Maitiro ekusarudza Webhusaiti Yenzvimbo Inogona Kuve Mutambo Shandura kune Bhizinesi Rako neConveyThis

Dzimwe nguva, vanhu vakawanda vanonetsekana kutsanangura musiyano uripo pakati pekushandurwa kwewebhusaiti nekushandura webhusaiti. Naizvozvo, ivo vanoita mhosho yekuchinjanisa imwe neimwe yematemu kune mumwe nemumwe. Nepo isu tichigona kutaura nechivimbo kuti danho rekutanga kana webhusaiti webhusaiti ishanduro, kuita kwenzvimbo kunodarika kududzira chete. Pane zvakawanda zvekushandura nzvimbo pane kungoshandura zviri mukati mewebhusaiti. Zvinosanganisira basa rakawanda kuti webhusaiti yako igadzirwe.

Muchikamu chino tichave tichikurukura kuti sarudzo yekuisa webhusaiti yako inogona sei kushandura mutambo kune bhizinesi rako. Nekudaro, tisati tanyura mune rumwe ruzivo, ngatitangei kuziva kuti nharaunda inomirirei.

Chii chinonzi Localization yeWebhusaiti?

Kugarisana kwewebhusaiti kunoreva kugadzirisa zvirimo, chigadzirwa, gwaro rewebhusaiti kuti rienderane kana kusangana nechiyero chemutauro, tsika uye mamiriro eboka rakanangwa. Zvemukati zvewebhu zvinogona kunge zviri mifananidzo, mifananidzo, mifananidzo yemifananidzo, mitauro, ruzivo rwevashandisi kuitira kuti kuravira uye kudiwa kweboka rinotarisirwa zvizadziswe. Izvi zvichaita kuti bhizinesi rako rigamuchirwe zviri nyore nevanhu vari muchikamu chakadaro vachiziva kuti zvinovanetsa zvakabatwa nemutauro uye nenzira inoenderana nemoyo yavo. Webhusaiti yakabudirira yenzvimbo inofanirwa kuratidza hunhu, tsika uye hunhu hwevashanyi vewebhusaiti mune imwe kukwevera pfungwa dzavo kune zvigadzirwa nemasevhisi ako. Ndokusaka iwe paunenge uchizivisa webhusaiti yako, ziva kuti inzira inosanganisira kufunga zvine musoro uye maitiro ane musoro mukubata zvirimo, magadzirirwo kana mharidzo yewebhusaiti yako. Izvi zvinodaro nekuti izvo zvakashandurwa muchimiro chepakutanga zvingafanira kushandurwa neimwe fomu yakakwana kune imwe nzvimbo nekuda kwetsika yavo uye tsika.

Saka kana vashanyi vari pawebhusaiti yako, vanofanirwa kunzwa vari kumba, sekutaura. Ivo vanofanirwa kuve vakasununguka kubhurawuza kuburikidza newebhusaiti yako. Iwe unofanirwa kufunga nezve zvinotevera paunenge uchiisa webhusaiti yako:

• Dudziro: zviri mukati mewebhusaiti yako zvinofanirwa kushandurwa mumutauro uyo mushanyi wewebhusaiti yako asiri kunetseka nekunzwisisa uye waanonyatsoziva. Nekudaro, kana uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchingedzo, chinhu chekutanga kushandura webhusaiti yako kune mutauro wevateereri vanotarisirwa.
• Kugadzirisa mifananidzo yemifananidzo uye zvinomiririra kunharaunda: zvese zvinhu zvine graphical zviri pane zvepakutanga zvinofanirwa kuongororwa nekugadziridzwa kuti zvienderane nenzvimbo yakanangwa. Mamwe magadzirirwo anogona kuonekwa seanogumbura muboka rinovavarirwa asi kazhinji angave asina kudaro mumamiriro ekutanga.
• Ita shuwa kuti madhizaini nemifananidzo zvinonyatso kuratidza mavara akaturikirwa: magadzirirwo ako uye zvinyorwa zvinofanirwa kuve zvinoyemurika uye zvinoenderana. Hazvifanirwi kupesana.
• Kuomerera kune izvo zvinojairika uye zvinodikanwa munharaunda: haungade kushandisa mienzaniso, mifananidzo, mari kana mayuniti ezviyero izvo vateereri vanotarisirwa kuziva zvishoma kana kusaziva nezvazvo. Kana iwe ukamboita chikanganiso ichocho, iwe nharaunda haina kukwana. Ichanyatso kanganisa kutengesa kwako kana zvinangwa pawebhusaiti.
• Tevedza chimiro chinozivikanwa munharaunda: kana uchitaura mazita, kero uye nhamba dzenhare, ita shuwa kuti unotevera mafomati anonzwisiswa nevanhu vari muboka rinonangwa. Shandisa mafomati avo emazuva, fomati yekero uye mafomu efoni.
• Chimwe chinhu chakakosha ndechekuti iwe unofanirwa kuverenga uye kudzidza nezve izvo zvinotenderwa zviri pamutemo munharaunda. Mitemo yemuno ichadzikamisa kutengesa kwako, kuzvitoro zvepamhepo? Vakuru venzvimbo vakamborambidza here zvandiri kuronga kushambadza pawebhusaiti yangu? Ndezvipi zvinodiwa nemutemo munharaunda? Iyi nemimwe mibvunzo yakawanda yakadai kuti ifunge zvakakomba panguva yenzvimbo.

Zvino ngatikurukurei kuti nharaunda inopa rubatsiro sei kwauri iwe musika nemabhizinesi.

Maitiro eNzvimbo yeWebhusaiti Inotsigira Bhizinesi rako

Muchikamu chino chechinyorwa, tichave tichikurukura ina (4) nzira idzo webhusaiti inotsigira uye inopa rubatsiro runodiwa kubhizinesi rako repamhepo.

1. More Traffic Generation

Iwe unogona kutyaira kana kugadzira yakawanda traffic pawebhusaiti yako nerubatsiro rwenzvimbo. Sekureva kweCommon Sense Advisory, vatengi vepasi rose vanosvika 72.4% vakaratidza kuti panzvimbo pavo vachishandisa mutauro wekunze kana vachitenga vanosarudza kutenga online vachishandisa mutauro weko. Kana webhusaiti yako iri yemhando yepamusoro uye inobatsira zvemukati, iyo chaiyo yakanangwa vateereri vanozofamba kuti varove webhusaiti yako. Kana uchida kusvika kune vanosvika makumi masere kubva muzana (80%) vehuwandu hwepasi rose kuburikidza newebhusaiti yako, iwe unofanirwa kushandura webhusaiti yakadaro kumitauro isingasviki gumi nemiviri yakasiyana. Unogona kufungidzira huwandu hwevashanyi vachakwezvwa zuva nezuva pawebhusaiti inoshandurirwa zvakanyanya pasi rose, jw.org , vaine mawebhusaiti avo mumitauro inopfuura mazana mapfumbamwe (900).

Chokwadi nenhamba idzi dzinoratidza kuti chinangwa chekusvika pahuwandu hune revo hwevanhu vangave nezvinangwa zvebhizinesi kana zvimwe zvinangwa zvinoda kugariswa.

2. Localization Inogona Kupesvedzera Mutengo Paunotenga Vanhu Zvigadzirwa Zvako

Vanhu vanowanzovimba nechimwe chinhu kana mumwe munhu wavanoziva zvakawanda nezvake kunyanya kana paine painowirirana. Webhusaiti yemuno inoratidza vashandisi ruzivo rwemunhu rwavanogona kugara vachivimba kuti vazive kuti vari pamagumo akachengeteka. Vashandisi veinternet vanonyanya kuda kushanyira mawebhusaiti anokurudzira tsika dzavo, tsika, zvekutengesa uye zvehunyanzvi hunhu. Sekureva kwe phrase.com , "78% yevatengi vepamhepo vanogona kutenga pazvitoro zvepamhepo zviri munharaunda. Mabhizinesi anotengesa zvigadzirwa kana masevhisi muChirungu kune vasiri zvizvarwa zvechiRungu vane mukana uri nani wekushandura vazhinji vanotenga pamhepo kana webhusaiti yavo yaiswa panzvimbo."

Hazvishamisi, kugadzirisa webhusaiti yako hakungofambisi vatengi vakawanda kune peji rako asi zvinozokanganisawo nekusaziva danho ravo rekutenga kubva kwauri sezvo vachizonyanya kuda kuita izvozvo. Saka kana iwe uchida kuvandudza mukutengesa kwako nekuita kuti vanhu vakawanda vatenge kubva kwauri, saka unofanirwa kuisa webhusaiti yako.

3. Localization Inoshandura Bhizinesi Rako kune Bhizinesi reMarudzi

Munguva yakapfuura, kana iwe uchida kuti bhizinesi rako riende pasi rose, iwe uchashanda zvakanyanya. Muchokwadi kuedza kungangove kusakwana kusundidzira brand yako kune yepasirese chiyero. Mumakore iwayo, kubva padanho renzvimbo kuenda kune imwe nyika kunoda nguva yakawanda, simba, mari uye zviwanikwa zvakawanda zvisingaverengeki. Nekudaro, inyaya yakasiyana nhasi nekuti nechiito chiri nyore chekuisa webhusaiti yako, iwe bhizinesi repamhepo unozoiswa mubhizinesi repasi rose. Unogona kuita izvi zviri nyore. Sezvineiwo, kuiswa kwewebhusaiti kunoshanda senzira inodhura kwazvo yekutora bhizinesi rako kusvika padanho repamusoro. Iyo inonyatso shanda, inoshanda, inogadzira uye inoshanda nzira yekutanga kuyedza kutengeserana kwenyika kwebhizinesi rako uye gare gare iwe unogona kugadzirisa uye kugadzirisa kuzvinhu zvako, masevhisi uye zvigadzirwa kana zvichikosha kana ongororo kubva kune vatengi kudana zvakadaro.

4. Localization Inosimudzira Kutsvaga Chinzvimbo uye Kubatsira Kuderedza Bounce Rate

Kana uchiisa zvirimo pawebhusaiti, unofanirwa kurangarira vateereri vako. Izvi zvinoda kuti uite tsvakiridzo yakadzama pane zvichange zvichikoka kune vateereri vako uye wozogadzirisa zviri mukati mako kune mhedzisiro yekutsvagisa kwako. Izvi zvakakosha nekuti haungadi kuita zvinhu zvinovengwa nevatengi vako kana zvinovaita kuti vanzwe kunyara kana kusagadzikana. Rangarira kuti kusarudzika kwewebhusaiti ndeyekuvandudza ruzivo rwevashandisi vako. Saka chero zvauri kuisa kunze uko zvinofanirwa kunyatso fungwa kuitira kuti uwane zvinodiwa nevateereri vako uye vangangove vatengi muboka rataurwa. Paunoita izvi, yako bounce rate (kureva nhamba dzevanhu vanosiya peji rako mushure mekushanyira peji rimwe chete rewebhusaiti yako) inodzikira zvakanyanya. Vashanyi vachagara kwenguva yakareba pawebhusaiti yako uye vanofamba mapeji akati wandei. Uye kana zvakadaro zvikaitika, yako yekutsvaga chinzvimbo ichawedzera otomatiki.

Muchidimbu, kugadzirisa webhusaiti yako kunogona kuve shanduko yemutambo kune bhizinesi rako. Iwe unogona kuve nebhizinesi rekubudirira newebhusaiti yenzvimbo. Kune zviuru kusvika kumamirioni evashandisi veinternet kunze uko nhasi, kuti iwe unogona kuhwina moyo yavo kuti ugare uchishanyira webhusaiti yako kana iwe uchinge waita webhusaiti yako. Muchokwadi, kuiswa kwewebhusaiti ndiyo yakachipa nzira yaunogona kutora bhizinesi rako repamhepo pamawebhusaiti kusvika pasirese. Uye kana iwe waita izvi, zvinongo shandura kune kumwe kutengesa. Nekudaro, kuunza mari yakawanda yebhizinesi rako.

Nemikana yataurwa pamusoro apa iyo webhusaiti yako inovimbisa, iwe haufanirwe kuve neimwe pfungwa panguva ino kunze kwekutanga webhusaiti yako yenzvimbo ipapo. Iwe unogona kufunga kuti kuita izvi kuchave dzimwe nyaya dzakaoma kana maitiro uye kuti zvingangosanganisira imwe hombe yemari. Zvakanaka, handizvo. Unogona kuedza yedu yepamusoro yakapusa, yakapusa, yakaderera mutengo webhusaiti yenzvimbo uye sevhisi yekushandura paConveyThis . Iyo dhizaini yakakwana yekutanga-ups uye epakati saizi mabhizinesi nemabhizinesi.