbisa. Naizvozvo, zvichave chaizvo kutaura kakawanda kuti kupfuura nakare kose, kune kuwedzera kwehuwandu hwevanhu vanoda kuwana mari yakawanda kubva pamukana uyu wepamhepo. Muchokwadi, kubva pakatangwa zvitoro zvepamhepo, kwave nekuwedzera kwejometri muvanhu vanosaina nekuti vane rutendo rwekuti inobatsira. Nekuda kweizvozvo vakawedzera tarisiro yepurofiti kubva pakutanga chaipo.
Kunyangwe dhizaini uye magadzirirwo ezvitoro izvi achiyevedza, asi munhu anofanirwa kungwarira kuti asaburitse hurombo, giredhi repasi kana mabasa akashata.
Zvisineyi nekuti zvigadzirwa zvako zvingave zvakanakisa sei, kuti iwe uite zvirinani uye uwane sisitimu yekushanda, zvakawanda zvinodikanwa. Yako webhusaiti uye maitiro anofanirwa kuve akaomarara uye anoshanda uchichengeta kuenderana.
3. Ita kuti Shopify chitoro chako chishandurwe
Ichokwadi kuti vanopfuura makumi manomwe muzana (70%) yevashandisi vedandemutande vari kusefa mapeji akasiyana ewebhu mumitauro yemoyo yavo; mitauro yavo. Mawebhusaiti ane mutauro mumwe chete haabatsiri kana achienzaniswa neaya anopa mukana wekushandisa mitauro yakawanda nekuda kwekufara uye nemhando dzakasiyana dzatinadzo pasi rose nhasi. Zvinonakidza kuziva kuti vangangosvika makumi mashanu muzana (50%) yevashandisi veinternet havazobata vatengesi vezvigadzirwa zvisingawanikwe mumutauro wavo. Ndosaka zvakakosha kuti uwedzere huwandu hwevatengi vako vanosvika nekuisa kune iyo chaiyo sarudzo yekushandura Shopify chitoro chako.
Chishandiso chepamhepo chaunogona kushandisa kubatanidza mimwe mitauro muchitoro chako cheShopify ndiyo ConveyThis inowedzera-pa . ConveyThis yakavakwa nezvinhu zvakawanda zvinoita kuti zvive nyore kuisa uye kududzira zvirimo. Iwe unogona kuita kuti chitoro chako chive nyore kuwana mune chero mutauro seamless kubatanidzwa nekuti ndeyeKutsvaga Engine Optimization (SEO) ine hushamwari. Zviri nyore kushandisa iyi chiteshi nekuda kweShopify checkout Intuitive Visual Edhita iyo inokubatsira kuti utore zvigadziriso zvako. ConveyThis'kurerutsa uye kuenderana nezvose zviripo Shopify's theme pamwe nekuchinjika kwayo nemamwe maplug-ins akaita anopfuura makumi mapfumbamwe nenhanhatu muzana (96%) yevashandisi vanobatirira pakushandisa kwayo.
Muchidimbu, ConveyIyi ndiyo yakasarudzika mhinduro inogadzirisa zvizere iyo webhusaiti webhusaiti nemutsara wakapfava wekodhi, isingade yekutanga chirongwa kana hunyanzvi hwekutungamira chirongwa.
Ungangoda kuziva mafambiro ekushandura uye kugarisana kwezviri mukati mako uchishandisa ConveyThis plugin, ndapota tevera matanho ari pasi apa:
- Saina kune yako Shopify dashboard/admin pani, wobva wadzvanya pa Online Store kuruboshwe kuruboshwe menyu sekuratidzwa pazasi:
- Sarudza Madingindira kuti ukwanise kugadzirisa dingindira rako razvino.
- Kurutivi rwekurudyi rwepeji, sarudza Gadzirisa Theme
Sarudza iyo yekudonhedza menyu Theme Options , wobva wadzvanya Rongedza HTML/CSS
- Muchikamu cheMagadzirirwo, sarudza theme.liquid . Izvi zvichavhura iyo HTML mupepeti iyo inokubvumidza kuti unamate yako ConveyThis kodhi.
Wobva waisa iyo ConveyThis kodhi muHTML mupepeti iri pamberi peiyo
tag. Dzvanya Save kuchengetedza shanduko. Pazasi pane mufananidzo wemupepeti atova nemakodhi akanamwa.Kuita kuti shanduro ienderere mberi pawebhusaiti yako, dzokera kuConveyThis mupepeti uye sarudza Publish.
Kupfuura nematanho aya, ungangoda kuziva kuti ndeipi mitauro yeCheckout yako Shopify theme inotsigira parizvino. Kuita izvi:
- Dzokorora mabullets ese ari pamusoro kusvika bullet point ina (4). Nekudaro, panguva ino kutenderedza sarudza Rongedza mutauro pachinzvimbo che "Hora HTML/CSS".
- Iwe unozoona kuti mimwe mitauro yakanzi 'Yapedzwa'. Izvi zvinoreva kuti vanotsigirwa zvizere.
Cherechedza: kana mitauro yaunoda kuwedzera / kana kuwedzera yakatsigirwa zvizere, ipapo kubatanidzwa kwako kunogadziriswa uye kwaitwa. Zvikave izvo zvisiri kutsigirwa, ndapota enda kune anotevera matanho.
- Papeji iro, sarudza Chinja Mutauro Wemusoro kumusoro kurudyi.
- Unozoona bhatani rekudonhedza rakanzi Chirungu . Dzvanya pakadonhedza.
- Sarudza mimwe mitauro .
- Panguva ino, unogona kusarudza chero mutauro waunoda.
- Tinya save
- Pano unogona kuwedzera shanduro iwe pachako kupeji yekubhadhara mune chero mutauro waunoda.
- Mushure mekuita izvi, chengetedza shanduro yako nekudzvanya bhatani reSevha .
You are All set. Makorokoto! Nematanho ari nyore aya, unofanira kukwanisa kushandura nekuisa zvirimo pawebhusaiti yako. Nekudaro, kana uri kunetseka kushandura chitoro chako cheShopify neConveyThis, unogona kusvika kuConveyThis kuburikidza nechikwata chavo chekutsigira .
4. Zviwanire vapesvedzeri vechokwadi
Kuti ubudirire uye ukwanise kuwedzera yako Shopify kutengesa, mhedzisiro yesocial media influencers haingambo wedzeredzwa. Heino nhema mubvunzo: ndiani ari social media influencer? Chero munhu ane nhamba yepamusoro yevateveri pane vese kana chero akasiyana akakurumbira masocial media saiti se Twitter, Facebook, Instagram nezvimwe, uyo neimwe nzira kana imwe ane kugona kushandisa mamwe mazinga epesvedzero kuvateveri vavo ' zvisarudzo.
Sezvinoonekwa kubva pamufananidzo uri pamusoro, influencer inokwezva nhamba huru yevateveri semagineti. Muridzi webhizinesi akanaka angangoda kutora mukana wevateveri varipo kuti vabate zvigadzirwa zvatengeswa.
Zvinoenderana nezvimwe zvidzidzo, vanopfuura makumi manomwe muzana (70%) vakatenga zvigadzirwa zvine chekuita nerunako nekuti zvakaonekwa pa Instagram.
Kukodzera uku kwakakonzerwa nekusimba kwevanokurudzira social media. Ivo vanobatsira kushambadza nekupa zvinhu zvako nemasevhisi neimwe nzira inoshamisa inokurumidza kune vateveri vavo uye vanoedza kuvanyengerera kuti vatevedzere mutengesi.
Kuti uite kudaro, iwe unofanirwa kunge wakagadzirira kushandisa iyo inofurira. Unoita sei izvi? Chekutanga, tora nguva yako kuvaka hukama hwemhando yepamusoro navo nehukama navo uye nezvavakatumira. Chechipiri, shandisa izvi zvinofurira mahara kutonga pane vanofurira, uchiziva zvizere mupfungwa kuti kunyangwe chiri chigadzirwa chako asi vateveri ndevavo. Chekupedzisira, zvichienderana nerudzi rwako uye bhajeti, iva nechido chekuita zvekudyara nevakadaro kana vachida zvakadaro. Izvi zvinodaro nekuti mutengo wekubiridzira anofurira hauna kuenzanisa nekudzoka kubva kune vatengi vako; vateveri vavo.
Nekudaro, kushandiswa kwesocial media influencer hakuna kungwarira. Yambiro ndeyekuti shandisa iko kupesvedzera kuitira kuti zvinhu zvako nemasevhisi asvike kune vanhu chaivo zvobva zvashandura kune zvimwe zvinotengeswa kwauri.
Isu takakwanisa kukurukura kuti iwe semuridzi webhizinesi repamhepo unogona sei kuwedzera kutengesa kwako paShopify nekushandisa nzira ina (4) dzakakurudzirwa. kureva kushandisa nehungwaru kushandisa iripo app kusundidzira zvigadzirwa zvako, kuwedzera hunyanzvi, kushandura Shopify chitoro chako uye nekuwedzera mukana wesocial media kuburikidza nevanofurira chaiko. Nezvese izvi, chinhu chimwe chinomira pachena uye uku ndiko kushandisa kwako tekinoroji. Naizvozvo, kana ukaramba uchishandisa nzira dzakakodzera pamwe chete nemidziyo yakakodzera, haungangokwanisi kuwedzera kutengesa asiwo iwe unogona kusimudza bhizinesi rako.